{"id":"https://openalex.org/W2588942799","doi":"https://doi.org/10.1145/3011141.3011180","title":"Web advertising recommender system based on estimating users' latent interests","display_name":"Web advertising recommender system based on estimating users' latent interests","publication_year":2016,"publication_date":"2016-11-28","ids":{"openalex":"https://openalex.org/W2588942799","doi":"https://doi.org/10.1145/3011141.3011180","mag":"2588942799"},"language":"en","primary_location":{"id":"doi:10.1145/3011141.3011180","is_oa":false,"landing_page_url":"https://doi.org/10.1145/3011141.3011180","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Proceedings of the 18th International Conference on Information Integration and Web-based Applications and Services","raw_type":"proceedings-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5064122470","display_name":"Yuriko Yamaguchi","orcid":null},"institutions":[{"id":"https://openalex.org/I168356945","display_name":"Kyoto Sangyo University","ror":"https://ror.org/05t70xh16","country_code":"JP","type":"education","lineage":["https://openalex.org/I168356945"]}],"countries":["JP"],"is_corresponding":false,"raw_author_name":"Yuriko Yamaguchi","raw_affiliation_strings":["Kyoto Sangyo University, Kyoto, Japan"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Kyoto Sangyo University, Kyoto, Japan","institution_ids":["https://openalex.org/I168356945"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5070328314","display_name":"Mimpei Morishita","orcid":null},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Mimpei Morishita","raw_affiliation_strings":["kizasi Company,Inc., Tokyo, Japan"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"kizasi Company,Inc., Tokyo, Japan","institution_ids":[]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5036170162","display_name":"Youichi Inagaki","orcid":null},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Youichi Inagaki","raw_affiliation_strings":["kizasi Company,Inc., Tokyo, Japan"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"kizasi Company,Inc., Tokyo, Japan","institution_ids":[]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5070035793","display_name":"Reyn Nakamoto","orcid":null},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Reyn Nakamoto","raw_affiliation_strings":["kizasi Company,Inc., Tokyo, Japan"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"kizasi Company,Inc., Tokyo, Japan","institution_ids":[]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5100326964","display_name":"Jianwei Zhang","orcid":"https://orcid.org/0000-0002-3063-2039"},"institutions":[{"id":"https://openalex.org/I24254649","display_name":"Tsukuba University of Technology","ror":"https://ror.org/057bx9y85","country_code":"JP","type":"education","lineage":["https://openalex.org/I24254649"]}],"countries":["JP"],"is_corresponding":false,"raw_author_name":"Jianwei Zhang","raw_affiliation_strings":["Tsukuba University of Technology, Ibaraki, Japan"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Tsukuba University of Technology, Ibaraki, Japan","institution_ids":["https://openalex.org/I24254649"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5054387063","display_name":"Junichi Aoi","orcid":null},"institutions":[{"id":"https://openalex.org/I4210132892","display_name":"Micron (Japan)","ror":"https://ror.org/03mm3ph30","country_code":"JP","type":"company","lineage":["https://openalex.org/I11912373","https://openalex.org/I4210132892"]}],"countries":["JP"],"is_corresponding":false,"raw_author_name":"Junichi Aoi","raw_affiliation_strings":["MicroAd, Inc., Tokyo, Japan"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"MicroAd, Inc., Tokyo, Japan","institution_ids":["https://openalex.org/I4210132892"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5000787648","display_name":"Shinsuke Nakajima","orcid":"https://orcid.org/0000-0002-2367-6885"},"institutions":[{"id":"https://openalex.org/I168356945","display_name":"Kyoto Sangyo University","ror":"https://ror.org/05t70xh16","country_code":"JP","type":"education","lineage":["https://openalex.org/I168356945"]}],"countries":["JP"],"is_corresponding":false,"raw_author_name":"Shinsuke Nakajima","raw_affiliation_strings":["Kyoto Sangyo University, Kyoto, Japan"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Kyoto Sangyo