{"id":"https://openalex.org/W3111545571","doi":"https://doi.org/10.1145/3429551.3429552","title":"Designing a Customer Loyalty Program","display_name":"Designing a Customer Loyalty Program","publication_year":2020,"publication_date":"2020-09-27","ids":{"openalex":"https://openalex.org/W3111545571","doi":"https://doi.org/10.1145/3429551.3429552","mag":"3111545571"},"language":"en","primary_location":{"id":"doi:10.1145/3429551.3429552","is_oa":false,"landing_page_url":"https://doi.org/10.1145/3429551.3429552","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"2020 The 6th International Conference on Industrial and Business Engineerin","raw_type":"proceedings-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5026405418","display_name":"Hasrini Sari","orcid":"https://orcid.org/0000-0001-7767-604X"},"institutions":[{"id":"https://openalex.org/I134635517","display_name":"Bandung Institute of Technology","ror":"https://ror.org/00apj8t60","country_code":"ID","type":"education","lineage":["https://openalex.org/I134635517"]}],"countries":["ID"],"is_corresponding":true,"raw_author_name":"Hasrini Sari Sari","raw_affiliation_strings":["Institut Teknologi Bandung and Institut Teknologi Bandung, Indonesia"],"affiliations":[{"raw_affiliation_string":"Institut Teknologi Bandung and Institut Teknologi Bandung, Indonesia","institution_ids":["https://openalex.org/I134635517"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5060448631","display_name":"Hamnah Hm Hamnah","orcid":null},"institutions":[{"id":"https://openalex.org/I134635517","display_name":"Bandung Institute of Technology","ror":"https://ror.org/00apj8t60","country_code":"ID","type":"education","lineage":["https://openalex.org/I134635517"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Hamnah Hm Hamnah","raw_affiliation_strings":["Faculty of Industrial Technology Institut Teknologi Bandung, Indonesia"],"affiliations":[{"raw_affiliation_string":"Faculty of Industrial Technology Institut Teknologi Bandung, Indonesia","institution_ids":["https://openalex.org/I134635517"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":2,"corresponding_author_ids":["https://openalex.org/A5026405418"],"corresponding_institution_ids":["https://openalex.org/I134635517"],"apc_list":null,"apc_paid":null,"fwci":0.4206,"has_fulltext":false,"cited_by_count":2,"citation_normalized_percentile":{"value":0.72865676,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":94,"max":96},"biblio":{"volume":null,"issue":null,"first_page":"60","last_page":"65"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.9994000196456909,"subfield":{"id":"https://openalex.org/subfields/1407","display_name":"Organizational Behavior and Human Resource Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.9994000196456909,"subfield":{"id":"https://openalex.org/subfields/1407","display_name":"Organizational Behavior and Human Resource Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10068","display_name":"Technology Adoption and User Behaviour","score":0.9901999831199646,"subfield":{"id":"https://openalex.org/subfields/1802","display_name":"Information Systems and Management"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12651","display_name":"Halal products and consumer behavior","score":0.9871000051498413,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/loyalty-program","display_name":"Loyalty program","score":0.8929905891418457},{"id":"https://openalex.org/keywords/loyalty","display_name":"Loyalty","score":0.8004395365715027},{"id":"https://openalex.org/keywords/loyalty-business-model","display_name":"Loyalty business model","score":0.736928403377533},{"id":"https://openalex.org/keywords/revenue","display_name":"Revenue","score":0.6105539202690125},{"id":"https://openalex.org/keywords/marketing","display_name":"Marketing","score":0.5778534412384033},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.5734208822250366},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.44140374660491943},{"id":"https://openalex.org/keywords/advertising","display_name":"Advertising","score":0.3729734718799591}],"concepts":[{"id":"https://openalex.org/C2778945127","wikidata":"https://www.wikidata.org/wiki/Q1426546","display_name":"Loyalty