{"id":"https://openalex.org/W2070607115","doi":"https://doi.org/10.1109/ipcc.2012.6408605","title":"Seeing typeface personality: Emotional responses to form as tone","display_name":"Seeing typeface personality: Emotional responses to form as tone","publication_year":2012,"publication_date":"2012-10-01","ids":{"openalex":"https://openalex.org/W2070607115","doi":"https://doi.org/10.1109/ipcc.2012.6408605","mag":"2070607115"},"language":"en","primary_location":{"id":"doi:10.1109/ipcc.2012.6408605","is_oa":false,"landing_page_url":"https://doi.org/10.1109/ipcc.2012.6408605","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"2012 IEEE International Professional Communication Conference","raw_type":"proceedings-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5083529842","display_name":"Nicole Amare","orcid":"https://orcid.org/0000-0001-7884-3540"},"institutions":[{"id":"https://openalex.org/I83809506","display_name":"University of South Alabama","ror":"https://ror.org/01s7b5y08","country_code":"US","type":"education","lineage":["https://openalex.org/I83809506"]}],"countries":["US"],"is_corresponding":true,"raw_author_name":"Nicole Amare","raw_affiliation_strings":["University of South Alabama","[University of South Alabama, USA]"],"affiliations":[{"raw_affiliation_string":"University of South Alabama","institution_ids":["https://openalex.org/I83809506"]},{"raw_affiliation_string":"[University of South Alabama, USA]","institution_ids":["https://openalex.org/I83809506"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5103255043","display_name":"Alan Manning","orcid":"https://orcid.org/0000-0003-4071-2179"},"institutions":[{"id":"https://openalex.org/I100005738","display_name":"Brigham Young University","ror":"https://ror.org/047rhhm47","country_code":"US","type":"education","lineage":["https://openalex.org/I100005738"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Alan Manning","raw_affiliation_strings":["Brigham Young University","Brigham Young University-, USA"],"affiliations":[{"raw_affiliation_string":"Brigham Young University","institution_ids":["https://openalex.org/I100005738"]},{"raw_affiliation_string":"Brigham Young University-, USA","institution_ids":["https://openalex.org/I100005738"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":2,"corresponding_author_ids":["https://openalex.org/A5083529842"],"corresponding_institution_ids":["https://openalex.org/I83809506"],"apc_list":null,"apc_paid":null,"fwci":3.2409,"has_fulltext":false,"cited_by_count":31,"citation_normalized_percentile":{"value":0.91402211,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":89,"max":99},"biblio":{"volume":null,"issue":null,"first_page":"1","last_page":"9"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T12496","display_name":"Color perception and design","score":0.9995999932289124,"subfield":{"id":"https://openalex.org/subfields/3207","display_name":"Social Psychology"},"field":{"id":"https://openalex.org/fields/32","display_name":"Psychology"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T12496","display_name":"Color perception and design","score":0.9995999932289124,"subfield":{"id":"https://openalex.org/subfields/3207","display_name":"Social Psychology"},"field":{"id":"https://openalex.org/fields/32","display_name":"Psychology"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12032","display_name":"Multisensory perception and integration","score":0.9713000059127808,"subfield":{"id":"https://openalex.org/subfields/3205","display_name":"Experimental and Cognitive Psychology"},"field":{"id":"https://openalex.org/fields/32","display_name":"Psychology"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10672","display_name":"Design Education and Practice","score":0.9710000157356262,"subfield":{"id":"https://openalex.org/subfields/2210","display_name":"Mechanical Engineering"},"field":{"id":"https://openalex.org/fields/22","display_name":"Engineering"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/typeface","display_name":"Typeface","score":0.9791736006736755},{"id":"https://openalex.org/keywords/cognitive-psychology","display_name":"Cognitive psychology","score":0.5916188955307007},{"id":"https://openalex.org/keywords/contrast","display_name":"Contrast (vision)","score":0.5672723650932312},{"id":"https://openalex.org/keywords/personality","display_name":"Personality","score":0.5297167301177979},{"id":"https://openalex.org/keywords/psychology","display_name":"Psychology","score":0.5074684023857117},{"id":"https://openalex.org/keywords/tone","display_name":"Tone (literature)","score":0.498812198638916},{"id":"https://openalex.org/keywords/amusement","display_name":"Amusement","score":0.49337974190711975},{"id":"https://openalex.org/keywords/variety","display_name":"Variety (cybernetics)","score":0.46921005845069885},{"id":"https://openalex.org/keywords/empirical-research","display_name":"Empirical research","score":0.42539098858833313},{"id":"https://openalex.org/keywords/big-five-personality-traits","display_name":"Big Five personality traits","score":0.420910120010376},{"id":"https://openalex.org/keywords/legibility","display_name":"Legibility","score":0.4141653776168823},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.3475838303565979},{"id":"https://openalex.org/keywords/social-psychology","display_name":"Social psychology","score":0.31892311573028564},{"id":"https://openalex.org/keywords/artificial-intelligence","display_name":"Artificial intelligence","score":0.22104117274284363},{"id":"https://openalex.org/keywords/mathematics","display_name":"Mathematics","score":0.13046541810035706},{"id":"https://openalex.org/keywords/linguistics","display_name":"Linguistics","score":0.08800491690635681},{"id":"https://openalex.org/keywords/advertising","display_name":"Advertising","score":0.07032328844070435}],"concepts":[{"id":"https://openalex.org/C80797182","wikidata":"https://www.wikidata.org/wiki/Q17451","display_name":"Typeface","level":2,"score":0.9791736006736755},{"id":"https://openalex.org/C180747234","wikidata":"https://www.wikidata.org/wiki/Q23373","display_name":"Cognitive psychology","level":1,"score":0.5916188955307007},{"id":"https://openalex.org/C2776502983","wikidata":"https://www.wikidata.org/wiki/Q690182","display_name":"Contrast (vision)","level":2,"score":0.5672723650932312},{"id":"https://openalex.org/C187288502","wikidata":"https://www.wikidata.org/wiki/Q641118","display_name":"Personality","level":2,"score":0.5297167301177979},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.5074684023857117},{"id":"https://openalex.org/C2780583480","wikidata":"https://www.wikidata.org/wiki/Q1366327","display_name":"Tone (literature)","level":2,"score":0.498812198638916},{"id":"https://openalex.org/C2779056813","wikidata":"https://www.wikidata.org/wiki/Q2844542","display_name":"Amusement","level":2,"score":0.49337974190711975},{"id":"https://openalex.org/C136197465","wikidata":"https://www.wikidata.org/wiki/Q1729295","display_name":"Variety (cybernetics)","level":2,"score":0.46921005845069885},{"id":"https://openalex.org/C120936955","wikidata":"https://www.wikidata.org/wiki/Q2155640","display_name":"Empirical research","level":2,"score":0.42539098858833313},{"id":"https://openalex.org/C2865642","wikidata":"https://www.wikidata.org/wiki/Q378132","display_name":"Big Five personality traits","level":3,"score":0.420910120010376},{"id":"https://openalex.org/C2779332521","wikidata":"https://www.wikidata.org/wiki/Q1820694","display_name":"Legibility","level":2,"score":0.4141653776168823},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.3475838303565979},{"id":"https://openalex.org/C77805123","wikidata":"https://www.wikidata.org/wiki/Q161272","display_name":"Social psychology","level":1,"score":0.31892311573028564},{"id":"https://openalex.org/C154945302","wikidata":"https://www.wikidata.org/wiki/Q11660","display_name":"Artificial intelligence","level":1,"score":0.22104117274284363},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.13046541810035706},{"id":"https://openalex.org/C41895202","wikidata":"https://www.wikidata.org/wiki/Q8162","display_name":"Linguistics","level":1,"score":0.08800491690635681},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.07032328844070435},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.0},{"id":"https://openalex.org/C111919701","wikidata":"https://www.wikidata.org/wiki/Q9135","display_name":"Operating