{"id":"https://openalex.org/W1911162795","doi":"https://doi.org/10.1145/2872427.2882980","title":"Understanding the Detection of View Fraud in Video Content Portals","display_name":"Understanding the Detection of View Fraud in Video Content Portals","publication_year":2016,"publication_date":"2016-04-11","ids":{"openalex":"https://openalex.org/W1911162795","doi":"https://doi.org/10.1145/2872427.2882980","mag":"1911162795"},"language":"en","primary_location":{"id":"doi:10.1145/2872427.2882980","is_oa":false,"landing_page_url":"https://doi.org/10.1145/2872427.2882980","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Proceedings of the 25th International Conference on World Wide Web","raw_type":"proceedings-article"},"type":"conference-paper","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5032702959","display_name":"Miriam Marciel","orcid":null},"institutions":[{"id":"https://openalex.org/I50357001","display_name":"Universidad Carlos III de Madrid","ror":"https://ror.org/03ths8210","country_code":"ES","type":"education","lineage":["https://openalex.org/I50357001"]}],"countries":["ES"],"is_corresponding":false,"raw_author_name":"Miriam Marciel","raw_affiliation_strings":["NEC Labs Europe & Universidad Carlos III de Madrid, Heidelberg, Germany"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"NEC Labs Europe & Universidad Carlos III de Madrid, Heidelberg, Germany","institution_ids":["https://openalex.org/I50357001"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5070487234","display_name":"Rub\u00e9n Cuevas","orcid":"https://orcid.org/0000-0002-1440-8360"},"institutions":[{"id":"https://openalex.org/I50357001","display_name":"Universidad Carlos III de Madrid","ror":"https://ror.org/03ths8210","country_code":"ES","type":"education","lineage":["https://openalex.org/I50357001"]}],"countries":["ES"],"is_corresponding":false,"raw_author_name":"Rub\u00e9n Cuevas","raw_affiliation_strings":["Universidad Carlos III de Madrid, Legan\u00e9s, Spain"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Universidad Carlos III de Madrid, Legan\u00e9s, Spain","institution_ids":["https://openalex.org/I50357001"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5065707703","display_name":"Albert Banchs","orcid":"https://orcid.org/0000-0003-3544-8537"},"institutions":[{"id":"https://openalex.org/I2802499160","display_name":"IMDEA Networks","ror":"https://ror.org/04mm9fg30","country_code":"ES","type":"facility","lineage":["https://openalex.org/I105140100","https://openalex.org/I2802499160"]},{"id":"https://openalex.org/I50357001","display_name":"Universidad Carlos III de Madrid","ror":"https://ror.org/03ths8210","country_code":"ES","type":"education","lineage":["https://openalex.org/I50357001"]}],"countries":["ES"],"is_corresponding":false,"raw_author_name":"Albert Banchs","raw_affiliation_strings":["IMDEA Networks Institute & Universidad Carlos III de Madrid, Legan\u00e9s, Spain"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"IMDEA Networks Institute & Universidad Carlos III de Madrid, Legan\u00e9s, Spain","institution_ids":["https://openalex.org/I2802499160","https://openalex.org/I50357001"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5078489804","display_name":"Roberto Gonz\u00e1lez","orcid":"https://orcid.org/0000-0002-1824-6215"},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Roberto Gonz\u00e1lez","raw_affiliation_strings":["NEC Labs Europe, Heidelberg, Germany"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"NEC Labs Europe, Heidelberg, Germany","institution_ids":[]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5023826217","display_name":"Stefano Traverso","orcid":null},"institutions":[{"id":"https://openalex.org/I177477856","display_name":"Politecnico di Torino","ror":"https://ror.org/00bgk9508","country_code":"IT","type":"education","lineage":["https://openalex.org/I177477856"]}],"countries":["IT"],"is_corresponding":false,"raw_author_name":"Stefano Traverso","raw_affiliation_strings":["Politecnico di Torino, Torino, Italy","Politecnico di Torino, Torino, Italy,"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Politecnico di Torino, Torino, Italy","institution_ids":["https://openalex.org/I177477856"]},{"raw_affiliation_string":"Politecnico di Torino, Torino, Italy,","institution_ids":["https://openalex.org/I177477856"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5062100859","display_name":"Mohamed Ahmed","orcid":"https://orcid.org/0000-0002-3325-0204"},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Mohamed Ahmed","raw_affiliation_strings":["NEC Labs Europe, Heidelberg, Germany"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"NEC Labs Europe, Heidelberg, Germany","institution_ids":[]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5030306125","display_name":"Arturo