{"id":"https://openalex.org/W2068198190","doi":"https://doi.org/10.1109/tsmc.2015.2416126","title":"Can You Trust Online Ratings? A Mutual Reinforcement Model for Trustworthy Online Rating Systems","display_name":"Can You Trust Online Ratings? A Mutual Reinforcement Model for Trustworthy Online Rating Systems","publication_year":2015,"publication_date":"2015-04-09","ids":{"openalex":"https://openalex.org/W2068198190","doi":"https://doi.org/10.1109/tsmc.2015.2416126","mag":"2068198190"},"language":"en","primary_location":{"id":"doi:10.1109/tsmc.2015.2416126","is_oa":false,"landing_page_url":"https://doi.org/10.1109/tsmc.2015.2416126","pdf_url":null,"source":{"id":"https://openalex.org/S4210209078","display_name":"IEEE Transactions on Systems Man and Cybernetics Systems","issn_l":"2168-2216","issn":["2168-2216","2168-2232"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319808","host_organization_name":"Institute of Electrical and Electronics Engineers","host_organization_lineage":["https://openalex.org/P4310319808"],"host_organization_lineage_names":["Institute of Electrical and Electronics Engineers"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"IEEE Transactions on Systems, Man, and Cybernetics: Systems","raw_type":"journal-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5023072018","display_name":"Hyun-Kyo Oh","orcid":null},"institutions":[{"id":"https://openalex.org/I4575257","display_name":"Hanyang University","ror":"https://ror.org/046865y68","country_code":"KR","type":"education","lineage":["https://openalex.org/I4575257"]}],"countries":["KR"],"is_corresponding":false,"raw_author_name":"Hyun-Kyo Oh","raw_affiliation_strings":["Department of Computer and Software, Hanyang University, Seoul, Korea","[Dept. of Computer and Software, Hanyang University, Seoul, Korea]"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Department of Computer and Software, Hanyang University, Seoul, Korea","institution_ids":["https://openalex.org/I4575257"]},{"raw_affiliation_string":"[Dept. of Computer and Software, Hanyang University, Seoul, Korea]","institution_ids":["https://openalex.org/I4575257"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5100656150","display_name":"Sang\u2010Wook Kim","orcid":"https://orcid.org/0000-0002-6345-9084"},"institutions":[{"id":"https://openalex.org/I4575257","display_name":"Hanyang University","ror":"https://ror.org/046865y68","country_code":"KR","type":"education","lineage":["https://openalex.org/I4575257"]}],"countries":["KR"],"is_corresponding":false,"raw_author_name":"Sang-Wook Kim","raw_affiliation_strings":["Department of Computer and Software, Hanyang University, Seoul, Korea","[Dept. of Computer and Software, Hanyang University, Seoul, Korea]"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Department of Computer and Software, Hanyang University, Seoul, Korea","institution_ids":["https://openalex.org/I4575257"]},{"raw_affiliation_string":"[Dept. of Computer and Software, Hanyang University, Seoul, Korea]","institution_ids":["https://openalex.org/I4575257"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5054417053","display_name":"Sunju Park","orcid":"https://orcid.org/0000-0002-6398-4612"},"institutions":[{"id":"https://openalex.org/I193775966","display_name":"Yonsei University","ror":"https://ror.org/01wjejq96","country_code":"KR","type":"education","lineage":["https://openalex.org/I193775966"]}],"countries":["KR"],"is_corresponding":false,"raw_author_name":"Sunju Park","raw_affiliation_strings":["School of Business, Yonsei University, Seoul, Korea"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"School of Business, Yonsei University, Seoul, Korea","institution_ids":["https://openalex.org/I193775966"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5100701572","display_name":"Ming Zhou","orcid":"https://orcid.org/0000-0002-2551-2964"},"institutions":[{"id":"https://openalex.org/I4210113369","display_name":"Microsoft Research Asia (China)","ror":"https://ror.org/0300m5276","country_code":"CN","type":"company","lineage":["https://openalex.org/I1290206253","https://openalex.org/I4210113369"]}],"countries":["CN"],"is_corresponding":false,"raw_author_name":"Ming Zhou","raw_affiliation_strings":["Microsoft Research Asia, Beijing, China","Microsoft research Asia, Beijing, China"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Microsoft Research