{"id":"https://openalex.org/W2250747492","doi":"https://doi.org/10.3115/v1/w14-5908","title":"Verbal Behaviors and Persuasiveness in Online Multimedia Content","display_name":"Verbal Behaviors and Persuasiveness in Online Multimedia Content","publication_year":2014,"publication_date":"2014-01-01","ids":{"openalex":"https://openalex.org/W2250747492","doi":"https://doi.org/10.3115/v1/w14-5908","mag":"2250747492"},"language":"en","primary_location":{"id":"doi:10.3115/v1/w14-5908","is_oa":true,"landing_page_url":"https://doi.org/10.3115/v1/w14-5908","pdf_url":"https://aclanthology.org/W14-5908.pdf","source":null,"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Proceedings of the Second Workshop on Natural Language Processing for Social Media (SocialNLP)","raw_type":"proceedings-article"},"type":"conference-paper","indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"gold","oa_url":"https://aclanthology.org/W14-5908.pdf","any_repository_has_fulltext":null},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5053722799","display_name":"Moitreya Chatterjee","orcid":null},"institutions":[{"id":"https://openalex.org/I4210087747","display_name":"Creative Technologies (United States)","ror":"https://ror.org/001qkb777","country_code":"US","type":"company","lineage":["https://openalex.org/I4210087747"]},{"id":"https://openalex.org/I4388482679","display_name":"USC Institute for Creative Technologies","ror":"https://ror.org/03hjhvn29","country_code":null,"type":"facility","lineage":["https://openalex.org/I1174212","https://openalex.org/I4388482679"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Moitreya Chatterjee","raw_affiliation_strings":["USC Institute for Creative Technologies Los Angeles, CA 90094"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"USC Institute for Creative Technologies Los Angeles, CA 90094","institution_ids":["https://openalex.org/I4210087747","https://openalex.org/I4388482679"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5016094685","display_name":"Sunghyun Park","orcid":"https://orcid.org/0000-0003-4414-747X"},"institutions":[{"id":"https://openalex.org/I4210087747","display_name":"Creative Technologies (United States)","ror":"https://ror.org/001qkb777","country_code":"US","type":"company","lineage":["https://openalex.org/I4210087747"]},{"id":"https://openalex.org/I4388482679","display_name":"USC Institute for Creative Technologies","ror":"https://ror.org/03hjhvn29","country_code":null,"type":"facility","lineage":["https://openalex.org/I1174212","https://openalex.org/I4388482679"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Sunghyun Park","raw_affiliation_strings":["USC Institute for Creative Technologies Los Angeles, CA 90094"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"USC Institute for Creative Technologies Los Angeles, CA 90094","institution_ids":["https://openalex.org/I4210087747","https://openalex.org/I4388482679"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5025143578","display_name":"Han Suk Shim","orcid":null},"institutions":[{"id":"https://openalex.org/I4210087747","display_name":"Creative Technologies (United States)","ror":"https://ror.org/001qkb777","country_code":"US","type":"company","lineage":["https://openalex.org/I4210087747"]},{"id":"https://openalex.org/I4388482679","display_name":"USC Institute for Creative Technologies","ror":"https://ror.org/03hjhvn29","country_code":null,"type":"facility","lineage":["https://openalex.org/I1174212","https://openalex.org/I4388482679"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Han Suk Shim","raw_affiliation_strings":["USC Institute for Creative Technologies Los Angeles, CA 90094"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"USC Institute for Creative Technologies Los Angeles, CA 90094","institution_ids":["https://openalex.org/I4210087747","https://openalex.org/I4388482679"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5070742827","display_name":"Kenji Sagae","orcid":"https://orcid.org/0000-0003-3371-0618"},"institutions":[{"id":"https://openalex.org/I4210087747","display_name":"Creative Technologies (United States)","ror":"https://ror.org/001qkb777","country_code":"US","type":"company","lineage":["https://openalex.org/I4210087747"]},{"id":"https://openalex.org/I4388482679","display_name":"USC Institute for Creative Technologies","ror":"https://ror.org/03hjhvn29","country_code":null,"type":"facility","lineage":["https://openalex.org/I1174212","https://openalex.org/I4388482679"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Kenji Sagae","raw_affiliation_strings":["USC Institute for Creative Technologies Los Angeles, CA 90094"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"USC Institute for Creative Technologies Los Angeles, CA 90094","institution_ids":["https://openalex.org/I4210087747","https://openalex.org/I4388482679"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5081398601","display_name":"Louis\u2010Philippe Morency","orcid":"https://orcid.org/0000-0001-6376-7696"},"institutions":[{"id":"https://openalex.org/I4210087747","display_name":"Creative Technologies (United