{"id":"https://openalex.org/W3033355193","doi":"https://doi.org/10.1145/3379156.3391351","title":"Optimizing user interfaces in food production: gaze tracking is more sensitive for A-B-testing than behavioral data alone","display_name":"Optimizing user interfaces in food production: gaze tracking is more sensitive for A-B-testing than behavioral data alone","publication_year":2020,"publication_date":"2020-06-02","ids":{"openalex":"https://openalex.org/W3033355193","doi":"https://doi.org/10.1145/3379156.3391351","mag":"3033355193"},"language":"en","primary_location":{"id":"doi:10.1145/3379156.3391351","is_oa":false,"landing_page_url":"https://doi.org/10.1145/3379156.3391351","pdf_url":null,"source":{"id":"https://openalex.org/S4306500162","display_name":"ACM Symposium on Eye Tracking Research and Applications","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"ACM Symposium on Eye Tracking Research and Applications","raw_type":"proceedings-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5060610744","display_name":"Daniel Walper","orcid":null},"institutions":[{"id":"https://openalex.org/I2610724","display_name":"Chemnitz University of Technology","ror":"https://ror.org/00a208s56","country_code":"DE","type":"education","lineage":["https://openalex.org/I2610724"]}],"countries":["DE"],"is_corresponding":false,"raw_author_name":"Daniel Walper","raw_affiliation_strings":["Chemnitz University of Technology"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Chemnitz University of Technology","institution_ids":["https://openalex.org/I2610724"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5046807987","display_name":"Julia Kassau","orcid":null},"institutions":[{"id":"https://openalex.org/I4210150015","display_name":"Krones (Germany)","ror":"https://ror.org/04g0yyw61","country_code":"DE","type":"company","lineage":["https://openalex.org/I4210150015"]}],"countries":["DE"],"is_corresponding":false,"raw_author_name":"Julia Kassau","raw_affiliation_strings":["Krones AG"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Krones AG","institution_ids":["https://openalex.org/I4210150015"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5074003849","display_name":"Philipp Methfessel","orcid":null},"institutions":[{"id":"https://openalex.org/I2610724","display_name":"Chemnitz University of Technology","ror":"https://ror.org/00a208s56","country_code":"DE","type":"education","lineage":["https://openalex.org/I2610724"]}],"countries":["DE"],"is_corresponding":false,"raw_author_name":"Philipp Methfessel","raw_affiliation_strings":["Chemnitz University of Technology"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Chemnitz University of Technology","institution_ids":["https://openalex.org/I2610724"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5063054627","display_name":"Timo Pronold","orcid":null},"institutions":[{"id":"https://openalex.org/I4210150015","display_name":"Krones (Germany)","ror":"https://ror.org/04g0yyw61","country_code":"DE","type":"company","lineage":["https://openalex.org/I4210150015"]}],"countries":["DE"],"is_corresponding":false,"raw_author_name":"Timo Pronold","raw_affiliation_strings":["Krones AG"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Krones AG","institution_ids":["https://openalex.org/I4210150015"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5068224973","display_name":"Wolfgang Einh\u00e4user","orcid":"https://orcid.org/0000-0001-7516-9589"},"institutions":[{"id":"https://openalex.org/I2610724","display_name":"Chemnitz University of Technology","ror":"https://ror.org/00a208s56","country_code":"DE","type":"education","lineage":["https://openalex.org/I2610724"]}],"countries":["DE"],"is_corresponding":false,"raw_author_name":"Wolfgang Einhauser","raw_affiliation_strings":["Chemnitz University of Technology, Germany"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Chemnitz University of