{"id":"https://openalex.org/W2939413972","doi":"https://doi.org/10.1145/3306500.3306523","title":"Relationship management of customer demand and production planning on e-business of Thai natural cosmetics","display_name":"Relationship management of customer demand and production planning on e-business of Thai natural cosmetics","publication_year":2019,"publication_date":"2019-01-10","ids":{"openalex":"https://openalex.org/W2939413972","doi":"https://doi.org/10.1145/3306500.3306523","mag":"2939413972"},"language":"en","primary_location":{"id":"doi:10.1145/3306500.3306523","is_oa":false,"landing_page_url":"https://doi.org/10.1145/3306500.3306523","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Proceedings of the 10th International Conference on E-Education, E-Business, E-Management and E-Learning","raw_type":"proceedings-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5015199101","display_name":"Pasura Aungkulanon","orcid":"https://orcid.org/0000-0002-7600-9752"},"institutions":[{"id":"https://openalex.org/I76920116","display_name":"Srinakharinwirot University","ror":"https://ror.org/04718hx42","country_code":"TH","type":"education","lineage":["https://openalex.org/I76920116"]}],"countries":["TH"],"is_corresponding":true,"raw_author_name":"Pasura Aungkulanon","raw_affiliation_strings":["Srinakharinwirot University, Ongkharak, Nakorn Nayok, Thailand"],"affiliations":[{"raw_affiliation_string":"Srinakharinwirot University, Ongkharak, Nakorn Nayok, Thailand","institution_ids":["https://openalex.org/I76920116"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5069187412","display_name":"Pongchanun Luangpaiboon","orcid":"https://orcid.org/0000-0002-4155-0688"},"institutions":[{"id":"https://openalex.org/I108108428","display_name":"Thammasat University","ror":"https://ror.org/002yp7f20","country_code":"TH","type":"education","lineage":["https://openalex.org/I108108428"]}],"countries":["TH"],"is_corresponding":false,"raw_author_name":"Pongchanun Luangpaiboon","raw_affiliation_strings":["Thammasat University, Pathumthani, Thailand"],"affiliations":[{"raw_affiliation_string":"Thammasat University, Pathumthani, Thailand","institution_ids":["https://openalex.org/I108108428"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":2,"corresponding_author_ids":["https://openalex.org/A5015199101"],"corresponding_institution_ids":["https://openalex.org/I76920116"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":0,"citation_normalized_percentile":{"value":0.04276305,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":"287","last_page":"291"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T12384","display_name":"Customer churn and segmentation","score":0.9905999898910522,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T12384","display_name":"Customer churn and segmentation","score":0.9905999898910522,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10328","display_name":"Supply Chain and Inventory Management","score":0.9898999929428101,"subfield":{"id":"https://openalex.org/subfields/1404","display_name":"Management Information Systems"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11918","display_name":"Forecasting Techniques and Applications","score":0.9775999784469604,"subfield":{"id":"https://openalex.org/subfields/1803","display_name":"Management Science and Operations Research"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/cosmetics","display_name":"Cosmetics","score":0.7087331414222717},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.7067301273345947},{"id":"https://openalex.org/keywords/production","display_name":"Production (economics)","score":0.6950134634971619},{"id":"https://openalex.org/keywords/natural","display_name":"Natural (archaeology)","score":0.4426727294921875},{"id":"https://openalex.org/keywords/marketing","display_name":"Marketing","score":0.40427154302597046},{"id":"https://openalex.org/keywords/commerce","display_name":"Commerce","score":0.37139707803726196},{"id":"https://openalex.org/keywords/economics","display_name":"Economics","score":0.14775344729423523},{"id":"https://openalex.org/keywords/microeconomics","display_name":"Microeconomics","score":0.09409847855567932}],"concepts":[{"id":"https://openalex.org/C2779717098","wikidata":"https://www.wikidata.org/wiki/Q131207","display_name":"Cosmetics","level":2,"score":0.7087331414222717},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.7067301273345947},{"id":"https://openalex.org/C2778348673","wikidata":"https://www.wikidata.org/wiki/Q739302","display_name":"Production (economics)","level":2,"score":0.6950134634971619},{"id":"https://openalex.org/C2776608160","wikidata":"https://www.wikidata.org/wiki/Q4785462","display_name":"Natural (archaeology)","level":2,"score":0.4426727294921875},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.40427154302597046},{"id":"https://openalex.org/C54750564","wikidata":"https://www.wikidata.org/wiki/Q26643","display_name":"Commerce","level":1,"score":0.37139707803726196},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.14775344729423523},{"id":"https://openalex.org/C175444787","wikidata":"https://www.wikidata.org/wiki/Q39072","display_name":"Microeconomics","level":1,"score":0.09409847855567932},{"id":"https://openalex.org/C95457728","wikidata":"https://www.wikidata.org/wiki/Q309","display_name":"History","level":0,"score":0.0},{"id":"https://openalex.org/C142724271","wikidata":"https://www.wikidata.org/wiki/Q7208","display_name":"Pathology","level":1,"score":0.0},{"id":"https://openalex.org/C71924100","wikidata":"https://www.wikidata.org/wiki/Q11190","display_name":"Medicine","level":0,"score":0.0},{"id":"https://openalex.org/C166957645","wikidata":"https://www.wikidata.org/wiki/Q23498","display_name":"Archaeology","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1145/3306500.3306523","is_oa":false,"landing_page_url":"https://doi.org/10.1145/3306500.3306523","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Proceedings of the 10th International Conference on E-Education, E-Business, E-Management and E-Learning","raw_type":"proceedings-article"}],"best_oa_location":null,"sustainable_development_goals":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":10,"referenced_works":["https://openalex.org/W971008655","https://openalex.org/W1986949008","https://openalex.org/W2026825638","https://openalex.org/W2059082662","https://openalex.org/W2062725880","https://openalex.org/W2068842805","https://openalex.org/W2146483750","https://openalex.org/W2191447086","https://openalex.org/W2948368574","https://openalex.org/W3206505962"],"related_works":["https://openalex.org/W2331201119","https://openalex.org/W1499115670","https://openalex.org/W4283715373","https://openalex.org/W1902041364","https://openalex.org/W3198846899","https://openalex.org/W2235589689","https://openalex.org/W3202581707","https://openalex.org/W3198552922","https://openalex.org/W3004040041","https://openalex.org/W2352136898"],"abstract_inverted_index":{"The":[0,84,102],"higher":[1],"online":[2],"customers":[3],"initiate":[4],"promising":[5],"advantage":[6],"and":[7,17,48,166],"grasping":[8],"prospective":[9],"opportunity":[10],"for":[11],"companies":[12],"in":[13,52,76,121,159,181],"Thai":[14,74],"ecommerce":[15],"market":[16],"receive":[18],"more":[19,36],"attention":[20,37],"to":[21,34,38,59,93,109,153],"the":[22,39,95,111,124,139,179],"demand":[23,108],"of":[24,41,64,72,82,99,123,127,138,178],"cosmetic":[25],"products.":[26],"It":[27],"is":[28],"therefore":[29],"useful":[30,92],"or":[31,115],"even":[32],"necessary":[33],"give":[35],"management":[40],"production":[42,66,113,168],"planning.":[43,67],"For":[44],"capturing":[45],"customer":[46,89],"preferences":[47],"sales":[49],"prediction":[50],"purposes":[51],"large":[53],"domain":[54],"considerable":[55],"effort":[56],"has":[57],"directed":[58],"construct":[60],"an":[61],"effective":[62],"model":[63,104],"aggregate":[65,125,167],"This":[68],"research":[69],"examines":[70],"growth":[71],"internet":[73],"users":[75,132],"general":[77],"via":[78],"various":[79],"forecasting":[80,165],"techniques":[81,172],"demand.":[83],"available":[85],"data":[86],"from":[87],"service":[88],"interaction":[90],"are":[91,157,170],"predict":[94],"monthly":[96],"purchase":[97],"behavior":[98],"individual":[100],"users.":[101],"proposed":[103],"balancing":[105],"supply":[106],"with":[107,161],"minimize":[110],"total":[112],"cost":[114],"maximize":[116],"profitability":[117],"gives":[118],"high":[119],"accuracy":[120],"predictions":[122],"number":[126],"orders":[128],"placed":[129],"by":[130],"all":[131,136,176],"each":[133],"month.":[134],"However,":[135],"parts":[137,177],"E-Business":[140],"organization":[141],"such":[142,171],"as":[143],"operations,":[144],"marketing":[145],"including":[146],"finance":[147],"departments":[148],"must":[149],"join":[150],"planning":[151,169],"processes":[152],"ensure":[154],"that":[155,173],"they":[156],"moving":[158],"harmony":[160],"one":[162],"another.":[163],"Accurate":[164],"can":[174],"move":[175],"organizations":[180],"same":[182],"harmony.":[183]},"counts_by_year":[],"updated_date":"2025-11-06T03:46:38.306776","created_date":"2025-10-10T00:00:00"}