{"id":"https://openalex.org/W2550469264","doi":"https://doi.org/10.18420/muc2016-up-0164","title":"Lean Service Innovation: \u201eDigital Driving Experience\u201c f\u00fcr TomTom Telematics \u2013 Einblicke und kritische Reflexion eines umfassenden Lean Startup Projekts von der Business Idee \u00fcber die App und das Packaging bis zum internationalen Markt Launch","display_name":"Lean Service Innovation: \u201eDigital Driving Experience\u201c f\u00fcr TomTom Telematics \u2013 Einblicke und kritische Reflexion eines umfassenden Lean Startup Projekts von der Business Idee \u00fcber die App und das Packaging bis zum internationalen Markt Launch","publication_year":2016,"publication_date":"2016-01-01","ids":{"openalex":"https://openalex.org/W2550469264","doi":"https://doi.org/10.18420/muc2016-up-0164","mag":"2550469264"},"language":"de","primary_location":{"id":"doi:10.18420/muc2016-up-0164","is_oa":true,"landing_page_url":"https://doi.org/10.18420/muc2016-up-0164","pdf_url":null,"source":{"id":"https://openalex.org/S7407052918","display_name":"Gesellschaft f\u00fcr Informatik (GI)","issn_l":null,"issn":[],"is_oa":false,"is_in_doaj":false,"is_core":false,"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"article"},"type":"article","indexed_in":["datacite"],"open_access":{"is_oa":true,"oa_status":"green","oa_url":"https://doi.org/10.18420/muc2016-up-0164","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5061126878","display_name":"Steffen Wuest","orcid":null},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Wuest, Steffen","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"middle","author":{"id":"https://openalex.org/A5012983727","display_name":"Oliver Endemann","orcid":null},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Endemann, Oliver","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"last","author":{"id":"https://openalex.org/A5014908393","display_name":"Oliver Gerstheimer","orcid":null},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Gerstheimer, Oliver","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":3,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":null,"has_fulltext":false,"cited_by_count":0,"citation_normalized_percentile":null,"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T12885","display_name":"Digital Innovation in Industries","score":0.994700014591217,"subfield":{"id":"https://openalex.org/subfields/1405","display_name":"Management of Technology and Innovation"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T12885","display_name":"Digital Innovation in Industries","score":0.994700014591217,"subfield":{"id":"https://openalex.org/subfields/1405","display_name":"Management of Technology and Innovation"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10910","display_name":"Corporate Governance and Management","score":0.958899974822998,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14389","display_name":"Innovation, Technology, and Society","score":0.907800018787384,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/telematics","display_name":"Telematics","score":0.6710724234580994},{"id":"https://openalex.org/keywords/business-administration","display_name":"Business administration","score":0.5215035080909729},{"id":"https://openalex.org/keywords/engineering","display_name":"Engineering","score":0.4365038275718689},{"id":"https://openalex.org/keywords/service","display_name":"Service (business)","score":0.4209122061729431},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.3658573031425476},{"id":"https://openalex.org/keywords/management","display_name":"Management","score":0.3271307051181793},{"id":"https://openalex.org/keywords/telecommunications","display_name":"Telecommunications","score":0.19245710968971252},{"id":"https://openalex.org/keywords/marketing","display_name":"Marketing","score":0.11924639344215393},{"id":"https://openalex.org/keywords/economics","display_name":"Economics","score":0.059015899896621704}],"concepts":[{"id":"https://openalex.org/C89074322","wikidata":"https://www.wikidata.org/wiki/Q485669","display_name":"Telematics","level":2,"score":0.6710724234580994},{"id":"https://openalex.org/C178550888","wikidata":"https://www.wikidata.org/wiki/Q2043282","display_name":"Business