{"id":"https://openalex.org/W2105783544","doi":"https://doi.org/10.1145/2124295.2124308","title":"Overcoming browser cookie churn with clustering","display_name":"Overcoming browser cookie churn with clustering","publication_year":2012,"publication_date":"2012-02-08","ids":{"openalex":"https://openalex.org/W2105783544","doi":"https://doi.org/10.1145/2124295.2124308","mag":"2105783544"},"language":"en","primary_location":{"id":"doi:10.1145/2124295.2124308","is_oa":false,"landing_page_url":"https://doi.org/10.1145/2124295.2124308","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Proceedings of the fifth ACM international conference on Web search and data mining","raw_type":"proceedings-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5061449196","display_name":"Anirban Dasgupta","orcid":"https://orcid.org/0000-0002-8494-3692"},"institutions":[{"id":"https://openalex.org/I4210134091","display_name":"Yahoo (United States)","ror":"https://ror.org/040dkzz12","country_code":"US","type":"company","lineage":["https://openalex.org/I4210134091"]}],"countries":["US"],"is_corresponding":true,"raw_author_name":"Anirban Dasgupta","raw_affiliation_strings":["Yahoo! Research, Santa Clara, CA, USA","Yahoo! Research, Santa Clara , CA, USA"],"affiliations":[{"raw_affiliation_string":"Yahoo! Research, Santa Clara, CA, USA","institution_ids":["https://openalex.org/I4210134091"]},{"raw_affiliation_string":"Yahoo! Research, Santa Clara , CA, USA","institution_ids":["https://openalex.org/I4210134091"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5086993894","display_name":"Maxim Gurevich","orcid":"https://orcid.org/0000-0003-4693-0556"},"institutions":[{"id":"https://openalex.org/I4210134091","display_name":"Yahoo (United States)","ror":"https://ror.org/040dkzz12","country_code":"US","type":"company","lineage":["https://openalex.org/I4210134091"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Maxim Gurevich","raw_affiliation_strings":["Yahoo! Research, Santa Clara, CA, USA","Yahoo! Research, Santa Clara , CA, USA"],"affiliations":[{"raw_affiliation_string":"Yahoo! Research, Santa Clara, CA, USA","institution_ids":["https://openalex.org/I4210134091"]},{"raw_affiliation_string":"Yahoo! Research, Santa Clara , CA, USA","institution_ids":["https://openalex.org/I4210134091"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5057511655","display_name":"Liang Zhang","orcid":"https://orcid.org/0000-0002-5039-7582"},"institutions":[{"id":"https://openalex.org/I4210134091","display_name":"Yahoo (United States)","ror":"https://ror.org/040dkzz12","country_code":"US","type":"company","lineage":["https://openalex.org/I4210134091"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Liang Zhang","raw_affiliation_strings":["Yahoo! Research, Santa Clara, CA, USA","Yahoo! Research, Santa Clara , CA, USA"],"affiliations":[{"raw_affiliation_string":"Yahoo! Research, Santa Clara, CA, USA","institution_ids":["https://openalex.org/I4210134091"]},{"raw_affiliation_string":"Yahoo! Research, Santa Clara , CA, USA","institution_ids":["https://openalex.org/I4210134091"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5112455964","display_name":"Belle L. Tseng","orcid":null},"institutions":[{"id":"https://openalex.org/I4210134091","display_name":"Yahoo (United States)","ror":"https://ror.org/040dkzz12","country_code":"US","type":"company","lineage":["https://openalex.org/I4210134091"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Belle Tseng","raw_affiliation_strings":["Yahoo! Research, Santa Clara, CA, USA","Yahoo! Research, Santa Clara , CA, USA"],"affiliations":[{"raw_affiliation_string":"Yahoo! Research, Santa Clara, CA, USA","institution_ids":["https://openalex.org/I4210134091"]},{"raw_affiliation_string":"Yahoo! Research, Santa Clara , CA, USA","institution_ids":["https://openalex.org/I4210134091"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5113588167","display_name":"Achint Thomas","orcid":null},"institutions":[{"id":"https://openalex.org/I4210134091","display_name":"Yahoo (United States)","ror":"https://ror.org/040dkzz12","country_code":"US","type":"company","lineage":["https://openalex.org/I4210134091"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Achint O. Thomas","raw_affiliation_strings":["Yahoo! Research, Santa Clara, CA, USA","Yahoo! Research, Santa Clara , CA, USA"],"affiliations":[{"raw_affiliation_string":"Yahoo! Research, Santa Clara, CA, USA","institution_ids":["https://openalex.org/I4210134091"]},{"raw_affiliation_string":"Yahoo! Research, Santa Clara , CA, USA","institution_ids":["https://openalex.org/I4210134091"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":5,"corresponding_author_ids":["https://openalex.org/A5061449196"],"corresponding_institution_ids":["https://openalex.org/I4210134091"],"apc_list":null,"apc_paid":null,"fwci":2.1316,"has_fulltext":false,"cited_by_count":15,"citation_normalized_percentile":{"value":0.90563922,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":89,"max":98},"biblio":{"volume":null,"issue":null,"first_page":"83","last_page":"92"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10203","display_name":"Recommender Systems and Techniques","score":0.9983999729156494,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},"topics":[{"id":"https://openalex.org/T10203","display_name":"Recommender Systems and Techniques","score":0.9983999729156494,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T10064","display_name":"Complex Network Analysis Techniques","score":0.9979000091552734,"subfield":{"id":"https://openalex.org/subfields/3109","display_name":"Statistical and Nonlinear Physics"},"field":{"id":"https://openalex.org/fields/31","display_name":"Physics and Astronomy"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T11478","display_name":"Caching and Content Delivery","score":0.9962999820709229,"subfield":{"id":"https://openalex.org/subfields/1705","display_name":"Computer Networks and Communications"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.785469651222229},{"id":"https://openalex.org/keywords/cluster-analysis","display_name":"Cluster analysis","score":0.7220709323883057},{"id":"https://openalex.org/keywords/world-wide-web","display_name":"World Wide Web","score":0.6782922148704529},{"id":"https://openalex.org/keywords/the-internet","display_name":"The Internet","score":0.6139126420021057},{"id":"https://openalex.org/keywords/reset","display_name":"Reset (finance)","score":0.5872061252593994},{"id":"https://openalex.org/keywords/key","display_name":"Key (lock)","score":0.5651901960372925},{"id":"https://openalex.org/keywords/recommender-system","display_name":"Recommender system","score":0.553001344203949},{"id":"https://openalex.org/keywords/web-browser","display_name":"Web browser","score":0.5015382766723633},{"id":"https://openalex.org/keywords/web-navigation","display_name":"Web navigation","score":0.43927115201950073},{"id":"https://openalex.org/keywords/web-service","display_name":"Web service","score":0.4292770326137543},{"id":"https://openalex.org/keywords/computer-security","display_name":"Computer security","score":0.1886085569858551},{"id":"https://openalex.org/keywords/artificial-intelligence","display_name":"Artificial intelligence","score":0.1370229721069336}],"concepts":[{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.785469651222229},{"id":"https://openalex.org/C73555534","wikidata":"https://www.wikidata.org/wiki/Q622825","display_name":"Cluster analysis","level":2,"score":0.7220709323883057},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.6782922148704529},{"id":"https://openalex.org/C110875604","wikidata":"https://www.wikidata.org/wiki/Q75","display_name":"The Internet","level":2,"score":0.6139126420021057},{"id":"https://openalex.org/C2779795794","wikidata":"https://www.wikidata.org/wiki/Q7315343","display_name":"Reset (finance)","level":2,"score":0.5872061252593994},{"id":"https://openalex.org/C26517878","wikidata":"https://www.wikidata.org/wiki/Q228039","display_name":"Key (lock)","level":2,"score":0.5651901960372925},{"id":"https://openalex.org/C557471498","wikidata":"https://www.wikidata.org/wiki/Q554950","display_name":"Recommender system","level":2,"score":0.553001344203949},{"id":"https://openalex.org/C2983909278","wikidata":"https://www.wikidata.org/wiki/Q6368","display_name":"Web browser","level":3,"score":0.5015382766723633},{"id":"https://openalex.org/C61096286","wikidata":"https://www.wikidata.org/wiki/Q7978592","display_name":"Web navigation","level":3,"score":0.43927115201950073},{"id":"https://openalex.org/C35578498","wikidata":"https://www.wikidata.org/wiki/Q193424","display_name":"Web service","level":2,"score":0.4292770326137543},{"id":"https://openalex.org/C38652104","wikidata":"https://www.wikidata.org/wiki/Q3510521","display_name":"Computer security","level":1,"score":0.1886085569858551},{"id":"https://openalex.org/C154945302","wikidata":"https://www.wikidata.org/wiki/Q11660","display_name":"Artificial intelligence","level":1,"score":0.1370229721069336},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.0},{"id":"https://openalex.org/C106159729","wikidata":"https://www.wikidata.org/wiki/Q2294553","display_name":"Financial