{"id":"https://openalex.org/W4416976894","doi":"https://doi.org/10.3389/frvir.2025.1714725","title":"Honey-pot effect on pedestrian attention to public displays in a virtual environment: head turns, walking past, and direct approaches","display_name":"Honey-pot effect on pedestrian attention to public displays in a virtual environment: head turns, walking past, and direct approaches","publication_year":2025,"publication_date":"2025-12-04","ids":{"openalex":"https://openalex.org/W4416976894","doi":"https://doi.org/10.3389/frvir.2025.1714725"},"language":"en","primary_location":{"id":"doi:10.3389/frvir.2025.1714725","is_oa":true,"landing_page_url":"https://doi.org/10.3389/frvir.2025.1714725","pdf_url":"https://public-pages-files-2025.frontiersin.org/journals/virtual-reality/articles/10.3389/frvir.2025.1714725/pdf","source":{"id":"https://openalex.org/S4210228137","display_name":"Frontiers in Virtual Reality","issn_l":"2673-4192","issn":["2673-4192"],"is_oa":true,"is_in_doaj":true,"is_core":true,"host_organization":"https://openalex.org/P4310320527","host_organization_name":"Frontiers Media","host_organization_lineage":["https://openalex.org/P4310320527"],"host_organization_lineage_names":["Frontiers Media"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Frontiers in Virtual Reality","raw_type":"journal-article"},"type":"article","indexed_in":["crossref","doaj"],"open_access":{"is_oa":true,"oa_status":"gold","oa_url":"https://public-pages-files-2025.frontiersin.org/journals/virtual-reality/articles/10.3389/frvir.2025.1714725/pdf","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5085061571","display_name":"Noko Kuratomo","orcid":"https://orcid.org/0000-0002-1204-6677"},"institutions":[{"id":"https://openalex.org/I146399215","display_name":"University of Tsukuba","ror":"https://ror.org/02956yf07","country_code":"JP","type":"education","lineage":["https://openalex.org/I146399215"]},{"id":"https://openalex.org/I205924995","display_name":"Japan Society for the Promotion of Science","ror":"https://ror.org/00hhkn466","country_code":"JP","type":"nonprofit","lineage":["https://openalex.org/I1319490839","https://openalex.org/I205924995"]}],"countries":["JP"],"is_corresponding":false,"raw_author_name":"Noko Kuratomo","raw_affiliation_strings":["Graduate School of Science and Technology, University of Tsukuba, Tsukuba, Japan","Research Fellow of Japan Society for the Promotion of Science, Tokyo, Japan"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Graduate School of Science and Technology, University of Tsukuba, Tsukuba, Japan","institution_ids":["https://openalex.org/I146399215"]},{"raw_affiliation_string":"Research Fellow of Japan Society for the Promotion of Science, Tokyo, Japan","institution_ids":["https://openalex.org/I205924995"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5001445016","display_name":"Christian Kray","orcid":"https://orcid.org/0000-0002-4199-8976"},"institutions":[{"id":"https://openalex.org/I22465464","display_name":"University of M\u00fcnster","ror":"https://ror.org/00pd74e08","country_code":"DE","type":"education","lineage":["https://openalex.org/I22465464"]}],"countries":["DE"],"is_corresponding":false,"raw_author_name":"Christian Kray","raw_affiliation_strings":["Institute for Geoinformatics, University of M\u00fcnster, M\u00fcnster, Germany"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Institute for Geoinformatics, University of M\u00fcnster, M\u00fcnster, Germany","institution_ids":["https://openalex.org/I22465464"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5066587732","display_name":"Keiichi Zempo","orcid":"https://orcid.org/0000-0003-2339-5298"},"institutions":[{"id":"https://openalex.org/I146399215","display_name":"University