{"id":"https://openalex.org/W1523163279","doi":"https://doi.org/10.1109/ipcc.2015.7235785","title":"Charting a course for effective scientific communication: Balancing accuracy and promotion around the Virgin Galactic crash","display_name":"Charting a course for effective scientific communication: Balancing accuracy and promotion around the Virgin Galactic crash","publication_year":2015,"publication_date":"2015-07-01","ids":{"openalex":"https://openalex.org/W1523163279","doi":"https://doi.org/10.1109/ipcc.2015.7235785","mag":"1523163279"},"language":"en","primary_location":{"id":"doi:10.1109/ipcc.2015.7235785","is_oa":false,"landing_page_url":"https://doi.org/10.1109/ipcc.2015.7235785","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"2015 IEEE International Professional Communication Conference (IPCC)","raw_type":"proceedings-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5007865115","display_name":"Lydia Wilkinson","orcid":"https://orcid.org/0000-0003-1917-0002"},"institutions":[{"id":"https://openalex.org/I185261750","display_name":"University of Toronto","ror":"https://ror.org/03dbr7087","country_code":"CA","type":"education","lineage":["https://openalex.org/I185261750"]}],"countries":["CA"],"is_corresponding":true,"raw_author_name":"Lydia Wilkinson","raw_affiliation_strings":["University of Toronto"],"affiliations":[{"raw_affiliation_string":"University of Toronto","institution_ids":["https://openalex.org/I185261750"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5007865115"],"corresponding_institution_ids":["https://openalex.org/I185261750"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":2,"citation_normalized_percentile":{"value":0.04337786,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":90,"max":99},"biblio":{"volume":null,"issue":null,"first_page":"1","last_page":"8"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11488","display_name":"Climate Change Communication and Perception","score":0.9839000105857849,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T11488","display_name":"Climate Change Communication and Perception","score":0.9839000105857849,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11573","display_name":"Risk Perception and Management","score":0.9753000140190125,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10133","display_name":"Media Studies and Communication","score":0.9503999948501587,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/crash","display_name":"Crash","score":0.784029483795166},{"id":"https://openalex.org/keywords/promotion","display_name":"Promotion (chess)","score":0.5965020060539246},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.36392655968666077},{"id":"https://openalex.org/keywords/public-relations","display_name":"Public relations","score":0.3333374857902527},{"id":"https://openalex.org/keywords/aeronautics","display_name":"Aeronautics","score":0.32479482889175415},{"id":"https://openalex.org/keywords/political-science","display_name":"Political science","score":0.3012891709804535},{"id":"https://openalex.org/keywords/engineering","display_name":"Engineering","score":0.2587915062904358},{"id":"https://openalex.org/keywords/law","display_name":"Law","score":0.1760960817337036},{"id":"https://openalex.org/keywords/politics","display_name":"Politics","score":0.09719336032867432}],"concepts":[{"id":"https://openalex.org/C183469790","wikidata":"https://www.wikidata.org/wiki/Q333501","display_name":"Crash","level":2,"score":0.784029483795166},{"id":"https://openalex.org/C98147612","wikidata":"https://www.wikidata.org/wiki/Q215599","display_name":"Promotion (chess)","level":3,"score":0.5965020060539246},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.36392655968666077},{"id":"https://openalex.org/C39549134","wikidata":"https://www.wikidata.org/wiki/Q133080","display_name":"Public