{"id":"https://openalex.org/W4387677695","doi":"https://doi.org/10.1145/3624875.3624882","title":"Using MCDM and Social Network Technology to Evaluate Bank's Financial and Marketing Competitive Ability of Taiwan","display_name":"Using MCDM and Social Network Technology to Evaluate Bank's Financial and Marketing Competitive Ability of Taiwan","publication_year":2023,"publication_date":"2023-09-04","ids":{"openalex":"https://openalex.org/W4387677695","doi":"https://doi.org/10.1145/3624875.3624882"},"language":"en","primary_location":{"id":"doi:10.1145/3624875.3624882","is_oa":false,"landing_page_url":"https://doi.org/10.1145/3624875.3624882","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"The 10th Multidisciplinary International Social Networks Conference","raw_type":"proceedings-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5113024031","display_name":"Y Chen","orcid":null},"institutions":[{"id":"https://openalex.org/I4387154394","display_name":"National Kaohsiung University of Science and Technology","ror":"https://ror.org/00hfj7g70","country_code":null,"type":"education","lineage":["https://openalex.org/I4387154394"]}],"countries":["TW"],"is_corresponding":true,"raw_author_name":"Yen-Hung Chen","raw_affiliation_strings":["Department of Money and Banking, National Kaohsiung University of Science and Technology, Taiwan"],"raw_orcid":"https://orcid.org/0009-0001-6083-2154","affiliations":[{"raw_affiliation_string":"Department of Money and Banking, National Kaohsiung University of Science and Technology, Taiwan","institution_ids":["https://openalex.org/I4387154394"]}]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5113024031"],"corresponding_institution_ids":["https://openalex.org/I4387154394"],"apc_list":null,"apc_paid":null,"fwci":0.8972,"has_fulltext":false,"cited_by_count":2,"citation_normalized_percentile":{"value":0.8120089,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":90,"max":95},"biblio":{"volume":null,"issue":null,"first_page":"38","last_page":"43"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T14139","display_name":"E-commerce and Technology Innovations","score":0.9628999829292297,"subfield":{"id":"https://openalex.org/subfields/1403","display_name":"Business and International Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T14139","display_name":"E-commerce and Technology Innovations","score":0.9628999829292297,"subfield":{"id":"https://openalex.org/subfields/1403","display_name":"Business and International Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10415","display_name":"International Business and FDI","score":0.9291999936103821,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10068","display_name":"Technology Adoption and User Behaviour","score":0.925599992275238,"subfield":{"id":"https://openalex.org/subfields/1802","display_name":"Information Systems and Management"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/multiple-criteria-decision-analysis","display_name":"Multiple-criteria decision analysis","score":0.5825005173683167},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.5778659582138062},{"id":"https://openalex.org/keywords/operations-research","display_name":"Operations research","score":0.14435690641403198},{"id":"https://openalex.org/keywords/engineering","display_name":"Engineering","score":0.13979464769363403}],"concepts":[{"id":"https://openalex.org/C11105738","wikidata":"https://www.wikidata.org/wiki/Q1895805","display_name":"Multiple-criteria decision analysis","level":2,"score":0.5825005173683167},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.5778659582138062},{"id":"https://openalex.org/C42475967","wikidata":"https://www.wikidata.org/wiki/Q194292","display_name":"Operations research","level":1,"score":0.14435690641403198},{"id":"https://openalex.org/C127413603","wikidata":"https://www.wikidata.org/wiki/Q11023","display_name":"Engineering","level":0,"score":0.13979464769363403}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1145/3624875.3624882","is_oa":false,"landing_page_url":"https://doi.org/10.1145/3624875.3624882","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"The 10th Multidisciplinary International Social Networks Conference","raw_type":"proceedings-article"}],"best_oa_location":null,"sustainable_development_goals":[{"score":0.4399999976158142,"display_name":"Industry, innovation and infrastructure","id":"https://metadata.un.org/sdg/9"}],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":7,"referenced_works":["https://openalex.org/W2922982510","https://openalex.org/W2981818060","https://openalex.org/W2983656509","https://openalex.org/W3016860461","https://openalex.org/W3026171989","https://openalex.org/W3094316146","https://openalex.org/W3097269121"],"related_works":["https://openalex.org/W4391375266","https://openalex.org/W2804188782","https://openalex.org/W4220704772","https://openalex.org/W3035952176","https://openalex.org/W3205037567","https://openalex.org/W4313893761","https://openalex.org/W154089963","https://openalex.org/W2101950038","https://openalex.org/W3196060399","https://openalex.org/W4387398124"],"abstract_inverted_index":{"The":[0,26],"volume":[1],"of":[2,28,59,67,73],"bank":[3,13,69,96],"branch":[4],"has":[5],"increased":[6],"a":[7],"lot":[8],"in":[9,19,39,70,84],"recent":[10],"period":[11],"and":[12,22,45,94],"needs":[14,97],"to":[15,32,41,63,76,98],"develop":[16],"new":[17],"technology":[18,62],"this":[20,29,89],"complex":[21],"high":[23],"competitive":[24,47,65,81,101],"environment.":[25],"goal":[27],"work":[30],"is":[31,54,90],"build":[33],"evaluation":[34],"model":[35],"for":[36],"the":[37,85,91],"banks":[38],"Taiwan":[40],"understand":[42],"their":[43],"financial":[44],"marketing":[46],"ability.":[48],"In":[49],"our":[50],"model,":[51],"linguistic":[52],"TOPSIS":[53],"integrated":[55],"with":[56],"one":[57,71],"kind":[58],"social":[60],"network":[61],"evaluate":[64],"ability":[66,82,102],"case":[68,79,95],"area":[72],"Kaohsiung.":[74],"According":[75],"experiment":[77],"result,":[78],"banks\u2019":[80],"located":[83],"later":[86],"class.":[87],"So,":[88],"wake-up":[92],"call":[93],"improve":[99],"its":[100],"immediately.":[103]},"counts_by_year":[{"year":2025,"cited_by_count":1},{"year":2024,"cited_by_count":1}],"updated_date":"2025-11-06T03:46:38.306776","created_date":"2025-10-10T00:00:00"}