of Tsukuba","ror":"https://ror.org/02956yf07","country_code":"JP","type":"education","lineage":["https://openalex.org/I146399215"]}],"countries":["JP"],"is_corresponding":true,"raw_author_name":"Keiichi Zempo","raw_affiliation_strings":["Institute of Systems and Information Engineering, University of Tsukuba, Tsukuba, Japan"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Institute of Systems and Information Engineering, University of Tsukuba, Tsukuba, Japan","institution_ids":["https://openalex.org/I146399215"]}]}],"institutions":[],"countries_distinct_count":2,"institutions_distinct_count":3,"corresponding_author_ids":["https://openalex.org/A5066587732"],"corresponding_institution_ids":["https://openalex.org/I146399215"],"apc_list":{"value":1900,"currency":"USD","value_usd":1900},"apc_paid":{"value":1900,"currency":"USD","value_usd":1900},"fwci":1.329,"has_fulltext":true,"cited_by_count":1,"citation_normalized_percentile":{"value":0.85315509,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":95,"max":98},"biblio":{"volume":"6","issue":null,"first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10648","display_name":"Virtual Reality Applications and Impacts","score":0.3427000045776367,"subfield":{"id":"https://openalex.org/subfields/1709","display_name":"Human-Computer Interaction"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},"topics":[{"id":"https://openalex.org/T10648","display_name":"Virtual Reality Applications and Impacts","score":0.3427000045776367,"subfield":{"id":"https://openalex.org/subfields/1709","display_name":"Human-Computer Interaction"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T11094","display_name":"Face Recognition and Perception","score":0.33219999074935913,"subfield":{"id":"https://openalex.org/subfields/2805","display_name":"Cognitive Neuroscience"},"field":{"id":"https://openalex.org/fields/28","display_name":"Neuroscience"},"domain":{"id":"https://openalex.org/domains/1","display_name":"Life Sciences"}},{"id":"https://openalex.org/T11904","display_name":"Spatial Cognition and Navigation","score":0.05429999902844429,"subfield":{"id":"https://openalex.org/subfields/2203","display_name":"Automotive Engineering"},"field":{"id":"https://openalex.org/fields/22","display_name":"Engineering"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/avatar","display_name":"Avatar","score":0.7939000129699707},{"id":"https://openalex.org/keywords/pedestrian","display_name":"Pedestrian","score":0.7646999955177307},{"id":"https://openalex.org/keywords/gaze","display_name":"Gaze","score":0.6496999859809875},{"id":"https://openalex.org/keywords/set","display_name":"Set (abstract data type)","score":0.532800018787384},{"id":"https://openalex.org/keywords/front","display_name":"Front (military)","score":0.5299000144004822},{"id":"https://openalex.org/keywords/virtual-reality","display_name":"Virtual reality","score":0.45570001006126404},{"id":"https://openalex.org/keywords/orientation","display_name":"Orientation (vector space)","score":0.4293999969959259},{"id":"https://openalex.org/keywords/face","display_name":"Face (sociological concept)","score":0.3864000141620636}],"concepts":[{"id":"https://openalex.org/C2777365542","wikidata":"https://www.wikidata.org/wiki/Q83090","display_name":"Avatar","level":2,"score":0.7939000129699707},{"id":"https://openalex.org/C2777113093","wikidata":"https://www.wikidata.org/wiki/Q221488","display_name":"Pedestrian","level":2,"score":0.7646999955177307},{"id":"https://openalex.org/C2779916870","wikidata":"https://www.wikidata.org/wiki/Q14467155","display_name":"Gaze","level":2,"score":0.6496999859809875},{"id":"https://openalex.org/C177264268","wikidata":"https://www.wikidata.org/wiki/Q1514741","display_name":"Set (abstract data type)","level":2,"score":0.532800018787384},{"id":"https://openalex.org/C2777551076","wikidata":"https://www.wikidata.org/wiki/Q842332","display_name":"Front (military)","level":2,"score":0.5299000144004822},{"id":"https://openalex.org/C107457646","wikidata":"https://www.wikidata.org/wiki/Q207434","display_name":"Human\u2013computer interaction","level":1,"score":0.5009999871253967},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.48579999804496765},{"id":"https://openalex.org/C194969405","wikidata":"https://www.wikidata.org/wiki/Q170519","display_name":"Virtual reality","level":2,"score":0.45570001006126404},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.45210000872612},{"id":"https://openalex.org/C16345878","wikidata":"https://www.wikidata.org/wiki/Q107472979","display_name":"Orientation (vector space)","level":2,"score":0.4293999969959259},{"id":"https://openalex.org/C2779304628","wikidata":"https://www.wikidata.org/wiki/Q3503480","display_name":"Face (sociological concept)","level":2,"score":0.3864000141620636},{"id":"https://openalex.org/C180747234","wikidata":"https://www.wikidata.org/wiki/Q23373","display_name":"Cognitive psychology","level":1,"score":0.3749000132083893},{"id":"https://openalex.org/C31972630","wikidata":"https://www.wikidata.org/wiki/Q844240","display_name":"Computer vision","level":1,"score":0.37139999866485596},{"id":"https://openalex.org/C2780312720","wikidata":"https://www.wikidata.org/wiki/Q5689100","display_name":"Head (geology)","level":2,"score":0.3386000096797943},{"id":"https://openalex.org/C189634115","wikidata":"https://www.wikidata.org/wiki/Q17154285","display_name":"Face-to-face interaction","level":2,"score":0.3149999976158142},{"id":"https://openalex.org/C56461940","wikidata":"https://www.wikidata.org/wiki/Q970687","display_name":"Eye tracking","level":2,"score":0.3057999908924103},{"id":"https://openalex.org/C184047640","wikidata":"https://www.wikidata.org/wiki/Q182593","display_name":"Illusion","level":2,"score":0.30480000376701355},{"id":"https://openalex.org/C25344961","wikidata":"https://www.wikidata.org/wiki/Q192726","display_name":"Virtual machine","level":2,"score":0.2924000024795532},{"id":"https://openalex.org/C46312422","wikidata":"https://www.wikidata.org/wiki/Q11024","display_name":"Communication","level":1,"score":0.28790000081062317},{"id":"https://openalex.org/C154945302","wikidata":"https://www.wikidata.org/wiki/Q11660","display_name":"Artificial intelligence","level":1,"score":0.2840000092983246},{"id":"https://openalex.org/C2986089797","wikidata":"https://www.wikidata.org/wiki/Q6501338","display_name":"Visual attention","level":3,"score":0.27730000019073486},{"id":"https://openalex.org/C44154836","wikidata":"https://www.wikidata.org/wiki/Q45045","display_name":"Simulation","level":1,"score":0.27649998664855957},{"id":"https://openalex.org/C2779231336","wikidata":"https://www.wikidata.org/wiki/Q7534724","display_name":"Sketch","level":2,"score":0.26989999413490295},{"id":"https://openalex.org/C51970089","wikidata":"https://www.wikidata.org/wiki/Q44415","display_name":"Virtual image","level":2,"score":0.2653999924659729},{"id":"https://openalex.org/C3017944768","wikidata":"https://www.wikidata.org/wiki/Q1450463","display_name":"Poison control","level":2,"score":0.259799987077713},{"id":"https://openalex.org/C104114177","wikidata":"https://www.wikidata.org/wiki/Q79782","display_name":"Motion (physics)","level":2,"score":0.2542000114917755},{"id":"https://openalex.org/C77805123","wikidata":"https://www.wikidata.org/wiki/Q161272","display_name":"Social