{"id":"https://openalex.org/W4220889860","doi":"https://doi.org/10.1145/3490099.3511144","title":"Developing Persona Analytics Towards Persona Science","display_name":"Developing Persona Analytics Towards Persona Science","publication_year":2022,"publication_date":"2022-03-21","ids":{"openalex":"https://openalex.org/W4220889860","doi":"https://doi.org/10.1145/3490099.3511144"},"language":"en","primary_location":{"id":"doi:10.1145/3490099.3511144","is_oa":true,"landing_page_url":"https://doi.org/10.1145/3490099.3511144","pdf_url":"https://dl.acm.org/doi/pdf/10.1145/3490099.3511144","source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"27th International Conference on Intelligent User Interfaces","raw_type":"proceedings-article"},"type":"conference-paper","indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"gold","oa_url":"https://dl.acm.org/doi/pdf/10.1145/3490099.3511144","any_repository_has_fulltext":null},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5083126896","display_name":"Joni Salminen","orcid":"https://orcid.org/0000-0003-3230-0561"},"institutions":[{"id":"https://openalex.org/I4210144839","display_name":"Hamad bin Khalifa University","ror":"https://ror.org/03eyq4y97","country_code":"QA","type":"education","lineage":["https://openalex.org/I4210144839"]},{"id":"https://openalex.org/I79765343","display_name":"University of Vaasa","ror":"https://ror.org/03769b225","country_code":"FI","type":"education","lineage":["https://openalex.org/I79765343"]}],"countries":["FI","QA"],"is_corresponding":false,"raw_author_name":"Joni Salminen","raw_affiliation_strings":["Qatar Computing Research Institute, Hamad Bin Khalifa University, Qatar and School of Marketing and Communication, University of Vaasa, Finland"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Qatar Computing Research Institute, Hamad Bin Khalifa University, Qatar and School of Marketing and Communication, University of Vaasa, Finland","institution_ids":["https://openalex.org/I4210144839","https://openalex.org/I79765343"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5112865214","display_name":"Soon\u2010gyo Jung","orcid":null},"institutions":[{"id":"https://openalex.org/I4210144839","display_name":"Hamad bin Khalifa University","ror":"https://ror.org/03eyq4y97","country_code":"QA","type":"education","lineage":["https://openalex.org/I4210144839"]}],"countries":["QA"],"is_corresponding":false,"raw_author_name":"Soon-Gyo Jung","raw_affiliation_strings":["Qatar Computing Research Institute, Hamad Bin Khalifa University, Qatar"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Qatar Computing Research Institute, Hamad Bin Khalifa University, Qatar","institution_ids":["https://openalex.org/I4210144839"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5044849571","display_name":"Bernard J. Jansen","orcid":"https://orcid.org/0000-0002-6468-6609"},"institutions":[{"id":"https://openalex.org/I4210144839","display_name":"Hamad bin Khalifa University","ror":"https://ror.org/03eyq4y97","country_code":"QA","type":"education","lineage":["https://openalex.org/I4210144839"]}],"countries":["QA"],"is_corresponding":false,"raw_author_name":"Bernard Jansen","raw_affiliation_strings":["Qatar Computing Research Institute, Hamad Bin Khalifa University, Qatar and College of Information Science and Technology, Penn State, United States"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Qatar Computing Research Institute, Hamad Bin Khalifa University, Qatar and College of Information Science and Technology, Penn State, United States","institution_ids":["https://openalex.org/I4210144839"]}]}],"institutions":[],"countries_distinct_count":2,"institutions_distinct_count":2,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":2.7349,"has_fulltext":true,"cited_by_count":15,"citation_normalized_percentile":{"value":0.91333333,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":94,"max":99},"biblio":{"volume":null,"issue":null,"first_page":"323","last_page":"344"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T14074","display_name":"Persona Design and Applications","score":1.0,"subfield":{"id":"https://openalex.org/subfields/1709","display_name":"Human-Computer Interaction"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},"topics":[{"id":"https://openalex.org/T14074","display_name":"Persona Design and Applications","score":1.0,"subfield":{"id":"https://openalex.org/subfields/1709","display_name":"Human-Computer Interaction"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T10803","display_name":"Innovative