administration","level":1,"score":0.5215035080909729},{"id":"https://openalex.org/C127413603","wikidata":"https://www.wikidata.org/wiki/Q11023","display_name":"Engineering","level":0,"score":0.4365038275718689},{"id":"https://openalex.org/C2780378061","wikidata":"https://www.wikidata.org/wiki/Q25351891","display_name":"Service (business)","level":2,"score":0.4209122061729431},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.3658573031425476},{"id":"https://openalex.org/C187736073","wikidata":"https://www.wikidata.org/wiki/Q2920921","display_name":"Management","level":1,"score":0.3271307051181793},{"id":"https://openalex.org/C76155785","wikidata":"https://www.wikidata.org/wiki/Q418","display_name":"Telecommunications","level":1,"score":0.19245710968971252},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.11924639344215393},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.059015899896621704}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.18420/muc2016-up-0164","is_oa":true,"landing_page_url":"https://doi.org/10.18420/muc2016-up-0164","pdf_url":null,"source":{"id":"https://openalex.org/S7407052918","display_name":"Gesellschaft f\u00fcr Informatik (GI)","issn_l":null,"issn":[],"is_oa":false,"is_in_doaj":false,"is_core":false,"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":null,"raw_source_name":null,"raw_type":"article"}],"best_oa_location":{"id":"doi:10.18420/muc2016-up-0164","is_oa":true,"landing_page_url":"https://doi.org/10.18420/muc2016-up-0164","pdf_url":null,"source":{"id":"https://openalex.org/S7407052918","display_name":"Gesellschaft f\u00fcr Informatik (GI)","issn_l":null,"issn":[],"is_oa":false,"is_in_doaj":false,"is_core":false,"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"article"},"sustainable_development_goals":[{"id":"https://metadata.un.org/sdg/9","score":0.5299999713897705,"display_name":"Industry, innovation and infrastructure"}],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":0,"referenced_works":[],"related_works":[],"abstract_inverted_index":{"Was":[0],"macht":[1],"eigentlich":[2],"eine":[3,85],"\u201eLean":[4],"Startup":[5,96],"Projektierung\u201c":[6],"aus?":[7],"Sie":[8],"ist":[9],"schnell,":[10],"agil,":[11],"treffgenau":[12],"und":[13,28,50,61,74],"messbar":[14],"kundenzentriert.":[15],"Das":[16],"digitale":[17],"Service":[18],"Design":[19],"eines":[20],"Produkts":[21],"beinhaltet":[22],"dabei":[23],"neben":[24],"dem":[25,29],"eigentlichen":[26],"Kernprodukt":[27],"Gesch\u00e4ftsmodell":[30],"auch":[31,58],"das":[32,64],"Management":[33],"der":[34,39,77],"internen":[35],"Projektkommunikation,":[36],"effiziente":[37],"Formate":[38],"Iteration,":[40],"die":[41,52,59],"methodensichere":[42],"Gestaltung":[43],"von":[44,66,76,91],"User":[45],"Interfaces":[46],"(UI),":[47],"analogen":[48],"Verpackungs-":[49],"Anleitungselementen,":[51],"Konzeption":[53],"des":[54],"Product":[55],"Namings":[56],"wie":[57],"Marketing-":[60],"Rollout-Ma\u00dfnahmen":[62],"sowie":[63,89],"Orchestrieren":[65],"Verkaufskan\u00e4len.":[67],"Der":[68],"Beitrag":[69],"fokussiert":[70],"einen":[71],"\u201eholistischen\u201c":[72],"Design-":[73],"Innovationsansatz":[75],"Idee":[78],"bis":[79],"zum":[80],"Marketing-Rollout":[81],"aus":[82],"einer":[83],"Hand:":[84],"Fallstudie":[86],"mit":[87],"Methodenanwendung":[88],"Ableitungen":[90],"Handlungsempfehlungen":[92],"f\u00fcr":[93],"ein":[94],"Lean":[95],"Management.":[97]},"counts_by_year":[],"updated_date":"2026-06-11T09:08:48.828518","created_date":"2025-10-10T00:00:00"}
