{"id":"https://openalex.org/W2270985711","doi":"https://doi.org/10.1109/tse.2015.2509970","title":"Software Development in Startup Companies: The Greenfield Startup Model","display_name":"Software Development in Startup Companies: The Greenfield Startup Model","publication_year":2015,"publication_date":"2015-12-17","ids":{"openalex":"https://openalex.org/W2270985711","doi":"https://doi.org/10.1109/tse.2015.2509970","mag":"2270985711"},"language":"en","primary_location":{"id":"doi:10.1109/tse.2015.2509970","is_oa":false,"landing_page_url":"https://doi.org/10.1109/tse.2015.2509970","pdf_url":null,"source":{"id":"https://openalex.org/S8351582","display_name":"IEEE Transactions on Software Engineering","issn_l":"0098-5589","issn":["0098-5589","1939-3520","2326-3881"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310320439","host_organization_name":"IEEE Computer Society","host_organization_lineage":["https://openalex.org/P4310320439","https://openalex.org/P4310319808"],"host_organization_lineage_names":["IEEE Computer Society","Institute of Electrical and Electronics Engineers"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"IEEE Transactions on Software Engineering","raw_type":"journal-article"},"type":"article","indexed_in":["arxiv","crossref","datacite"],"open_access":{"is_oa":true,"oa_status":"green","oa_url":"https://arxiv.org/pdf/2308.09438","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5015791012","display_name":"Carmine Giardino","orcid":null},"institutions":[{"id":"https://openalex.org/I171543936","display_name":"Free University of Bozen-Bolzano","ror":"https://ror.org/012ajp527","country_code":"IT","type":"education","lineage":["https://openalex.org/I171543936"]}],"countries":["IT"],"is_corresponding":true,"raw_author_name":"Carmine Giardino","raw_affiliation_strings":["Faculty of Computer Science, Free University of Bolzano/Bozen, Dominikanerplatz 3, Italy"],"affiliations":[{"raw_affiliation_string":"Faculty of Computer Science, Free University of Bolzano/Bozen, Dominikanerplatz 3, Italy","institution_ids":["https://openalex.org/I171543936"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5042106323","display_name":"Nicol\u00f2 Paternoster","orcid":null},"institutions":[{"id":"https://openalex.org/I52719799","display_name":"Blekinge Institute of Technology","ror":"https://ror.org/0093a8w51","country_code":"SE","type":"education","lineage":["https://openalex.org/I52719799"]}],"countries":["SE"],"is_corresponding":false,"raw_author_name":"Nicolo Paternoster","raw_affiliation_strings":["Software Engineering Research Lab Sweden, Blekinge Institute of Technology, Campus Gr\u00e4svik, 371 79 Karlskrona, Sweden"],"affiliations":[{"raw_affiliation_string":"Software Engineering Research Lab Sweden, Blekinge Institute of Technology, Campus Gr\u00e4svik, 371 79 Karlskrona, Sweden","institution_ids":["https://openalex.org/I52719799"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5091409516","display_name":"Michael Unterkalmsteiner","orcid":"https://orcid.org/0000-0003-4118-0952"},"institutions":[{"id":"https://openalex.org/I52719799","display_name":"Blekinge Institute of Technology","ror":"https://ror.org/0093a8w51","country_code":"SE","type":"education","lineage":["https://openalex.org/I52719799"]}],"countries":["SE"],"is_corresponding":false,"raw_author_name":"Michael Unterkalmsteiner","raw_affiliation_strings":["Software Engineering Research Lab Sweden, Blekinge Institute of Technology, Campus Gr\u00e4svik, 371 79 Karlskrona, Sweden"],"affiliations":[{"raw_affiliation_string":"Software Engineering Research Lab Sweden, Blekinge Institute of Technology, Campus Gr\u00e4svik, 371 79 Karlskrona, Sweden","institution_ids":["https://openalex.org/I52719799"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5047199297","display_name":"Tony