Azcorra","orcid":"https://orcid.org/0000-0002-5298-1248"},"institutions":[{"id":"https://openalex.org/I2802499160","display_name":"IMDEA Networks","ror":"https://ror.org/04mm9fg30","country_code":"ES","type":"facility","lineage":["https://openalex.org/I105140100","https://openalex.org/I2802499160"]},{"id":"https://openalex.org/I50357001","display_name":"Universidad Carlos III de Madrid","ror":"https://ror.org/03ths8210","country_code":"ES","type":"education","lineage":["https://openalex.org/I50357001"]}],"countries":["ES"],"is_corresponding":false,"raw_author_name":"Arturo Azcorra","raw_affiliation_strings":["IMDEA Networks Institute & Universidad Carlos III de Madrid, Legan\u00e9s, Spain"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"IMDEA Networks Institute & Universidad Carlos III de Madrid, Legan\u00e9s, Spain","institution_ids":["https://openalex.org/I2802499160","https://openalex.org/I50357001"]}]}],"institutions":[],"countries_distinct_count":2,"institutions_distinct_count":3,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":null,"has_fulltext":false,"cited_by_count":38,"citation_normalized_percentile":null,"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":"357","last_page":"368"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11644","display_name":"Spam and Phishing Detection","score":1.0,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},"topics":[{"id":"https://openalex.org/T11644","display_name":"Spam and Phishing Detection","score":1.0,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T11598","display_name":"Internet Traffic Analysis and Secure E-voting","score":0.9976999759674072,"subfield":{"id":"https://openalex.org/subfields/1702","display_name":"Artificial Intelligence"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T11241","display_name":"Advanced Malware Detection Techniques","score":0.9975000023841858,"subfield":{"id":"https://openalex.org/subfields/1711","display_name":"Signal Processing"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/banner","display_name":"Banner","score":0.7779929637908936},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.6901425719261169},{"id":"https://openalex.org/keywords/context","display_name":"Context (archaeology)","score":0.6202836036682129},{"id":"https://openalex.org/keywords/identification","display_name":"Identification (biology)","score":0.5919755101203918},{"id":"https://openalex.org/keywords/fidelity","display_name":"Fidelity","score":0.546723484992981},{"id":"https://openalex.org/keywords/audit","display_name":"Audit","score":0.5133532881736755},{"id":"https://openalex.org/keywords/world-wide-web","display_name":"World Wide Web","score":0.45653825998306274},{"id":"https://openalex.org/keywords/online-video","display_name":"Online video","score":0.4477635324001312},{"id":"https://openalex.org/keywords/internet-privacy","display_name":"Internet privacy","score":0.42499661445617676},{"id":"https://openalex.org/keywords/multimedia","display_name":"Multimedia","score":0.35345107316970825},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.14918220043182373},{"id":"https://openalex.org/keywords/telecommunications","display_name":"Telecommunications","score":0.0737713873386383}],"concepts":[{"id":"https://openalex.org/C157572991","wikidata":"https://www.wikidata.org/wiki/Q806880","display_name":"Banner","level":2,"score":0.7779929637908936},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.6901425719261169},{"id":"https://openalex.org/C2779343474","wikidata":"https://www.wikidata.org/wiki/Q3109175","display_name":"Context (archaeology)","level":2,"score":0.6202836036682129},{"id":"https://openalex.org/C116834253","wikidata":"https://www.wikidata.org/wiki/Q2039217","display_name":"Identification (biology)","level":2,"score":0.5919755101203918},{"id":"https://openalex.org/C2776459999","wikidata":"https://www.wikidata.org/wiki/Q2119376","display_name":"Fidelity","level":2,"score":0.546723484992981},{"id":"https://openalex.org/C199521495","wikidata":"https://www.wikidata.org/wiki/Q181487","display_name":"Audit","level":2,"score":0.5133532881736755},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.45653825998306274},{"id":"https://openalex.org/C2988167200","wikidata":"https://www.wikidata.org/wiki/Q16885149","display_name":"Online video","level":2,"score":0.4477635324001312},{"id":"https://openalex.org/C108827166","wikidata":"https://www.wikidata.org/wiki/Q175975","display_name":"Internet