{"id":"https://openalex.org/W2788142798","doi":"https://doi.org/10.1145/3178876.3186096","title":"AdBudgetKiller","display_name":"AdBudgetKiller","publication_year":2018,"publication_date":"2018-01-01","ids":{"openalex":"https://openalex.org/W2788142798","doi":"https://doi.org/10.1145/3178876.3186096","mag":"2788142798"},"language":"en","primary_location":{"id":"doi:10.1145/3178876.3186096","is_oa":true,"landing_page_url":"https://doi.org/10.1145/3178876.3186096","pdf_url":"http://dl.acm.org/ft_gateway.cfm?id=3186096&type=pdf","source":null,"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Proceedings of the 2018 World Wide Web Conference on World Wide Web  - WWW '18","raw_type":"proceedings-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"gold","oa_url":"http://dl.acm.org/ft_gateway.cfm?id=3186096&type=pdf","any_repository_has_fulltext":null},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5012992701","display_name":"I Luk Kim","orcid":"https://orcid.org/0000-0002-6905-5021"},"institutions":[{"id":"https://openalex.org/I219193219","display_name":"Purdue University West Lafayette","ror":"https://ror.org/02dqehb95","country_code":"US","type":"education","lineage":["https://openalex.org/I219193219"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"I Luk Kim","raw_affiliation_strings":["Purdue University, West Lafayette, IN, USA"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Purdue University, West Lafayette, IN, USA","institution_ids":["https://openalex.org/I219193219"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5072088517","display_name":"Weihang Wang","orcid":"https://orcid.org/0000-0003-1175-4409"},"institutions":[{"id":"https://openalex.org/I219193219","display_name":"Purdue University West Lafayette","ror":"https://ror.org/02dqehb95","country_code":"US","type":"education","lineage":["https://openalex.org/I219193219"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Weihang Wang","raw_affiliation_strings":["Purdue University, West Lafayette, IN, USA"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Purdue University, West Lafayette, IN, USA","institution_ids":["https://openalex.org/I219193219"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5053834185","display_name":"Yonghwi Kwon","orcid":"https://orcid.org/0000-0002-0021-2850"},"institutions":[{"id":"https://openalex.org/I219193219","display_name":"Purdue University West Lafayette","ror":"https://ror.org/02dqehb95","country_code":"US","type":"education","lineage":["https://openalex.org/I219193219"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Yonghwi Kwon","raw_affiliation_strings":["Purdue University, West Lafayette, IN, USA"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Purdue University, West Lafayette, IN, USA","institution_ids":["https://openalex.org/I219193219"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5039824895","display_name":"Yunhui Zheng","orcid":"https://orcid.org/0000-0002-6794-3199"},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Yunhui Zheng","raw_affiliation_strings":["IBM, Yorktown Heights, NY, USA"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"IBM, Yorktown Heights, NY, USA","institution_ids":[]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5007570332","display_name":"Yousra Aafer","orcid":null},"institutions":[{"id":"https://openalex.org/I219193219","display_name":"Purdue University West Lafayette","ror":"https://ror.org/02dqehb95","country_code":"US","type":"education","lineage":["https://openalex.org/I219193219"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Yousra Aafer","raw_affiliation_strings":["Purdue University, West Lafayette, IN, USA"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Purdue University, West Lafayette, IN, USA","institution_ids":["https://openalex.org/I219193219"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5024215793","display_name":"Weijie Meng","orcid":null},"institutions":[{"id":"https://openalex.org/I219193219","display_name":"Purdue University West Lafayette","ror":"https://ror.org/02dqehb95","country_code":"US","type":"education","lineage":["https://openalex.org/I219193219"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Weijie Meng","raw_affiliation_strings":["Purdue University, West Lafayette, IN, USA"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Purdue University, West Lafayette, IN, USA","institution_ids":["https://openalex.org/I219193219"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5107249133","display_name":"Xiangyu Zhang","orcid":"https://orcid.org/0000-0002-9544-2500"},"institutions":[{"id":"https://openalex.org/I219193219","display_name":"Purdue University West Lafayette","ror":"https://ror.org/02dqehb95","country_code":"US","type":"education","lineage":["https://openalex.org/I219193219"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Xiangyu Zhang","raw_affiliation_strings":["Purdue University, West Lafayette, IN, USA"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Purdue University, West Lafayette, IN, USA","institution_ids":["https://openalex.org/I219193219"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":7,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":1.6452,"has_fulltext":true,"cited_by_count":10,"citation_normalized_percentile":{"value":0.87945587,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":90,"max":97},"biblio":{"volume":null,"issue":null,"first_page":"297","last_page":"307"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11644","display_name":"Spam and Phishing Detection","score":0.9998000264167786,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},"topics":[{"id":"https://openalex.org/T11644","display_name":"Spam