{"id":"https://openalex.org/W2896431603","doi":"https://doi.org/10.1145/3271972.3271991","title":"On Theory and Application Studies of Online to Offline Platform Business Model in Upgrading and Transforming Traditional Industries","display_name":"On Theory and Application Studies of Online to Offline Platform Business Model in Upgrading and Transforming Traditional Industries","publication_year":2018,"publication_date":"2018-08-02","ids":{"openalex":"https://openalex.org/W2896431603","doi":"https://doi.org/10.1145/3271972.3271991","mag":"2896431603"},"language":"en","primary_location":{"id":"doi:10.1145/3271972.3271991","is_oa":false,"landing_page_url":"https://doi.org/10.1145/3271972.3271991","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Proceedings of the 2018 9th International Conference on E-business, Management and Economics","raw_type":"proceedings-article"},"type":"conference-paper","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5013991151","display_name":"Gaoyi Wu","orcid":null},"institutions":[{"id":"https://openalex.org/I163732180","display_name":"Guangxi University of Finance and Economics","ror":"https://ror.org/02ayg6516","country_code":"CN","type":"education","lineage":["https://openalex.org/I163732180"]}],"countries":["CN"],"is_corresponding":true,"raw_author_name":"Gaoyi Wu","raw_affiliation_strings":["School of Business Administration, Guangxi University of Finance and Economics, China"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"School of Business Administration, Guangxi University of Finance and Economics, China","institution_ids":["https://openalex.org/I163732180"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5013991151"],"corresponding_institution_ids":["https://openalex.org/I163732180"],"apc_list":null,"apc_paid":null,"fwci":1.0552,"has_fulltext":false,"cited_by_count":1,"citation_normalized_percentile":{"value":0.77578877,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":89,"max":94},"biblio":{"volume":null,"issue":null,"first_page":"1","last_page":"6"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11437","display_name":"Digital Platforms and Economics","score":0.9660000205039978,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T11437","display_name":"Digital Platforms and Economics","score":0.9660000205039978,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10068","display_name":"Technology Adoption and User Behaviour","score":0.942300021648407,"subfield":{"id":"https://openalex.org/subfields/1802","display_name":"Information Systems and Management"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11499","display_name":"ICT Impact and Policies","score":0.9381999969482422,"subfield":{"id":"https://openalex.org/subfields/2214","display_name":"Media Technology"},"field":{"id":"https://openalex.org/fields/22","display_name":"Engineering"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/information-asymmetry","display_name":"Information asymmetry","score":0.7343502640724182},{"id":"https://openalex.org/keywords/business-model","display_name":"Business model","score":0.6824769973754883},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.5848172903060913},{"id":"https://openalex.org/keywords/product","display_name":"Product (mathematics)","score":0.560969352722168},{"id":"https://openalex.org/keywords/quality","display_name":"Quality (philosophy)","score":0.48277655243873596},{"id":"https://openalex.org/keywords/service","display_name":"Service (business)","score":0.45947685837745667},{"id":"https://openalex.org/keywords/industrial-organization","display_name":"Industrial organization","score":0.36473891139030457},{"id":"https://openalex.org/keywords/marketing","display_name":"Marketing","score":0.2726629972457886},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.22722339630126953},{"id":"https://openalex.org/keywords/microeconomics","display_name":"Microeconomics","score":0.16733837127685547},{"id":"https://openalex.org/keywords/economics","display_name":"Economics","score":0.15868055820465088},{"id":"https://openalex.org/keywords/mathematics","display_name":"Mathematics","score":0.09888935089111328}],"concepts":[{"id":"https://openalex.org/C137577040","wikidata":"https://www.wikidata.org/wiki/Q431965","display_name":"Information