Gorschek","orcid":"https://orcid.org/0000-0002-3646-235X"},"institutions":[{"id":"https://openalex.org/I52719799","display_name":"Blekinge Institute of Technology","ror":"https://ror.org/0093a8w51","country_code":"SE","type":"education","lineage":["https://openalex.org/I52719799"]}],"countries":["SE"],"is_corresponding":false,"raw_author_name":"Tony Gorschek","raw_affiliation_strings":["Software Engineering Research Lab Sweden, Blekinge Institute of Technology, Campus Gr\u00e4svik, 371 79 Karlskrona, Sweden"],"affiliations":[{"raw_affiliation_string":"Software Engineering Research Lab Sweden, Blekinge Institute of Technology, Campus Gr\u00e4svik, 371 79 Karlskrona, Sweden","institution_ids":["https://openalex.org/I52719799"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5058417486","display_name":"Pekka Abrahamsson","orcid":"https://orcid.org/0000-0002-4360-2226"},"institutions":[{"id":"https://openalex.org/I204778367","display_name":"Norwegian University of Science and Technology","ror":"https://ror.org/05xg72x27","country_code":"NO","type":"education","lineage":["https://openalex.org/I204778367"]}],"countries":["NO"],"is_corresponding":false,"raw_author_name":"Pekka Abrahamsson","raw_affiliation_strings":["Department of Computer and Information Science, Norwegian University of Science and Technology NTNU, Sem Saelandsvei 7-9, Trondheim, Norway"],"affiliations":[{"raw_affiliation_string":"Department of Computer and Information Science, Norwegian University of Science and Technology NTNU, Sem Saelandsvei 7-9, Trondheim, Norway","institution_ids":["https://openalex.org/I204778367"]}]}],"institutions":[],"countries_distinct_count":3,"institutions_distinct_count":5,"corresponding_author_ids":["https://openalex.org/A5015791012"],"corresponding_institution_ids":["https://openalex.org/I171543936"],"apc_list":null,"apc_paid":null,"fwci":38.9923,"has_fulltext":true,"cited_by_count":185,"citation_normalized_percentile":{"value":0.99731421,"is_in_top_1_percent":true,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":89,"max":100},"biblio":{"volume":"42","issue":"6","first_page":"585","last_page":"604"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10430","display_name":"Software Engineering Techniques and Practices","score":0.9983000159263611,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},"topics":[{"id":"https://openalex.org/T10430","display_name":"Software Engineering Techniques and Practices","score":0.9983000159263611,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T14306","display_name":"Technology Assessment and Management","score":0.9951000213623047,"subfield":{"id":"https://openalex.org/subfields/2213","display_name":"Safety, Risk, Reliability and Quality"},"field":{"id":"https://openalex.org/fields/22","display_name":"Engineering"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T13280","display_name":"Biomedical and Engineering Education","score":0.9883999824523926,"subfield":{"id":"https://openalex.org/subfields/2204","display_name":"Biomedical Engineering"},"field":{"id":"https://openalex.org/fields/22","display_name":"Engineering"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.6074587106704712},{"id":"https://openalex.org/keywords/restructuring","display_name":"Restructuring","score":0.5825487971305847},{"id":"https://openalex.org/keywords/context","display_name":"Context (archaeology)","score":0.5688836574554443},{"id":"https://openalex.org/keywords/new-product-development","display_name":"New product development","score":0.5471658706665039},{"id":"https://openalex.org/keywords/business-model","display_name":"Business model","score":0.5223754048347473},{"id":"https://openalex.org/keywords/software-development","display_name":"Software development","score":0.48644185066223145},{"id":"https://openalex.org/keywords/product","display_name":"Product (mathematics)","score":0.472551554441452},{"id":"https://openalex.org/keywords/software","display_name":"Software","score":0.4642297625541687},{"id":"https://openalex.org/keywords/process-management","display_name":"Process management","score":0.4625164270401001},{"id":"https://openalex.org/keywords/engineering-management","display_name":"Engineering management","score":0.4284767508506775},{"id":"https://openalex.org/keywords/marketing","display_name":"Marketing","score":0.28029865026474},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.2513839602470398},{"id":"https://openalex.org/keywords/operating-system","display_name":"Operating system","score":0.18981730937957764},{"id":"https://openalex.org/keywords/engineering","display_name":"Engineering","score":0.16558599472045898}],"concepts":[{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.6074587106704712},{"id":"https://openalex.org/C45237549","wikidata":"https://www.wikidata.org/wiki/Q1376796","display_name":"Restructuring","level":2,"score":0.5825487971305847},{"id":"https://openalex.org/C2779343474","wikidata":"https://www.wikidata.org/wiki/Q3109175","display_name":"Context (archaeology)","level":2,"score":0.5688836574554443},{"id":"https://openalex.org/C19351080","wikidata":"https://www.wikidata.org/wiki/Q1395034","display_name":"New product development","level":2,"score":0.5471658706665039},{"id":"https://openalex.org/C4216890","wikidata":"https://www.wikidata.org/wiki/Q815823","display_name":"Business model","level":2,"score":0.5223754048347473},{"id":"https://openalex.org/C529173508","wikidata":"https://www.wikidata.org/wiki/Q638608","display_name":"Software development","level":3,"score":0.48644185066223145},{"id":"https://openalex.org/C90673727","wikidata":"https://www.wikidata.org/wiki/Q901718","display_name":"Product (mathematics)","level":2,"score":0.472551554441452},{"id":"https://openalex.org/C2777904410","wikidata":"https://www.wikidata.org/wiki/Q7397","display_name":"Software","level":2,"score":0.4642297625541687},{"id":"https://openalex.org/C195094911","wikidata":"https://www.wikidata.org/wiki/Q14167904","display_name":"Process management","level":1,"score":0.4625164270401001},{"id":"https://openalex.org/C110354214","wikidata":"https://www.wikidata.org/wiki/Q6314146","display_name":"Engineering management","level":1,"score":0.4284767508506775},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.28029865026474},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.2513839602470398},{"id":"https://openalex.org/C111919701","wikidata":"https://www.wikidata.org/wiki/Q9135","display_name":"Operating system","level":1,"score":0.18981730937957764},{"id":"https://openalex.org/C127413603","wikidata":"https://www.wikidata.org/wiki/Q11023","display_name":"Engineering","level":0,"score":0.16558599472045898},{"id":"https://openalex.org/C2524010","wikidata":"https://www.wikidata.org/wiki/Q8087","display_name":"Geometry","level":1,"score":0.0},{"id":"https://openalex.org/C86803240","wikidata":"https://www.wikidata.org/wiki/Q420","display_name":"Biology","level":0,"score":0.0},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.0},{"id":"https://openalex.org/C10138342","wikidata":"https://www.wikidata.org/wiki/Q43015","display_name":"Finance","level":1,"score":0.0},{"id":"https://openalex.org/C151730666","wikidata":"https://www.wikidata.org/wiki/Q7205","display_name":"Paleontology","level":1,"score":0.0}],"mesh":[],"locations_count":5,"locations":[{"id":"doi:10.1109/tse.2015.2509970","is_oa":false,"landing_page_url":"https://doi.org/10.1109/tse.2015.2509970","pdf_url":null,"source":{"id":"https://openalex.org/S8351582","display_name":"IEEE Transactions on Software Engineering","issn_l":"0098-5589","issn":["0098-5589","1939-3520","2326-3881"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310320439","host_organization_name":"IEEE