psychology","level":1,"score":0.25029999017715454}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.3389/frvir.2025.1714725","is_oa":true,"landing_page_url":"https://doi.org/10.3389/frvir.2025.1714725","pdf_url":"https://public-pages-files-2025.frontiersin.org/journals/virtual-reality/articles/10.3389/frvir.2025.1714725/pdf","source":{"id":"https://openalex.org/S4210228137","display_name":"Frontiers in Virtual Reality","issn_l":"2673-4192","issn":["2673-4192"],"is_oa":true,"is_in_doaj":true,"is_core":true,"host_organization":"https://openalex.org/P4310320527","host_organization_name":"Frontiers Media","host_organization_lineage":["https://openalex.org/P4310320527"],"host_organization_lineage_names":["Frontiers Media"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Frontiers in Virtual Reality","raw_type":"journal-article"},{"id":"pmh:oai:doaj.org/article:5d2df185f6e3461684b33657747126f1","is_oa":true,"landing_page_url":"https://doaj.org/article/5d2df185f6e3461684b33657747126f1","pdf_url":null,"source":{"id":"https://openalex.org/S4306401280","display_name":"DOAJ (DOAJ: Directory of Open Access Journals)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by-sa","license_id":"https://openalex.org/licenses/cc-by-sa","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"Frontiers in Virtual Reality, Vol 6 (2025)","raw_type":"article"}],"best_oa_location":{"id":"doi:10.3389/frvir.2025.1714725","is_oa":true,"landing_page_url":"https://doi.org/10.3389/frvir.2025.1714725","pdf_url":"https://public-pages-files-2025.frontiersin.org/journals/virtual-reality/articles/10.3389/frvir.2025.1714725/pdf","source":{"id":"https://openalex.org/S4210228137","display_name":"Frontiers in Virtual Reality","issn_l":"2673-4192","issn":["2673-4192"],"is_oa":true,"is_in_doaj":true,"is_core":true,"host_organization":"https://openalex.org/P4310320527","host_organization_name":"Frontiers Media","host_organization_lineage":["https://openalex.org/P4310320527"],"host_organization_lineage_names":["Frontiers Media"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Frontiers in Virtual Reality","raw_type":"journal-article"},"sustainable_development_goals":[],"awards":[{"id":"https://openalex.org/G2456213900","display_name":null,"funder_award_id":"24H00892","funder_id":"https://openalex.org/F4320334764","funder_display_name":"Japan Society for the Promotion of Science"},{"id":"https://openalex.org/G6095754799","display_name":null,"funder_award_id":"JP21J20397","funder_id":"https://openalex.org/F4320334764","funder_display_name":"Japan Society for the Promotion of Science"}],"funders":[{"id":"https://openalex.org/F4320320882","display_name":"Volkswagen Foundation","ror":"https://ror.org/03bsmfz84"},{"id":"https://openalex.org/F4320334764","display_name":"Japan Society for the Promotion of Science","ror":"https://ror.org/00hhkn466"}],"has_content":{"grobid_xml":false,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W4416976894.pdf"},"referenced_works_count":30,"referenced_works":["https://openalex.org/W1542657334","https://openalex.org/W1572124742","https://openalex.org/W1586963532","https://openalex.org/W1995474267","https://openalex.org/W2019370496","https://openalex.org/W2020663130","https://openalex.org/W2047731799","https://openalex.org/W2049210289","https://openalex.org/W2078845431","https://openalex.org/W2078907858","https://openalex.org/W2095225272","https://openalex.org/W2106351401","https://openalex.org/W2121049815","https://openalex.org/W2159710437","https://openalex.org/W2162134050","https://openalex.org/W2611529619","https://openalex.org/W2763172061","https://openalex.org/W2798033529","https://openalex.org/W2888989842","https://openalex.org/W2889731749","https://openalex.org/W2914282665","https://openalex.org/W2999372041","https://openalex.org/W3030553097","https://openalex.org/W3149262241","https://