{"id":"https://openalex.org/W2071869991","doi":"https://doi.org/10.1145/1754393.1754396","title":"Teaching Johnny not to fall for phish","display_name":"Teaching Johnny not to fall for phish","publication_year":2010,"publication_date":"2010-05-01","ids":{"openalex":"https://openalex.org/W2071869991","doi":"https://doi.org/10.1145/1754393.1754396","mag":"2071869991"},"language":"en","primary_location":{"id":"doi:10.1145/1754393.1754396","is_oa":false,"landing_page_url":"https://doi.org/10.1145/1754393.1754396","pdf_url":null,"source":{"id":"https://openalex.org/S97833917","display_name":"ACM Transactions on Internet Technology","issn_l":"1533-5399","issn":["1533-5399","1557-6051"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319798","host_organization_name":"Association for Computing Machinery","host_organization_lineage":["https://openalex.org/P4310319798"],"host_organization_lineage_names":["Association for Computing Machinery"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"ACM Transactions on Internet Technology","raw_type":"journal-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5077509916","display_name":"Ponnurangam Kumaraguru","orcid":"https://orcid.org/0000-0001-5082-2078"},"institutions":[{"id":"https://openalex.org/I74973139","display_name":"Carnegie Mellon University","ror":"https://ror.org/05x2bcf33","country_code":"US","type":"education","lineage":["https://openalex.org/I74973139"]}],"countries":["US"],"is_corresponding":true,"raw_author_name":"Ponnurangam Kumaraguru","raw_affiliation_strings":["Carnegie Mellon University"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Carnegie Mellon University","institution_ids":["https://openalex.org/I74973139"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5017797560","display_name":"Steve Sheng","orcid":null},"institutions":[{"id":"https://openalex.org/I74973139","display_name":"Carnegie Mellon University","ror":"https://ror.org/05x2bcf33","country_code":"US","type":"education","lineage":["https://openalex.org/I74973139"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Steve Sheng","raw_affiliation_strings":["Carnegie Mellon University"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Carnegie Mellon University","institution_ids":["https://openalex.org/I74973139"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5086228116","display_name":"Alessandro Acquisti","orcid":"https://orcid.org/0000-0001-6582-6178"},"institutions":[{"id":"https://openalex.org/I74973139","display_name":"Carnegie Mellon University","ror":"https://ror.org/05x2bcf33","country_code":"US","type":"education","lineage":["https://openalex.org/I74973139"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Alessandro Acquisti","raw_affiliation_strings":["Carnegie Mellon University"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Carnegie Mellon University","institution_ids":["https://openalex.org/I74973139"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5072760035","display_name":"Lorrie Faith Cranor","orcid":"https://orcid.org/0000-0003-2125-0124"},"institutions":[{"id":"https://openalex.org/I74973139","display_name":"Carnegie Mellon University","ror":"https://ror.org/05x2bcf33","country_code":"US","type":"education","lineage":["https://openalex.org/I74973139"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Lorrie Faith Cranor","raw_affiliation_strings":["Carnegie Mellon University"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Carnegie Mellon University","institution_ids":["https://openalex.org/I74973139"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5090310268","display_name":"Jason Hong","orcid":"https://orcid.org/0000-0002-9856-9654"},"institutions":[{"id":"https://openalex.org/I74973139","display_name":"Carnegie Mellon University","ror":"https://ror.org/05x2bcf33","country_code":"US","type":"education","lineage":["https://openalex.org/I74973139"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Jason Hong","raw_affiliation_strings":["Carnegie Mellon University"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Carnegie Mellon