States)","ror":"https://ror.org/001qkb777","country_code":"US","type":"company","lineage":["https://openalex.org/I4210087747"]},{"id":"https://openalex.org/I4388482679","display_name":"USC Institute for Creative Technologies","ror":"https://ror.org/03hjhvn29","country_code":null,"type":"facility","lineage":["https://openalex.org/I1174212","https://openalex.org/I4388482679"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Louis-Philippe Morency","raw_affiliation_strings":["USC Institute for Creative Technologies Los Angeles, CA 90094"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"USC Institute for Creative Technologies Los Angeles, CA 90094","institution_ids":["https://openalex.org/I4210087747","https://openalex.org/I4388482679"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":2,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":null,"has_fulltext":true,"cited_by_count":12,"citation_normalized_percentile":null,"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":"50","last_page":"58"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10664","display_name":"Sentiment Analysis and Opinion Mining","score":0.9991999864578247,"subfield":{"id":"https://openalex.org/subfields/1702","display_name":"Artificial Intelligence"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},"topics":[{"id":"https://openalex.org/T10664","display_name":"Sentiment Analysis and Opinion Mining","score":0.9991999864578247,"subfield":{"id":"https://openalex.org/subfields/1702","display_name":"Artificial Intelligence"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T11147","display_name":"Misinformation and Its Impacts","score":0.9991999864578247,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11644","display_name":"Spam and Phishing Detection","score":0.9965999722480774,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/persuasion","display_name":"Persuasion","score":0.8952784538269043},{"id":"https://openalex.org/keywords/context","display_name":"Context (archaeology)","score":0.6551815271377563},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.6044089794158936},{"id":"https://openalex.org/keywords/multimedia","display_name":"Multimedia","score":0.5600427985191345},{"id":"https://openalex.org/keywords/point","display_name":"Point (geometry)","score":0.5373135805130005},{"id":"https://openalex.org/keywords/negotiation","display_name":"Negotiation","score":0.5372450351715088},{"id":"https://openalex.org/keywords/social-media","display_name":"Social media","score":0.48495128750801086},{"id":"https://openalex.org/keywords/content","display_name":"Content (measure theory)","score":0.47482332587242126},{"id":"https://openalex.org/keywords/psychology","display_name":"Psychology","score":0.3660902976989746},{"id":"https://openalex.org/keywords/world-wide-web","display_name":"World Wide Web","score":0.23346495628356934},{"id":"https://openalex.org/keywords/social-psychology","display_name":"Social psychology","score":0.22600796818733215}],"concepts":[{"id":"https://openalex.org/C2781310500","wikidata":"https://www.wikidata.org/wiki/Q1231428","display_name":"Persuasion","level":2,"score":0.8952784538269043},{"id":"https://openalex.org/C2779343474","wikidata":"https://www.wikidata.org/wiki/Q3109175","display_name":"Context (archaeology)","level":2,"score":0.6551815271377563},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.6044089794158936},{"id":"https://openalex.org/C49774154","wikidata":"https://www.wikidata.org/wiki/Q131765","display_name":"Multimedia","level":1,"score":0.5600427985191345},{"id":"https://openalex.org/C28719098","wikidata":"https://www.wikidata.org/wiki/Q44946","display_name":"Point (geometry)","level":2,"score":0.5373135805130005},{"id":"https://openalex.org/C199776023","wikidata":"https://www.wikidata.org/wiki/Q202875","display_name":"Negotiation","level":2,"score":0.5372450351715088},{"id":"https://openalex.org/C518677369","wikidata":"https://www.wikidata.org/wiki/Q202833","display_name":"Social media","level":2,"score":0.48495128750801086},{"id":"https://openalex.org/C2778152352","wikidata":"https://www.wikidata.org/wiki/Q5165061","display_name":"Content (measure theory)","level":2,"score":0.47482332587242126},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.3660902976989746},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.23346495628356934},{"id":"https://openalex.org/C77805123","wikidata":"https://www.wikidata.org/wiki/Q161272","display_name":"Social psychology","level":1,"score":0.22600796818733215},{"id":"https://openalex.org/C134306372","wikidata":"https://www.wikidata.org/wiki/Q7754","display_name":"Mathematical analysis","level":1,"score":0.0},{"id":"https://openalex.org/C86803240","wikidata":"https://www.wikidata.org/wiki/Q420","display_name":"Biology","level":0,"score":0.0},{"id":"https://openalex.org/C2524010","wikidata":"https://www.wikidata.org/wiki/Q8087","display_name":"Geometry","level":1,"score":0.0},{"id":"https://openalex.org/C151730666","wikidata":"https://www.wikidata.org/wiki/Q7205","display_name":"Paleontology","level":1,"score":0.0},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.0},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.0},{"id":"https://openalex.org/C199539241","wikidata":"https://www.wikidata.org/wiki/Q7748","display_name":"Law","level":1,"score":0.0}],"mesh":[],"locations_count":3,"locations":[{"id":"doi:10.3115/v1/w14-5908","is_oa":true,"landing_page_url":"https://doi.org/10.3115/v1/w14-5908","pdf_url":"https://aclanthology.org/W14-5908.pdf","source":null,"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Proceedings