{"id":"https://openalex.org/W2084334140","doi":"https://doi.org/10.1109/scis-isis.2014.7044666","title":"The management strategy of master kong based on fuzzy VRIO analysis","display_name":"The management strategy of master kong based on fuzzy VRIO analysis","publication_year":2014,"publication_date":"2014-12-01","ids":{"openalex":"https://openalex.org/W2084334140","doi":"https://doi.org/10.1109/scis-isis.2014.7044666","mag":"2084334140"},"language":"en","primary_location":{"id":"doi:10.1109/scis-isis.2014.7044666","is_oa":false,"landing_page_url":"https://doi.org/10.1109/scis-isis.2014.7044666","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"2014 Joint 7th International Conference on Soft Computing and Intelligent Systems (SCIS) and 15th International Symposium on Advanced Intelligent Systems (ISIS)","raw_type":"proceedings-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5074801457","display_name":"Chia Chih Sheng","orcid":null},"institutions":[{"id":"https://openalex.org/I4528725","display_name":"Osaka International University","ror":"https://ror.org/02dqf3w62","country_code":"JP","type":"education","lineage":["https://openalex.org/I4528725"]}],"countries":["JP"],"is_corresponding":true,"raw_author_name":"Chia Chih Sheng","raw_affiliation_strings":["Graduate School of Osaka","Graduate School of Osaka, International University, Management Information Science Graduate Course, Osaka, Japan"],"affiliations":[{"raw_affiliation_string":"Graduate School of Osaka","institution_ids":[]},{"raw_affiliation_string":"Graduate School of Osaka, International University, Management Information Science Graduate Course, Osaka, Japan","institution_ids":["https://openalex.org/I4528725"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5029667256","display_name":"Yukio Kodono","orcid":"https://orcid.org/0009-0006-9723-3485"},"institutions":[{"id":"https://openalex.org/I4528725","display_name":"Osaka International University","ror":"https://ror.org/02dqf3w62","country_code":"JP","type":"education","lineage":["https://openalex.org/I4528725"]}],"countries":["JP"],"is_corresponding":false,"raw_author_name":"Yukio Kodono","raw_affiliation_strings":["Graduate School of Osaka","Osaka International University, Faculty of Global Business, Osaka, Japan"],"affiliations":[{"raw_affiliation_string":"Graduate School of Osaka","institution_ids":[]},{"raw_affiliation_string":"Osaka International University, Faculty of Global Business, Osaka, Japan","institution_ids":["https://openalex.org/I4528725"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":2,"corresponding_author_ids":["https://openalex.org/A5074801457"],"corresponding_institution_ids":["https://openalex.org/I4528725"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":0,"citation_normalized_percentile":{"value":0.21562349,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":"1","issue":null,"first_page":"1382","last_page":"1385"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10003","display_name":"Innovation and Knowledge Management","score":0.8177000284194946,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10003","display_name":"Innovation and Knowledge Management","score":0.8177000284194946,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14477","display_name":"Management, Economics, and Public Policy","score":0.8123999834060669,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.713699996471405,"subfield":{"id":"https://openalex.org/subfields/1407","display_name":"Organizational Behavior and Human Resource Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/bottling-line","display_name":"Bottling line","score":0.7640411257743835},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.606482744216919},{"id":"https://openalex.org/keywords/china","display_name":"China","score":0.5463252067565918},{"id":"https://openalex.org/keywords/instant","display_name":"Instant","score":0.5320592522621155},{"id":"https://openalex.org/keywords/marketing","display_name":"Marketing","score":0.5041145086288452},{"id":"https://openalex.org/keywords/subsidiary","display_name":"Subsidiary","score":0.4730640649795532},{"id":"https://openalex.org/keywords/operations-management","display_name":"Operations management","score":0.3289126753807068},{"id":"https://openalex.org/keywords/multinational-corporation","display_name":"Multinational corporation","score":0.2835994362831116},{"id":"https://openalex.org/keywords/engineering","display_name":"Engineering","score":0.26509326696395874},{"id":"https://openalex.org/keywords/bottle","display_name":"Bottle","score":0.11595746874809265}],"concepts":[{"id":"https://openalex.org/C128058530","wikidata":"https://www.wikidata.org/wiki/Q320096","display_name":"Bottling