University","institution_ids":["https://openalex.org/I74973139"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":5,"corresponding_author_ids":["https://openalex.org/A5077509916"],"corresponding_institution_ids":["https://openalex.org/I74973139"],"apc_list":null,"apc_paid":null,"fwci":34.9626,"has_fulltext":false,"cited_by_count":392,"citation_normalized_percentile":{"value":0.99633985,"is_in_top_1_percent":true,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":99,"max":100},"biblio":{"volume":"10","issue":"2","first_page":"1","last_page":"31"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11644","display_name":"Spam and Phishing Detection","score":1.0,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},"topics":[{"id":"https://openalex.org/T11644","display_name":"Spam and Phishing Detection","score":1.0,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T11241","display_name":"Advanced Malware Detection Techniques","score":0.9962999820709229,"subfield":{"id":"https://openalex.org/subfields/1711","display_name":"Signal Processing"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T11147","display_name":"Misinformation and Its Impacts","score":0.988099992275238,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/phishing","display_name":"Phishing","score":0.978746235370636},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.7532057762145996},{"id":"https://openalex.org/keywords/harm","display_name":"Harm","score":0.6434054374694824},{"id":"https://openalex.org/keywords/the-internet","display_name":"The Internet","score":0.5781023502349854},{"id":"https://openalex.org/keywords/internet-privacy","display_name":"Internet privacy","score":0.5465914011001587},{"id":"https://openalex.org/keywords/computer-security","display_name":"Computer security","score":0.5079653859138489},{"id":"https://openalex.org/keywords/world-wide-web","display_name":"World Wide Web","score":0.4808812439441681},{"id":"https://openalex.org/keywords/internet-users","display_name":"Internet users","score":0.44406160712242126},{"id":"https://openalex.org/keywords/internet-security","display_name":"Internet security","score":0.4391344487667084},{"id":"https://openalex.org/keywords/information-security","display_name":"Information security","score":0.26098865270614624},{"id":"https://openalex.org/keywords/security-service","display_name":"Security service","score":0.09383314847946167}],"concepts":[{"id":"https://openalex.org/C83860907","wikidata":"https://www.wikidata.org/wiki/Q135005","display_name":"Phishing","level":3,"score":0.978746235370636},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.7532057762145996},{"id":"https://openalex.org/C2777363581","wikidata":"https://www.wikidata.org/wiki/Q15098235","display_name":"Harm","level":2,"score":0.6434054374694824},{"id":"https://openalex.org/C110875604","wikidata":"https://www.wikidata.org/wiki/Q75","display_name":"The Internet","level":2,"score":0.5781023502349854},{"id":"https://openalex.org/C108827166","wikidata":"https://www.wikidata.org/wiki/Q175975","display_name":"Internet privacy","level":1,"score":0.5465914011001587},{"id":"https://openalex.org/C38652104","wikidata":"https://www.wikidata.org/wiki/Q3510521","display_name":"Computer security","level":1,"score":0.5079653859138489},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.4808812439441681},{"id":"https://openalex.org/C3019036681","wikidata":"https://www.wikidata.org/wiki/Q75","display_name":"Internet users","level":3,"score":0.44406160712242126},{"id":"https://openalex.org/C22111027","wikidata":"https://www.wikidata.org/wiki/Q1070427","display_name":"Internet security","level":4,"score":0.4391344487667084},{"id":"https://openalex.org/C527648132","wikidata":"https://www.wikidata.org/wiki/Q189900","display_name":"Information security","level":2,"score":0.26098865270614624},{"id":"https://openalex.org/C29983905","wikidata":"https://www.wikidata.org/wiki/Q7445066","display_name":"Security