Computer Society","host_organization_lineage":["https://openalex.org/P4310320439","https://openalex.org/P4310319808"],"host_organization_lineage_names":["IEEE Computer Society","Institute of Electrical and Electronics Engineers"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"IEEE Transactions on Software Engineering","raw_type":"journal-article"},{"id":"pmh:oai:arXiv.org:2308.09438","is_oa":true,"landing_page_url":"http://arxiv.org/abs/2308.09438","pdf_url":"https://arxiv.org/pdf/2308.09438","source":{"id":"https://openalex.org/S4306400194","display_name":"arXiv (Cornell University)","issn_l":null,"issn":null,"is_oa":true,"is_in_doaj":false,"is_core":false,"host_organization":"https://openalex.org/I205783295","host_organization_name":"Cornell University","host_organization_lineage":["https://openalex.org/I205783295"],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by-nc-sa","license_id":"https://openalex.org/licenses/cc-by-nc-sa","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"text"},{"id":"pmh:oai:DiVA.org:bth-11139","is_oa":true,"landing_page_url":"http://urn.kb.se/resolve?urn=urn:nbn:se:bth-11139","pdf_url":null,"source":{"id":"https://openalex.org/S4306401559","display_name":"KTH Publication Database DiVA (KTH Royal Institute of Technology)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":"other-oa","license_id":"https://openalex.org/licenses/other-oa","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"text"},{"id":"pmh:oai:zenodo.org:4066978","is_oa":true,"landing_page_url":"https://zenodo.org/record/4066978","pdf_url":null,"source":{"id":"https://openalex.org/S4306400562","display_name":"Zenodo (CERN European Organization for Nuclear Research)","issn_l":null,"issn":null,"is_oa":true,"is_in_doaj":false,"is_core":false,"host_organization":"https://openalex.org/I67311998","host_organization_name":"European Organization for Nuclear Research","host_organization_lineage":["https://openalex.org/I67311998"],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"IEEE Transactions on Software Engineering 42(6) 585-604","raw_type":"info:eu-repo/semantics/other"},{"id":"doi:10.5281/zenodo.4066978","is_oa":true,"landing_page_url":"https://doi.org/10.5281/zenodo.4066978","pdf_url":null,"source":{"id":"https://openalex.org/S4306400562","display_name":"Zenodo (CERN European Organization for Nuclear Research)","issn_l":null,"issn":null,"is_oa":true,"is_in_doaj":false,"is_core":false,"host_organization":"https://openalex.org/I67311998","host_organization_name":"European Organization for Nuclear Research","host_organization_lineage":["https://openalex.org/I67311998"],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":null,"is_accepted":false,"is_published":null,"raw_source_name":null,"raw_type":"article"}],"best_oa_location":{"id":"pmh:oai:arXiv.org:2308.09438","is_oa":true,"landing_page_url":"http://arxiv.org/abs/2308.09438","pdf_url":"https://arxiv.org/pdf/2308.09438","source":{"id":"https://openalex.org/S4306400194","display_name":"arXiv (Cornell University)","issn_l":null,"issn":null,"is_oa":true,"is_in_doaj":false,"is_core":false,"host_organization":"https://openalex.org/I205783295","host_organization_name":"Cornell University","host_organization_lineage":["https://openalex.org/I205783295"],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by-nc-sa","license_id":"https://openalex.org/licenses/cc-by-nc-sa","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"text"},"sustainable_development_goals":[{"display_name":"Industry, innovation and infrastructure","score":0.6200000047683716,"id":"https://metadata.un.org/sdg/9"}],"awards":[],"funders":[{"id":"https://openalex.org/F4320323802","display_name":"Blekinge Tekniska