Asia, Beijing, China","institution_ids":["https://openalex.org/I4210113369"]},{"raw_affiliation_string":"Microsoft research Asia, Beijing, China","institution_ids":["https://openalex.org/I4210113369"]}]}],"institutions":[],"countries_distinct_count":2,"institutions_distinct_count":3,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":8.939,"has_fulltext":false,"cited_by_count":29,"citation_normalized_percentile":{"value":0.97527401,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":89,"max":98},"biblio":{"volume":"45","issue":"12","first_page":"1564","last_page":"1576"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11644","display_name":"Spam and Phishing Detection","score":0.9998000264167786,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},"topics":[{"id":"https://openalex.org/T11644","display_name":"Spam and Phishing Detection","score":0.9998000264167786,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T10270","display_name":"Blockchain Technology Applications and Security","score":0.996399998664856,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T11478","display_name":"Caching and Content Delivery","score":0.9962000250816345,"subfield":{"id":"https://openalex.org/subfields/1705","display_name":"Computer Networks and Communications"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/reputation","display_name":"Reputation","score":0.9571637511253357},{"id":"https://openalex.org/keywords/trustworthiness","display_name":"Trustworthiness","score":0.7637357711791992},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.6069762706756592},{"id":"https://openalex.org/keywords/key","display_name":"Key (lock)","score":0.5785456299781799},{"id":"https://openalex.org/keywords/purchasing","display_name":"Purchasing","score":0.48398852348327637},{"id":"https://openalex.org/keywords/product","display_name":"Product (mathematics)","score":0.46966660022735596},{"id":"https://openalex.org/keywords/reputation-system","display_name":"Reputation system","score":0.43010762333869934},{"id":"https://openalex.org/keywords/internet-privacy","display_name":"Internet privacy","score":0.3441495895385742},{"id":"https://openalex.org/keywords/computer-security","display_name":"Computer security","score":0.2703479528427124},{"id":"https://openalex.org/keywords/marketing","display_name":"Marketing","score":0.18044984340667725},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.17284545302391052},{"id":"https://openalex.org/keywords/mathematics","display_name":"Mathematics","score":0.0749700665473938}],"concepts":[{"id":"https://openalex.org/C48798503","wikidata":"https://www.wikidata.org/wiki/Q877546","display_name":"Reputation","level":2,"score":0.9571637511253357},{"id":"https://openalex.org/C153701036","wikidata":"https://www.wikidata.org/wiki/Q659974","display_name":"Trustworthiness","level":2,"score":0.7637357711791992},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.6069762706756592},{"id":"https://openalex.org/C26517878","wikidata":"https://www.wikidata.org/wiki/Q228039","display_name":"Key (lock)","level":2,"score":0.5785456299781799},{"id":"https://openalex.org/C2778813691","wikidata":"https://www.wikidata.org/wiki/Q1369832","display_name":"Purchasing","level":2,"score":0.48398852348327637},{"id":"https://openalex.org/C90673727","wikidata":"https://www.wikidata.org/wiki/Q901718","display_name":"Product (mathematics)","level":2,"score":0.46966660022735596},{"id":"https://openalex.org/C2781218421","wikidata":"https://www.wikidata.org/wiki/Q2892532","display_name":"Reputation system","level":3,"score":0.43010762333869934},{"id":"https://openalex.org/C108827166","wikidata":"https://www.wikidata.org/wiki/Q175975","display_name":"Internet privacy","level":1,"score":0.3441495895385742},{"id":"https://openalex.org/C38652104","wikidata":"https://www.wikidata.org/wiki/Q3510521","display_name":"Computer security","level":1,"score":0.2703479528427124},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.18044984340667725},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.17284545302391052},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.0749700665473938},{"id":"https://openalex.org/C2524010","wikidata":"https://www.wikidata.org/wiki/Q8087","display_name":"Geometry","level":1,"score":0.0},{"id":"https://openalex.org/C144024400","wikidata":"https://www.wikidata.org/wiki/Q21201","display_name":"Sociology","level":0,"score":0.0},{"id":"https://openalex.org/C36289849","wikidata":"https://www.wikidata.org/wiki/Q34749","display_name":"Social