{"id":"https://openalex.org/W2021345594","doi":"https://doi.org/10.1145/2793107.2810260","title":"Personalization in Serious and Persuasive Games and Gamified Interactions","display_name":"Personalization in Serious and Persuasive Games and Gamified Interactions","publication_year":2015,"publication_date":"2015-10-05","ids":{"openalex":"https://openalex.org/W2021345594","doi":"https://doi.org/10.1145/2793107.2810260","mag":"2021345594"},"language":"en","primary_location":{"id":"doi:10.1145/2793107.2810260","is_oa":false,"landing_page_url":"https://doi.org/10.1145/2793107.2810260","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Proceedings of the 2015 Annual Symposium on Computer-Human Interaction in Play","raw_type":"proceedings-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5047799892","display_name":"Marc Busch","orcid":null},"institutions":[{"id":"https://openalex.org/I132118926","display_name":"Austrian Institute of Technology","ror":"https://ror.org/04knbh022","country_code":"AT","type":"facility","lineage":["https://openalex.org/I132118926"]}],"countries":["AT"],"is_corresponding":true,"raw_author_name":"Marc Busch","raw_affiliation_strings":["AIT Austrian Institute of Technology GmbH, Vienna, Austria","AIT -- Austrian Institute of Technology GmbH, Vienna, Austria"],"affiliations":[{"raw_affiliation_string":"AIT Austrian Institute of Technology GmbH, Vienna, Austria","institution_ids":["https://openalex.org/I132118926"]},{"raw_affiliation_string":"AIT -- Austrian Institute of Technology GmbH, Vienna, Austria","institution_ids":["https://openalex.org/I132118926"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5012832098","display_name":"Elke Mattheiss","orcid":null},"institutions":[{"id":"https://openalex.org/I132118926","display_name":"Austrian Institute of Technology","ror":"https://ror.org/04knbh022","country_code":"AT","type":"facility","lineage":["https://openalex.org/I132118926"]}],"countries":["AT"],"is_corresponding":false,"raw_author_name":"Elke Mattheiss","raw_affiliation_strings":["AIT Austrian Institute of Technology GmbH, Vienna, Austria","AIT -- Austrian Institute of Technology GmbH, Vienna, Austria"],"affiliations":[{"raw_affiliation_string":"AIT Austrian Institute of Technology GmbH, Vienna, Austria","institution_ids":["https://openalex.org/I132118926"]},{"raw_affiliation_string":"AIT -- Austrian Institute of Technology GmbH, Vienna, Austria","institution_ids":["https://openalex.org/I132118926"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5034768623","display_name":"Rita Orji","orcid":"https://orcid.org/0000-0001-6152-8034"},"institutions":[{"id":"https://openalex.org/I5023651","display_name":"McGill University","ror":"https://ror.org/01pxwe438","country_code":"CA","type":"education","lineage":["https://openalex.org/I5023651"]}],"countries":["CA"],"is_corresponding":false,"raw_author_name":"Rita Orji","raw_affiliation_strings":["McGill University, Montreal, Canada","McGill University; Montreal; Canada"],"affiliations":[{"raw_affiliation_string":"McGill University, Montreal, Canada","institution_ids":["https://openalex.org/I5023651"]},{"raw_affiliation_string":"McGill University; Montreal; Canada","institution_ids":["https://openalex.org/I5023651"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5021654298","display_name":"Andrzej Marczewski","orcid":null},"institutions":[{"id":"https://openalex.org/I4210109032","display_name":"Capgemini (United Kingdom)","ror":"https://ror.org/01nb27779","country_code":"GB","type":"company","lineage":["https://openalex.org/I4210109032","https://openalex.org/I4210136798"]}],"countries":["GB"],"is_corresponding":false,"raw_author_name":"Andrzej Marczewski","raw_affiliation_strings":["Capgemini UK, Surrey, United Kingdom"],"affiliations":[{"raw_affiliation_string":"Capgemini UK, Surrey, United Kingdom","institution_ids":["https://openalex.org/I4210109032"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5043631582","display_name":"Wolfgang Hochleitner","orcid":"https://orcid.org/0000-0002-4816-881X"},"institutions":[{"id":"https://openalex.org/I4210136249","display_name":"University