H\u00f6gskola","ror":"https://ror.org/0093a8w51"}],"has_content":{"pdf":true,"grobid_xml":false},"content_urls":{"pdf":"https://content.openalex.org/works/W2270985711.pdf"},"referenced_works_count":125,"referenced_works":["https://openalex.org/W18855373","https://openalex.org/W28676504","https://openalex.org/W198230136","https://openalex.org/W240193625","https://openalex.org/W254306595","https://openalex.org/W575598456","https://openalex.org/W1482707767","https://openalex.org/W1500526126","https://openalex.org/W1505042571","https://openalex.org/W1527311855","https://openalex.org/W1529389599","https://openalex.org/W1539058423","https://openalex.org/W1539885501","https://openalex.org/W1548955754","https://openalex.org/W1566056335","https://openalex.org/W1566290561","https://openalex.org/W1572121282","https://openalex.org/W1597566913","https://openalex.org/W1598226182","https://openalex.org/W1607675442","https://openalex.org/W1609390468","https://openalex.org/W1658908529","https://openalex.org/W1667498347","https://openalex.org/W1673100023","https://openalex.org/W1817850705","https://openalex.org/W1885222549","https://openalex.org/W1965277101","https://openalex.org/W1965658570","https://openalex.org/W1966539645","https://openalex.org/W1971974910","https://openalex.org/W1973705637","https://openalex.org/W1974652475","https://openalex.org/W1976639373","https://openalex.org/W1977105934","https://openalex.org/W1977543826","https://openalex.org/W1979004978","https://openalex.org/W1982671368","https://openalex.org/W1984518284","https://openalex.org/W1987633640","https://openalex.org/W1992602600","https://openalex.org/W1994776290","https://openalex.org/W1995509062","https://openalex.org/W1997674540","https://openalex.org/W2000384444","https://openalex.org/W2007401248","https://openalex.org/W2007876081","https://openalex.org/W2008462140","https://openalex.org/W2011929336","https://openalex.org/W2013797311","https://openalex.org/W2014319842","https://openalex.org/W2014578004","https://openalex.org/W2014952732","https://openalex.org/W2016191054","https://openalex.org/W2019967993","https://openalex.org/W2020229306","https://openalex.org/W2022683857","https://openalex.org/W2033032756","https://openalex.org/W2034965463","https://openalex.org/W2036625200","https://openalex.org/W2037904933","https://openalex.org/W2041041006","https://openalex.org/W2045749853","https://openalex.org/W2045756070","https://openalex.org/W2053524469","https://openalex.org/W2056560188","https://openalex.org/W2057433090","https://openalex.org/W2057739910","https://openalex.org/W2060082035","https://openalex.org/W2060925781","https://openalex.org/W2064092409","https://openalex.org/W2066253558","https://openalex.org/W2072816272","https://openalex.org/W2084242363","https://openalex.org/W2084344938","https://openalex.org/W2103072807","https://openalex.org/W2104380696","https://openalex.org/W2105954494","https://openalex.org/W2106422035","https://openalex.org/W2106878588","https://openalex.org/W2108025693","https://openalex.org/W2112985895","https://openalex.org/W2113100432","https://openalex.org/W2123266745","https://openalex.org/W2133766618","https://openalex.org/W2134152947","https://openalex.org/W2134651446","https://openalex.org/W2134999937","https://openalex.org/W2139215959","https://openalex.org/W2141951329","https://openalex.org/W2144604715","https://openalex.org/W2144981092","https://openalex.org/W2147828935","https://openalex.org/W2149352237","https://openalex.org/W2153809271","https://openalex.org/W2153960995","https://openalex.org/W2154406958","https://openalex.org/W2154774499","https://openalex.org/W2160219021","https://openalex.org/W2161585316","https://openalex.org/W2162515079","https://openalex.org/W2162762873","https://openalex.org/W2171481701","https://openalex.org/W2171999827","https://openalex.org/W2187873141","https://openalex.org/W2216905672","https://openalex.org/W2525962050","https://openalex.org/W3149463827","https