{"id":"https://openalex.org/W2799095379","doi":"https://doi.org/10.1145/3170427.3188470","title":"Findings of a User Study of Automatically Generated Personas","display_name":"Findings of a User Study of Automatically Generated Personas","publication_year":2018,"publication_date":"2018-04-20","ids":{"openalex":"https://openalex.org/W2799095379","doi":"https://doi.org/10.1145/3170427.3188470","mag":"2799095379"},"language":"en","primary_location":{"id":"doi:10.1145/3170427.3188470","is_oa":false,"landing_page_url":"https://doi.org/10.1145/3170427.3188470","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Extended Abstracts of the 2018 CHI Conference on Human Factors in Computing Systems","raw_type":"proceedings-article"},"type":"conference-paper","indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"green","oa_url":"https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=7295&amp;amp;context=sis_research","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5083126896","display_name":"Joni Salminen","orcid":"https://orcid.org/0000-0003-3230-0561"},"institutions":[{"id":"https://openalex.org/I4210144839","display_name":"Hamad bin Khalifa University","ror":"https://ror.org/03eyq4y97","country_code":"QA","type":"education","lineage":["https://openalex.org/I4210144839"]}],"countries":["QA"],"is_corresponding":false,"raw_author_name":"Joni Salminen","raw_affiliation_strings":["Hamad Bin Khalifa University &amp; Turku School of Economics, Doha, Qatar"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Hamad Bin Khalifa University &amp; Turku School of Economics, Doha, Qatar","institution_ids":["https://openalex.org/I4210144839"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5112865214","display_name":"Soon\u2010gyo Jung","orcid":null},"institutions":[{"id":"https://openalex.org/I4210144839","display_name":"Hamad bin Khalifa University","ror":"https://ror.org/03eyq4y97","country_code":"QA","type":"education","lineage":["https://openalex.org/I4210144839"]}],"countries":["QA"],"is_corresponding":false,"raw_author_name":"Soon-Gyo Jung","raw_affiliation_strings":["Hamad Bin Khalifa University, Doha, Qatar"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Hamad Bin Khalifa University, Doha, Qatar","institution_ids":["https://openalex.org/I4210144839"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5084955495","display_name":"Jisun An","orcid":"https://orcid.org/0000-0002-4353-8009"},"institutions":[{"id":"https://openalex.org/I4210144839","display_name":"Hamad bin Khalifa University","ror":"https://ror.org/03eyq4y97","country_code":"QA","type":"education","lineage":["https://openalex.org/I4210144839"]}],"countries":["QA"],"is_corresponding":false,"raw_author_name":"Jisun An","raw_affiliation_strings":["Hamad Bin Khalifa University, Doha, Qatar"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Hamad Bin Khalifa University, Doha, Qatar","institution_ids":["https://openalex.org/I4210144839"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5061923992","display_name":"Haewoon Kwak","orcid":"https://orcid.org/0000-0003-1418-0834"},"institutions":[{"id":"https://openalex.org/I4210144839","display_name":"Hamad bin Khalifa University","ror":"https://ror.org/03eyq4y97","country_code":"QA","type":"education","lineage":["https://openalex.org/I4210144839"]}],"countries":["QA"],"is_corresponding":false,"raw_author_name":"Haewoon Kwak","raw_affiliation_strings":["Hamad Bin Khalifa University, Doha, Qatar"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Hamad Bin Khalifa University, Doha, Qatar","institution_ids":["https://openalex.org/I4210144839"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5044849571","display_name":"Bernard J. Jansen","orcid":"https://orcid.org/0000-0002-6468-6609"},"institutions":[{"id":"https://openalex.org/I4210144839","display_name":"Hamad bin Khalifa University","ror":"https://ror.org/03eyq4y97","country_code":"QA","type":"education","lineage":["https://openalex.org/I4210144839"]}],"countries":["QA"],"is_corresponding":false,"raw_author_name":"Bernard J. Jansen","raw_affiliation_strings":["Hamad Bin Khalifa University, Doha, Qatar"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Hamad Bin Khalifa University, Doha, Qatar","institution_ids":["https://openalex.org/I4210144839"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I4210144839"],"apc_list":null,"apc_paid":null,"fwci":2.5496,"has_fulltext":false,"cited_by_count":18,"citation_normalized_percentile":{"value":0.90223577,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":89,"max":97},"biblio":{"volume":null,"issue":null,"first_page":"1","last_page":"6"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T14074","display_name":"Persona