of Applied Sciences Upper Austria","ror":"https://ror.org/03jqp6d56","country_code":"AT","type":"education","lineage":["https://openalex.org/I4210136249"]}],"countries":["AT"],"is_corresponding":false,"raw_author_name":"Wolfgang Hochleitner","raw_affiliation_strings":["Upper Austria University of Applied Sciences, Hagenberg, Austria"],"affiliations":[{"raw_affiliation_string":"Upper Austria University of Applied Sciences, Hagenberg, Austria","institution_ids":["https://openalex.org/I4210136249"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5062069594","display_name":"Michael Lankes","orcid":"https://orcid.org/0000-0002-4098-8071"},"institutions":[{"id":"https://openalex.org/I4210136249","display_name":"University of Applied Sciences Upper Austria","ror":"https://ror.org/03jqp6d56","country_code":"AT","type":"education","lineage":["https://openalex.org/I4210136249"]}],"countries":["AT"],"is_corresponding":false,"raw_author_name":"Michael Lankes","raw_affiliation_strings":["Upper Austria University of Applied Sciences, Hagenberg, Austria"],"affiliations":[{"raw_affiliation_string":"Upper Austria University of Applied Sciences, Hagenberg, Austria","institution_ids":["https://openalex.org/I4210136249"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5045627721","display_name":"Lennart E. Nacke","orcid":"https://orcid.org/0000-0003-4290-8829"},"institutions":[{"id":"https://openalex.org/I151746483","display_name":"University of Waterloo","ror":"https://ror.org/01aff2v68","country_code":"CA","type":"education","lineage":["https://openalex.org/I151746483"]}],"countries":["CA"],"is_corresponding":false,"raw_author_name":"Lennart E. Nacke","raw_affiliation_strings":["University of Waterloo, Waterloo, ON, Canada"],"affiliations":[{"raw_affiliation_string":"University of Waterloo, Waterloo, ON, Canada","institution_ids":["https://openalex.org/I151746483"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5070249475","display_name":"Manfred Tscheligi","orcid":"https://orcid.org/0000-0001-6056-7285"},"institutions":[{"id":"https://openalex.org/I182212641","display_name":"University of Salzburg","ror":"https://ror.org/05gs8cd61","country_code":"AT","type":"education","lineage":["https://openalex.org/I182212641"]},{"id":"https://openalex.org/I132118926","display_name":"Austrian Institute of Technology","ror":"https://ror.org/04knbh022","country_code":"AT","type":"facility","lineage":["https://openalex.org/I132118926"]}],"countries":["AT"],"is_corresponding":false,"raw_author_name":"Manfred Tscheligi","raw_affiliation_strings":["University of Salzburg & AIT Austrian Institute of Technology GmbH, Salzburg, Austria"],"affiliations":[{"raw_affiliation_string":"University of Salzburg & AIT Austrian Institute of Technology GmbH, Salzburg, Austria","institution_ids":["https://openalex.org/I132118926","https://openalex.org/I182212641"]}]}],"institutions":[],"countries_distinct_count":3,"institutions_distinct_count":8,"corresponding_author_ids":["https://openalex.org/A5047799892"],"corresponding_institution_ids":["https://openalex.org/I132118926"],"apc_list":null,"apc_paid":null,"fwci":9.3858,"has_fulltext":false,"cited_by_count":70,"citation_normalized_percentile":{"value":0.97949522,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":94,"max":99},"biblio":{"volume":null,"issue":null,"first_page":"811","last_page":"816"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10731","display_name":"Educational Games and Gamification","score":0.9990000128746033,"subfield":{"id":"https://openalex.org/subfields/3204","display_name":"Developmental and Educational Psychology"},"field":{"id":"https://openalex.org/fields/32","display_name":"Psychology"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10731","display_name":"Educational Games and Gamification","score":0.9990000128746033,"subfield":{"id":"https://openalex.org/subfields/3204","display_name":"Developmental and Educational