{"id":"https://openalex.org/W4411086711","doi":"https://doi.org/10.1109/tem.2025.3577240","title":"Reward-Based Crowdfunding to Strategic Consumers With Creator\u2019s Own Assets and the Spot Sales","display_name":"Reward-Based Crowdfunding to Strategic Consumers With Creator\u2019s Own Assets and the Spot Sales","publication_year":2025,"publication_date":"2025-01-01","ids":{"openalex":"https://openalex.org/W4411086711","doi":"https://doi.org/10.1109/tem.2025.3577240"},"language":"en","primary_location":{"id":"doi:10.1109/tem.2025.3577240","is_oa":false,"landing_page_url":"https://doi.org/10.1109/tem.2025.3577240","pdf_url":null,"source":{"id":"https://openalex.org/S154533451","display_name":"IEEE Transactions on Engineering Management","issn_l":"0018-9391","issn":["0018-9391","1558-0040"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319808","host_organization_name":"Institute of Electrical and Electronics Engineers","host_organization_lineage":["https://openalex.org/P4310319808"],"host_organization_lineage_names":["Institute of Electrical and Electronics Engineers"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"IEEE Transactions on Engineering Management","raw_type":"journal-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5027783402","display_name":"Gao Qian","orcid":"https://orcid.org/0000-0001-6349-7067"},"institutions":[{"id":"https://openalex.org/I126520041","display_name":"University of Science and Technology of China","ror":"https://ror.org/04c4dkn09","country_code":"CN","type":"education","lineage":["https://openalex.org/I126520041","https://openalex.org/I19820366"]}],"countries":["CN"],"is_corresponding":true,"raw_author_name":"Qian Gao","raw_affiliation_strings":["Anhui Provincial Key Laboratory of Digital Intelligence Supply Chain, International Institute of Finance, School of Management, University of Science and Technology of China, Hefei, China"],"raw_orcid":"https://orcid.org/0000-0001-6349-7067","affiliations":[{"raw_affiliation_string":"Anhui Provincial Key Laboratory of Digital Intelligence Supply Chain, International Institute of Finance, School of Management, University of Science and Technology of China, Hefei, China","institution_ids":["https://openalex.org/I126520041"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5076198928","display_name":"Xiaolong Guo","orcid":"https://orcid.org/0009-0007-1192-6203"},"institutions":[{"id":"https://openalex.org/I126520041","display_name":"University of Science and Technology of China","ror":"https://ror.org/04c4dkn09","country_code":"CN","type":"education","lineage":["https://openalex.org/I126520041","https://openalex.org/I19820366"]}],"countries":["CN"],"is_corresponding":false,"raw_author_name":"Xiaolong Guo","raw_affiliation_strings":["Anhui Provincial Key Laboratory of Digital Intelligence Supply Chain, International Institute of Finance, School of Management, University of Science and Technology of China, Hefei, China"],"raw_orcid":"https://orcid.org/0000-0002-1261-6852","affiliations":[{"raw_affiliation_string":"Anhui Provincial Key Laboratory of Digital Intelligence Supply Chain, International Institute of Finance, School of Management, University of Science and Technology of China, Hefei, China","institution_ids":["https://openalex.org/I126520041"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5100455268","display_name":"Tao Li","orcid":"https://orcid.org/0000-0002-0183-6497"},"institutions":[{"id":"https://openalex.org/I16269868","display_name":"Santa Clara University","ror":"https://ror.org/03ypqe447","country_code":"US","type":"education","lineage":["https://openalex.org/I16269868"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Tao Li","raw_affiliation_strings":["Leavey School of Business, Santa Clara University, Santa Clara, CA, USA"],"raw_orcid":"https://orcid.org/0000-0002-0183-6497","affiliations":[{"raw_affiliation_string":"Leavey School of Business, Santa Clara University, Santa Clara, CA, USA","institution_ids":["https://openalex.org/I16269868"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5020076931","display_name":"Yugang Yu","orcid":"https://orcid.org/0000-0003-2882-5584"},"institutions":[{"id":"https://openalex.org/I126520041","display_name":"University of Science and Technology of China","ror":"https://ror.org/04c4dkn09","country_code":"CN","type":"education","lineage":["https://openalex.org/I126520041","https://openalex.org/I19820366"]}],"countries":["CN"],"is_corresponding":false,"raw_author_name":"Yugang Yu","raw_affiliation_strings":["Anhui Provincial Key Laboratory of Digital Intelligence