{"id":"https://openalex.org/W2549837604","doi":"https://doi.org/10.1109/ipcc.2016.7740514","title":"Challenges of lean customer discovery as invention","display_name":"Challenges of lean customer discovery as invention","publication_year":2016,"publication_date":"2016-10-01","ids":{"openalex":"https://openalex.org/W2549837604","doi":"https://doi.org/10.1109/ipcc.2016.7740514","mag":"2549837604"},"language":"en","primary_location":{"id":"doi:10.1109/ipcc.2016.7740514","is_oa":false,"landing_page_url":"https://doi.org/10.1109/ipcc.2016.7740514","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"2016 IEEE International Professional Communication Conference (IPCC)","raw_type":"proceedings-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5028585518","display_name":"Tatiana Batova","orcid":"https://orcid.org/0000-0002-9218-2416"},"institutions":[{"id":"https://openalex.org/I55732556","display_name":"Arizona State University","ror":"https://ror.org/03efmqc40","country_code":"US","type":"education","lineage":["https://openalex.org/I55732556"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Tatiana Batova","raw_affiliation_strings":["Arizona State University"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Arizona State University","institution_ids":["https://openalex.org/I55732556"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5045858403","display_name":"Dave Clark","orcid":null},"institutions":[{"id":"https://openalex.org/I55732556","display_name":"Arizona State University","ror":"https://ror.org/03efmqc40","country_code":"US","type":"education","lineage":["https://openalex.org/I55732556"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Dave Clark","raw_affiliation_strings":["Arizona State University"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Arizona State University","institution_ids":["https://openalex.org/I55732556"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5049005019","display_name":"Dan Card","orcid":"https://orcid.org/0000-0002-2332-7132"},"institutions":[{"id":"https://openalex.org/I55732556","display_name":"Arizona State University","ror":"https://ror.org/03efmqc40","country_code":"US","type":"education","lineage":["https://openalex.org/I55732556"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Daniel Card","raw_affiliation_strings":["Arizona State University"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Arizona State University","institution_ids":["https://openalex.org/I55732556"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I55732556"],"apc_list":null,"apc_paid":null,"fwci":7.6577,"has_fulltext":false,"cited_by_count":31,"citation_normalized_percentile":{"value":0.96730602,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":94,"max":99},"biblio":{"volume":null,"issue":null,"first_page":"1","last_page":"5"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10003","display_name":"Innovation and Knowledge Management","score":0.9847000241279602,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10003","display_name":"Innovation and Knowledge Management","score":0.9847000241279602,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11114","display_name":"Service and Product Innovation","score":0.977400004863739,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10344","display_name":"Management and Organizational Studies","score":0.965499997138977,"subfield":{"id":"https://openalex.org/subfields/1407","display_name":"Organizational Behavior and Human Resource Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/business-model-canvas","display_name":"Business Model Canvas","score":0.6221972703933716},{"id":"https://openalex.org/keywords/process","display_name":"Process (computing)","score":0.5380340218544006},{"id":"https://openalex.org/keywords/lean-manufacturing","display_name":"Lean manufacturing","score":0.5203865766525269},{"id":"https://openalex.org/keywords/government","display_name":"Government (linguistics)","score":0.5060891509056091},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.491624653339386},{"id":"https://openalex.org/keywords/knowledge-management","display_name":"Knowledge management","score":0.4797743260860443},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.47752252221107483},{"id":"https://openalex.org/keywords/process-management","display_name":"Process management","score":0.38764142990112305},{"id":"https://openalex.org/keywords/marketing","display_name":"Marketing","score":0.36992329359054565},{"id":"https://openalex.org/keywords/business-model","display_name":"Business model","score":0.3407932221889496}],"concepts":[{"id":"https://openalex.org/C206105139","wikidata":"https://www.wikidata.org/wiki/Q1393677","display_name":"Business Model