Human-Technology Interaction","score":0.9873999953269958,"subfield":{"id":"https://openalex.org/subfields/1709","display_name":"Human-Computer Interaction"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T11977","display_name":"Technology Use by Older Adults","score":0.9768000245094299,"subfield":{"id":"https://openalex.org/subfields/3317","display_name":"Demography"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/persona","display_name":"Persona","score":0.9896178245544434},{"id":"https://openalex.org/keywords/analytics","display_name":"Analytics","score":0.6558676362037659},{"id":"https://openalex.org/keywords/human\u2013computer-interaction","display_name":"Human\u2013computer interaction","score":0.637958824634552},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.5899345874786377},{"id":"https://openalex.org/keywords/empirical-research","display_name":"Empirical research","score":0.4854205548763275},{"id":"https://openalex.org/keywords/world-wide-web","display_name":"World Wide Web","score":0.4645770490169525},{"id":"https://openalex.org/keywords/data-science","display_name":"Data science","score":0.41701316833496094},{"id":"https://openalex.org/keywords/philosophy","display_name":"Philosophy","score":0.07647159695625305},{"id":"https://openalex.org/keywords/epistemology","display_name":"Epistemology","score":0.07154607772827148}],"concepts":[{"id":"https://openalex.org/C313442","wikidata":"https://www.wikidata.org/wiki/Q778556","display_name":"Persona","level":2,"score":0.9896178245544434},{"id":"https://openalex.org/C79158427","wikidata":"https://www.wikidata.org/wiki/Q485396","display_name":"Analytics","level":2,"score":0.6558676362037659},{"id":"https://openalex.org/C107457646","wikidata":"https://www.wikidata.org/wiki/Q207434","display_name":"Human\u2013computer interaction","level":1,"score":0.637958824634552},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.5899345874786377},{"id":"https://openalex.org/C120936955","wikidata":"https://www.wikidata.org/wiki/Q2155640","display_name":"Empirical research","level":2,"score":0.4854205548763275},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.4645770490169525},{"id":"https://openalex.org/C2522767166","wikidata":"https://www.wikidata.org/wiki/Q2374463","display_name":"Data science","level":1,"score":0.41701316833496094},{"id":"https://openalex.org/C138885662","wikidata":"https://www.wikidata.org/wiki/Q5891","display_name":"Philosophy","level":0,"score":0.07647159695625305},{"id":"https://openalex.org/C111472728","wikidata":"https://www.wikidata.org/wiki/Q9471","display_name":"Epistemology","level":1,"score":0.07154607772827148}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.1145/3490099.3511144","is_oa":true,"landing_page_url":"https://doi.org/10.1145/3490099.3511144","pdf_url":"https://dl.acm.org/doi/pdf/10.1145/3490099.3511144","source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"27th International Conference on Intelligent User Interfaces","raw_type":"proceedings-article"},{"id":"pmh:oai:osuva.uwasa.fi:10024/13831","is_oa":false,"landing_page_url":"https://osuva.uwasa.fi/handle/10024/13831","pdf_url":null,"source":{"id":"https://openalex.org/S4306400974","display_name":"Osuva (University of Vaasa)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"host_organization":"https://openalex.org/I79765343","host_organization_name":"University of Vaasa","host_organization_lineage":["https://openalex.org/I79765343"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"","raw_type":"article"}],"best_oa_location":{"id":"doi:10.1145/3490099.3511144","is_oa":true,"landing_page_url":"https://doi.org/10.1145/3490099.3511144","pdf_url":"https://dl.acm.org/doi/pdf/10.1145/3490099.3511144","source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"27th International Conference on Intelligent User Interfaces","raw_type":"proceedings-article"},"sustainable_development_goals":[],"awards":[],"funders":[],"has_content":{"pdf":true,"grobid_xml":true},"content_urls":{"pdf":"https://content.openalex.org/works/W4220889860.pdf","grobid_xml":"https://content.openalex.org/works/W4220889860.grobid-xml"},"referenced_works_count":86,"referenced_works":["https://openalex.org/W1248593972","https://openalex.org/W1503483822","https://openalex.org/W1609891258","https://openalex.org/W1973203990","https://openalex.org/W1989388297","https://openalex.org/W1993871651","https://openalex.org/W2011731133","https://openalex.org/W2013266869","https://openalex.org/W2016345163","https://openalex.org/W2030007850","https://openalex.org/W2035