Supply Chain, International Institute of Finance, School of Management, University of Science and Technology of China, Hefei, China"],"raw_orcid":"https://orcid.org/0000-0003-2882-5584","affiliations":[{"raw_affiliation_string":"Anhui Provincial Key Laboratory of Digital Intelligence Supply Chain, International Institute of Finance, School of Management, University of Science and Technology of China, Hefei, China","institution_ids":["https://openalex.org/I126520041"]}]}],"institutions":[],"countries_distinct_count":2,"institutions_distinct_count":4,"corresponding_author_ids":["https://openalex.org/A5027783402"],"corresponding_institution_ids":["https://openalex.org/I126520041"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":0,"citation_normalized_percentile":{"value":0.20874757,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":"72","issue":null,"first_page":"2441","last_page":"2455"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11995","display_name":"FinTech, Crowdfunding, Digital Finance","score":1.0,"subfield":{"id":"https://openalex.org/subfields/1404","display_name":"Management Information Systems"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T11995","display_name":"FinTech, Crowdfunding, Digital Finance","score":1.0,"subfield":{"id":"https://openalex.org/subfields/1404","display_name":"Management Information Systems"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10270","display_name":"Blockchain Technology Applications and Security","score":0.9958999752998352,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T12392","display_name":"Sharing Economy and Platforms","score":0.9876999855041504,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.622225284576416},{"id":"https://openalex.org/keywords/marketing","display_name":"Marketing","score":0.6055986285209656},{"id":"https://openalex.org/keywords/sales-management","display_name":"Sales management","score":0.4899848997592926},{"id":"https://openalex.org/keywords/advertising","display_name":"Advertising","score":0.4854758083820343},{"id":"https://openalex.org/keywords/commerce","display_name":"Commerce","score":0.3494054675102234}],"concepts":[{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.622225284576416},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.6055986285209656},{"id":"https://openalex.org/C139749660","wikidata":"https://www.wikidata.org/wiki/Q5657855","display_name":"Sales management","level":2,"score":0.4899848997592926},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.4854758083820343},{"id":"https://openalex.org/C54750564","wikidata":"https://www.wikidata.org/wiki/Q26643","display_name":"Commerce","level":1,"score":0.3494054675102234}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1109/tem.2025.3577240","is_oa":false,"landing_page_url":"https://doi.org/10.1109/tem.2025.3577240","pdf_url":null,"source":{"id":"https://openalex.org/S154533451","display_name":"IEEE Transactions on Engineering Management","issn_l":"0018-9391","issn":["0018-9391","1558-0040"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319808","host_organization_name":"Institute of Electrical and Electronics Engineers","host_organization_lineage":["https://openalex.org/P4310319808"],"host_organization_lineage_names":["Institute of Electrical and Electronics Engineers"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"IEEE Transactions on Engineering Management","raw_type":"journal-article"}],"best_oa_location":null,"sustainable_development_goals":[{"id":"https://metadata.un.org/sdg/17","display_name":"Partnerships for the goals","score":0.4099999964237213}],"awards":[{"id":"https://openalex.org/G2129893381","display_name":null,"funder_award_id":"72091215/72091210","funder_id":"https://openalex.org/F4320321001","funder_display_name":"National Natural Science Foundation of China"},{"id":"https://openalex.org/G3800620783","display_name":null,"funder_award_id":"72271225","funder_id":"https://openalex.org/F4320321001","funder_display_name":"National Natural Science Foundation of China"},{"id":"https://openalex.org/G5885085358","display_name":null,"funder_award_id":"72301263","funder_id":"https://openalex.org/F4320321001","funder_display_name":"National Natural Science Foundation of China"}],"funders":[{"id":"https://openalex.org/F4320321001","display_name":"National Natural Science Foundation of China","ror":"https://ror.org/01h0zpd94"},{"id":"https://openalex.org/F4320335787","display_name":"Fundamental Research Funds for the Central