system","level":1,"score":0.0},{"id":"https://openalex.org/C105795698","wikidata":"https://www.wikidata.org/wiki/Q12483","display_name":"Statistics","level":1,"score":0.0},{"id":"https://openalex.org/C138885662","wikidata":"https://www.wikidata.org/wiki/Q5891","display_name":"Philosophy","level":0,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1109/ipcc.2012.6408605","is_oa":false,"landing_page_url":"https://doi.org/10.1109/ipcc.2012.6408605","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"2012 IEEE International Professional Communication Conference","raw_type":"proceedings-article"}],"best_oa_location":null,"sustainable_development_goals":[{"score":0.550000011920929,"display_name":"Quality Education","id":"https://metadata.un.org/sdg/4"}],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":19,"referenced_works":["https://openalex.org/W110677279","https://openalex.org/W1555744635","https://openalex.org/W2043801405","https://openalex.org/W2076184748","https://openalex.org/W2106136953","https://openalex.org/W2150360049","https://openalex.org/W2169166901","https://openalex.org/W2348332954","https://openalex.org/W2487945442","https://openalex.org/W2490301669","https://openalex.org/W2568704726","https://openalex.org/W2991022332","https://openalex.org/W6604515717","https://openalex.org/W6633434906","https://openalex.org/W6682170690","https://openalex.org/W6704787343","https://openalex.org/W6723155414","https://openalex.org/W6732117945","https://openalex.org/W6770525611"],"related_works":["https://openalex.org/W2315638039","https://openalex.org/W4293192346","https://openalex.org/W566288409","https://openalex.org/W4293192544","https://openalex.org/W2092109101","https://openalex.org/W269275357","https://openalex.org/W2233016651","https://openalex.org/W2223073093","https://openalex.org/W4293192153","https://openalex.org/W2093081141"],"abstract_inverted_index":{"Various":[0],"studies":[1],"have":[2,76,88],"correlated":[3],"specific":[4,10,84,90,125,134],"visual":[5],"characteristics":[6],"of":[7,101,116,144],"typefaces":[8],"with":[9],"overall":[11],"emotional":[12,112,135],"effects:":[13],"curvilinear":[14],"forms":[15,57,87],"and":[16,39,55,133],"open":[17],"letter":[18],"shapes":[19],"generally":[20,42,58],"feel":[21,43,59],"\u201cfriendly\u201d":[22],"but":[23,45,61],"also":[24,46,62],"\u201cformal\u201d":[25],"or":[26,48,64],"\u201cinformal,\u201d":[27],"depending":[28,50],"on":[29,51,70],"other":[30,52],"factors;":[31,53],"large":[32],"contrasts":[33],"in":[34,105],"stroke":[35],"widths,":[36],"cap":[37],"height,":[38],"aspect":[40],"ratio":[41],"\u201cinteresting,\u201d":[44],"\u201cattractive\u201d":[47],"\u201caggressive,\u201d":[49],"low-variety":[54],"low-contrast":[56],"\u201cprofessional\u201d":[60],"\u201creliable\u201d":[63],"\u201cboring.\u201d":[65],"Although":[66],"the":[67,89],"current":[68],"findings":[69,143],"typeface":[71,86,119,126,153],"personality":[72],"are":[73],"useful,":[74],"they":[75,94],"not":[77],"indicated":[78,109],"a":[79],"systematic":[80],"explanation":[81],"for":[82],"why":[83],"physical":[85],"emotion":[91],"effects":[92],"that":[93],"do.":[95],"This":[96],"paper":[97],"will":[98],"report":[99],"results":[100],"an":[102],"empirical":[103],"study":[104],"which":[106],"102":[107],"participants":[108],"their":[110],"immediate":[111],"responses":[113],"to":[114,151],"each":[115],"36":[117],"distinct":[118],"designs.":[120],"Results":[121],"support":[122],"correlation":[123],"between":[124],"features":[127],"(variety":[128],"vs.":[129,131,138,140],"contrast":[130],"pattern)":[132],"parameters":[136],"(amusement":[137],"agitation":[139],"focus),":[141],"explaining":[142],"previous":[145],"studies,":[146],"suggesting":[147],"various":[148],"classroom":[149],"approaches":[150],"purpose-driven":[152],"selection.":[154]},"counts_by_year":[{"year":2026,"cited_by_count":1},{"year":2025,"cited_by_count":2},{"year":2024,"cited_by_count":5},{"year":2023,"cited_by_count":3},{"year":2021,"cited_by_count":2},{"year":2020,"cited_by_count":4},{"year":2019,"cited_by_count":1},{"year":2018,"cited_by_count":1},{"year":2017,"cited_by_count":1},{"year":2016,"cited_by_count":2},{"year":2015,"cited_by_count":3},{"year":2014,"cited_by_count":1},{"year":2013,"cited_by_count":5}],"updated_date":"2025-11-06T03:46:38.306776","created_date":"2025-10-10T00:00:00"}