Canvas","level":3,"score":0.6221972703933716},{"id":"https://openalex.org/C98045186","wikidata":"https://www.wikidata.org/wiki/Q205663","display_name":"Process (computing)","level":2,"score":0.5380340218544006},{"id":"https://openalex.org/C137335462","wikidata":"https://www.wikidata.org/wiki/Q380772","display_name":"Lean manufacturing","level":2,"score":0.5203865766525269},{"id":"https://openalex.org/C2778137410","wikidata":"https://www.wikidata.org/wiki/Q2732820","display_name":"Government (linguistics)","level":2,"score":0.5060891509056091},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.491624653339386},{"id":"https://openalex.org/C56739046","wikidata":"https://www.wikidata.org/wiki/Q192060","display_name":"Knowledge management","level":1,"score":0.4797743260860443},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.47752252221107483},{"id":"https://openalex.org/C195094911","wikidata":"https://www.wikidata.org/wiki/Q14167904","display_name":"Process management","level":1,"score":0.38764142990112305},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.36992329359054565},{"id":"https://openalex.org/C4216890","wikidata":"https://www.wikidata.org/wiki/Q815823","display_name":"Business model","level":2,"score":0.3407932221889496},{"id":"https://openalex.org/C111919701","wikidata":"https://www.wikidata.org/wiki/Q9135","display_name":"Operating system","level":1,"score":0.0},{"id":"https://openalex.org/C138885662","wikidata":"https://www.wikidata.org/wiki/Q5891","display_name":"Philosophy","level":0,"score":0.0},{"id":"https://openalex.org/C41895202","wikidata":"https://www.wikidata.org/wiki/Q8162","display_name":"Linguistics","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1109/ipcc.2016.7740514","is_oa":false,"landing_page_url":"https://doi.org/10.1109/ipcc.2016.7740514","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"2016 IEEE International Professional Communication Conference (IPCC)","raw_type":"proceedings-article"}],"best_oa_location":null,"sustainable_development_goals":[{"display_name":"Industry, innovation and infrastructure","id":"https://metadata.un.org/sdg/9","score":0.47999998927116394}],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":5,"referenced_works":["https://openalex.org/W575598456","https://openalex.org/W2008457933","https://openalex.org/W2401063893","https://openalex.org/W3135271102","https://openalex.org/W3166787879"],"related_works":["https://openalex.org/W4376170976","https://openalex.org/W2996569145","https://openalex.org/W3134698449","https://openalex.org/W3044245802","https://openalex.org/W2584912921","https://openalex.org/W4290033657","https://openalex.org/W3210846981","https://openalex.org/W4386485882","https://openalex.org/W3116791142","https://openalex.org/W3011447430"],"abstract_inverted_index":{"The":[0],"lean":[1,25,67],"startup":[2,68],"approach":[3,19,26],"to":[4,12,20,98],"developing":[5],"products":[6],"and":[7,61,78,107,111],"businesses":[8],"has":[9],"become":[10],"central":[11],"entrepreneurial":[13],"culture.":[14],"Touted":[15],"as":[16,92],"a":[17,42],"scientific":[18],"creating":[21],"successful":[22],"startups,":[23],"the":[24,59,72,75,81,125],"relies":[27],"on":[28,101,124],"customer":[29,129],"discovery\u2014a":[30],"process":[31,73],"in":[32,65,71,80,119],"which":[33],"entrepreneurs":[34],"validate":[35],"hypotheses":[36],"about":[37],"their":[38],"business":[39],"models":[40],"via":[41],"rhetorically":[43],"specific":[44],"model":[45],"of":[46,58,84,116,121],"interviews":[47],"with":[48],"potential":[49,128],"customers.":[50],"In":[51],"this":[52],"article,":[53],"we":[54],"examine":[55],"canonical":[56],"texts":[57,85],"movement":[60],"our":[62],"own":[63],"experiences":[64],"three":[66],"boot":[69],"camps,":[70],"exploring":[74],"notable":[76],"absences":[77],"silences":[79],"narrow":[82],"range":[83],"that":[86],"define":[87],"Lean":[88,90],"Startup.":[89],"methods":[91],"practiced":[93],"by":[94],"government":[95],"agencies":[96],"tend":[97],"exclude":[99],"research":[100,109],"user":[102],"experience":[103],"design,":[104],"technology":[105],"transfer,":[106],"qualitative":[108],"methods,":[110],"foster":[112],"an":[113],"underlying":[114],"suspicion":[115],"academic":[117],"expertise":[118],"favor":[120],"relying":[122],"solely":[123],"self-reporting":[126],"from":[127],"segments.":[130]},"counts_by_year":[{"year":2025,"cited_by_count":2},{"year":2024,"cited_by_count":2},{"year":2023,"cited_by_count":4},{"year":2022,"cited_by_count":4},{"year":2021,"cited_by_count":4},{"year":2020,"cited_by_count":3},{"year":2019,"cited_by_count":7},{"year":2018,"cited_by_count":3},{"year":2017,"cited_by_count":2}],"updated_date":"2026-06-26T08:34:08.712188","created_date":"2025-10-10T00:00:00"}
