{"id":"https://openalex.org/W2115017549","doi":"https://doi.org/10.1109/wts.2009.5068977","title":"Mobile advertisement system using data push scheduling based on user preference","display_name":"Mobile advertisement system using data push scheduling based on user preference","publication_year":2009,"publication_date":"2009-05-01","ids":{"openalex":"https://openalex.org/W2115017549","doi":"https://doi.org/10.1109/wts.2009.5068977","mag":"2115017549"},"language":"en","primary_location":{"id":"doi:10.1109/wts.2009.5068977","is_oa":false,"landing_page_url":"https://doi.org/10.1109/wts.2009.5068977","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"2009 Wireless Telecommunications Symposium","raw_type":"proceedings-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5100773901","display_name":"Young-Suk Kim","orcid":"https://orcid.org/0000-0001-7525-5428"},"institutions":[],"countries":[],"is_corresponding":true,"raw_author_name":"YoungSuk Kim","raw_affiliation_strings":["Service & Infrastructure Laboratory, Research and Development Group KTF, Seoul, South Korea","Service & Infrastructure Lab., R&D Group, KTF, Seoul, Republic of Korea"],"affiliations":[{"raw_affiliation_string":"Service & Infrastructure Laboratory, Research and Development Group KTF, Seoul, South Korea","institution_ids":[]},{"raw_affiliation_string":"Service & Infrastructure Lab., R&D Group, KTF, Seoul, Republic of Korea","institution_ids":[]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5103544934","display_name":"JoonWoo Lee","orcid":null},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"JoonWoo Lee","raw_affiliation_strings":["Service & Infrastructure Laboratory, Research and Development Group KTF, Seoul, South Korea","Service & Infrastructure Lab., R&D Group, KTF, Seoul, Republic of Korea"],"affiliations":[{"raw_affiliation_string":"Service & Infrastructure Laboratory, Research and Development Group KTF, Seoul, South Korea","institution_ids":[]},{"raw_affiliation_string":"Service & Infrastructure Lab., R&D Group, KTF, Seoul, Republic of Korea","institution_ids":[]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5108509857","display_name":"SeongRae Park","orcid":null},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"SeongRae Park","raw_affiliation_strings":["Service & Infrastructure Laboratory, Research and Development Group KTF, Seoul, South Korea","Service & Infrastructure Lab., R&D Group, KTF, Seoul, Republic of Korea"],"affiliations":[{"raw_affiliation_string":"Service & Infrastructure Laboratory, Research and Development Group KTF, Seoul, South Korea","institution_ids":[]},{"raw_affiliation_string":"Service & Infrastructure Lab., R&D Group, KTF, Seoul, Republic of Korea","institution_ids":[]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5100885718","display_name":"ByoungCheol Choi","orcid":null},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"ByoungCheol Choi","raw_affiliation_strings":["Service & Infrastructure Laboratory, Research and Development Group KTF, Seoul, South Korea","Service & Infrastructure Lab., R&D Group, KTF, Seoul, Republic of Korea"],"affiliations":[{"raw_affiliation_string":"Service & Infrastructure Laboratory, Research and Development Group KTF, Seoul, South Korea","institution_ids":[]},{"raw_affiliation_string":"Service & Infrastructure Lab., R&D Group, KTF, Seoul, Republic of Korea","institution_ids":[]}]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":4,"corresponding_author_ids":["https://openalex.org/A5100773901"],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":8.2109,"has_fulltext":false,"cited_by_count":24,"citation_normalized_percentile":{"value":0.96992586,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":90,"max":97},"biblio":{"volume":null,"issue":null,"first_page":"1","last_page":"5"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T12720","display_name":"Multimedia Communication and Technology","score":0.9986000061035156,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T12720","display_name":"Multimedia Communication and Technology","score":0.9986000061035156,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11478","display_name":"Caching and Content Delivery","score":0.9926999807357788,"subfield":{"id":"https://openalex.org/subfields/1705","display_name":"Computer Networks and Communications"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T10742","display_name":"Peer-to-Peer Network Technologies","score":0.9879000186920166,"subfield":{"id":"https://openalex.org/subfields/1705","display_name":"Computer Networks and Communications"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.7778342962265015},{"id":"https://openalex.org/keywords/spamming","display_name":"Spamming","score":0.6595642566680908},{"id":"https://openalex.org/keywords/scheduling","display_name":"Scheduling (production processes)","score":0.5350929498672485},{"id":"https://openalex.org/keywords/advertising","display_name":"Advertising","score":0.32642263174057007},{"id":"https://openalex.org/keywords/world-wide-web","display_name":"World Wide Web","score":0.18664833903312683},{"id":"https://openalex.org/keywords/engineering","display_name":"Engineering","score":0.1593581736087799},{"id":"https://openalex.org/keywords/the-internet","display_name":"The Internet","score":0.11182230710983276}],"concepts":[{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.7778342962265015},{"id":"https://openalex.org/C158955206","wikidata":"https://www.wikidata.org/wiki/Q83058","display_name":"Spamming","level":3,"score":0.6595642566680908},{"id":"https://openalex.org/C206729178","wikidata":"https://www.wikidata.org/wiki/Q2271896","display_name":"Scheduling (production processes)","level":2,"score":0.5350929498672485},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.32642263174057007},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.18664833903312683},{"id":"https://openalex.org/C127413603","wikidata":"https://www.wikidata.org/wiki/Q11023","display_name":"Engineering","level":0,"score":0.1593581736087799},{"id":"https://openalex.org/C110875604","wikidata":"https://www.wikidata.org/wiki/Q75","display_name":"The Internet","level":2,"score":0.11182230710983276},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.0},{"id":"https://openalex.org/C21547014","wikidata":"https://www.wikidata.org/wiki/Q1423657","display_name":"Operations management","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1109/wts.2009.5068977","is_oa":false,"landing_page_url":"https://doi.org/10.1109/wts.2009.5068977","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"2009 Wireless Telecommunications Symposium","raw_type":"proceedings-article"}],"best_oa_location":null,"sustainable_development_goals":[],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":8,"referenced_works":["https://openalex.org/W3723596","https://openalex.org/W57880850","https://openalex.org/W1604200408","https://openalex.org/W1691711714","https://openalex.org/W2097676081","https://openalex.org/W2155052368","https://openalex.org/W2166513305","https://openalex.org/W6600140988"],"related_works":["https://openalex.org/W4391375266","https://openalex.org/W2748952813","https://openalex.org/W1987732684","https://openalex.org/W2286465138","https://openalex.org/W637393809","https://openalex.org/W2808742736","https://openalex.org/W1526983901","https://openalex.org/W3126526144","https://openalex.org/W3021299372","https://openalex.org/W2184211279"],"abstract_inverted_index":{"In":[0],"this":[1],"paper,":[2],"we":[3,25,101],"present":[4],"mobile":[5,123],"advertisement":[6,134],"system":[7],"(MAS)":[8],"using":[9],"data":[10,106],"push":[11,63,83,86,107],"scheduling":[12,65,108],"scheme":[13,109],"based":[14,84],"on":[15],"user's":[16,27,118,149],"content":[17,30,50,68],"preference":[18,28,46,58],"model.":[19],"To":[20],"schedule":[21],"advertising":[22,128,145],"operation":[23],"effectively,":[24],"analyzed":[26],"of":[29,35,82,95,105,122],"over":[31],"time.":[32,55],"The":[33],"result":[34,41,104],"analysis":[36],"shows":[37],"consistent":[38],"characteristics.":[39],"And":[40],"is":[42,89,115],"applied":[43],"to":[44,73,76,91,139,148],"build":[45],"model":[47],"for":[48,66,110],"ad":[49,67,112],"selection":[51],"at":[52],"a":[53],"given":[54],"Using":[56],"user":[57],"model,":[59],"service":[60,129],"enabler":[61],"supports":[62,133],"message":[64,87],"in":[69],"systematic":[70],"manner.":[71],"Also,":[72],"show":[74,102],"how":[75],"cope":[77],"with":[78,137],"the":[79,93,140],"spamming":[80],"issue":[81],"advertisement,":[85],"filtering":[88],"introduced":[90],"minimize":[92],"risk":[94],"implicit":[96],"spamming.":[97],"As":[98],"experimental":[99],"result,":[100],"simulation":[103],"7":[111],"contents,":[113],"which":[114],"resulted":[116],"from":[117],"preference,":[119],"and":[120,143],"prototype":[121],"widget":[124],"application":[125,132],"facilitating":[126],"proposed":[127],"scenario.":[130],"Widget":[131],"choice":[135],"function":[136],"respect":[138],"pre-set":[141],"configuration":[142],"services":[144],"information":[146],"matched":[147],"intention.":[150]},"counts_by_year":[{"year":2023,"cited_by_count":2},{"year":2020,"cited_by_count":2},{"year":2019,"cited_by_count":1},{"year":2018,"cited_by_count":2},{"year":2017,"cited_by_count":1},{"year":2016,"cited_by_count":1},{"year":2015,"cited_by_count":3},{"year":2014,"cited_by_count":2},{"year":2013,"cited_by_count":2},{"year":2012,"cited_by_count":3}],"updated_date":"2026-03-18T14:38:29.013473","created_date":"2025-10-10T00:00:00"}