openalex.org/W4387612011","https://openalex.org/W4393352876","https://openalex.org/W4402453488","https://openalex.org/W4406265600","https://openalex.org/W4409735928","https://openalex.org/W4414983818"],"related_works":[],"abstract_inverted_index":{"Introduction":[0],"Observers":[1],"in":[2,103,155,160,214],"public":[3,106,127],"display":[4,107,150,234,260],"environments":[5],"often":[6],"follow":[7],"the":[8,18,25,126,133,149,153,163,171,178,198,201,217,220,237,245,285],"gaze":[9],"and":[10,43,66,83,123,146,158,187,207,283],"body":[11],"orientation":[12],"of":[13,58,105,132,162,197,222,247],"nearby":[14],"pedestrians\u2014a":[15],"phenomenon":[16],"termed":[17],"\u201choney-pot":[19],"effect\u201d\u2014thereby":[20],"increasing":[21],"overall":[22],"attention":[23,82],"to":[24,39,71,117,125,144,185,219,258,264,281],"screen.":[26],"While":[27],"prior":[28],"research":[29],"has":[30],"demonstrated":[31],"this":[32],"effect":[33,191],"for":[34,232],"interactive":[35],"installations,":[36],"its":[37,44],"applicability":[38],"passive,":[40],"non-interactive":[41],"content":[42,48,85,261],"impact":[45],"on":[46,108,194],"subsequent":[47],"recognition":[49,196],"remain":[50],"unexplored.":[51],"This":[52],"study":[53],"employed":[54],"a":[55,63,67,109,167],"virtual-reality":[56],"simulation":[57],"an":[59,93,96],"urban":[60],"sidewalk,":[61],"featuring":[62],"moving":[64],"avatar":[65,97,101,154],"stationary":[68],"digital":[69],"display,":[70,179],"investigate":[72],"whether":[73],"simple":[74],"head-and-body":[75],"orientations":[76],"by":[77,152],"one":[78],"pedestrian":[79,168,268],"can":[80,249],"direct":[81],"enhance":[84],"awareness":[86],"among":[87],"following":[88],"pedestrians.":[89],"Methods":[90],"We":[91],"conducted":[92],"experiment":[94,134],"where":[95],"walked":[98],"behind":[99],"another":[100],"passing":[102],"front":[104,156,161],"virtual":[110],"sidewalk.":[111],"The":[112,130],"avatar\u2019s":[113],"behavior":[114,221],"was":[115,175,192,211],"set":[116],"three":[118],"conditions:":[119],"Walking":[120],"past,":[121],"Attention,":[122],"Approach":[124],"display.":[128,164],"Results":[129],"results":[131],"with":[135],"18":[136],"participants":[137,140,180],"showed":[138],"that":[139,275],"were":[141,181],"more":[142,183,276],"likely":[143],"turn":[145,186],"look":[147],"at":[148],"influenced":[151],"approached":[157],"stopped":[159],"Likewise,":[165],"when":[166,271],"approaching":[169],"from":[170],"opposite":[172],"direction\u2014whose":[173],"face":[174],"visible\u2014turned":[176],"toward":[177],"similarly":[182],"inclined":[184],"look.":[188],"However,":[189],"no":[190,212],"observed":[193],"participants\u2019":[195],"content.":[199,286],"Among":[200],"participants,":[202],"which":[203],"included":[204],"eight":[205,208],"Germans":[206],"Japanese,":[209],"there":[210],"difference":[213],"how":[215],"easily":[216],"reaction":[218],"other":[223],"pedestrians":[224],"occurred.":[225],"Discussions":[226],"These":[227],"findings":[228],"suggest":[229],"that,":[230],"even":[231],"static":[233],"content,":[235],"attracting":[236],"\u201cfirst":[238],"pedestrian\u201c":[239],"through":[240],"visually":[241],"striking":[242],"designs":[243],"or":[244],"use":[246],"sound":[248],"be":[250,279],"critical.":[251],"Besides,":[252],"it":[253],"is":[254],"important":[255],"not":[256],"only":[257],"consider":[259],"but":[262],"also":[263],"take":[265],"into":[266],"account":[267],"walking":[269],"directions":[270],"placing":[272],"displays,":[273],"so":[274],"people":[277],"will":[278],"encouraged":[280],"notice":[282],"view":[284]},"counts_by_year":[{"year":2026,"cited_by_count":1}],"updated_date":"2026-05-21T06:26:12.895304","created_date":"2025-12-04T00:00:00"}