University, Kyoto, Japan","institution_ids":["https://openalex.org/I168356945"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":7,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":3.4518,"has_fulltext":false,"cited_by_count":10,"citation_normalized_percentile":{"value":0.9400662,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":90,"max":99},"biblio":{"volume":null,"issue":null,"first_page":"42","last_page":"49"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10203","display_name":"Recommender Systems and Techniques","score":0.9993000030517578,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},"topics":[{"id":"https://openalex.org/T10203","display_name":"Recommender Systems and Techniques","score":0.9993000030517578,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","score":0.9990000128746033,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11182","display_name":"Auction Theory and Applications","score":0.9987999796867371,"subfield":{"id":"https://openalex.org/subfields/1803","display_name":"Management Science and Operations Research"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.7919653654098511},{"id":"https://openalex.org/keywords/recommender-system","display_name":"Recommender system","score":0.708653450012207},{"id":"https://openalex.org/keywords/matching","display_name":"Matching (statistics)","score":0.6922481656074524},{"id":"https://openalex.org/keywords/contextual-advertising","display_name":"Contextual advertising","score":0.68277907371521},{"id":"https://openalex.org/keywords/world-wide-web","display_name":"World Wide Web","score":0.6218613982200623},{"id":"https://openalex.org/keywords/online-advertising","display_name":"Online advertising","score":0.6033358573913574},{"id":"https://openalex.org/keywords/search-advertising","display_name":"Search advertising","score":0.5852900743484497},{"id":"https://openalex.org/keywords/focus","display_name":"Focus (optics)","score":0.5077022314071655},{"id":"https://openalex.org/keywords/advertising-campaign","display_name":"Advertising campaign","score":0.4724486470222473},{"id":"https://openalex.org/keywords/listing","display_name":"Listing (finance)","score":0.4613179862499237},{"id":"https://openalex.org/keywords/advertising","display_name":"Advertising","score":0.44448918104171753},{"id":"https://openalex.org/keywords/web-navigation","display_name":"Web navigation","score":0.44158411026000977},{"id":"https://openalex.org/keywords/information-retrieval","display_name":"Information retrieval","score":0.44094574451446533},{"id":"https://openalex.org/keywords/web-page","display_name":"Web page","score":0.4173809587955475},{"id":"https://openalex.org/keywords/the-internet","display_name":"The Internet","score":0.19553616642951965},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.0852605402469635}],"concepts":[{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.7919653654098511},{"id":"https://openalex.org/C557471498","wikidata":"https://www.wikidata.org/wiki/Q554950","display_name":"Recommender system","level":2,"score":0.708653450012207},{"id":"https://openalex.org/C165064840","wikidata":"https://www.wikidata.org/wiki/Q1321061","display_name":"Matching (statistics)","level":2,"score":0.6922481656074524},{"id":"https://openalex.org/C70133500","wikidata":"https://www.wikidata.org/wiki/Q1815904","display_name":"Contextual advertising","level":4,"score":0.68277907371521},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.6218613982200623},{"id":"https://openalex.org/C512338625","wikidata":"https://www.wikidata.org/wiki/Q624902","display_name":"Online advertising","level":3,"score":0.6033358573913574},{"id":"https://openalex.org/C187687199","wikidata":"https://www.wikidata.org/wiki/Q844880","display_name":"Search advertising","level":4,"score":0.5852900743484497},{"id":"https://openalex.org/C192209626","wikidata":"https://www.wikidata.org/wiki/Q190909","display_name":"Focus (optics)","level":2,"score":0.5077022314071655},{"id":"https://openalex.org/C110350745","wikidata":"https://www.wikidata.org/wiki/Q1761818","display_name":"Advertising campaign","level":2,"score":0.4724486470222473},{"id":"https://openalex.org/C2779820595","wikidata":"https://www.wikidata.org/wiki/Q798505","display_name":"Listing (finance)","level":2,"score":0.4613179862499237},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.44448918104171753},{"id":"https://openalex.org/C61096286","wikidata":"https://www.wikidata.org/wiki/Q7978592","display_name":"Web