of the Second Workshop on Natural Language Processing for Social Media (SocialNLP)","raw_type":"proceedings-article"},{"id":"pmh:oai:CiteSeerX.psu:10.1.1.674.755","is_oa":false,"landing_page_url":"http://citeseerx.ist.psu.edu/viewdoc/summary?doi=10.1.1.674.755","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"http://www.aclweb.org/anthology/W/W14/W14-5908.pdf","raw_type":"text"},{"id":"pmh:oai:CiteSeerX.psu:10.1.1.922.8428","is_oa":false,"landing_page_url":"http://citeseerx.ist.psu.edu/viewdoc/summary?doi=10.1.1.922.8428","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"http://ict.usc.edu/pubs/Verbal%20Behaviors%20and%20Persuasiveness%20in%20Online%20Multimedia%20Content.pdf","raw_type":"text"}],"best_oa_location":{"id":"doi:10.3115/v1/w14-5908","is_oa":true,"landing_page_url":"https://doi.org/10.3115/v1/w14-5908","pdf_url":"https://aclanthology.org/W14-5908.pdf","source":null,"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Proceedings of the Second Workshop on Natural Language Processing for Social Media (SocialNLP)","raw_type":"proceedings-article"},"sustainable_development_goals":[],"awards":[{"id":"https://openalex.org/G4212692802","display_name":null,"funder_award_id":"IIS-1118018","funder_id":"https://openalex.org/F4320306076","funder_display_name":"National Science Foundation"}],"funders":[{"id":"https://openalex.org/F4320306076","display_name":"National Science Foundation","ror":"https://ror.org/021nxhr62"}],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W2250747492.pdf","grobid_xml":"https://content.openalex.org/works/W2250747492.grobid-xml"},"referenced_works_count":22,"referenced_works":["https://openalex.org/W649012515","https://openalex.org/W1003794197","https://openalex.org/W1587447546","https://openalex.org/W1724751992","https://openalex.org/W1846244606","https://openalex.org/W2023945620","https://openalex.org/W2059368466","https://openalex.org/W2065010255","https://openalex.org/W2068823511","https://openalex.org/W2085989833","https://openalex.org/W2092667220","https://openalex.org/W2115023510","https://openalex.org/W2153905532","https://openalex.org/W2158943324","https://openalex.org/W2166706824","https://openalex.org/W2171802301","https://openalex.org/W2435251607","https://openalex.org/W2480150800","https://openalex.org/W2951278869","https://openalex.org/W4210410051","https://openalex.org/W4231674166","https://openalex.org/W4244912299"],"related_works":["https://openalex.org/W2748952813","https://openalex.org/W1193337282","https://openalex.org/W1662240627","https://openalex.org/W2161303371","https://openalex.org/W3169835994","https://openalex.org/W1546646725","https://openalex.org/W1974065322","https://openalex.org/W1536610849","https://openalex.org/W1480504010","https://openalex.org/W2347109080"],"abstract_inverted_index":{"Persuasive":[0],"communication":[1],"is":[2,12,42,121],"an":[3],"essential":[4],"component":[5],"of":[6,22,25,31,64,74,79,90,104,127,146],"our":[7],"daily":[8],"lives,":[9],"whether":[10],"it":[11,41],"negotiating,":[13],"reviewing":[14],"a":[15,23,61,107,111,116,124,143],"product,":[16],"or":[17],"campaigning":[18],"for":[19,133],"the":[20,28,77,87,98],"acceptance":[21],"point":[24],"view.":[26],"With":[27],"rapid":[29],"expansion":[30],"social":[32,53],"media":[33],"websites":[34],"such":[35,149],"as":[36],"YouTube,":[37],"Vimeo":[38],"and":[39,47,71],"ExpoTV,":[40],"becoming":[43],"ever":[44],"more":[45],"important":[46],"useful":[48],"to":[49],"understand":[50],"persuasiveness":[51,81,147],"in":[52,76,82,101,148],"multimedia":[54,84,125,151],"content.":[55,85,152],"In":[56],"this":[57,94],"paper":[58],"we":[59],"present":[60],"novel":[62],"analysis":[63,120],"verbal":[65,102,139],"behavior,":[66],"based":[67],"on":[68,123],"lexical":[69],"usage":[70],"paraverbal":[72],"markers":[73],"hesitation,":[75],"context":[78],"predicting":[80,91],"online":[83,150],"Toward":[86],"end":[88],"goal":[89],"perceived":[92],"persuasion,":[93],"work":[95],"also":[96],"explores":[97],"potential":[99],"differences":[100],"behavior":[103,140],"people":[105],"expressing":[106],"positive":[108,112],"opinion":[109],"(e.g.,":[110],"movie":[113,129],"review)":[114],"versus":[115],"negative":[117],"one.":[118],"The":[119],"performed":[122],"corpus":[126],"1,000":[128],"review":[130],"videos":[131],"annotated":[132],"persuasiveness.":[134],"Our":[135],"results":[136],"show":[137],"that":[138],"can":[141],"be":[142],"significant":[144],"predictor":[145]},"counts_by_year":[{"year":2023,"cited_by_count":3},{"year":2022,"cited_by_count":1},{"year":2021,"cited_by_count":1},{"year":2019,"cited_by_count":2},{"year":2017,"cited_by_count":2},{"year":2016,"cited_by_count":2},{"year":2015,"cited_by_count":1}],"updated_date":"2026-07-14T23:27:15.235271","created_date":"2025-10-10T00:00:00"}