program","level":5,"score":0.8929905891418457},{"id":"https://openalex.org/C2776967331","wikidata":"https://www.wikidata.org/wiki/Q1132131","display_name":"Loyalty","level":2,"score":0.8004395365715027},{"id":"https://openalex.org/C146897074","wikidata":"https://www.wikidata.org/wiki/Q1932925","display_name":"Loyalty business model","level":4,"score":0.736928403377533},{"id":"https://openalex.org/C195487862","wikidata":"https://www.wikidata.org/wiki/Q850210","display_name":"Revenue","level":2,"score":0.6105539202690125},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.5778534412384033},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.5734208822250366},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.44140374660491943},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.3729734718799591},{"id":"https://openalex.org/C121955636","wikidata":"https://www.wikidata.org/wiki/Q4116214","display_name":"Accounting","level":1,"score":0.0},{"id":"https://openalex.org/C140781008","wikidata":"https://www.wikidata.org/wiki/Q1221081","display_name":"Service quality","level":3,"score":0.0},{"id":"https://openalex.org/C2780378061","wikidata":"https://www.wikidata.org/wiki/Q25351891","display_name":"Service (business)","level":2,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1145/3429551.3429552","is_oa":false,"landing_page_url":"https://doi.org/10.1145/3429551.3429552","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"2020 The 6th International Conference on Industrial and Business Engineerin","raw_type":"proceedings-article"}],"best_oa_location":null,"sustainable_development_goals":[],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":17,"referenced_works":["https://openalex.org/W1965794971","https://openalex.org/W1967220591","https://openalex.org/W2030645243","https://openalex.org/W2042164826","https://openalex.org/W2049331192","https://openalex.org/W2054886249","https://openalex.org/W2067464914","https://openalex.org/W2071460097","https://openalex.org/W2095113019","https://openalex.org/W2119901236","https://openalex.org/W2120049879","https://openalex.org/W2155152989","https://openalex.org/W2752938345","https://openalex.org/W2895775694","https://openalex.org/W2916303713","https://openalex.org/W2960295709","https://openalex.org/W7065395775"],"related_works":["https://openalex.org/W782568705","https://openalex.org/W2111034968","https://openalex.org/W2716402410","https://openalex.org/W3024507329","https://openalex.org/W3113150333","https://openalex.org/W2389397154","https://openalex.org/W2141148255","https://openalex.org/W2469901228","https://openalex.org/W2277816436","https://openalex.org/W1988526719"],"abstract_inverted_index":{"Loyal":[0],"customers":[1,17,45,88],"are":[2,71],"very":[3],"important":[4],"in":[5,59],"increasing":[6],"the":[7,60,68,79,82,91],"performance":[8],"of":[9,43,62,67,86,94],"a":[10,21,27,35],"company.":[11],"One":[12],"way":[13],"to":[14,89],"generate":[15],"loyal":[16,44,87],"is":[18],"by":[19,77],"implementing":[20,78],"loyalty":[22,28,69,80],"program.":[23],"This":[24],"study":[25],"designs":[26],"program":[29,70],"that":[30,38,76],"meets":[31],"customer":[32],"preferences":[33],"for":[34],"small":[36],"enterprise":[37],"sells":[39],"hijab":[40],"online.":[41],"Preferences":[42],"were":[46],"identified":[47],"using":[48],"choice-based":[49],"conjoint":[50],"analysis":[51,74],"because":[52],"this":[53],"method":[54],"can":[55],"provide":[56],"increased":[57],"realism":[58],"evaluation":[61],"an":[63],"object.":[64],"Two":[65],"schemes":[66],"generated.":[72],"Economic":[73],"shows":[75],"program,":[81],"company":[83],"needs":[84],"36%":[85],"achieve":[90],"same":[92],"amount":[93],"revenue.":[95]},"counts_by_year":[{"year":2022,"cited_by_count":2}],"updated_date":"2025-11-06T03:46:38.306776","created_date":"2025-10-10T00:00:00"}