://openalex.org/W3213041681","https://openalex.org/W4212924738","https://openalex.org/W4237732152","https://openalex.org/W4240971158","https://openalex.org/W4251915282","https://openalex.org/W4252134187","https://openalex.org/W4300868572","https://openalex.org/W6601158336","https://openalex.org/W6609637503","https://openalex.org/W6631540665","https://openalex.org/W6632489701","https://openalex.org/W6636409366","https://openalex.org/W6637235167","https://openalex.org/W6637386495","https://openalex.org/W6649303457","https://openalex.org/W6664519811","https://openalex.org/W6684001868","https://openalex.org/W6819207064"],"related_works":["https://openalex.org/W2748952813","https://openalex.org/W2376397586","https://openalex.org/W2377702023","https://openalex.org/W2376263261","https://openalex.org/W2339564564","https://openalex.org/W1506264906","https://openalex.org/W3127177933","https://openalex.org/W2376259828","https://openalex.org/W2905940832","https://openalex.org/W2391959806"],"abstract_inverted_index":{"Software":[0],"startups":[1,22,41,115,127],"are":[2,61],"newly":[3],"created":[4],"companies":[5],"with":[6],"no":[7],"operating":[8],"history":[9],"and":[10,59,64,131,134,181,191],"oriented":[11],"towards":[12],"producing":[13],"cutting-edge":[14],"products.":[15],"However,":[16],"despite":[17],"the":[18,24,46,83,102,105,112,118,137,154,163,167,177,196],"increasing":[19],"importance":[20],"of":[21,45,53,72,82,114,176],"in":[23,104,195],"economy,":[25],"few":[26],"scientific":[27],"studies":[28],"attempt":[29],"to":[30,79,116,128,135,141,148,165,189],"address":[31],"software":[32,84],"engineering":[33,43,158,193],"issues,":[34],"especially":[35],"for":[36,186],"early-stage":[37],"startups.":[38,89],"If":[39],"anything,":[40],"need":[42,147,164],"practices":[44,194],"same":[47],"level":[48],"or":[49],"better":[50],"than":[51],"those":[52],"larger":[54],"companies,":[55],"as":[56,120,122],"their":[57],"time":[58],"resources":[60],"more":[62],"scarce,":[63],"one":[65],"failed":[66],"project":[67],"can":[68],"put":[69],"them":[70],"out":[71,184],"business.":[73],"In":[74],"this":[75,92],"study":[76],"we":[77],"aim":[78],"improve":[80],"understanding":[81],"development":[85,155],"strategies":[86],"employed":[87],"by":[88,151,162],"We":[90,100],"performed":[91],"state-of-practice":[93],"investigation":[94],"using":[95],"a":[96],"grounded":[97],"theory":[98],"approach.":[99],"packaged":[101],"results":[103],"Greenfield":[106],"Startup":[107],"Model":[108],"(GSM),":[109],"which":[110],"explains":[111],"priority":[113],"release":[117],"product":[119,130,138,168],"quickly":[121],"possible.":[123],"This":[124],"strategy":[125],"allows":[126],"verify":[129],"market":[132],"fit,":[133],"adjust":[136],"trajectory":[139],"according":[140],"early":[142],"collected":[143],"user":[144],"feedback.":[145],"The":[146,173],"shorten":[149],"time-to-market,":[150],"speeding":[152],"up":[153],"through":[156],"low-precision":[157],"activities,":[159],"is":[160],"counterbalanced":[161],"restructure":[166],"before":[169],"targeting":[170],"further":[171],"growth.":[172],"resulting":[174],"implications":[175],"GSM":[178],"outline":[179],"challenges":[180],"gaps,":[182],"pointing":[183],"opportunities":[185],"future":[187],"research":[188],"develop":[190],"validate":[192],"startup":[197],"context.":[198]},"counts_by_year":[{"year":2026,"cited_by_count":2},{"year":2025,"cited_by_count":12},{"year":2024,"cited_by_count":14},{"year":2023,"cited_by_count":14},{"year":2022,"cited_by_count":28},{"year":2021,"cited_by_count":18},{"year":2020,"cited_by_count":27},{"year":2019,"cited_by_count":22},{"year":2018,"cited_by_count":25},{"year":2017,"cited_by_count":20},{"year":2016,"cited_by_count":2},{"year":2014,"cited_by_count":1}],"updated_date":"2026-03-20T23:20:44.827607","created_date":"2025-10-10T00:00:00"}