privacy","level":1,"score":0.42499661445617676},{"id":"https://openalex.org/C49774154","wikidata":"https://www.wikidata.org/wiki/Q131765","display_name":"Multimedia","level":1,"score":0.35345107316970825},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.14918220043182373},{"id":"https://openalex.org/C76155785","wikidata":"https://www.wikidata.org/wiki/Q418","display_name":"Telecommunications","level":1,"score":0.0737713873386383},{"id":"https://openalex.org/C59822182","wikidata":"https://www.wikidata.org/wiki/Q441","display_name":"Botany","level":1,"score":0.0},{"id":"https://openalex.org/C166957645","wikidata":"https://www.wikidata.org/wiki/Q23498","display_name":"Archaeology","level":1,"score":0.0},{"id":"https://openalex.org/C121955636","wikidata":"https://www.wikidata.org/wiki/Q4116214","display_name":"Accounting","level":1,"score":0.0},{"id":"https://openalex.org/C86803240","wikidata":"https://www.wikidata.org/wiki/Q420","display_name":"Biology","level":0,"score":0.0},{"id":"https://openalex.org/C151730666","wikidata":"https://www.wikidata.org/wiki/Q7205","display_name":"Paleontology","level":1,"score":0.0},{"id":"https://openalex.org/C95457728","wikidata":"https://www.wikidata.org/wiki/Q309","display_name":"History","level":0,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1145/2872427.2882980","is_oa":false,"landing_page_url":"https://doi.org/10.1145/2872427.2882980","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Proceedings of the 25th International Conference on World Wide Web","raw_type":"proceedings-article"}],"best_oa_location":null,"sustainable_development_goals":[],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":41,"referenced_works":["https://openalex.org/W91931328","https://openalex.org/W1480813933","https://openalex.org/W1486402922","https://openalex.org/W1525094897","https://openalex.org/W1551705282","https://openalex.org/W1561608006","https://openalex.org/W1649901946","https://openalex.org/W1911162795","https://openalex.org/W1963903779","https://openalex.org/W1980793860","https://openalex.org/W1985683032","https://openalex.org/W1992654648","https://openalex.org/W1992685726","https://openalex.org/W1994344180","https://openalex.org/W1996802155","https://openalex.org/W1999230823","https://openalex.org/W2041849429","https://openalex.org/W2064494041","https://openalex.org/W2067847022","https://openalex.org/W2094871756","https://openalex.org/W2095720311","https://openalex.org/W2096697338","https://openalex.org/W2099194763","https://openalex.org/W2099937944","https://openalex.org/W2109056062","https://openalex.org/W2112063328","https://openalex.org/W2113344319","https://openalex.org/W2114996745","https://openalex.org/W2116422340","https://openalex.org/W2120111750","https://openalex.org/W2126784395","https://openalex.org/W2134928993","https://openalex.org/W2142449826","https://openalex.org/W2147256592","https://openalex.org/W2165613200","https://openalex.org/W2268157125","https://openalex.org/W2583957212","https://openalex.org/W3011869339","https://openalex.org/W3122305203","https://openalex.org/W6633589592","https://openalex.org/W6648988566"],"related_works":["https://openalex.org/W2361862183","https://openalex.org/W2383322307","https://openalex.org/W2977786346","https://openalex.org/W2000513236","https://openalex.org/W4214718513","https://openalex.org/W2387841438","https://openalex.org/W2354945710","https://openalex.org/W2359886812","https://openalex.org/W2058837630","https://openalex.org/W2371570753"],"abstract_inverted_index":{"While":[0],"substantial":[1],"effort":[2],"has":[3],"been":[4],"devoted":[5],"to":[6,67],"understand":[7],"fraudulent":[8,33],"activity":[9,34],"in":[10,38],"traditional":[11],"online":[12],"advertising":[13],"(search":[14],"and":[15,30,69,79,84],"banner),":[16],"more":[17],"recent":[18],"forms":[19],"such":[20],"as":[21,45],"video":[22,39,55],"ads":[23,40],"have":[24],"received":[25],"little":[26],"attention.":[27],"The":[28],"understanding":[29],"identification":[31],"of":[32,63,73],"(i.e.,":[35],"fake":[36],"views)":[37],"for":[41],"advertisers,":[42],"is":[43],"complicated":[44],"they":[46],"rely":[47],"exclusively":[48],"on":[49],"the":[50,61,71],"detection":[51],"mechanisms":[52],"deployed":[53],"by":[54,81],"hosting":[56],"portals.":[57],"In":[58],"this":[59],"context,":[60],"development":[62],"independent":[64],"tools":[65],"able":[66],"monitor":[68],"audit":[70],"fidelity":[72],"these":[74],"systems":[75],"are":[76],"missing":[77],"today":[78],"needed":[80],"both":[82],"industry":[83],"regulators.":[85]},"counts_by_year":[{"year":2025,"cited_by_count":2},{"year":2024,"cited_by_count":1},{"year":2023,"cited_by_count":2},{"year":2022,"cited_by_count":2},{"year":2021,"cited_by_count":7},{"year":2020,"cited_by_count":3},{"year":2019,"cited_by_count":6},{"year":2018,"cited_by_count":5},{"year":2017,"cited_by_count":6},{"year":2016,"cited_by_count":4}],"updated_date":"2026-07-14T23:27:15.235271","created_date":"2025-10-10T00:00:00"}