economics","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1145/2124295.2124308","is_oa":false,"landing_page_url":"https://doi.org/10.1145/2124295.2124308","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Proceedings of the fifth ACM international conference on Web search and data mining","raw_type":"proceedings-article"}],"best_oa_location":null,"sustainable_development_goals":[],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":49,"referenced_works":["https://openalex.org/W144954708","https://openalex.org/W151024599","https://openalex.org/W1525967479","https://openalex.org/W1532852017","https://openalex.org/W1540596182","https://openalex.org/W1595409123","https://openalex.org/W1636513602","https://openalex.org/W1651093245","https://openalex.org/W1673310716","https://openalex.org/W1688357314","https://openalex.org/W1956559956","https://openalex.org/W1985875030","https://openalex.org/W2001643054","https://openalex.org/W2008056655","https://openalex.org/W2008525336","https://openalex.org/W2027255954","https://openalex.org/W2029507558","https://openalex.org/W2054553473","https://openalex.org/W2059279601","https://openalex.org/W2070412788","https://openalex.org/W2072240081","https://openalex.org/W2090668741","https://openalex.org/W2106053110","https://openalex.org/W2113227740","https://openalex.org/W2116335551","https://openalex.org/W2127218421","https://openalex.org/W2129066856","https://openalex.org/W2129070834","https://openalex.org/W2134089414","https://openalex.org/W2152565070","https://openalex.org/W2160642098","https://openalex.org/W2184539877","https://openalex.org/W2242721491","https://openalex.org/W2299467264","https://openalex.org/W2325227998","https://openalex.org/W2886362482","https://openalex.org/W2914959486","https://openalex.org/W2974209415","https://openalex.org/W3015463134","https://openalex.org/W3143763605","https://openalex.org/W4211177544","https://openalex.org/W4247105055","https://openalex.org/W6631784147","https://openalex.org/W6632267817","https://openalex.org/W6637231022","https://openalex.org/W6640862754","https://openalex.org/W6680812728","https://openalex.org/W6682299748","https://openalex.org/W6686627556"],"related_works":["https://openalex.org/W2021409766","https://openalex.org/W219848096","https://openalex.org/W2031340751","https://openalex.org/W2968420130","https://openalex.org/W2243538843","https://openalex.org/W2610576666","https://openalex.org/W2331255134","https://openalex.org/W1497798823","https://openalex.org/W3012008450","https://openalex.org/W2102281592"],"abstract_inverted_index":{"Many":[0],"large":[1],"Internet":[2],"websites":[3],"are":[4,42,90],"accessed":[5],"by":[6],"users":[7,58],"anonymously,":[8],"without":[9],"requiring":[10],"registration":[11],"or":[12],"logging-in.":[13],"However,":[14,57],"to":[15,45,75,127],"provide":[16],"personalized":[17],"service":[18],"these":[19],"sites":[20],"build":[21],"anonymous,":[22],"yet":[23],"persistent,":[24],"user":[25,30,54,122],"models":[26],"based":[27],"on":[28],"repeated":[29],"visits.":[31],"Cookies,":[32],"issued":[33],"when":[34],"a":[35,40,48,52,73,80,114],"web":[36,130],"browser":[37],"first":[38],"visits":[39],"site,":[41],"typically":[43],"employed":[44],"anonymously":[46],"associate":[47],"website":[49],"visit":[50],"with":[51],"distinct":[53],"(web":[55],"browser).":[56],"may":[59],"reset":[60],"cookies,":[61],"making":[62],"such":[63,132],"association":[64],"short-lived":[65],"and":[66,119,135],"noisy.":[67],"In":[68],"this":[69],"paper":[70],"we":[71],"propose":[72],"solution":[74],"the":[76,105,111],"cookie":[77],"churn":[78],"problem:":[79],"novel":[81],"algorithm":[82],"for":[83],"grouping":[84],"similar":[85],"cookies":[86],"into":[87],"clusters":[88],"that":[89],"more":[91,101],"persistent":[92],"than":[93],"individual":[94],"cookies.":[95],"Such":[96],"clustering":[97],"could":[98],"potentially":[99],"allow":[100],"robust":[102],"estimation":[103],"of":[104,107,110,129],"number":[106],"unique":[108],"visitors":[109],"site":[112],"over":[113],"certain":[115],"long":[116],"time":[117],"period,":[118],"also":[120],"better":[121],"modeling":[123],"which":[124],"is":[125],"key":[126],"plenty":[128],"applications":[131],"as":[133],"advertising":[134],"recommender":[136],"systems.":[137]},"counts_by_year":[{"year":2022,"cited_by_count":1},{"year":2020,"cited_by_count":3},{"year":2019,"cited_by_count":1},{"year":2018,"cited_by_count":1},{"year":2017,"cited_by_count":2},{"year":2016,"cited_by_count":4},{"year":2015,"cited_by_count":2},{"year":2014,"cited_by_count":1}],"updated_date":"2025-11-06T03:46:38.306776","created_date":"2025-10-10T00:00:00"}