{"id":"https://openalex.org/W2060900710","doi":"https://doi.org/10.1145/2661829.2662024","title":"Modeling Paying Behavior in Game Social Networks","display_name":"Modeling Paying Behavior in Game Social Networks","publication_year":2014,"publication_date":"2014-11-03","ids":{"openalex":"https://openalex.org/W2060900710","doi":"https://doi.org/10.1145/2661829.2662024","mag":"2060900710"},"language":"en","primary_location":{"id":"doi:10.1145/2661829.2662024","is_oa":false,"landing_page_url":"https://doi.org/10.1145/2661829.2662024","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Proceedings of the 23rd ACM International Conference on Conference on Information and Knowledge Management","raw_type":"proceedings-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5061886795","display_name":"Zhanpeng Fang","orcid":"https://orcid.org/0000-0003-1254-0891"},"institutions":[{"id":"https://openalex.org/I99065089","display_name":"Tsinghua University","ror":"https://ror.org/03cve4549","country_code":"CN","type":"education","lineage":["https://openalex.org/I99065089"]}],"countries":["CN"],"is_corresponding":true,"raw_author_name":"Zhanpeng Fang","raw_affiliation_strings":["Tsinghua University, Beijing, China"],"affiliations":[{"raw_affiliation_string":"Tsinghua University, Beijing, China","institution_ids":["https://openalex.org/I99065089"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5015650919","display_name":"Xinyu Zhou","orcid":"https://orcid.org/0000-0002-0916-199X"},"institutions":[{"id":"https://openalex.org/I99065089","display_name":"Tsinghua University","ror":"https://ror.org/03cve4549","country_code":"CN","type":"education","lineage":["https://openalex.org/I99065089"]}],"countries":["CN"],"is_corresponding":false,"raw_author_name":"Xinyu Zhou","raw_affiliation_strings":["Tsinghua University, Beijing, China"],"affiliations":[{"raw_affiliation_string":"Tsinghua University, Beijing, China","institution_ids":["https://openalex.org/I99065089"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5101705698","display_name":"Jie Tang","orcid":"https://orcid.org/0000-0002-6882-4044"},"institutions":[{"id":"https://openalex.org/I99065089","display_name":"Tsinghua University","ror":"https://ror.org/03cve4549","country_code":"CN","type":"education","lineage":["https://openalex.org/I99065089"]}],"countries":["CN"],"is_corresponding":false,"raw_author_name":"Jie Tang","raw_affiliation_strings":["Tsinghua University, Beijing, China"],"affiliations":[{"raw_affiliation_string":"Tsinghua University, Beijing, China","institution_ids":["https://openalex.org/I99065089"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5100612383","display_name":"Wei Shao","orcid":"https://orcid.org/0000-0002-9873-8331"},"institutions":[{"id":"https://openalex.org/I2250653659","display_name":"Tencent (China)","ror":"https://ror.org/00hhjss72","country_code":"CN","type":"company","lineage":["https://openalex.org/I2250653659"]}],"countries":["CN"],"is_corresponding":false,"raw_author_name":"Wei Shao","raw_affiliation_strings":["Tencent Coproration, Shenzhen, China"],"affiliations":[{"raw_affiliation_string":"Tencent Coproration, Shenzhen, China","institution_ids":["https://openalex.org/I2250653659"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5005401414","display_name":"A.C.M. Fong","orcid":"https://orcid.org/0000-0001-8596-675X"},"institutions":[{"id":"https://openalex.org/I39854758","display_name":"Auckland University of Technology","ror":"https://ror.org/01zvqw119","country_code":"NZ","type":"education","lineage":["https://openalex.org/I39854758"]}],"countries":["NZ"],"is_corresponding":false,"raw_author_name":"A.C.M. Fong","raw_affiliation_strings":["Auckland University of Technology, Auckland, New Zealand"],"affiliations":[{"raw_affiliation_string":"Auckland University of Technology, Auckland, New Zealand","institution_ids":["https://openalex.org/I39854758"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5000247005","display_name":"Longjun