Technology, Germany","institution_ids":["https://openalex.org/I2610724"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":5,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":0.2977,"has_fulltext":false,"cited_by_count":4,"citation_normalized_percentile":{"value":0.56579308,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":90,"max":98},"biblio":{"volume":null,"issue":null,"first_page":"1","last_page":"4"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11707","display_name":"Gaze Tracking and Assistive Technology","score":0.998199999332428,"subfield":{"id":"https://openalex.org/subfields/1709","display_name":"Human-Computer Interaction"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},"topics":[{"id":"https://openalex.org/T11707","display_name":"Gaze Tracking and Assistive Technology","score":0.998199999332428,"subfield":{"id":"https://openalex.org/subfields/1709","display_name":"Human-Computer Interaction"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T11605","display_name":"Visual Attention and Saliency Detection","score":0.995199978351593,"subfield":{"id":"https://openalex.org/subfields/1707","display_name":"Computer Vision and Pattern Recognition"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T10971","display_name":"Olfactory and Sensory Function Studies","score":0.9642000198364258,"subfield":{"id":"https://openalex.org/subfields/2809","display_name":"Sensory Systems"},"field":{"id":"https://openalex.org/fields/28","display_name":"Neuroscience"},"domain":{"id":"https://openalex.org/domains/1","display_name":"Life Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/gaze","display_name":"Gaze","score":0.7161303758621216},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.6869115233421326},{"id":"https://openalex.org/keywords/human\u2013computer-interaction","display_name":"Human\u2013computer interaction","score":0.6054418683052063},{"id":"https://openalex.org/keywords/eye-tracking","display_name":"Eye tracking","score":0.5576126575469971},{"id":"https://openalex.org/keywords/tracking","display_name":"Tracking (education)","score":0.5120802521705627},{"id":"https://openalex.org/keywords/production","display_name":"Production (economics)","score":0.4524572491645813},{"id":"https://openalex.org/keywords/user-interface","display_name":"User interface","score":0.4447647035121918},{"id":"https://openalex.org/keywords/artificial-intelligence","display_name":"Artificial intelligence","score":0.24825361371040344},{"id":"https://openalex.org/keywords/psychology","display_name":"Psychology","score":0.17768096923828125},{"id":"https://openalex.org/keywords/operating-system","display_name":"Operating system","score":0.07499575614929199}],"concepts":[{"id":"https://openalex.org/C2779916870","wikidata":"https://www.wikidata.org/wiki/Q14467155","display_name":"Gaze","level":2,"score":0.7161303758621216},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.6869115233421326},{"id":"https://openalex.org/C107457646","wikidata":"https://www.wikidata.org/wiki/Q207434","display_name":"Human\u2013computer interaction","level":1,"score":0.6054418683052063},{"id":"https://openalex.org/C56461940","wikidata":"https://www.wikidata.org/wiki/Q970687","display_name":"Eye tracking","level":2,"score":0.5576126575469971},{"id":"https://openalex.org/C2775936607","wikidata":"https://www.wikidata.org/wiki/Q466845","display_name":"Tracking (education)","level":2,"score":0.5120802521705627},{"id":"https://openalex.org/C2778348673","wikidata":"https://www.wikidata.org/wiki/Q739302","display_name":"Production (economics)","level":2,"score":0.4524572491645813},{"id":"https://openalex.org/C89505385","wikidata":"https://www.wikidata.org/wiki/Q47146","display_name":"User interface","level":2,"score":0.4447647035121918},{"id":"https://openalex.org/C154945302","wikidata":"https://www.wikidata.org/wiki/Q11660","display_name":"Artificial intelligence","level":1,"score":0.24825361371040344},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.17768096923828125},{"id":"https://openalex.org/C111919701","wikidata":"https://www.wikidata.org/wiki/Q9135","display_name":"Operating