relations","level":1,"score":0.3333374857902527},{"id":"https://openalex.org/C178802073","wikidata":"https://www.wikidata.org/wiki/Q8421","display_name":"Aeronautics","level":1,"score":0.32479482889175415},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.3012891709804535},{"id":"https://openalex.org/C127413603","wikidata":"https://www.wikidata.org/wiki/Q11023","display_name":"Engineering","level":0,"score":0.2587915062904358},{"id":"https://openalex.org/C199539241","wikidata":"https://www.wikidata.org/wiki/Q7748","display_name":"Law","level":1,"score":0.1760960817337036},{"id":"https://openalex.org/C94625758","wikidata":"https://www.wikidata.org/wiki/Q7163","display_name":"Politics","level":2,"score":0.09719336032867432},{"id":"https://openalex.org/C199360897","wikidata":"https://www.wikidata.org/wiki/Q9143","display_name":"Programming language","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1109/ipcc.2015.7235785","is_oa":false,"landing_page_url":"https://doi.org/10.1109/ipcc.2015.7235785","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"2015 IEEE International Professional Communication Conference (IPCC)","raw_type":"proceedings-article"}],"best_oa_location":null,"sustainable_development_goals":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":6,"referenced_works":["https://openalex.org/W1505091764","https://openalex.org/W2084051085","https://openalex.org/W2466989439","https://openalex.org/W2889670235","https://openalex.org/W6754383704","https://openalex.org/W6814092121"],"related_works":["https://openalex.org/W2748952813","https://openalex.org/W2026516036","https://openalex.org/W626940945","https://openalex.org/W375763875","https://openalex.org/W2040826996","https://openalex.org/W2111579573","https://openalex.org/W120748129","https://openalex.org/W633624400","https://openalex.org/W2472230937","https://openalex.org/W56062485"],"abstract_inverted_index":{"Coverage":[0],"of":[1,5,29,59,96,142,152],"the":[2,26,38,41,57,65,76,83,86,97,100,103,117,138,149,158,182],"inflight":[3],"explosion":[4],"Virgin":[6,153],"Galactic's":[7,154],"SpaceShipTwo":[8,155],"on":[9],"October":[10],"31":[11],"<sup":[12],"xmlns:mml=\"http://www.w3.org/1998/Math/MathML\"":[13],"xmlns:xlink=\"http://www.w3.org/1999/xlink\">st</sup>":[14],",":[15],"2014,":[16],"exposes":[17],"a":[18],"gap":[19],"between":[20],"Virgin's":[21,160],"polished":[22],"public":[23,179],"face":[24],"and":[25,53,102,125,128,131,140,163,177],"technical":[27],"realities":[28],"its":[30],"aim":[31],"to":[32,49,166,175],"provide":[33,111],"accessible":[34],"space":[35,62],"travel.":[36],"In":[37],"days":[39],"following":[40,85],"crash,":[42],"Branson":[43],"used":[44],"his":[45,54,60],"various":[46],"media":[47,90,161],"arms":[48,162],"communicate":[50],"concern,":[51],"support,":[52],"faith":[55],"in":[56,82,116,181],"importance":[58],"company's":[61],"mission.":[63],"Meanwhile,":[64],"National":[66],"Transportation":[67],"Safety":[68],"Board":[69],"(NTSB)":[70],"began":[71],"their":[72],"ongoing":[73],"investigation":[74],"into":[75],"incident,":[77,101],"releasing":[78],"four":[79],"video":[80],"briefings":[81,109],"week":[84],"crash.":[87],"These":[88],"two":[89],"events":[91],"\u2014":[92,110],"Branson's":[93],"online":[94],"handling":[95],"fallout":[98],"from":[99,157],"NTSB's":[104],"Acting":[105],"Chairman":[106],"Chris":[107],"Hart's":[108],"an":[112],"interesting":[113],"case":[114],"study":[115],"way":[118],"that":[119],"scientific":[120,143,171],"material":[121],"is":[122],"disseminated":[123],"by":[124],"for":[126],"expert":[127],"non-expert":[129],"audiences,":[130],"how":[132,168],"this":[133],"interacts":[134],"with":[135,173],"expectations":[136],"around":[137],"marketing":[139],"promotion":[141],"discovery.":[144],"This":[145],"paper":[146],"will":[147],"analyze":[148],"contrasting":[150],"coverage":[151],"crash":[156],"NTSB,":[159],"popular":[164],"journalism,":[165],"consider":[167],"we":[169],"balance":[170],"accuracy":[172],"attempts":[174],"capture":[176],"promote":[178],"interest":[180],"sciences.":[183]},"counts_by_year":[{"year":2026,"cited_by_count":1},{"year":2024,"cited_by_count":1}],"updated_date":"2026-02-16T05:59:50.152749","created_date":"2025-10-10T00:00:00"}