{"id":"https://openalex.org/W2738708958","doi":"https://doi.org/10.1504/ijstm.2017.10006352","title":"Measuring brand performance in the cruise industry: brand experiences and sustainability orientation as basis for value creation","display_name":"Measuring brand performance in the cruise industry: brand experiences and sustainability orientation as basis for value creation","publication_year":2017,"publication_date":"2017-01-01","ids":{"openalex":"https://openalex.org/W2738708958","doi":"https://doi.org/10.1504/ijstm.2017.10006352","mag":"2738708958"},"language":"en","primary_location":{"id":"doi:10.1504/ijstm.2017.10006352","is_oa":false,"landing_page_url":"https://doi.org/10.1504/ijstm.2017.10006352","pdf_url":null,"source":{"id":"https://openalex.org/S154565395","display_name":"International Journal of Services Technology and Management","issn_l":"1460-6720","issn":["1460-6720","1741-525X"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310317825","host_organization_name":"Inderscience Publishers","host_organization_lineage":["https://openalex.org/P4310317825"],"host_organization_lineage_names":["Inderscience Publishers"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"International Journal of Services Technology and Management","raw_type":"journal-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5012135836","display_name":"Nadine Hennigs","orcid":null},"institutions":[{"id":"https://openalex.org/I114112103","display_name":"Leibniz University Hannover","ror":"https://ror.org/0304hq317","country_code":"DE","type":"education","lineage":["https://openalex.org/I114112103"]}],"countries":["DE"],"is_corresponding":true,"raw_author_name":"Nadine Hennigs","raw_affiliation_strings":["Institute of Marketing and Management, Leibniz University of Hannover, Germany"],"affiliations":[{"raw_affiliation_string":"Institute of Marketing and Management, Leibniz University of Hannover, Germany","institution_ids":["https://openalex.org/I114112103"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5063253941","display_name":"Franziska Labenz","orcid":null},"institutions":[{"id":"https://openalex.org/I114112103","display_name":"Leibniz University Hannover","ror":"https://ror.org/0304hq317","country_code":"DE","type":"education","lineage":["https://openalex.org/I114112103"]}],"countries":["DE"],"is_corresponding":false,"raw_author_name":"Franziska Labenz","raw_affiliation_strings":["Institute of Marketing and Management, Leibniz University of Hannover, Germany"],"affiliations":[{"raw_affiliation_string":"Institute of Marketing and Management, Leibniz University of Hannover, Germany","institution_ids":["https://openalex.org/I114112103"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5017182558","display_name":"Evmorfia Karampournioti","orcid":"https://orcid.org/0000-0002-9273-3521"},"institutions":[{"id":"https://openalex.org/I114112103","display_name":"Leibniz University Hannover","ror":"https://ror.org/0304hq317","country_code":"DE","type":"education","lineage":["https://openalex.org/I114112103"]}],"countries":["DE"],"is_corresponding":false,"raw_author_name":"Evmorfia Karampournioti","raw_affiliation_strings":["Institute of Marketing and Management, Leibniz University of Hannover, Germany"],"affiliations":[{"raw_affiliation_string":"Institute of Marketing and Management, Leibniz University of Hannover, Germany","institution_ids":["https://openalex.org/I114112103"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5113468426","display_name":"Klaus Peter Wiedmann","orcid":null},"institutions":[{"id":"https://openalex.org/I114112103","display_name":"Leibniz University Hannover","ror":"https://ror.org/0304hq317","country_code":"DE","type":"education","lineage":["https://openalex.org/I114112103"]}],"countries":["DE"],"is_corresponding":false,"raw_author_name":"Klaus Peter Wiedmann","raw_affiliation_strings":["Institute of Marketing and Management, Leibniz University of Hannover, Germany"],"affiliations":[{"raw_affiliation_string":"Institute of Marketing and Management, Leibniz University of Hannover, Germany","institution_ids":["https://openalex.org/I114112103"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5005787179","display_name":"Steffen Schmidt","orcid":null},"institutions":[{"id":"https://openalex.org/I114112103","display_name":"Leibniz University Hannover","ror":"https://ror.org/0304hq317","country_code":"DE","type":"education","lineage":["https://openalex.org/I114112103"]}],"countries":["DE"],"is_corresponding":false,"raw_author_name":"Steffen Schmidt","raw_affiliation_strings":["Institute of Marketing and Management, Leibniz University of Hannover, Germany"],"affiliations":[{"raw_affiliation_string":"Institute of Marketing and Management, Leibniz University of