Sun","orcid":null},"institutions":[{"id":"https://openalex.org/I2250653659","display_name":"Tencent (China)","ror":"https://ror.org/00hhjss72","country_code":"CN","type":"company","lineage":["https://openalex.org/I2250653659"]}],"countries":["CN"],"is_corresponding":false,"raw_author_name":"Longjun Sun","raw_affiliation_strings":["Tencent Corporation, Shenzhen, China","Tencent Corporation, SHENZHEN, China"],"affiliations":[{"raw_affiliation_string":"Tencent Corporation, Shenzhen, China","institution_ids":["https://openalex.org/I2250653659"]},{"raw_affiliation_string":"Tencent Corporation, SHENZHEN, China","institution_ids":["https://openalex.org/I2250653659"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5047170063","display_name":"Ying Ding","orcid":"https://orcid.org/0000-0003-2567-2009"},"institutions":[{"id":"https://openalex.org/I4210119109","display_name":"Indiana University Bloomington","ror":"https://ror.org/02k40bc56","country_code":"US","type":"education","lineage":["https://openalex.org/I4210119109","https://openalex.org/I592451"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Ying Ding","raw_affiliation_strings":["Indiana University, Bloomington, USA","Indiana University-Bloomington , USA"],"affiliations":[{"raw_affiliation_string":"Indiana University, Bloomington, USA","institution_ids":["https://openalex.org/I4210119109"]},{"raw_affiliation_string":"Indiana University-Bloomington , USA","institution_ids":["https://openalex.org/I4210119109"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5101899073","display_name":"Ling Zhou","orcid":"https://orcid.org/0000-0002-2664-9583"},"institutions":[{"id":"https://openalex.org/I99065089","display_name":"Tsinghua University","ror":"https://ror.org/03cve4549","country_code":"CN","type":"education","lineage":["https://openalex.org/I99065089"]}],"countries":["CN"],"is_corresponding":false,"raw_author_name":"Ling Zhou","raw_affiliation_strings":["Tsinghua University, Beijing, China"],"affiliations":[{"raw_affiliation_string":"Tsinghua University, Beijing, China","institution_ids":["https://openalex.org/I99065089"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5071165327","display_name":"Jar\u2010Der Luo","orcid":"https://orcid.org/0000-0002-1387-9849"},"institutions":[{"id":"https://openalex.org/I99065089","display_name":"Tsinghua University","ror":"https://ror.org/03cve4549","country_code":"CN","type":"education","lineage":["https://openalex.org/I99065089"]}],"countries":["CN"],"is_corresponding":false,"raw_author_name":"Jarder Luo","raw_affiliation_strings":["Tsinghua University, Beijing, China"],"affiliations":[{"raw_affiliation_string":"Tsinghua University, Beijing, China","institution_ids":["https://openalex.org/I99065089"]}]}],"institutions":[],"countries_distinct_count":3,"institutions_distinct_count":9,"corresponding_author_ids":["https://openalex.org/A5061886795"],"corresponding_institution_ids":["https://openalex.org/I99065089"],"apc_list":null,"apc_paid":null,"fwci":2.1105,"has_fulltext":false,"cited_by_count":22,"citation_normalized_percentile":{"value":0.87372474,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":89,"max":99},"biblio":{"volume":null,"issue":null,"first_page":"411","last_page":"420"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10064","display_name":"Complex Network Analysis Techniques","score":0.9958000183105469,"subfield":{"id":"https://openalex.org/subfields/3109","display_name":"Statistical and Nonlinear Physics"},"field":{"id":"https://openalex.org/fields/31","display_name":"Physics and Astronomy"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},"topics":[{"id":"https://openalex.org/T10064","display_name":"Complex Network Analysis Techniques","score":0.9958000183105469,"subfield":{"id":"https://openalex.org/subfields/3109","display_name":"Statistical and Nonlinear