{"id":"https://openalex.org/W2041326797","doi":"https://doi.org/10.1145/1963564.1963569","title":"A GA-based approach to improve web page aesthetics","display_name":"A GA-based approach to improve web page aesthetics","publication_year":2010,"publication_date":"2010-12-27","ids":{"openalex":"https://openalex.org/W2041326797","doi":"https://doi.org/10.1145/1963564.1963569","mag":"2041326797"},"language":"en","primary_location":{"id":"doi:10.1145/1963564.1963569","is_oa":false,"landing_page_url":"https://doi.org/10.1145/1963564.1963569","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Proceedings of the First International Conference on Intelligent Interactive Technologies and Multimedia","raw_type":"proceedings-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5115591280","display_name":"Nahar Singh","orcid":null},"institutions":[{"id":"https://openalex.org/I1317621060","display_name":"Indian Institute of Technology Guwahati","ror":"https://ror.org/0022nd079","country_code":"IN","type":"education","lineage":["https://openalex.org/I1317621060"]}],"countries":["IN"],"is_corresponding":true,"raw_author_name":"Nahar Singh","raw_affiliation_strings":["IIT Guwahati, Assam, India","[IIT Guwahati, Assam, India]"],"affiliations":[{"raw_affiliation_string":"IIT Guwahati, Assam, India","institution_ids":["https://openalex.org/I1317621060"]},{"raw_affiliation_string":"[IIT Guwahati, Assam, India]","institution_ids":["https://openalex.org/I1317621060"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5011223914","display_name":"Samit Bhattacharya","orcid":"https://orcid.org/0000-0001-9569-7207"},"institutions":[{"id":"https://openalex.org/I1317621060","display_name":"Indian Institute of Technology Guwahati","ror":"https://ror.org/0022nd079","country_code":"IN","type":"education","lineage":["https://openalex.org/I1317621060"]}],"countries":["IN"],"is_corresponding":false,"raw_author_name":"Samit Bhattacharya","raw_affiliation_strings":["IIT Guwahati, Assam, India","[IIT Guwahati, Assam, India]"],"affiliations":[{"raw_affiliation_string":"IIT Guwahati, Assam, India","institution_ids":["https://openalex.org/I1317621060"]},{"raw_affiliation_string":"[IIT Guwahati, Assam, India]","institution_ids":["https://openalex.org/I1317621060"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":2,"corresponding_author_ids":["https://openalex.org/A5115591280"],"corresponding_institution_ids":["https://openalex.org/I1317621060"],"apc_list":null,"apc_paid":null,"fwci":0.3201,"has_fulltext":false,"cited_by_count":12,"citation_normalized_percentile":{"value":0.60225533,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":89,"max":97},"biblio":{"volume":null,"issue":null,"first_page":"29","last_page":"32"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10803","display_name":"Innovative Human-Technology Interaction","score":0.9991999864578247,"subfield":{"id":"https://openalex.org/subfields/1709","display_name":"Human-Computer Interaction"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},"topics":[{"id":"https://openalex.org/T10803","display_name":"Innovative Human-Technology Interaction","score":0.9991999864578247,"subfield":{"id":"https://openalex.org/subfields/1709","display_name":"Human-Computer Interaction"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T12496","display_name":"Color perception and design","score":0.9947999715805054,"subfield":{"id":"https://openalex.org/subfields/3207","display_name":"Social Psychology"},"field":{"id":"https://openalex.org/fields/32","display_name":"Psychology"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10789","display_name":"Interactive and Immersive Displays","score":0.9534000158309937,"subfield":{"id":"https://openalex.org/subfields/1709","display_name":"Human-Computer Interaction"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/usability","display_name":"Usability","score":0.8447631597518921},{"id":"https://openalex.org/keywords/usable","display_name":"USable","score":0.8267396688461304},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.7182868719100952},{"id":"https://openalex.org/keywords/human\u2013computer-interaction","display_name":"Human\u2013computer interaction","score":0.7161237597465515},{"id":"https://openalex.org/keywords/user-interface","display_name":"User