Psychology"},"field":{"id":"https://openalex.org/fields/32","display_name":"Psychology"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10803","display_name":"Innovative Human-Technology Interaction","score":0.9911999702453613,"subfield":{"id":"https://openalex.org/subfields/1709","display_name":"Human-Computer Interaction"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T11197","display_name":"Digital Games and Media","score":0.9873999953269958,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/personalization","display_name":"Personalization","score":0.8415445685386658},{"id":"https://openalex.org/keywords/realm","display_name":"Realm","score":0.6858547329902649},{"id":"https://openalex.org/keywords/variety","display_name":"Variety (cybernetics)","score":0.6369445323944092},{"id":"https://openalex.org/keywords/situational-ethics","display_name":"Situational ethics","score":0.6309005618095398},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.5638175010681152},{"id":"https://openalex.org/keywords/persuasive-technology","display_name":"Persuasive technology","score":0.5247907042503357},{"id":"https://openalex.org/keywords/behavior-change","display_name":"Behavior change","score":0.43363502621650696},{"id":"https://openalex.org/keywords/human\u2013computer-interaction","display_name":"Human\u2013computer interaction","score":0.40928512811660767},{"id":"https://openalex.org/keywords/psychology","display_name":"Psychology","score":0.33468693494796753},{"id":"https://openalex.org/keywords/world-wide-web","display_name":"World Wide Web","score":0.2235046625137329},{"id":"https://openalex.org/keywords/social-psychology","display_name":"Social psychology","score":0.18411922454833984},{"id":"https://openalex.org/keywords/persuasion","display_name":"Persuasion","score":0.16800421476364136}],"concepts":[{"id":"https://openalex.org/C183003079","wikidata":"https://www.wikidata.org/wiki/Q1000371","display_name":"Personalization","level":2,"score":0.8415445685386658},{"id":"https://openalex.org/C2778757428","wikidata":"https://www.wikidata.org/wiki/Q1250464","display_name":"Realm","level":2,"score":0.6858547329902649},{"id":"https://openalex.org/C136197465","wikidata":"https://www.wikidata.org/wiki/Q1729295","display_name":"Variety (cybernetics)","level":2,"score":0.6369445323944092},{"id":"https://openalex.org/C9114305","wikidata":"https://www.wikidata.org/wiki/Q1428317","display_name":"Situational ethics","level":2,"score":0.6309005618095398},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.5638175010681152},{"id":"https://openalex.org/C100143864","wikidata":"https://www.wikidata.org/wiki/Q2902255","display_name":"Persuasive technology","level":3,"score":0.5247907042503357},{"id":"https://openalex.org/C14262774","wikidata":"https://www.wikidata.org/wiki/Q4880695","display_name":"Behavior change","level":2,"score":0.43363502621650696},{"id":"https://openalex.org/C107457646","wikidata":"https://www.wikidata.org/wiki/Q207434","display_name":"Human\u2013computer interaction","level":1,"score":0.40928512811660767},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.33468693494796753},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.2235046625137329},{"id":"https://openalex.org/C77805123","wikidata":"https://www.wikidata.org/wiki/Q161272","display_name":"Social psychology","level":1,"score":0.18411922454833984},{"id":"https://openalex.org/C2781310500","wikidata":"https://www.wikidata.org/wiki/Q1231428","display_name":"Persuasion","level":2,"score":0.16800421476364136},{"id":"https://openalex.org/C154945302","wikidata":"https://www.wikidata.org/wiki/Q11660","display_name":"Artificial intelligence","level":1,"score":0.0},{"id":"https://openalex.org/C199539241","wikidata":"https://www.wikidata.org/wiki/Q7748","display_name":"Law","level":1,"score":0.0},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.0}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.1145/2793107.2810260","is_oa":false,"landing_page_url":"https://doi.org/10.1145/2793107.2810260","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Proceedings of the 2015 Annual Symposium on