line","level":3,"score":0.7640411257743835},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.606482744216919},{"id":"https://openalex.org/C191935318","wikidata":"https://www.wikidata.org/wiki/Q148","display_name":"China","level":2,"score":0.5463252067565918},{"id":"https://openalex.org/C2779432360","wikidata":"https://www.wikidata.org/wiki/Q16963779","display_name":"Instant","level":2,"score":0.5320592522621155},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.5041145086288452},{"id":"https://openalex.org/C126071100","wikidata":"https://www.wikidata.org/wiki/Q658255","display_name":"Subsidiary","level":3,"score":0.4730640649795532},{"id":"https://openalex.org/C21547014","wikidata":"https://www.wikidata.org/wiki/Q1423657","display_name":"Operations management","level":1,"score":0.3289126753807068},{"id":"https://openalex.org/C158016649","wikidata":"https://www.wikidata.org/wiki/Q161726","display_name":"Multinational corporation","level":2,"score":0.2835994362831116},{"id":"https://openalex.org/C127413603","wikidata":"https://www.wikidata.org/wiki/Q11023","display_name":"Engineering","level":0,"score":0.26509326696395874},{"id":"https://openalex.org/C32236832","wikidata":"https://www.wikidata.org/wiki/Q80228","display_name":"Bottle","level":2,"score":0.11595746874809265},{"id":"https://openalex.org/C78519656","wikidata":"https://www.wikidata.org/wiki/Q101333","display_name":"Mechanical engineering","level":1,"score":0.0},{"id":"https://openalex.org/C199539241","wikidata":"https://www.wikidata.org/wiki/Q7748","display_name":"Law","level":1,"score":0.0},{"id":"https://openalex.org/C121332964","wikidata":"https://www.wikidata.org/wiki/Q413","display_name":"Physics","level":0,"score":0.0},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.0},{"id":"https://openalex.org/C10138342","wikidata":"https://www.wikidata.org/wiki/Q43015","display_name":"Finance","level":1,"score":0.0},{"id":"https://openalex.org/C62520636","wikidata":"https://www.wikidata.org/wiki/Q944","display_name":"Quantum mechanics","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1109/scis-isis.2014.7044666","is_oa":false,"landing_page_url":"https://doi.org/10.1109/scis-isis.2014.7044666","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"2014 Joint 7th International Conference on Soft Computing and Intelligent Systems (SCIS) and 15th International Symposium on Advanced Intelligent Systems (ISIS)","raw_type":"proceedings-article"}],"best_oa_location":null,"sustainable_development_goals":[{"display_name":"Zero hunger","id":"https://metadata.un.org/sdg/2","score":0.4000000059604645}],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":3,"referenced_works":["https://openalex.org/W571142885","https://openalex.org/W1507501762","https://openalex.org/W2482580346"],"related_works":["https://openalex.org/W2492536642","https://openalex.org/W2754262465","https://openalex.org/W2290284883","https://openalex.org/W65494735","https://openalex.org/W4242970694","https://openalex.org/W2356370096","https://openalex.org/W4244888519","https://openalex.org/W2346224857","https://openalex.org/W2496945392","https://openalex.org/W2997495593"],"abstract_inverted_index":{"Tingyi":[0],"(Cayman":[1],"Islands)":[2],"Holding":[3],"Corp.":[4],"(the":[5,10],"\"Company\"),":[6],"and":[7,16,22,42,49,70,89,108,116],"its":[8,36,61],"subsidiaries":[9],"\"Group\")":[11],"specialize":[12],"in":[13,26,40,52,72,76,94,138],"the":[14,27,45,57,64,68,73,77,103,110,114,119,125,135],"production":[15],"distribution":[17],"of":[18,30,105,113],"instant":[19,23,37,46],"noodles,":[20],"beverages":[21],"food":[24,47],"products":[25],"People's":[28],"Republic":[29],"China":[31],"(\"PRC\").":[32],"The":[33,81],"Group":[34,58],"started":[35],"noodle":[38],"business":[39,48,51,75],"1992,":[41],"expanded":[43,60],"into":[44],"beverage":[50,62,74],"1996.":[53],"In":[54,96],"March":[55],"2012,":[56],"further":[59],"business,":[63],"strategic":[65],"alliance":[66],"between":[67],"Company":[69,82],"PepsiCo":[71,91],"PRC":[78],"was":[79],"established.":[80],"is":[83],"exclusively":[84],"manufacturing,":[85],"bottling,":[86],"packaging,":[87],"distributing":[88],"selling":[90],"non-alcoholic":[92],"drinks":[93],"China.":[95,139],"this":[97],"paper,":[98],"we":[99,117],"try":[100],"to":[101,123,133],"research":[102],"success":[104],"management":[106],"strategy":[107],"analyzed":[109],"VRIO":[111,121],"analysis":[112],"company,":[115],"use":[118],"fuzzy":[120],"method":[122],"analyze":[124],"internal":[126],"factors":[127],"that":[128],"Master":[129],"Kong":[130],"keeps":[131],"how":[132],"make":[134],"competitive":[136],"advantage":[137]},"counts_by_year":[],"updated_date":"2025-11-06T03:46:38.306776","created_date":"2025-10-10T00:00:00"}