interface","score":0.5478713512420654},{"id":"https://openalex.org/keywords/focus","display_name":"Focus (optics)","score":0.5426727533340454},{"id":"https://openalex.org/keywords/task","display_name":"Task (project management)","score":0.5336618423461914},{"id":"https://openalex.org/keywords/factor","display_name":"Factor (programming language)","score":0.5245190858840942},{"id":"https://openalex.org/keywords/function","display_name":"Function (biology)","score":0.5187066197395325},{"id":"https://openalex.org/keywords/interface","display_name":"Interface (matter)","score":0.4707035720348358},{"id":"https://openalex.org/keywords/web-usability","display_name":"Web usability","score":0.4521961808204651},{"id":"https://openalex.org/keywords/web-design","display_name":"Web design","score":0.4484911561012268},{"id":"https://openalex.org/keywords/field","display_name":"Field (mathematics)","score":0.43764346837997437},{"id":"https://openalex.org/keywords/world-wide-web","display_name":"World Wide Web","score":0.37770652770996094},{"id":"https://openalex.org/keywords/web-page","display_name":"Web page","score":0.29435500502586365},{"id":"https://openalex.org/keywords/engineering","display_name":"Engineering","score":0.13160204887390137},{"id":"https://openalex.org/keywords/mathematics","display_name":"Mathematics","score":0.09189316630363464}],"concepts":[{"id":"https://openalex.org/C170130773","wikidata":"https://www.wikidata.org/wiki/Q216378","display_name":"Usability","level":2,"score":0.8447631597518921},{"id":"https://openalex.org/C2780615836","wikidata":"https://www.wikidata.org/wiki/Q2471869","display_name":"USable","level":2,"score":0.8267396688461304},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.7182868719100952},{"id":"https://openalex.org/C107457646","wikidata":"https://www.wikidata.org/wiki/Q207434","display_name":"Human\u2013computer interaction","level":1,"score":0.7161237597465515},{"id":"https://openalex.org/C89505385","wikidata":"https://www.wikidata.org/wiki/Q47146","display_name":"User interface","level":2,"score":0.5478713512420654},{"id":"https://openalex.org/C192209626","wikidata":"https://www.wikidata.org/wiki/Q190909","display_name":"Focus (optics)","level":2,"score":0.5426727533340454},{"id":"https://openalex.org/C2780451532","wikidata":"https://www.wikidata.org/wiki/Q759676","display_name":"Task (project management)","level":2,"score":0.5336618423461914},{"id":"https://openalex.org/C2781039887","wikidata":"https://www.wikidata.org/wiki/Q1391724","display_name":"Factor (programming language)","level":2,"score":0.5245190858840942},{"id":"https://openalex.org/C14036430","wikidata":"https://www.wikidata.org/wiki/Q3736076","display_name":"Function (biology)","level":2,"score":0.5187066197395325},{"id":"https://openalex.org/C113843644","wikidata":"https://www.wikidata.org/wiki/Q901882","display_name":"Interface (matter)","level":4,"score":0.4707035720348358},{"id":"https://openalex.org/C4237393","wikidata":"https://www.wikidata.org/wiki/Q1636686","display_name":"Web usability","level":3,"score":0.4521961808204651},{"id":"https://openalex.org/C521306242","wikidata":"https://www.wikidata.org/wiki/Q190637","display_name":"Web design","level":3,"score":0.4484911561012268},{"id":"https://openalex.org/C9652623","wikidata":"https://www.wikidata.org/wiki/Q190109","display_name":"Field (mathematics)","level":2,"score":0.43764346837997437},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.37770652770996094},{"id":"https://openalex.org/C21959979","wikidata":"https://www.wikidata.org/wiki/Q36774","display_name":"Web page","level":2,"score":0.29435500502586365},{"id":"https://openalex.org/C127413603","wikidata":"https://www.wikidata.org/wiki/Q11023","display_name":"Engineering","level":0,"score":0.13160204887390137},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.09189316630363464},{"id":"https://openalex.org/C202444582","wikidata":"https://www.wikidata.org/wiki/Q837863","display_name":"Pure mathematics","level":1,"score":0.0},{"id":"https://openalex.org/C111919701","wikidata":"https://www.wikidata.org/wiki/Q9135","display_name":"Operating system","level":1,"score":0.0},{"id":"https://openalex.org/C86803240","wikidata":"https://www.wikidata.org/wiki/Q420","display_name":"Biology","level":0,"score":0.0},{"id":"https://openalex.org/C201995342","wikidata":"https://www.wikidata.org/wiki/Q682496","display_name":"Systems