{"id":"https://openalex.org/W2977652761","doi":"https://doi.org/10.18420/muc2018-up-0296","title":"Best Practice: Co-Creation einer multinationalen Corporate Website","display_name":"Best Practice: Co-Creation einer multinationalen Corporate Website","publication_year":2018,"publication_date":"2018-01-01","ids":{"openalex":"https://openalex.org/W2977652761","doi":"https://doi.org/10.18420/muc2018-up-0296","mag":"2977652761"},"language":"de","primary_location":{"id":"doi:10.18420/muc2018-up-0296","is_oa":true,"landing_page_url":"https://doi.org/10.18420/muc2018-up-0296","pdf_url":null,"source":{"id":"https://openalex.org/S7407052918","display_name":"Gesellschaft f\u00fcr Informatik (GI)","issn_l":null,"issn":[],"is_oa":false,"is_in_doaj":false,"is_core":false,"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"article-journal"},"type":"article","indexed_in":["datacite"],"open_access":{"is_oa":true,"oa_status":"green","oa_url":"https://doi.org/10.18420/muc2018-up-0296","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5014908393","display_name":"Oliver Gerstheimer","orcid":null},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Gerstheimer, Oliver","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"middle","author":{"id":"https://openalex.org/A5069396916","display_name":"Gesa Nolte","orcid":null},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Nolte, Gesa","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"middle","author":{"id":"https://openalex.org/A5055664839","display_name":"S\u00f6ren Winkelmann","orcid":null},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Winkelmann, S\u00f6ren","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"last","author":{"id":"https://openalex.org/A5039749875","display_name":"Romy Kniewel","orcid":null},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Kniewel, Romy","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":4,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":0,"citation_normalized_percentile":{"value":0.37937779,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":"67","last_page":"78"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T13402","display_name":"Business Strategy and Innovation","score":0.8328999876976013,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T13402","display_name":"Business Strategy and Innovation","score":0.8328999876976013,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10910","display_name":"Corporate Governance and Management","score":0.7687000036239624,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12478","display_name":"Wikis in Education and Collaboration","score":0.7357000112533569,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.47372403740882874},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.4526481628417969},{"id":"https://openalex.org/keywords/world-wide-web","display_name":"World Wide Web","score":0.41145703196525574},{"id":"https://openalex.org/keywords/knowledge-management","display_name":"Knowledge management","score":0.3746235966682434}],"concepts":[{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.47372403740882874},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.4526481628417969},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.41145703196525574},{"id":"https://openalex.org/C56739046","wikidata":"https://www.wikidata.org/wiki/Q192060","display_name":"Knowledge management","level":1,"score":0.3746235966682434}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.18420/muc2018-up-0296","is_oa":true,"landing_page_url":"https://doi.org/10.18420/muc2018-up-0296","pdf_url":null,"source":{"id":"https://openalex.org/S7407052918","display_name":"Gesellschaft f\u00fcr Informatik (GI)","issn_l":null,"issn":[],"is_oa":false,"is_in_doaj":false,"is_core":false,"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":null,"raw_source_name":null,"raw_type":"article-journal"},{"id":"mag:2977652761","is_oa":false,"landing_page_url":"https://dblp.uni-trier.de/db/conf/mc/up2018.html#GerstheimerNWK18","pdf_url":null,"source":{"id":"https://openalex.org/S2764486598","display_name":"Usability Professionals","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":null,"raw_source_name":"Usability Professionals","raw_type":null}],"best_oa_location":{"id":"doi:10.18420/muc2018-up-0296","is_oa":true,"landing_page_url":"https://doi.org/10.18420/muc2018-up-0296","pdf_url":null,"source":{"id":"https://openalex.org/S7407052918","display_name":"Gesellschaft f\u00fcr Informatik (GI)","issn_l":null,"issn":[],"is_oa":false,"is_in_doaj":false,"is_core":false,"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"article-journal"},"sustainable_development_goals":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":0,"referenced_works":[],"related_works":[],"abstract_inverted_index":{"Was":[0],"bringt":[1],"Co-Creation":[2,23],"und":[3,27,30,57,69,81,91,98,103],"wie":[4,22],"gelingt":[5],"der":[6,61,67,71],"Einsatz":[7],"bei":[8,32],"einer":[9],"multinationalen":[10],"Webseite-Planung":[11],"mit":[12,87],"internationalen":[13,55],"Stakeholdern?":[14],"Anhand":[15],"eines":[16,46],"Best":[17],"Practise-Beispiel":[18],"beschreibt":[19],"dieser":[20],"Beitrag":[21],"richtig":[24],"eingesetzt":[25],"wird":[26],"welche":[28],"Zeit-":[29],"Kostenersparnis,":[31],"gleichzeitigeer":[33],"Nachhaltigkeit,":[34],"dieses":[35],"methodische":[36],"Vorgehen":[37],"leisten":[38],"kann.":[39],"Im":[40],"beschriebenen":[41],"Projekt":[42,96],"wurde":[43],"die":[44,84],"Website":[45],"international":[47],"agierenden,":[48],"deutschen":[49],"Saatgutunternehmens":[50],"mittels":[51],"partizipativer":[52],"Methoden":[53],"in":[54],"Planungs-":[56],"Entwurfs-Workshop":[58],"ausgestaltet.":[59],"Ergebnisse":[60],"Co-Creation:":[62],"Halbbierung":[63],"des":[64],"Website-Contents,":[65],"Verdopplung":[66],"Aussagekraft":[68],"Erh\u00f6hung":[70],"Benutzerrelevanz":[72],"durch":[73],"Content-Compositings":[74],"auf":[75],"pyramidalen":[76],"Strukturen.":[77],"Mit":[78],"pr\u00e4zisen":[79],"Visualisierungs-":[80],"Iterationsstufen":[82],"konnte":[83],"entwerfersiche":[85],"Zusammenarbeit":[86],"internationelen":[88],"Business":[89],"Units":[90],"\u00fcber":[92],"80":[93],"Stakeholdern":[94],"im":[95],"erfolgreich":[97],"argumentativ":[99],"zu":[100],"einem":[101],"gemeinsamen":[102],"kundenzentrierten":[104],"Onlineauftritt":[105],"realisiert":[106],"werden.":[107]},"counts_by_year":[],"updated_date":"2026-06-11T09:08:48.828518","created_date":"2025-10-10T00:00:00"}