Hannover, Germany","institution_ids":["https://openalex.org/I114112103"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":5,"corresponding_author_ids":["https://openalex.org/A5012135836"],"corresponding_institution_ids":["https://openalex.org/I114112103"],"apc_list":null,"apc_paid":null,"fwci":2.9447,"has_fulltext":false,"cited_by_count":8,"citation_normalized_percentile":{"value":0.90758809,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":89,"max":98},"biblio":{"volume":"23","issue":"3","first_page":"189","last_page":"189"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T13562","display_name":"Cruise Tourism Development and Management","score":0.9965999722480774,"subfield":{"id":"https://openalex.org/subfields/3313","display_name":"Transportation"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T13562","display_name":"Cruise Tourism Development and Management","score":0.9965999722480774,"subfield":{"id":"https://openalex.org/subfields/3313","display_name":"Transportation"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":0.9689000248908997,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10055","display_name":"Diverse Aspects of Tourism Research","score":0.9603999853134155,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/marketing","display_name":"Marketing","score":0.726876437664032},{"id":"https://openalex.org/keywords/tourism","display_name":"Tourism","score":0.6830252408981323},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.6528705954551697},{"id":"https://openalex.org/keywords/sustainability","display_name":"Sustainability","score":0.6342371702194214},{"id":"https://openalex.org/keywords/cruise","display_name":"Cruise","score":0.6139035820960999},{"id":"https://openalex.org/keywords/experiential-learning","display_name":"Experiential learning","score":0.5217010378837585},{"id":"https://openalex.org/keywords/recreation","display_name":"Recreation","score":0.5093170404434204},{"id":"https://openalex.org/keywords/brand-management","display_name":"Brand management","score":0.4873140752315521},{"id":"https://openalex.org/keywords/pleasure","display_name":"Pleasure","score":0.48249006271362305},{"id":"https://openalex.org/keywords/consumption","display_name":"Consumption (sociology)","score":0.46166589856147766},{"id":"https://openalex.org/keywords/advertising","display_name":"Advertising","score":0.45810556411743164},{"id":"https://openalex.org/keywords/value","display_name":"Value (mathematics)","score":0.4540364444255829},{"id":"https://openalex.org/keywords/entertainment","display_name":"Entertainment","score":0.4309285283088684},{"id":"https://openalex.org/keywords/competitive-advantage","display_name":"Competitive advantage","score":0.4266999661922455},{"id":"https://openalex.org/keywords/psychology","display_name":"Psychology","score":0.1293443739414215},{"id":"https://openalex.org/keywords/sociology","display_name":"Sociology","score":0.11003535985946655}],"concepts":[{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.726876437664032},{"id":"https://openalex.org/C18918823","wikidata":"https://www.wikidata.org/wiki/Q49389","display_name":"Tourism","level":2,"score":0.6830252408981323},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.6528705954551697},{"id":"https://openalex.org/C66204764","wikidata":"https://www.wikidata.org/wiki/Q219416","display_name":"Sustainability","level":2,"score":0.6342371702194214},{"id":"https://openalex.org/C2778821358","wikidata":"https://www.wikidata.org/wiki/Q2063640","display_name":"Cruise","level":2,"score":0.6139035820960999},{"id":"https://openalex.org/C37228920","wikidata":"https://www.wikidata.org/wiki/Q1307600","display_name":"Experiential learning","level":2,"score":0.5217010378837585},{"id":"https://openalex.org/C110269972","wikidata":"https://www.wikidata.org/wiki/Q184872","display_name":"Recreation","level":2,"score":0.5093170404434204},{"id":"https://openalex.org/C57375061","wikidata":"https://www.wikidata.org/wiki/Q453181","display_name":"Brand management","level":2,"score":0.4873140752315521},{"id":"https://openalex.org/C2777113389","wikidata":"https://www.wikidata.org/wiki/Q208195","display_name":"Pleasure","level":2,"score":0.48249006271362305},{"id":"https://openalex.org/C30772137","wikidata":"https://www.wikidata.org/wiki/Q5164762","display_name":"Consumption (sociology)","level":2,"score":0.46166589856147766},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.45810556411743164},{"id":"https://openalex.org/C2776291640","wikidata":"https://www.wikidata.org/wiki/Q2912517","display_name":"Value (mathematics)","level":2,"score":0.4540364444255829},{"id":"https://openalex.org/C512170562","wikidata":"https://www.wikidata.org/wiki/Q173799","display_name":"Entertainment","level":2,"score":0.4309285283088684},{"id":"https://openalex.org/C58546491","wikidata":"https://www.wikidata.org/wiki/Q1150207","display_name":"Competitive