and Phishing Detection","score":0.9998000264167786,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T11241","display_name":"Advanced Malware Detection Techniques","score":0.9972000122070312,"subfield":{"id":"https://openalex.org/subfields/1711","display_name":"Signal Processing"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T11598","display_name":"Internet Traffic Analysis and Secure E-voting","score":0.9941999912261963,"subfield":{"id":"https://openalex.org/subfields/1702","display_name":"Artificial Intelligence"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.6381266713142395},{"id":"https://openalex.org/keywords/web-crawler","display_name":"Web crawler","score":0.6198039054870605},{"id":"https://openalex.org/keywords/advertising","display_name":"Advertising","score":0.51922208070755},{"id":"https://openalex.org/keywords/computer-security","display_name":"Computer security","score":0.3614158034324646},{"id":"https://openalex.org/keywords/world-wide-web","display_name":"World Wide Web","score":0.34042418003082275},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.1911565661430359}],"concepts":[{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.6381266713142395},{"id":"https://openalex.org/C13743948","wikidata":"https://www.wikidata.org/wiki/Q45842","display_name":"Web crawler","level":2,"score":0.6198039054870605},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.51922208070755},{"id":"https://openalex.org/C38652104","wikidata":"https://www.wikidata.org/wiki/Q3510521","display_name":"Computer security","level":1,"score":0.3614158034324646},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.34042418003082275},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.1911565661430359}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1145/3178876.3186096","is_oa":true,"landing_page_url":"https://doi.org/10.1145/3178876.3186096","pdf_url":"http://dl.acm.org/ft_gateway.cfm?id=3186096&type=pdf","source":null,"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Proceedings of the 2018 World Wide Web Conference on World Wide Web  - WWW '18","raw_type":"proceedings-article"}],"best_oa_location":{"id":"doi:10.1145/3178876.3186096","is_oa":true,"landing_page_url":"https://doi.org/10.1145/3178876.3186096","pdf_url":"http://dl.acm.org/ft_gateway.cfm?id=3186096&type=pdf","source":null,"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Proceedings of the 2018 World Wide Web Conference on World Wide Web  - WWW '18","raw_type":"proceedings-article"},"sustainable_development_goals":[],"awards":[],"funders":[],"has_content":{"pdf":true,"grobid_xml":true},"content_urls":{"pdf":"https://content.openalex.org/works/W2788142798.pdf","grobid_xml":"https://content.openalex.org/works/W2788142798.grobid-xml"},"referenced_works_count":20,"referenced_works":["https://openalex.org/W33808135","https://openalex.org/W59191864","https://openalex.org/W1835342030","https://openalex.org/W1911162795","https://openalex.org/W1976373002","https://openalex.org/W2099474262","https://openalex.org/W2099937944","https://openalex.org/W2109056062","https://openalex.org/W2145036943","https://openalex.org/W2157286909","https://openalex.org/W2165613200","https://openalex.org/W2208284149","https://openalex.org/W2268157125","https://openalex.org/W2493109812","https://openalex.org/W2549499772","https://openalex.org/W2607980907","https://openalex.org/W2610064040","https://openalex.org/W2963150549","https://openalex.org/W3011869339","https://openalex.org/W3105419420"],"related_works":["https://openalex.org/W2748952813","https://openalex.org/W3005260231","https://openalex.org/W2152505903","https://openalex.org/W2054759010","https://openalex.org/W3202833648","https://openalex.org/W2066301148","https://openalex.org/W2626977282","https://openalex.org/W2566625334","https://openalex.org/W2733224566","https://openalex.org/W3182846679"],"abstract_inverted_index":{"In":[0],"this":[1],"paper,":[2],"we":[3,22,50,76,88,115],"present":[4],"a":[5,93,98],"new":[6],"ad":[7,39],"budget":[8],"draining":[9],"attack.":[10],"By":[11],"repeatedly":[12],"pulling":[13],"ads":[14,32,121],"from":[15,71,127],"targeted":[16,129],"advertisers":[17,69,87,104,130],"using":[18],"crafted":[19],"browsing":[20,56],"profiles,":[21],"are":[23,116],"able":[24,117],"to":[25,33,118,125],"reduce":[26],"the":[27,38,42,79,86,106,128],"chance":[28],"of":[29,85,95],"showing":[30],"their":[31],"real-human":[34],"visitors":[35],"and":[36,58,101,108,122],"trash":[37],"budget.":[40],"From":[41],"advertiser":[43,100],"profiles":[44,57],"collected":[45],"by":[46,83],"an":[47,132],"automated":[48],"crawler,":[49],"infer":[51],"advertising":[52],"strategies,":[53],"train":[54],"satisfying":[55],"launch":[59],"large-scale":[60],"attacks.":[61],"We":[62,90],"evaluate":[63],"our":[64],"methods":[65],"on":[66],"291":[67],"public":[68],"selected":[70],"Alexa":[72],"Top":[73],"500,":[74],"where":[75],"successfully":[77],"reveal":[78],"targeting":[80],"strategies":[81],"used":[82],"87%":[84],"considered.":[89],"also":[91],"executed":[92],"series":[94],"attacks":[96],"against":[97],"controlled":[99],"3":[102],"real-world":[103],"within":[105,131],"ethical":[107],"legal":[109],"boundary.":[110],"The":[111],"results":[112],"show":[113],"that":[114],"fetch":[119],"40,958":[120],"drain":[123],"up":[124],"$155.89":[126],"hour.":[133]},"counts_by_year":[{"year":2025,"cited_by_count":3},{"year":2023,"cited_by_count":2},{"year":2022,"cited_by_count":1},{"year":2020,"cited_by_count":3},{"year":2018,"cited_by_count":1}],"updated_date":"2026-06-11T09:08:48.828518","created_date":"2018-03-06T00:00:00"}