Physics"},"field":{"id":"https://openalex.org/fields/31","display_name":"Physics and Astronomy"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T11197","display_name":"Digital Games and Media","score":0.9945999979972839,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12592","display_name":"Opinion Dynamics and Social Influence","score":0.9908999800682068,"subfield":{"id":"https://openalex.org/subfields/3109","display_name":"Statistical and Nonlinear Physics"},"field":{"id":"https://openalex.org/fields/31","display_name":"Physics and Astronomy"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.7004705667495728},{"id":"https://openalex.org/keywords/social-network","display_name":"Social network (sociolinguistics)","score":0.6105532646179199},{"id":"https://openalex.org/keywords/revenue","display_name":"Revenue","score":0.5950279831886292},{"id":"https://openalex.org/keywords/the-internet","display_name":"The Internet","score":0.5424819588661194},{"id":"https://openalex.org/keywords/core","display_name":"Core (optical fiber)","score":0.5293907523155212},{"id":"https://openalex.org/keywords/social-media","display_name":"Social media","score":0.4895647466182709},{"id":"https://openalex.org/keywords/diversity","display_name":"Diversity (politics)","score":0.4842085838317871},{"id":"https://openalex.org/keywords/revenue-model","display_name":"Revenue model","score":0.4838653802871704},{"id":"https://openalex.org/keywords/game-theory","display_name":"Game theory","score":0.411958247423172},{"id":"https://openalex.org/keywords/data-science","display_name":"Data science","score":0.37558281421661377},{"id":"https://openalex.org/keywords/world-wide-web","display_name":"World Wide Web","score":0.29702192544937134},{"id":"https://openalex.org/keywords/microeconomics","display_name":"Microeconomics","score":0.17151117324829102},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.12920111417770386}],"concepts":[{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.7004705667495728},{"id":"https://openalex.org/C4727928","wikidata":"https://www.wikidata.org/wiki/Q17164759","display_name":"Social network (sociolinguistics)","level":3,"score":0.6105532646179199},{"id":"https://openalex.org/C195487862","wikidata":"https://www.wikidata.org/wiki/Q850210","display_name":"Revenue","level":2,"score":0.5950279831886292},{"id":"https://openalex.org/C110875604","wikidata":"https://www.wikidata.org/wiki/Q75","display_name":"The Internet","level":2,"score":0.5424819588661194},{"id":"https://openalex.org/C2164484","wikidata":"https://www.wikidata.org/wiki/Q5170150","display_name":"Core (optical fiber)","level":2,"score":0.5293907523155212},{"id":"https://openalex.org/C518677369","wikidata":"https://www.wikidata.org/wiki/Q202833","display_name":"Social media","level":2,"score":0.4895647466182709},{"id":"https://openalex.org/C2781316041","wikidata":"https://www.wikidata.org/wiki/Q1230584","display_name":"Diversity (politics)","level":2,"score":0.4842085838317871},{"id":"https://openalex.org/C91887955","wikidata":"https://www.wikidata.org/wiki/Q5362092","display_name":"Revenue model","level":3,"score":0.4838653802871704},{"id":"https://openalex.org/C177142836","wikidata":"https://www.wikidata.org/wiki/Q44455","display_name":"Game theory","level":2,"score":0.411958247423172},{"id":"https://openalex.org/C2522767166","wikidata":"https://www.wikidata.org/wiki/Q2374463","display_name":"Data