advantage","level":2,"score":0.4266999661922455},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.1293443739414215},{"id":"https://openalex.org/C144024400","wikidata":"https://www.wikidata.org/wiki/Q21201","display_name":"Sociology","level":0,"score":0.11003535985946655},{"id":"https://openalex.org/C111368507","wikidata":"https://www.wikidata.org/wiki/Q43518","display_name":"Oceanography","level":1,"score":0.0},{"id":"https://openalex.org/C199539241","wikidata":"https://www.wikidata.org/wiki/Q7748","display_name":"Law","level":1,"score":0.0},{"id":"https://openalex.org/C145420912","wikidata":"https://www.wikidata.org/wiki/Q853077","display_name":"Mathematics education","level":1,"score":0.0},{"id":"https://openalex.org/C119857082","wikidata":"https://www.wikidata.org/wiki/Q2539","display_name":"Machine learning","level":1,"score":0.0},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.0},{"id":"https://openalex.org/C36289849","wikidata":"https://www.wikidata.org/wiki/Q34749","display_name":"Social science","level":1,"score":0.0},{"id":"https://openalex.org/C127313418","wikidata":"https://www.wikidata.org/wiki/Q1069","display_name":"Geology","level":0,"score":0.0},{"id":"https://openalex.org/C153349607","wikidata":"https://www.wikidata.org/wiki/Q36649","display_name":"Visual arts","level":1,"score":0.0},{"id":"https://openalex.org/C169760540","wikidata":"https://www.wikidata.org/wiki/Q207011","display_name":"Neuroscience","level":1,"score":0.0},{"id":"https://openalex.org/C18903297","wikidata":"https://www.wikidata.org/wiki/Q7150","display_name":"Ecology","level":1,"score":0.0},{"id":"https://openalex.org/C142362112","wikidata":"https://www.wikidata.org/wiki/Q735","display_name":"Art","level":0,"score":0.0},{"id":"https://openalex.org/C86803240","wikidata":"https://www.wikidata.org/wiki/Q420","display_name":"Biology","level":0,"score":0.0},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1504/ijstm.2017.10006352","is_oa":false,"landing_page_url":"https://doi.org/10.1504/ijstm.2017.10006352","pdf_url":null,"source":{"id":"https://openalex.org/S154565395","display_name":"International Journal of Services Technology and Management","issn_l":"1460-6720","issn":["1460-6720","1741-525X"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310317825","host_organization_name":"Inderscience Publishers","host_organization_lineage":["https://openalex.org/P4310317825"],"host_organization_lineage_names":["Inderscience Publishers"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"International Journal of Services Technology and Management","raw_type":"journal-article"}],"best_oa_location":null,"sustainable_development_goals":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W2744842631","https://openalex.org/W2928135228","https://openalex.org/W2269548070","https://openalex.org/W3043953383","https://openalex.org/W4226493551","https://openalex.org/W2461205088","https://openalex.org/W2380609026","https://openalex.org/W3211504322","https://openalex.org/W2373412035","https://openalex.org/W1903507445"],"abstract_inverted_index":{"Experiences":[0],"as":[1,61],"the":[2,14,27,32,62,67,78,88,157],"basis":[3],"for":[4,34,81,123],"value":[5],"creation":[6],"and":[7,29,39,51,55,83,101,111,125,135,144,159],"competitive":[8],"positioning":[9],"are":[10],"increasingly":[11],"placed":[12],"at":[13],"centre":[15],"of":[16,46,90,98],"marketing":[17],"activities":[18],"to":[19,53,76,94,151],"create":[20,152],"an":[21,120],"emotional":[22],"customer-brand":[23],"relationship.":[24],"Especially":[25],"in":[26,42,66,156],"travel":[28,68,158],"tourism":[30,160],"market,":[31],"demand":[33,122],"brand":[35,109,142],"experiences":[36,110,127],"becomes":[37],"apparent":[38],"is":[40,93,147],"reflected":[41],"a":[43,71,130,139,148],"wide":[44],"range":[45],"services":[47],"ranging":[48],"from":[49],"transport":[50],"accommodation":[52],"entertainment":[54],"relaxation.":[56],"The":[57,114],"cruise":[58],"ship":[59],"industry":[60,69],"fastest":[63],"growing":[64],"segment":[65],"provides":[70],"holistic":[72],"experiential":[73],"package":[74],"designed":[75],"meet":[77],"travellers'":[79],"expectations":[80],"pleasure":[82],"satisfaction.":[84],"Against":[85],"this":[86,91],"backdrop,":[87],"aim":[89],"paper":[92],"empirically":[95],"investigate":[96],"antecedents":[97],"consumer":[99],"perception":[100],"related":[102],"consumption":[103],"behaviour":[104],"with":[105,129],"special":[106],"focus":[107],"on":[108],"sustainability":[112,145],"orientation.":[113],"results":[115],"reveal":[116],"that":[117],"consumers":[118],"have":[119],"increasing":[121],"personal":[124],"authentic":[126],"combined":[128],"rising":[131],"concern":[132],"regarding":[133],"ethical":[134],"environmental":[136],"values.":[137],"As":[138],"consequence,":[140],"addressing":[141],"experience":[143],"orientation":[146],"promising":[149],"way":[150],"successful":[153],"differentiation":[154],"strategies":[155],"industry.":[161]},"counts_by_year":[{"year":2023,"cited_by_count":1},{"year":2021,"cited_by_count":1},{"year":2020,"cited_by_count":5},{"year":2019,"cited_by_count":1}],"updated_date":"2025-11-06T03:46:38.306776","created_date":"2025-10-10T00:00:00"}