navigation","level":3,"score":0.44158411026000977},{"id":"https://openalex.org/C23123220","wikidata":"https://www.wikidata.org/wiki/Q816826","display_name":"Information retrieval","level":1,"score":0.44094574451446533},{"id":"https://openalex.org/C21959979","wikidata":"https://www.wikidata.org/wiki/Q36774","display_name":"Web page","level":2,"score":0.4173809587955475},{"id":"https://openalex.org/C110875604","wikidata":"https://www.wikidata.org/wiki/Q75","display_name":"The Internet","level":2,"score":0.19553616642951965},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.0852605402469635},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.0},{"id":"https://openalex.org/C105795698","wikidata":"https://www.wikidata.org/wiki/Q12483","display_name":"Statistics","level":1,"score":0.0},{"id":"https://openalex.org/C10138342","wikidata":"https://www.wikidata.org/wiki/Q43015","display_name":"Finance","level":1,"score":0.0},{"id":"https://openalex.org/C120665830","wikidata":"https://www.wikidata.org/wiki/Q14620","display_name":"Optics","level":1,"score":0.0},{"id":"https://openalex.org/C121332964","wikidata":"https://www.wikidata.org/wiki/Q413","display_name":"Physics","level":0,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1145/3011141.3011180","is_oa":false,"landing_page_url":"https://doi.org/10.1145/3011141.3011180","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Proceedings of the 18th International Conference on Information Integration and Web-based Applications and Services","raw_type":"proceedings-article"}],"best_oa_location":null,"sustainable_development_goals":[],"awards":[],"funders":[{"id":"https://openalex.org/F4320334764","display_name":"Japan Society for the Promotion of Science","ror":"https://ror.org/00hhkn466"}],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":9,"referenced_works":["https://openalex.org/W1554763265","https://openalex.org/W1823461189","https://openalex.org/W1984363873","https://openalex.org/W2012905273","https://openalex.org/W2021375049","https://openalex.org/W2029050771","https://openalex.org/W2061380513","https://openalex.org/W2108632994","https://openalex.org/W4248976327"],"related_works":["https://openalex.org/W3150755883","https://openalex.org/W2913055349","https://openalex.org/W3126656022","https://openalex.org/W2462982227","https://openalex.org/W4235029407","https://openalex.org/W2569429894","https://openalex.org/W2346030802","https://openalex.org/W2738936668","https://openalex.org/W2913109148","https://openalex.org/W4248618816"],"abstract_inverted_index":{"Web":[0,19,54,76,108],"advertising":[1,8,20,55,77,109],"is":[2,49,113,143,149],"watched":[3],"with":[4,94],"interest":[5,96],"as":[6],"an":[7],"method":[9],"employed":[10],"by":[11,101],"companies":[12],"to":[13,28,39,51,56],"introduce":[14,106],"their":[15],"products":[16],"and":[17,32,44],"services.":[18],"includes":[21],"listing":[22],"advertisement,":[23],"which":[24,35,142],"shows":[25,36],"advertisements":[26,37],"related":[27],"a":[29,40,72,91,98,107],"search":[30,42],"keyword,":[31],"interest-matching":[33],"advertising,":[34],"relevant":[38],"user's":[41,83],"content":[43],"browsing":[45,103,140],"history.":[46,104],"However,":[47],"it":[48],"difficult":[50],"show":[52],"effective":[53],"potential":[57,84,95],"purchasers":[58],"using":[59],"the":[60,82,131,134,139,146],"technique":[61],"based":[62,78,114,117],"on":[63,79,90,118,123],"conventional":[64],"keyword":[65,119],"matching.":[66],"In":[67,86,127],"this":[68],"paper,":[69],"we":[70,88,129],"consider":[71],"recommender":[73,110],"system":[74,111],"for":[75,97,136],"analysis":[80],"of":[81,133,138],"interests.":[85],"particular,":[87],"focus":[89],"user":[92],"model":[93,148],"certain":[99],"website":[100],"analyzing":[102],"We":[105],"that":[112],"not":[115],"only":[116],"matching,":[120],"but":[121],"also":[122],"reported":[124],"learning":[125],"results.":[126],"addition,":[128],"argue":[130],"influence":[132],"period":[135],"acquisition":[137],"history,":[141],"taken":[144],"when":[145],"users'":[147],"learned.":[150]},"counts_by_year":[{"year":2026,"cited_by_count":2},{"year":2020,"cited_by_count":3},{"year":2019,"cited_by_count":4},{"year":2017,"cited_by_count":1}],"updated_date":"2026-06-11T09:08:48.828518","created_date":"2025-10-10T00:00:00"}