service","level":3,"score":0.09383314847946167},{"id":"https://openalex.org/C199539241","wikidata":"https://www.wikidata.org/wiki/Q7748","display_name":"Law","level":1,"score":0.0},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1145/1754393.1754396","is_oa":false,"landing_page_url":"https://doi.org/10.1145/1754393.1754396","pdf_url":null,"source":{"id":"https://openalex.org/S97833917","display_name":"ACM Transactions on Internet Technology","issn_l":"1533-5399","issn":["1533-5399","1557-6051"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319798","host_organization_name":"Association for Computing Machinery","host_organization_lineage":["https://openalex.org/P4310319798"],"host_organization_lineage_names":["Association for Computing Machinery"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"ACM Transactions on Internet Technology","raw_type":"journal-article"}],"best_oa_location":null,"sustainable_development_goals":[{"display_name":"Peace, Justice and strong institutions","score":0.5699999928474426,"id":"https://metadata.un.org/sdg/16"}],"awards":[{"id":"https://openalex.org/G2548277419","display_name":null,"funder_award_id":"CCF-0524189","funder_id":"https://openalex.org/F4320337387","funder_display_name":"Division of Computing and Communication Foundations"},{"id":"https://openalex.org/G5653896175","display_name":null,"funder_award_id":"DAAD19-02-1-0389","funder_id":"https://openalex.org/F4320338281","funder_display_name":"Army Research Office"}],"funders":[{"id":"https://openalex.org/F4320337387","display_name":"Division of Computing and Communication Foundations","ror":"https://ror.org/01mng8331"},{"id":"https://openalex.org/F4320338281","display_name":"Army Research Office","ror":"https://ror.org/05epdh915"}],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":83,"referenced_works":["https://openalex.org/W15657327","https://openalex.org/W31163424","https://openalex.org/W36335746","https://openalex.org/W47107096","https://openalex.org/W60907133","https://openalex.org/W121592505","https://openalex.org/W177613033","https://openalex.org/W192784824","https://openalex.org/W234533272","https://openalex.org/W256872474","https://openalex.org/W566083642","https://openalex.org/W611688270","https://openalex.org/W643606810","https://openalex.org/W1482333726","https://openalex.org/W1485200701","https://openalex.org/W1498728415","https://openalex.org/W1524845003","https://openalex.org/W1525451939","https://openalex.org/W1526745844","https://openalex.org/W1528555402","https://openalex.org/W1529733883","https://openalex.org/W1534216444","https://openalex.org/W1568223756","https://openalex.org/W1568881000","https://openalex.org/W1602708899","https://openalex.org/W1612541191","https://openalex.org/W1651701101","https://openalex.org/W1749753864","https://openalex.org/W1969519340","https://openalex.org/W1983581110","https://openalex.org/W1993191352","https://openalex.org/W1994701398","https://openalex.org/W1998480647","https://openalex.org/W2002964284","https://openalex.org/W2010608681","https://openalex.org/W2020936995","https://openalex.org/W2024337161","https://openalex.org/W2026843999","https://openalex.org/W2029827226","https://openalex.org/W2037202491","https://openalex.org/W2040174723","https://openalex.org/W2047926687","https://openalex.org/W2089985316","https://openalex.org/W2094192576","https://openalex.org/W2095371090","https://openalex.org/W2099889974","https://openalex.org/W2100254477","https://openalex.org/W2104882621","https://openalex.org/W2105543722","https://openalex.org/W2106432086","https://openalex.org/W2107888411","https://openalex.org/W2122025961","https://openalex.org/W2126797747","https://openalex.org/W2130232844","https://openalex.org/W2131906261","https://openalex.org/W2134750673","https://openalex.org/W2134907585","https://openalex.org/W2136136174","https://openalex.org/W2138584454","https://openalex.org/W2148327104","https://openalex.org/W2151712075","https://openalex.org/W2160353917","https://openalex.org/W2160719354","https://openalex.org/W2162792036","https://openalex.org/W2163640453","https://openalex.org/W2222760842","https://openalex.org/W2268018836","https://openalex.org/W2335888457","https://openalex.org/W2337068785","https://openalex.org