science","level":1,"score":0.37558281421661377},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.29702192544937134},{"id":"https://openalex.org/C175444787","wikidata":"https://www.wikidata.org/wiki/Q39072","display_name":"Microeconomics","level":1,"score":0.17151117324829102},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.12920111417770386},{"id":"https://openalex.org/C19165224","wikidata":"https://www.wikidata.org/wiki/Q23404","display_name":"Anthropology","level":1,"score":0.0},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.0},{"id":"https://openalex.org/C121955636","wikidata":"https://www.wikidata.org/wiki/Q4116214","display_name":"Accounting","level":1,"score":0.0},{"id":"https://openalex.org/C144024400","wikidata":"https://www.wikidata.org/wiki/Q21201","display_name":"Sociology","level":0,"score":0.0},{"id":"https://openalex.org/C76155785","wikidata":"https://www.wikidata.org/wiki/Q418","display_name":"Telecommunications","level":1,"score":0.0}],"mesh":[],"locations_count":3,"locations":[{"id":"doi:10.1145/2661829.2662024","is_oa":false,"landing_page_url":"https://doi.org/10.1145/2661829.2662024","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Proceedings of the 23rd ACM International Conference on Conference on Information and Knowledge Management","raw_type":"proceedings-article"},{"id":"pmh:oai:eprints.gla.ac.uk:123180","is_oa":false,"landing_page_url":"http://eprints.gla.ac.uk/view/author/30576.html>,","pdf_url":null,"source":{"id":"https://openalex.org/S4210235606","display_name":"ENLIGHTEN (Jurnal Bimbingan dan Konseling Islam)","issn_l":"2622-8912","issn":["2622-8912","2622-8920"],"is_oa":false,"is_in_doaj":true,"is_core":false,"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"acceptedVersion","is_accepted":true,"is_published":false,"raw_source_name":null,"raw_type":"PeerReviewed"},{"id":"pmh:oai:CiteSeerX.psu:10.1.1.720.9519","is_oa":false,"landing_page_url":"http://citeseerx.ist.psu.edu/viewdoc/summary?doi=10.1.1.720.9519","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"http://keg.cs.tsinghua.edu.cn/jietang/publications/cikm14-fang-et-al-modeling-paying-behavior.pdf","raw_type":"text"}],"best_oa_location":null,"sustainable_development_goals":[],"awards":[{"id":"https://openalex.org/G1585103739","display_name":null,"funder_award_id":"61222212","funder_id":"https://openalex.org/F4320321001","funder_display_name":"National Natural Science Foundation of China"},{"id":"https://openalex.org/G262471796","display_name":null,"funder_award_id":"2014AA015103","funder_id":"https://openalex.org/F4320321540","funder_display_name":"Ministry of Science and Technology of the People's Republic of China"},{"id":"https://openalex.org/G8218608542","display_name":null,"funder_award_id":"2014CB340500","funder_id":"https://openalex.org/F4320321540","funder_display_name":"Ministry of Science and Technology of the People's Republic of China"}],"funders":[{"id":"https://openalex.org/F4320321001","display_name":"National Natural Science Foundation of China","ror":"https://ror.org/01h0zpd94"},{"id":"https://openalex.org/F4320321540","display_name":"Ministry of Science and Technology of the People's Republic of China","ror":"https://ror.org/027s68j25"}],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":35,"referenced_works":["https://openalex.org/W85350352","https://openalex.org/W122652761","https://openalex.org/W1533841329","https://openalex.org/W1815611020","https://openalex.org/W1854214752","https://openalex.org/W1994389483","https://openalex.org/W1999079690","https://openalex.org/W2034144472","https://openalex.org/W2047940964","https://openalex.org/W2054141820","https://openalex.org/W2054553473","https://openalex.org/W2073415627","https://openalex.org/W2080422783","https://openalex.org/W2094286023","https://openalex.org/W2096346879","https://openalex.org/W2097084105","https://openalex.org/W2103646886","https://openalex.org/W2107559689","https://openalex.org/W2108644943","https://openalex.org/W2109244020","https://openalex.org/W2109469951","https://openalex.org/W2112726802","https://openalex.org/W2118585731","https://openalex.org/W2119243634","https://openalex.org/W2126751256","https://openalex.org/W2149828334","https://openalex.org/W2156020699","https://openalex.org/W2170841926","https://openalex.org/W2321650456","https://openalex.org/W2322693993","https://openalex.org/W2911964244","https://openalex.org/W3001645704","https://openalex.org/W6639055396","https://openalex.org/W6666357015","https://openalex.org/W6676490153"],"related_works":["https://openalex.org/W2505750307","https://openalex.org/W4378189019","https://openalex.org/W2766129733","https://openalex.org/W2113976323","https://openalex.org/W3007425716","https://openalex.org/W1543313480","https://openalex.org/W2548213763","https://openalex.org/W2144192531","https://openalex.org/W2360523812","https://openalex.org/W3025917577"],"abstract_inverted_index":{"Online":[0],"gaming":[1],"is":[2,26,37,269],"one":[3],"of":[4,13,15,38,45,261,281],"the":[5,9,42,67,72,85,114,127,141,164,191,198,203,220,225,246,256,287,291,294,304],"largest":[6],"industries":[7],"on":[8,163],"Internet,":[10],"generating":[11],"tens":[12],"billions":[14],"dollars":[16],"in":[17,23,84,126,140],"revenues":[18],"annually.":[19],"One":[20],"core":[21],"problem":[22,148],"online":[24,48,111],"game":[25,86,142],"to":[27,74,90,95,103,172,196,230,233,300,303],"find":[28],"and":[29,159,188,293],"convert":[30],"free":[31],"users":[32,73,99,187,195,254],"into":[33,290],"paying":[34,79,124,135,257,267,279],"customers,":[35],"which":[36],"great":[39],"importance":[40],"for":[41,255],"sustainable":[43],"development":[44],"almost":[46],"all":[47],"games.":[49,128,215],"Although":[50],"much":[51],"research":[52],"has":[53,277,296],"been":[54,297],"conducted,":[55],"there":[56],"are":[57,66,101],"still":[58],"several":[59,234,241],"challenges":[60],"that":[61,70,219],"remain":[62],"largely":[63],"unsolved:":[64],"What":[65],"fundamental":[68],"factors":[69],"trigger":[71],"pay?":[75,104],"How":[76,89],"does":[77],"users?":[78],"behavior":[80,136],"influence":[81,250],"each":[82,138],"other":[83,139],"social":[87,143,156,160,192,243],"network?":[88],"design":[91],"a":[92,119,122,169,181,262,265],"prediction":[93,226],"model":[94,182],"recognize":[96],"those":[97],"potential":[98,174],"who":[100],"likely":[102],"In":[105,129],"this":[106,147],"paper,":[107],"employing":[108],"two":[109,213],"large":[110],"games":[112],"as":[113],"basis,":[115],"we":[116,131,167],"study":[117,146,238],"how":[118,133],"user":[120,125,210,263,268],"becomes":[121],"new":[123,175,266],"particular,":[130],"examine":[132],"users'":[134],"influences":[137],"network.":[144],"We":[145,201,284],"from":[149,212,245],"various":[150],"sociological":[151],"perspectives":[152],"including":[153],"strong/weak":[154],"ties,":[155],"structural":[157],"diversity":[158],"influence.":[161],"Based":[162],"discovered":[165],"patterns,":[166],"propose":[168],"learning":[170],"framework":[171,178,205,222],"predict":[173],"payers.":[176],"The":[177,237,259],"can":[179],"learn":[180],"using":[183,206],"features":[184],"associated":[185],"with":[186],"then":[189],"use":[190],"relationships":[193],"between":[194],"refine":[197],"learned":[199],"model.":[200],"test":[202],"proposed":[204,221,288],"nearly":[207],"50":[208],"billion":[209],"activities":[211],"real":[214],"Our":[216],"experiments":[217],"show":[218],"significantly":[223],"improves":[224],"accuracy":[227],"by":[228],"up":[229,299],"3-11%":[231],"compared":[232,302],"alternative":[235],"methods.":[236],"also":[239],"unveils":[240],"intriguing":[242],"phenomena":[244],"data.":[247],"For":[248],"example,":[249],"indeed":[251],"exists":[252],"among":[253],"behavior.":[258],"likelihood":[260],"becoming":[264],"5":[270,278],"times":[271],"higher":[272],"than":[273],"chance":[274],"when":[275],"he":[276],"neighbors":[280],"strong":[282],"tie.":[283],"have":[285],"deployed":[286],"algorithm":[289],"game,":[292],"Lift_Ratio":[295],"improved":[298],"196%":[301],"prior":[305],"strategy.":[306]},"counts_by_year":[{"year":2024,"cited_by_count":3},{"year":2022,"cited_by_count":1},{"year":2020,"cited_by_count":3},{"year":2018,"cited_by_count":6},{"year":2017,"cited_by_count":5},{"year":2016,"cited_by_count":3},{"year":2015,"cited_by_count":1}],"updated_date":"2025-11-06T03:46:38.306776","created_date":"2025-10-10T00:00:00"}