Design and Applications","score":1.0,"subfield":{"id":"https://openalex.org/subfields/1709","display_name":"Human-Computer Interaction"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},"topics":[{"id":"https://openalex.org/T14074","display_name":"Persona Design and Applications","score":1.0,"subfield":{"id":"https://openalex.org/subfields/1709","display_name":"Human-Computer Interaction"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T10803","display_name":"Innovative Human-Technology Interaction","score":0.9925000071525574,"subfield":{"id":"https://openalex.org/subfields/1709","display_name":"Human-Computer Interaction"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T11114","display_name":"Service and Product Innovation","score":0.9830999970436096,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/persona","display_name":"Persona","score":0.974545955657959},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.6413435935974121},{"id":"https://openalex.org/keywords/variety","display_name":"Variety (cybernetics)","score":0.6195513010025024},{"id":"https://openalex.org/keywords/analytics","display_name":"Analytics","score":0.6157196164131165},{"id":"https://openalex.org/keywords/user-research","display_name":"User Research","score":0.5730111598968506},{"id":"https://openalex.org/keywords/data-collection","display_name":"Data collection","score":0.5711439847946167},{"id":"https://openalex.org/keywords/social-media","display_name":"Social media","score":0.5407142639160156},{"id":"https://openalex.org/keywords/data-science","display_name":"Data science","score":0.48149120807647705},{"id":"https://openalex.org/keywords/world-wide-web","display_name":"World Wide Web","score":0.44621944427490234},{"id":"https://openalex.org/keywords/human\u2013computer-interaction","display_name":"Human\u2013computer interaction","score":0.41721493005752563},{"id":"https://openalex.org/keywords/social-media-analytics","display_name":"Social media analytics","score":0.41194045543670654},{"id":"https://openalex.org/keywords/knowledge-management","display_name":"Knowledge management","score":0.35171520709991455},{"id":"https://openalex.org/keywords/user-experience-design","display_name":"User experience design","score":0.2923888564109802},{"id":"https://openalex.org/keywords/artificial-intelligence","display_name":"Artificial intelligence","score":0.1495044231414795}],"concepts":[{"id":"https://openalex.org/C313442","wikidata":"https://www.wikidata.org/wiki/Q778556","display_name":"Persona","level":2,"score":0.974545955657959},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.6413435935974121},{"id":"https://openalex.org/C136197465","wikidata":"https://www.wikidata.org/wiki/Q1729295","display_name":"Variety (cybernetics)","level":2,"score":0.6195513010025024},{"id":"https://openalex.org/C79158427","wikidata":"https://www.wikidata.org/wiki/Q485396","display_name":"Analytics","level":2,"score":0.6157196164131165},{"id":"https://openalex.org/C2777397297","wikidata":"https://www.wikidata.org/wiki/Q17118423","display_name":"User Research","level":3,"score":0.5730111598968506},{"id":"https://openalex.org/C133462117","wikidata":"https://www.wikidata.org/wiki/Q4929239","display_name":"Data collection","level":2,"score":0.5711439847946167},{"id":"https://openalex.org/C518677369","wikidata":"https://www.wikidata.org/wiki/Q202833","display_name":"Social media","level":2,"score":0.5407142639160156},{"id":"https://openalex.org/C2522767166","wikidata":"https://www.wikidata.org/wiki/Q2374463","display_name":"Data science","level":1,"score":0.48149120807647705},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.44621944427490234},{"id":"https://openalex.org/C107457646","wikidata":"https://www.wikidata.org/wiki/Q207434","display_name":"Human\u2013computer interaction","level":1,"score":0.41721493005752563},{"id":"https://openalex.org/C2778729106","wikidata":"https://www.wikidata.org/wiki/Q1140126","display_name":"Social media analytics","level":3,"score":0.41194045543670654},{"id":"https://openalex.org/C56739046","wikidata":"https://www.wikidata.org/wiki/Q192060","display_name":"Knowledge management","level":1,"score":0.35171520709991455},{"id":"https://openalex.org/C201025465","wikidata":"https://www.wikidata.org/wiki/Q11248500","display_name":"User experience design","level":2,"score":0.2923888564109802},{"id":"https://openalex.org/C154945302","wikidata":"https://www.wikidata.org/wiki/Q11660","display_name":"Artificial