Computer-Human Interaction in Play","raw_type":"proceedings-article"},{"id":"pmh:oai:uwspace.uwaterloo.ca:10012/12804","is_oa":false,"landing_page_url":"http://hdl.handle.net/10012/12804","pdf_url":null,"source":{"id":"https://openalex.org/S4306401661","display_name":"UWSpace (University of Waterloo)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"host_organization":"https://openalex.org/I151746483","host_organization_name":"University of Waterloo","host_organization_lineage":["https://openalex.org/I151746483"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"","raw_type":"Conference Paper"}],"best_oa_location":null,"sustainable_development_goals":[],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":22,"referenced_works":["https://openalex.org/W294653858","https://openalex.org/W1493500790","https://openalex.org/W1517010003","https://openalex.org/W1586857151","https://openalex.org/W1638710178","https://openalex.org/W1973790782","https://openalex.org/W1998933811","https://openalex.org/W1999082074","https://openalex.org/W2043002652","https://openalex.org/W2062653522","https://openalex.org/W2066281399","https://openalex.org/W2083608632","https://openalex.org/W2125071906","https://openalex.org/W2146766369","https://openalex.org/W2165136898","https://openalex.org/W2184077180","https://openalex.org/W2267516257","https://openalex.org/W2999063576","https://openalex.org/W3094202663","https://openalex.org/W4234887044","https://openalex.org/W4285719527","https://openalex.org/W6610402840"],"related_works":["https://openalex.org/W2043002652","https://openalex.org/W3024344409","https://openalex.org/W2576611305","https://openalex.org/W4389282315","https://openalex.org/W104527818","https://openalex.org/W3194038181","https://openalex.org/W137835268","https://openalex.org/W2943889054","https://openalex.org/W2024544473","https://openalex.org/W2987903394"],"abstract_inverted_index":{"Serious":[0],"and":[1,4,31,45,54,57,75,108,129,137,145],"persuasive":[2,55],"games":[3,56,74],"gamified":[5,58,76],"interactions":[6,59,77],"have":[7,24],"become":[8],"popular":[9],"in":[10,15,35],"the":[11,16,127,135],"last":[12],"years,":[13],"especially":[14],"realm":[17],"of":[18,38,63],"behavior":[19,34,65],"change":[20,66],"support":[21,30],"systems.":[22],"They":[23],"been":[25,49],"used":[26,85],"as":[27,41,132,134],"tools":[28],"to":[29,68,86,140],"influence":[32],"human":[33],"a":[36,147],"variety":[37],"fields,":[39],"such":[40],"health,":[42],"sustainability,":[43],"education,":[44],"security.":[46],"It":[47],"has":[48,103],"shown":[50],"that":[51],"personalized":[52],"serious":[53,73],"can":[60,78,83],"increase":[61],"effectivity":[62],"supporting":[64],"compared":[67],"\"one-size-fits":[69],"all\"-systems.":[70],"However,":[71],"how":[72],"be":[79,84],"personalized,":[80],"which":[81],"factors":[82],"personalize":[87],"(e.g.":[88,104],"personality,":[89],"gender,":[90],"persuadability,":[91],"player":[92],"types,":[93,96],"gamification":[94,138],"user":[95],"states,":[97],"contextual/situational":[98],"variables),":[99],"what":[100],"effect":[101],"personalization":[102],"on":[105,114],"player/user":[106],"experience)":[107],"whether":[109],"there":[110],"is":[111,116],"any":[112],"return":[113],"investment":[115],"still":[117],"largely":[118],"unexplored.":[119],"This":[120],"full-day":[121],"workshop":[122],"aims":[123],"at":[124],"bringing":[125],"together":[126],"academic":[128],"industrial":[130],"community":[131,139],"well":[133],"gaming":[136],"jointly":[141],"explore":[142],"these":[143],"topics":[144],"define":[146],"future":[148],"roadmap.":[149]},"counts_by_year":[{"year":2026,"cited_by_count":1},{"year":2025,"cited_by_count":2},{"year":2024,"cited_by_count":2},{"year":2023,"cited_by_count":6},{"year":2022,"cited_by_count":9},{"year":2021,"cited_by_count":7},{"year":2020,"cited_by_count":12},{"year":2019,"cited_by_count":10},{"year":2018,"cited_by_count":6},{"year":2017,"cited_by_count":9},{"year":2016,"cited_by_count":6}],"updated_date":"2026-02-28T09:26:25.869077","created_date":"2025-10-10T00:00:00"}