Universities","ror":null}],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":58,"referenced_works":["https://openalex.org/W311245883","https://openalex.org/W1970923808","https://openalex.org/W2006545445","https://openalex.org/W2025822852","https://openalex.org/W2035970389","https://openalex.org/W2101743006","https://openalex.org/W2176582502","https://openalex.org/W2219244669","https://openalex.org/W2223237127","https://openalex.org/W2548300331","https://openalex.org/W2604948913","https://openalex.org/W2639781056","https://openalex.org/W2766861863","https://openalex.org/W2802235498","https://openalex.org/W2902300871","https://openalex.org/W2909840459","https://openalex.org/W2946691887","https://openalex.org/W2970629230","https://openalex.org/W2980107253","https://openalex.org/W2987523068","https://openalex.org/W2998941413","https://openalex.org/W3087490286","https://openalex.org/W3091573301","https://openalex.org/W3092799061","https://openalex.org/W3121441921","https://openalex.org/W3121545263","https://openalex.org/W3121993247","https://openalex.org/W3122069560","https://openalex.org/W3122438686","https://openalex.org/W3123000051","https://openalex.org/W3123680844","https://openalex.org/W3124992994","https://openalex.org/W3125504269","https://openalex.org/W3128171015","https://openalex.org/W3132812612","https://openalex.org/W3138023491","https://openalex.org/W3155040762","https://openalex.org/W3168929594","https://openalex.org/W3169465255","https://openalex.org/W3186862379","https://openalex.org/W3192394253","https://openalex.org/W3212055144","https://openalex.org/W4220955326","https://openalex.org/W4283792026","https://openalex.org/W4285082560","https://openalex.org/W4285151984","https://openalex.org/W4294754891","https://openalex.org/W4295942673","https://openalex.org/W4306168769","https://openalex.org/W4317496120","https://openalex.org/W4317747761","https://openalex.org/W4319448750","https://openalex.org/W4323313146","https://openalex.org/W4377141928","https://openalex.org/W4393031122","https://openalex.org/W4400943198","https://openalex.org/W4402040848","https://openalex.org/W4405627168"],"related_works":["https://openalex.org/W4391375266","https://openalex.org/W2908364646","https://openalex.org/W564824070","https://openalex.org/W3132716659","https://openalex.org/W1562991075","https://openalex.org/W2187644337","https://openalex.org/W4396706034","https://openalex.org/W3015792791","https://openalex.org/W2050835049","https://openalex.org/W2044936480"],"abstract_inverted_index":{"Reward-based":[0],"crowdfunding":[1,17,26,137],"helps":[2],"creators":[3,20,117,147],"with":[4],"constrained":[5],"assets":[6,134,169],"obtain":[7],"financing":[8],"from":[9,119],"potential":[10],"consumers.":[11],"However,":[12],"an":[13,150,180],"all-or-nothing":[14],"mechanism":[15],"for":[16,35],"may":[18],"hurt":[19,104],"because":[21,122,184],"possible":[22],"buying":[23,101,120,124],"frenzies":[24,102,121],"in":[25,126,192],"caused":[27],"by":[28,108],"strategic":[29,76],"consumers":[30],"will":[31,103,176],"cannibalize":[32],"the":[33,39,45,83,89,93,98,105,144,157,185,189],"demand":[34,159,191],"spot":[36,66,110,142,193],"sales":[37,67,111,194],"if":[38],"project":[40],"meets":[41],"its":[42],"goal":[43],"before":[44],"deadline.":[46],"We":[47],"employ":[48],"a":[49,54,59,65,75,171],"three-period":[50],"model":[51],"consisting":[52],"of":[53,57,62,91],"risky":[55],"period":[56,61,68],"crowdfunding,":[58,63],"risk-free":[60],"and":[64,88],"after":[69],"crowdfunding.":[70,197],"Our":[71],"results":[72,114,125],"reveal":[73],"that":[74,100,116,146],"consumer's":[77,84],"optimal":[78],"purchase":[79],"decision":[80],"depends":[81],"on":[82],"anticipated":[85],"success":[86],"probability":[87,90],"liking":[92],"product.":[94],"Moreover,":[95],"contrary":[96],"to":[97,154,178],"intuition":[99,145],"creators'":[106],"revenue":[107],"cannibalizing":[109],"demand,":[112],"our":[113],"show":[115],"benefit":[118],"such":[123],"better":[127],"market":[128,158],"segmentation.":[129],"In":[130],"addition,":[131],"when":[132,167],"their":[133,168],"are":[135],"moderate,":[136],"should":[138,148],"be":[139],"used.":[140],"For":[141],"sales,":[143],"choose":[149,179],"ample":[151],"capacity":[152,182],"strategy":[153,183],"meet":[155,188],"all":[156],"(i.e.,":[160],"no":[161],"lost":[162],"sales)":[163],"is":[164],"correct":[165],"only":[166],"exceed":[170],"threshold.":[172],"Otherwise,":[173],"interestingly,":[174],"they":[175],"have":[177],"insufficient":[181],"creator":[186],"cannot":[187],"expected":[190],"even":[195],"through":[196]},"counts_by_year":[],"updated_date":"2025-11-06T03:46:38.306776","created_date":"2025-10-10T00:00:00"}