asymmetry","level":2,"score":0.7343502640724182},{"id":"https://openalex.org/C4216890","wikidata":"https://www.wikidata.org/wiki/Q815823","display_name":"Business model","level":2,"score":0.6824769973754883},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.5848172903060913},{"id":"https://openalex.org/C90673727","wikidata":"https://www.wikidata.org/wiki/Q901718","display_name":"Product (mathematics)","level":2,"score":0.560969352722168},{"id":"https://openalex.org/C2779530757","wikidata":"https://www.wikidata.org/wiki/Q1207505","display_name":"Quality (philosophy)","level":2,"score":0.48277655243873596},{"id":"https://openalex.org/C2780378061","wikidata":"https://www.wikidata.org/wiki/Q25351891","display_name":"Service (business)","level":2,"score":0.45947685837745667},{"id":"https://openalex.org/C40700","wikidata":"https://www.wikidata.org/wiki/Q1411783","display_name":"Industrial organization","level":1,"score":0.36473891139030457},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.2726629972457886},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.22722339630126953},{"id":"https://openalex.org/C175444787","wikidata":"https://www.wikidata.org/wiki/Q39072","display_name":"Microeconomics","level":1,"score":0.16733837127685547},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.15868055820465088},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.09888935089111328},{"id":"https://openalex.org/C111472728","wikidata":"https://www.wikidata.org/wiki/Q9471","display_name":"Epistemology","level":1,"score":0.0},{"id":"https://openalex.org/C2524010","wikidata":"https://www.wikidata.org/wiki/Q8087","display_name":"Geometry","level":1,"score":0.0},{"id":"https://openalex.org/C138885662","wikidata":"https://www.wikidata.org/wiki/Q5891","display_name":"Philosophy","level":0,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1145/3271972.3271991","is_oa":false,"landing_page_url":"https://doi.org/10.1145/3271972.3271991","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Proceedings of the 2018 9th International Conference on E-business, Management and Economics","raw_type":"proceedings-article"}],"best_oa_location":null,"sustainable_development_goals":[],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":2,"referenced_works":["https://openalex.org/W2170410390","https://openalex.org/W4230440430"],"related_works":["https://openalex.org/W2954796460","https://openalex.org/W2368115531","https://openalex.org/W2772663399","https://openalex.org/W4387628842","https://openalex.org/W2591230998","https://openalex.org/W2060689766","https://openalex.org/W2365352941","https://openalex.org/W2368214071","https://openalex.org/W887546178","https://openalex.org/W2317046180"],"abstract_inverted_index":{"Given":[0],"current":[1],"e-business":[2],"models,":[3],"information":[4,25,61,81],"asymmetry":[5],"constantly":[6],"appear":[7],"in":[8,20,105],"which":[9,52],"sellers":[10],"know":[11],"more":[12],"about":[13],"the":[14,30,38,43,53,58,69,97],"products":[15],"than":[16],"buyers,":[17],"such":[18],"as":[19,111,113],"terms":[21],"of":[22,60,96,101],"product":[23],"quality,":[24],"and":[26,99,107,118],"after-sales":[27],"service,":[28],"thus":[29],"market":[31],"for":[32],"lemons":[33],"occurs.":[34],"This":[35],"paper":[36,54],"analyses":[37],"games":[39],"among":[40],"participants":[41],"on":[42,49],"O2O":[44,50,76,102],"platform,":[45],"constructs":[46],"gaming":[47],"model":[48,77,84],"platform":[51],"believes":[55],"can":[56,78],"take":[57],"risks":[59],"asymmetry.":[62,82],"Pareto":[63],"Optimality":[64],"would":[65],"be":[66],"achieved":[67],"with":[68,115],"calculating":[70],"model.":[71],"The":[72,83],"study":[73],"concludes":[74],"that":[75],"efficiently":[79],"resolve":[80],"has":[85],"been":[86],"successfully":[87],"applied":[88],"to":[89],"two":[90],"traditional":[91,109],"industries,":[92],"a":[93],"further":[94],"proof":[95],"possibility":[98],"feasibility":[100],"model's":[103],"application":[104],"transforming":[106],"upgrading":[108],"industries":[110],"well":[112],"integrating":[114],"industrial,":[116],"agricultural":[117],"tertiary":[119],"industry.":[120]},"counts_by_year":[{"year":2020,"cited_by_count":1}],"updated_date":"2026-07-29T14:22:42.915294","created_date":"2025-10-10T00:00:00"}