833221","https://openalex.org/W2047765435","https://openalex.org/W2049650335","https://openalex.org/W2061373985","https://openalex.org/W2062294159","https://openalex.org/W2065131141","https://openalex.org/W2086320398","https://openalex.org/W2099475288","https://openalex.org/W2106878588","https://openalex.org/W2108525416","https://openalex.org/W2110033903","https://openalex.org/W2125076921","https://openalex.org/W2132596409","https://openalex.org/W2133766618","https://openalex.org/W2152258332","https://openalex.org/W2326203871","https://openalex.org/W2407816088","https://openalex.org/W2408544708","https://openalex.org/W2478955812","https://openalex.org/W2514110164","https://openalex.org/W2591974035","https://openalex.org/W2592249290","https://openalex.org/W2593093587","https://openalex.org/W2593509409","https://openalex.org/W2605614978","https://openalex.org/W2607727357","https://openalex.org/W2610743940","https://openalex.org/W2728826656","https://openalex.org/W2742461657","https://openalex.org/W2760166723","https://openalex.org/W2780782197","https://openalex.org/W2790889206","https://openalex.org/W2792010632","https://openalex.org/W2795366572","https://openalex.org/W2807321295","https://openalex.org/W2807647435","https://openalex.org/W2810945479","https://openalex.org/W2888267224","https://openalex.org/W2890727862","https://openalex.org/W2898706124","https://openalex.org/W2899682221","https://openalex.org/W2912559069","https://openalex.org/W2917191910","https://openalex.org/W2920571765","https://openalex.org/W2920961600","https://openalex.org/W2942989917","https://openalex.org/W2943285180","https://openalex.org/W2952999250","https://openalex.org/W2955315757","https://openalex.org/W2965102853","https://openalex.org/W2973558113","https://openalex.org/W2990368336","https://openalex.org/W2999293130","https://openalex.org/W3009222807","https://openalex.org/W3009338345","https://openalex.org/W3009551532","https://openalex.org/W3011689960","https://openalex.org/W3012119719","https://openalex.org/W3015410015","https://openalex.org/W3016253719","https://openalex.org/W3029576997","https://openalex.org/W3030947701","https://openalex.org/W3032424578","https://openalex.org/W3032525876","https://openalex.org/W3078477381","https://openalex.org/W3081513490","https://openalex.org/W3093832996","https://openalex.org/W3160333828","https://openalex.org/W3161406929","https://openalex.org/W3162624691","https://openalex.org/W3163265847","https://openalex.org/W3165288116","https://openalex.org/W3176088487","https://openalex.org/W4205491507","https://openalex.org/W4211095708","https://openalex.org/W4229584759"],"related_works":["https://openalex.org/W2748952813","https://openalex.org/W4206818034","https://openalex.org/W4285530126","https://openalex.org/W3093832996","https://openalex.org/W2810458930","https://openalex.org/W3213800400","https://openalex.org/W2111448117","https://openalex.org/W3043404237","https://openalex.org/W2899682221","https://openalex.org/W2809858895"],"abstract_inverted_index":{"Much":[0],"of":[1,11,50,64,67,75],"the":[2,9,65],"reported":[3],"work":[4],"on":[5],"personas":[6,47],"suffers":[7],"from":[8],"lack":[10],"empirical":[12],"evidence.":[13,82],"To":[14],"address":[15],"this":[16],"issue,":[17],"we":[18,89],"introduce":[19],"Persona":[20],"Analytics":[21],"(PA),":[22],"a":[23,68,84],"system":[24,51],"that":[25],"tracks":[26],"how":[27,91],"users":[28],"interact":[29],"with":[30,44,86],"data-driven":[31],"personas.":[32],"PA":[33,92],"captures":[34],"users\u2019":[35,42],"mouse":[36],"and":[37,48],"gaze":[38],"behavior":[39],"to":[40,78],"measure":[41],"interaction":[43],"algorithmically":[45],"generated":[46],"use":[49,77],"features":[52],"for":[53,72,96],"an":[54,62],"interactive":[55],"persona":[56,69,76],"system.":[57],"Measuring":[58],"these":[59],"activities":[60],"grants":[61],"understanding":[63],"behaviors":[66],"user,":[70],"required":[71],"quantitative":[73],"measurement":[74],"obtain":[79],"scientifically":[80],"valid":[81],"Conducting":[83],"study":[85],"144":[87],"participants,":[88],"demonstrate":[90],"can":[93],"be":[94],"deployed":[95],"remote":[97],"user":[98,105],"studies":[99,106],"during":[100],"exceptional":[101],"times":[102],"when":[103],"physical":[104],"are":[107],"difficult,":[108],"if":[109],"not":[110],"impossible.":[111]},"counts_by_year":[{"year":2025,"cited_by_count":6},{"year":2024,"cited_by_count":5},{"year":2023,"cited_by_count":2},{"year":2022,"cited_by_count":2}],"updated_date":"2026-07-29T14:22:42.915294","created_date":"2025-10-10T00:00:00"}