engineering","level":1,"score":0.0},{"id":"https://openalex.org/C121332964","wikidata":"https://www.wikidata.org/wiki/Q413","display_name":"Physics","level":0,"score":0.0},{"id":"https://openalex.org/C157915830","wikidata":"https://www.wikidata.org/wiki/Q2928001","display_name":"Bubble","level":2,"score":0.0},{"id":"https://openalex.org/C199360897","wikidata":"https://www.wikidata.org/wiki/Q9143","display_name":"Programming language","level":1,"score":0.0},{"id":"https://openalex.org/C173608175","wikidata":"https://www.wikidata.org/wiki/Q232661","display_name":"Parallel computing","level":1,"score":0.0},{"id":"https://openalex.org/C78458016","wikidata":"https://www.wikidata.org/wiki/Q840400","display_name":"Evolutionary biology","level":1,"score":0.0},{"id":"https://openalex.org/C120665830","wikidata":"https://www.wikidata.org/wiki/Q14620","display_name":"Optics","level":1,"score":0.0},{"id":"https://openalex.org/C129307140","wikidata":"https://www.wikidata.org/wiki/Q6795880","display_name":"Maximum bubble pressure method","level":3,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1145/1963564.1963569","is_oa":false,"landing_page_url":"https://doi.org/10.1145/1963564.1963569","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Proceedings of the First International Conference on Intelligent Interactive Technologies and Multimedia","raw_type":"proceedings-article"}],"best_oa_location":null,"sustainable_development_goals":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":7,"referenced_works":["https://openalex.org/W127069151","https://openalex.org/W1966560445","https://openalex.org/W1998515403","https://openalex.org/W2015730453","https://openalex.org/W2033458403","https://openalex.org/W2081472270","https://openalex.org/W3023540311"],"related_works":["https://openalex.org/W2366403264","https://openalex.org/W1516568830","https://openalex.org/W2088977799","https://openalex.org/W1995761556","https://openalex.org/W2058788454","https://openalex.org/W2045301521","https://openalex.org/W2302446039","https://openalex.org/W2004339667","https://openalex.org/W74578451","https://openalex.org/W1506866348"],"abstract_inverted_index":{"The":[0,16],"field":[1],"of":[2,10,13,18,24,56,83,95,105,114,131],"human-computer":[3],"interaction":[4],"traditionally":[5],"deals":[6],"with":[7,120],"the":[8,52,68,102,106,112,115,132,139],"problem":[9],"improving":[11],"usability":[12,19],"interactive":[14,58],"systems.":[15],"concept":[17],"is":[20,30,142],"defined":[21],"in":[22,35,50,61,71,73,136],"terms":[23],"user's":[25],"task":[26,29],"performance.":[27],"While":[28],"undoubtedly":[31],"one":[32],"important":[33,48],"factor":[34,70],"\"usable\"":[36],"interface":[37,147],"design,":[38],"recent":[39],"research":[40],"shows":[41],"that":[42,135],"form":[43,69],"(aesthetics)":[44],"performs":[45],"an":[46,57,78,117],"equally":[47],"role":[49],"shaping":[51],"overall":[53],"user":[54],"experience":[55],"system,":[59],"which":[60],"turn":[62],"leads":[63],"to":[64,80,100,110,144],"increased":[65],"usability.":[66],"Keeping":[67],"focus,":[72],"this":[74],"paper":[75],"we":[76],"present":[77],"approach":[79,141],"improve":[81,145],"aesthetics":[82,96],"web":[84,122],"interfaces":[85],"using":[86],"a":[87],"genetic":[88],"algorithm":[89],"(GA).":[90],"An":[91],"existing":[92],"computational":[93],"model":[94],"has":[97],"been":[98],"used":[99],"develop":[101],"fitness":[103],"function":[104],"GA.":[107],"In":[108],"order":[109],"ascertain":[111],"efficacy":[113],"approach,":[116],"empirical":[118],"study":[119,133],"30":[121],"pages":[123],"and":[124],"10":[125],"subjects":[126],"was":[127],"carried":[128],"out.":[129],"Results":[130],"show":[134],"certain":[137],"situations,":[138],"proposed":[140],"able":[143],"perceived":[146],"aesthetics.":[148]},"counts_by_year":[{"year":2023,"cited_by_count":1},{"year":2022,"cited_by_count":1},{"year":2020,"cited_by_count":1},{"year":2019,"cited_by_count":1},{"year":2018,"cited_by_count":1},{"year":2017,"cited_by_count":1},{"year":2016,"cited_by_count":1},{"year":2015,"cited_by_count":3},{"year":2014,"cited_by_count":1},{"year":2013,"cited_by_count":1}],"updated_date":"2025-11-06T03:46:38.306776","created_date":"2025-10-10T00:00:00"}