science","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1109/tsmc.2015.2416126","is_oa":false,"landing_page_url":"https://doi.org/10.1109/tsmc.2015.2416126","pdf_url":null,"source":{"id":"https://openalex.org/S4210209078","display_name":"IEEE Transactions on Systems Man and Cybernetics Systems","issn_l":"2168-2216","issn":["2168-2216","2168-2232"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319808","host_organization_name":"Institute of Electrical and Electronics Engineers","host_organization_lineage":["https://openalex.org/P4310319808"],"host_organization_lineage_names":["Institute of Electrical and Electronics Engineers"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"IEEE Transactions on Systems, Man, and Cybernetics: Systems","raw_type":"journal-article"}],"best_oa_location":null,"sustainable_development_goals":[{"score":0.6100000143051147,"id":"https://metadata.un.org/sdg/16","display_name":"Peace, Justice and strong institutions"}],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":35,"referenced_works":["https://openalex.org/W89243483","https://openalex.org/W1508058093","https://openalex.org/W1533701780","https://openalex.org/W1605255363","https://openalex.org/W1977290284","https://openalex.org/W1989279326","https://openalex.org/W2029424893","https://openalex.org/W2040975483","https://openalex.org/W2048672094","https://openalex.org/W2082182279","https://openalex.org/W2098121414","https://openalex.org/W2100235918","https://openalex.org/W2105689297","https://openalex.org/W2106928513","https://openalex.org/W2109314151","https://openalex.org/W2111289772","https://openalex.org/W2112856797","https://openalex.org/W2119343909","https://openalex.org/W2122114437","https://openalex.org/W2124100017","https://openalex.org/W2125178435","https://openalex.org/W2131510312","https://openalex.org/W2133699849","https://openalex.org/W2135746613","https://openalex.org/W2157038946","https://openalex.org/W2159359879","https://openalex.org/W2270574991","https://openalex.org/W2356179871","https://openalex.org/W2912659123","https://openalex.org/W4206273048","https://openalex.org/W4300363951","https://openalex.org/W6603627363","https://openalex.org/W6631736428","https://openalex.org/W6676122988","https://openalex.org/W6694130459"],"related_works":["https://openalex.org/W189760887","https://openalex.org/W24713225","https://openalex.org/W2294042815","https://openalex.org/W2157328853","https://openalex.org/W2517839752","https://openalex.org/W4313650933","https://openalex.org/W1986034399","https://openalex.org/W126629215","https://openalex.org/W2068874688","https://openalex.org/W2780022989"],"abstract_inverted_index":{"The":[0],"average":[1],"of":[2,15,28,31,51,85,93],"customer":[3,86],"ratings":[4,58],"on":[5,82],"a":[6,11,32,52,61,79],"product,":[7],"which":[8],"we":[9,44,71],"call":[10],"reputation,":[12],"is":[13],"one":[14],"the":[16,29,49,83,91],"key":[17],"factors":[18],"in":[19,98],"online":[20],"purchasing":[21],"decisions.":[22],"There":[23],"is,":[24],"however,":[25],"no":[26],"guarantee":[27],"trustworthiness":[30],"reputation":[33,47,53,80],"since":[34],"it":[35],"can":[36],"be":[37],"manipulated":[38,55],"rather":[39],"easily.":[40],"In":[41],"this":[42,69],"paper,":[43],"define":[45],"false":[46],"as":[48],"problem":[50],"being":[54],"by":[56],"unfair":[57],"and":[59],"design":[60],"general":[62],"framework":[63],"that":[64,76],"provides":[65],"trustworthy":[66],"reputations.":[67],"For":[68],"purpose,":[70],"propose":[72],"TRUE-REPUTATION,":[73],"an":[74],"algorithm":[75],"iteratively":[77],"adjusts":[78],"based":[81],"confidence":[84],"ratings.":[87],"We":[88],"also":[89],"show":[90],"effectiveness":[92],"TRUE-REPUTATION":[94],"through":[95],"extensive":[96],"experiments":[97],"comparisons":[99],"to":[100],"state-of-the-art":[101],"approaches.":[102]},"counts_by_year":[{"year":2025,"cited_by_count":1},{"year":2024,"cited_by_count":3},{"year":2023,"cited_by_count":3},{"year":2022,"cited_by_count":1},{"year":2021,"cited_by_count":3},{"year":2020,"cited_by_count":3},{"year":2019,"cited_by_count":4},{"year":2018,"cited_by_count":5},{"year":2017,"cited_by_count":5},{"year":2016,"cited_by_count":1}],"updated_date":"2025-11-06T03:46:38.306776","created_date":"2025-10-10T00:00:00"}