intelligence","level":1,"score":0.1495044231414795},{"id":"https://openalex.org/C105795698","wikidata":"https://www.wikidata.org/wiki/Q12483","display_name":"Statistics","level":1,"score":0.0},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.0}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.1145/3170427.3188470","is_oa":false,"landing_page_url":"https://doi.org/10.1145/3170427.3188470","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Extended Abstracts of the 2018 CHI Conference on Human Factors in Computing Systems","raw_type":"proceedings-article"},{"id":"pmh:oai:ink.library.smu.edu.sg:sis_research-7295","is_oa":true,"landing_page_url":"https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=7295&amp;amp;context=sis_research","pdf_url":null,"source":{"id":"https://openalex.org/S4306401925","display_name":"Singapore Management University Institutional Knowledge (InK) (Singapore Management University)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"host_organization":"https://openalex.org/I79891267","host_organization_name":"Singapore Management University","host_organization_lineage":["https://openalex.org/I79891267"],"host_organization_lineage_names":[],"type":"repository"},"license":"other-oa","license_id":"https://openalex.org/licenses/other-oa","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"https://dl.acm.org/doi/10.1145/3170427.3188470","raw_type":"Conference Proceeding Article"}],"best_oa_location":{"id":"pmh:oai:ink.library.smu.edu.sg:sis_research-7295","is_oa":true,"landing_page_url":"https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=7295&amp;amp;context=sis_research","pdf_url":null,"source":{"id":"https://openalex.org/S4306401925","display_name":"Singapore Management University Institutional Knowledge (InK) (Singapore Management University)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"host_organization":"https://openalex.org/I79891267","host_organization_name":"Singapore Management University","host_organization_lineage":["https://openalex.org/I79891267"],"host_organization_lineage_names":[],"type":"repository"},"license":"other-oa","license_id":"https://openalex.org/licenses/other-oa","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"https://dl.acm.org/doi/10.1145/3170427.3188470","raw_type":"Conference Proceeding Article"},"sustainable_development_goals":[{"display_name":"Peace, Justice and strong institutions","score":0.7699999809265137,"id":"https://metadata.un.org/sdg/16"}],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":2,"referenced_works":["https://openalex.org/W2003355522","https://openalex.org/W2610579073"],"related_works":["https://openalex.org/W1440043730","https://openalex.org/W4232432449","https://openalex.org/W2752017774","https://openalex.org/W2807321295","https://openalex.org/W2810458930","https://openalex.org/W2770020120","https://openalex.org/W2309196980","https://openalex.org/W3182286990","https://openalex.org/W4386456676","https://openalex.org/W4200138770"],"abstract_inverted_index":{"We":[0,56],"report":[1],"findings":[2,115],"and":[3,67,97,111,124,135],"implications":[4,117],"from":[5,39],"a":[6,11,33,40,52,58,74],"semi-naturalistic":[7],"user":[8],"study":[9],"of":[10,22,32,42,60,105,121,127],"system":[12,50,84],"for":[13,118],"Automatic":[14],"Persona":[15],"Generation":[16],"(APG)":[17],"using":[18],"large-scale":[19],"audience":[20],"data":[21,61,72,130],"an":[23,82],"organization's":[24],"social":[25],"media":[26],"channels":[27],"conducted":[28],"at":[29,90],"the":[30,45,49,71,91,119,125],"workplace":[31],"major":[34],"international":[35],"corporation.":[36],"Thirteen":[37],"participants":[38],"range":[41],"positions":[43],"within":[44],"company":[46],"engaged":[47],"with":[48,73],"in":[51,87],"use":[53,126],"case":[54],"scenario.":[55],"employed":[57],"variety":[59],"collection":[62],"methods,":[63],"including":[64],"mouse":[65],"tracking":[66],"survey":[68],"data,":[69],"analyzing":[70],"mixed":[75],"method":[76],"approach.":[77],"Results":[78],"show":[79],"that":[80,99],"having":[81],"interactive":[83],"may":[85],"aid":[86],"keeping":[88],"personas":[89,101,110],"forefront":[92],"while":[93],"making":[94],"customer-centric":[95],"decisions":[96],"indicate":[98],"data-driven":[100],"fulfill":[102],"information":[103],"needs":[104],"decision":[106],"makers":[107],"by":[108],"mixing":[109],"numerical":[112],"data.":[113],"The":[114],"have":[116],"design":[120],"persona":[122],"systems":[123],"online":[128],"analytics":[129],"to":[131],"better":[132],"understand":[133],"users":[134],"customers.":[136]},"counts_by_year":[{"year":2026,"cited_by_count":1},{"year":2024,"cited_by_count":2},{"year":2022,"cited_by_count":1},{"year":2021,"cited_by_count":4},{"year":2020,"cited_by_count":4},{"year":2019,"cited_by_count":3},{"year":2018,"cited_by_count":3}],"updated_date":"2026-07-29T14:22:42.915294","created_date":"2025-10-10T00:00:00"}