/W2414902959","https://openalex.org/W2613540436","https://openalex.org/W2991691834","https://openalex.org/W3023937335","https://openalex.org/W3164610506","https://openalex.org/W4234482113","https://openalex.org/W4239302578","https://openalex.org/W4245098842","https://openalex.org/W4250727746","https://openalex.org/W4285719527","https://openalex.org/W6620910460","https://openalex.org/W6684188052","https://openalex.org/W6688539128","https://openalex.org/W6693702395"],"related_works":["https://openalex.org/W3108752399","https://openalex.org/W2914974179","https://openalex.org/W1979174323","https://openalex.org/W2998775862","https://openalex.org/W4317952638","https://openalex.org/W3018198392","https://openalex.org/W2623568172","https://openalex.org/W2899221877","https://openalex.org/W2287013604","https://openalex.org/W1523234773"],"abstract_inverted_index":{"Phishing":[0],"attacks,":[1,226],"in":[2,58,93,98,139,164,178],"which":[3],"criminals":[4],"lure":[5],"Internet":[6],"users":[7,63,73,100,159],"to":[8,26,37,64,104,119,122,131,161,166,233],"Web":[9,14,51],"sites":[10],"that":[11,157,200],"spoof":[12],"legitimate":[13],"sites,":[15,52],"are":[16,22,101],"occurring":[17],"with":[18],"increasing":[19,128],"frequency":[20],"and":[21,44,49,76,95,150,183,195,240],"causing":[23],"considerable":[24],"harm":[25],"victims.":[27],"While":[28],"a":[29,85,113,230],"great":[30],"deal":[31],"of":[32,46,61,87,181,193,204,222],"effort":[33],"has":[34,55],"been":[35,56],"devoted":[36],"solving":[38],"the":[39,59,179,191,202,219],"phishing":[40,47,50,75,170,225],"problem":[41],"by":[42],"prevention":[43],"detection":[45,213],"emails":[48,239],"little":[53],"research":[54,69],"done":[57],"area":[60],"training":[62],"recognize":[65,237],"those":[66],"attacks.":[67,171],"Our":[68,207],"focuses":[70],"on":[71],"educating":[72],"about":[74,106],"helping":[77],"them":[78],"make":[79],"better":[80,236],"trust":[81],"decisions.":[82],"We":[83,172],"identified":[84],"number":[86],"challenges":[88,138],"for":[89,108,169],"end-user":[90],"security":[91,111,124],"education":[92,97,146,228],"general":[94],"anti-phishing":[96,145],"particular:":[99],"not":[102],"motivated":[103],"learn":[105],"security;":[107],"most":[109],"users,":[110],"is":[112,117],"secondary":[114],"task;":[115],"it":[116],"difficult":[118],"teach":[120],"people":[121,235],"identify":[123],"threats":[125],"without":[126],"also":[127],"their":[129],"tendency":[130],"misjudge":[132],"nonthreats":[133],"as":[134,218],"threats.":[135],"Keeping":[136],"these":[137,205],"mind,":[140],"we":[141,189],"developed":[142],"an":[143,151],"email-based":[144],"system":[147],"called":[148,154],"\u201cPhishGuru\u201d":[149],"online":[152],"game":[153],"\u201cAnti-Phishing":[155],"Phil\u201d":[156],"teaches":[158],"how":[160],"use":[162],"cues":[163],"URLs":[165],"avoid":[167],"falling":[168],"applied":[173],"learning":[174],"science":[175],"instructional":[176],"principles":[177],"design":[180],"PhishGuru":[182,194],"Anti-Phishing":[184,196],"Phil.":[185],"In":[186],"this":[187],"article":[188],"present":[190],"results":[192,208],"Phil":[197],"user":[198,227],"studies":[199],"demonstrate":[201],"effectiveness":[203],"tools.":[206],"suggest":[209],"that,":[210],"while":[211],"automated":[212],"systems":[214],"should":[215],"be":[216],"used":[217],"first":[220],"line":[221],"defense":[223],"against":[224],"offers":[229],"complementary":[231],"approach":[232],"help":[234],"fraudulent":[238],"websites.":[241]},"counts_by_year":[{"year":2026,"cited_by_count":9},{"year":2025,"cited_by_count":36},{"year":2024,"cited_by_count":26},{"year":2023,"cited_by_count":27},{"year":2022,"cited_by_count":23},{"year":2021,"cited_by_count":30},{"year":2020,"cited_by_count":32},{"year":2019,"cited_by_count":32},{"year":2018,"cited_by_count":31},{"year":2017,"cited_by_count":24},{"year":2016,"cited_by_count":28},{"year":2015,"cited_by_count":18},{"year":2014,"cited_by_count":19},{"year":2013,"cited_by_count":18},{"year":2012,"cited_by_count":14}],"updated_date":"2026-05-21T06:26:12.895304","created_date":"2025-10-10T00:00:00"}