system","level":1,"score":0.07499575614929199},{"id":"https://openalex.org/C139719470","wikidata":"https://www.wikidata.org/wiki/Q39680","display_name":"Macroeconomics","level":1,"score":0.0},{"id":"https://openalex.org/C19417346","wikidata":"https://www.wikidata.org/wiki/Q7922","display_name":"Pedagogy","level":1,"score":0.0},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1145/3379156.3391351","is_oa":false,"landing_page_url":"https://doi.org/10.1145/3379156.3391351","pdf_url":null,"source":{"id":"https://openalex.org/S4306500162","display_name":"ACM Symposium on Eye Tracking Research and Applications","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"ACM Symposium on Eye Tracking Research and Applications","raw_type":"proceedings-article"}],"best_oa_location":null,"sustainable_development_goals":[{"display_name":"Zero hunger","score":0.6299999952316284,"id":"https://metadata.un.org/sdg/2"}],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":18,"referenced_works":["https://openalex.org/W85152245","https://openalex.org/W1987675072","https://openalex.org/W2061376149","https://openalex.org/W2063608179","https://openalex.org/W2069757512","https://openalex.org/W2081913479","https://openalex.org/W2091005670","https://openalex.org/W2100754644","https://openalex.org/W2118230769","https://openalex.org/W2128118880","https://openalex.org/W2128272608","https://openalex.org/W2135682029","https://openalex.org/W2413566613","https://openalex.org/W2599472322","https://openalex.org/W2798036083","https://openalex.org/W2952042421","https://openalex.org/W2970896198","https://openalex.org/W4211165038"],"related_works":["https://openalex.org/W2161294397","https://openalex.org/W4399144619","https://openalex.org/W2012644758","https://openalex.org/W1608278265","https://openalex.org/W2097677915","https://openalex.org/W2278313610","https://openalex.org/W1186135329","https://openalex.org/W1498430983","https://openalex.org/W2047602962","https://openalex.org/W2154641962"],"abstract_inverted_index":{"Eye-tracking":[0],"data":[1,110,129,196],"often":[2],"provide":[3],"access":[4],"to":[5,19,71,85,121,172,184],"information":[6],"about":[7],"users\u2019":[8],"strategies":[9,188],"and":[10],"preferences":[11],"that":[12,64,150,189],"extend":[13],"beyond":[14],"purely":[15],"behavioral":[16,109,195],"data.":[17],"Thanks":[18],"modern":[20],"eye-tracking":[21],"technology,":[22],"gaze":[23,38,128,179],"can":[24,181],"be":[25,182,192],"tracked":[26],"rather":[27],"unobtrusively":[28],"in":[29,47,67,76,107,112,137,158],"real-world":[30],"settings.":[31],"Here":[32],"we":[33],"examine":[34],"the":[35,52,72,108,118,123,139,147,155,168,174],"usefulness":[36],"of":[37,54,93,102,167],"tracking":[39,180],"with":[40,134,154],"a":[41,55,61],"mobile":[42],"eye-tracker":[43],"for":[44],"interface":[45,69,83,105,140,156],"design":[46],"an":[48],"industrial":[49],"setting,":[50],"specifically":[51],"operation":[53],"food":[56],"production":[57,74],"line.":[58],"We":[59,80,96],"use":[60],"mock":[62],"task":[63,75,124],"is":[65],"similar":[66],"its":[68],"usage":[70],"actual":[73],"routine":[77],"machine":[78],"operation.":[79],"compare":[81],"two":[82,91],"designs":[84],"each":[86],"other":[87],"as":[88,90,161,163,165],"well":[89,162],"levels":[92],"user":[94,115],"expertise.":[95],"do":[97],"not":[98,191],"find":[99],"any":[100],"effects":[101],"experience":[103,136],"or":[104],"type":[106],"-":[111],"particular,":[113],"both":[114],"groups":[116],"needed":[117,171],"same":[119],"time":[120,144,170],"complete":[122,173],"on":[125],"average.":[126],"However,":[127],"reveals":[130],"different":[131,186],"strategies:":[132],"users":[133],"high":[135],"using":[138],"spend":[141],"significantly":[142],"less":[143],"looking":[145],"at":[146],"screen":[148],"\u2013":[149,157],"is,":[151],"actually":[152],"interacting":[153],"absolute":[159],"terms":[160],"expressed":[164],"fraction":[166],"total":[169],"task.":[175],"This":[176],"exemplifies":[177],"how":[178],"utilized":[183],"uncover":[185],"user-dependent":[187],"would":[190],"accessible":[193],"through":[194],"alone.":[197]},"counts_by_year":[{"year":2026,"cited_by_count":1},{"year":2024,"cited_by_count":1},{"year":2023,"cited_by_count":1},{"year":2022,"cited_by_count":1}],"updated_date":"2026-06-11T09:08:48.828518","created_date":"2025-10-10T00:00:00"}
