{"id":"https://openalex.org/W2074787748","doi":"https://doi.org/10.1109/icsai.2014.7009436","title":"Creating an integrated marketing information system","display_name":"Creating an integrated marketing information system","publication_year":2014,"publication_date":"2014-11-01","ids":{"openalex":"https://openalex.org/W2074787748","doi":"https://doi.org/10.1109/icsai.2014.7009436","mag":"2074787748"},"language":"en","primary_location":{"id":"doi:10.1109/icsai.2014.7009436","is_oa":false,"landing_page_url":"https://doi.org/10.1109/icsai.2014.7009436","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"The 2014 2nd International Conference on Systems and Informatics (ICSAI 2014)","raw_type":"proceedings-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5077058863","display_name":"Liu Jian-sen","orcid":null},"institutions":[{"id":"https://openalex.org/I4210126406","display_name":"Xuzhou Construction Machinery Group (China)","ror":"https://ror.org/02y5rmj89","country_code":"CN","type":"company","lineage":["https://openalex.org/I4210126406"]}],"countries":["CN"],"is_corresponding":true,"raw_author_name":"Jian-sen Liu","raw_affiliation_strings":["Xuzhou Construction Machinery Group (XCMG Co.), Xuzhou, China","Xuzhou Construction Machinery, Group (XCMG Co.) Xuzhou, China"],"affiliations":[{"raw_affiliation_string":"Xuzhou Construction Machinery Group (XCMG Co.), Xuzhou, China","institution_ids":["https://openalex.org/I4210126406"]},{"raw_affiliation_string":"Xuzhou Construction Machinery, Group (XCMG Co.) Xuzhou, China","institution_ids":["https://openalex.org/I4210126406"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5030261743","display_name":"Zhai Kun","orcid":null},"institutions":[{"id":"https://openalex.org/I4210126406","display_name":"Xuzhou Construction Machinery Group (China)","ror":"https://ror.org/02y5rmj89","country_code":"CN","type":"company","lineage":["https://openalex.org/I4210126406"]}],"countries":["CN"],"is_corresponding":false,"raw_author_name":"Kun Zhai","raw_affiliation_strings":["Xuzhou Construction Machinery Group (XCMG Co.), Xuzhou, China","Xuzhou Construction Machinery, Group (XCMG Co.) Xuzhou, China"],"affiliations":[{"raw_affiliation_string":"Xuzhou Construction Machinery Group (XCMG Co.), Xuzhou, China","institution_ids":["https://openalex.org/I4210126406"]},{"raw_affiliation_string":"Xuzhou Construction Machinery, Group (XCMG Co.) Xuzhou, China","institution_ids":["https://openalex.org/I4210126406"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5068707167","display_name":"Bin Liu","orcid":"https://orcid.org/0000-0003-2185-1624"},"institutions":[{"id":"https://openalex.org/I4210126406","display_name":"Xuzhou Construction Machinery Group (China)","ror":"https://ror.org/02y5rmj89","country_code":"CN","type":"company","lineage":["https://openalex.org/I4210126406"]}],"countries":["CN"],"is_corresponding":false,"raw_author_name":"Bin Liu","raw_affiliation_strings":["Xuzhou Construction Machinery Group (XCMG Co.), Xuzhou, China","Xuzhou Construction Machinery, Group (XCMG Co.) Xuzhou, China"],"affiliations":[{"raw_affiliation_string":"Xuzhou Construction Machinery Group (XCMG Co.), Xuzhou, China","institution_ids":["https://openalex.org/I4210126406"]},{"raw_affiliation_string":"Xuzhou Construction Machinery, Group (XCMG Co.) Xuzhou, China","institution_ids":["https://openalex.org/I4210126406"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":3,"corresponding_author_ids":["https://openalex.org/A5077058863"],"corresponding_institution_ids":["https://openalex.org/I4210126406"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":0,"citation_normalized_percentile":{"value":0.19756954,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":"2","issue":null,"first_page":"1027","last_page":"1032"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11891","display_name":"Big Data and Business Intelligence","score":0.9646999835968018,"subfield":{"id":"https://openalex.org/subfields/1404","display_name":"Management Information Systems"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T11891","display_name":"Big Data and Business Intelligence","score":0.9646999835968018,"subfield":{"id":"https://openalex.org/subfields/1404","display_name":"Management Information Systems"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.9093999862670898,"subfield":{"id":"https://openalex.org/subfields/1407","display_name":"Organizational Behavior and Human Resource Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/competition","display_name":"Competition (biology)","score":0.5856980681419373},{"id":"https://openalex.org/keywords/order","display_name":"Order (exchange)","score":0.5761731266975403},{"id":"https://openalex.org/keywords/information-system","display_name":"Information system","score":0.5286032557487488},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.5216848850250244},{"id":"https://openalex.org/keywords/marketing","display_name":"Marketing","score":0.49036169052124023},{"id":"https://openalex.org/keywords/management-information-systems","display_name":"Management information systems","score":0.44278424978256226},{"id":"https://openalex.org/keywords/marketing-management","display_name":"Marketing management","score":0.440645307302475},{"id":"https://openalex.org/keywords/market-competition","display_name":"Market competition","score":0.42178812623023987},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.41397079825401306},{"id":"https://openalex.org/keywords/knowledge-management","display_name":"Knowledge management","score":0.4112780690193176},{"id":"https://openalex.org/keywords/engineering","display_name":"Engineering","score":0.13168805837631226},{"id":"https://openalex.org/keywords/economics","display_name":"Economics","score":0.09882757067680359}],"concepts":[{"id":"https://openalex.org/C91306197","wikidata":"https://www.wikidata.org/wiki/Q45767","display_name":"Competition (biology)","level":2,"score":0.5856980681419373},{"id":"https://openalex.org/C182306322","wikidata":"https://www.wikidata.org/wiki/Q1779371","display_name":"Order (exchange)","level":2,"score":0.5761731266975403},{"id":"https://openalex.org/C180198813","wikidata":"https://www.wikidata.org/wiki/Q121182","display_name":"Information system","level":2,"score":0.5286032557487488},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.5216848850250244},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.49036169052124023},{"id":"https://openalex.org/C29848774","wikidata":"https://www.wikidata.org/wiki/Q61905","display_name":"Management information systems","level":3,"score":0.44278424978256226},{"id":"https://openalex.org/C192975520","wikidata":"https://www.wikidata.org/wiki/Q1143466","display_name":"Marketing management","level":2,"score":0.440645307302475},{"id":"https://openalex.org/C2985380958","wikidata":"https://www.wikidata.org/wiki/Q319676","display_name":"Market competition","level":2,"score":0.42178812623023987},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.41397079825401306},{"id":"https://openalex.org/C56739046","wikidata":"https://www.wikidata.org/wiki/Q192060","display_name":"Knowledge management","level":1,"score":0.4112780690193176},{"id":"https://openalex.org/C127413603","wikidata":"https://www.wikidata.org/wiki/Q11023","display_name":"Engineering","level":0,"score":0.13168805837631226},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.09882757067680359},{"id":"https://openalex.org/C34447519","wikidata":"https://www.wikidata.org/wiki/Q179522","display_name":"Market economy","level":1,"score":0.0},{"id":"https://openalex.org/C18903297","wikidata":"https://www.wikidata.org/wiki/Q7150","display_name":"Ecology","level":1,"score":0.0},{"id":"https://openalex.org/C10138342","wikidata":"https://www.wikidata.org/wiki/Q43015","display_name":"Finance","level":1,"score":0.0},{"id":"https://openalex.org/C86803240","wikidata":"https://www.wikidata.org/wiki/Q420","display_name":"Biology","level":0,"score":0.0},{"id":"https://openalex.org/C119599485","wikidata":"https://www.wikidata.org/wiki/Q43035","display_name":"Electrical engineering","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1109/icsai.2014.7009436","is_oa":false,"landing_page_url":"https://doi.org/10.1109/icsai.2014.7009436","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"The 2014 2nd International Conference on Systems and Informatics (ICSAI 2014)","raw_type":"proceedings-article"}],"best_oa_location":null,"sustainable_development_goals":[{"score":0.41999998688697815,"display_name":"Industry, innovation and infrastructure","id":"https://metadata.un.org/sdg/9"}],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":12,"referenced_works":["https://openalex.org/W142831173","https://openalex.org/W364717030","https://openalex.org/W1968287352","https://openalex.org/W1969844555","https://openalex.org/W1972692596","https://openalex.org/W1983773082","https://openalex.org/W1992818739","https://openalex.org/W2160074722","https://openalex.org/W2333032681","https://openalex.org/W6605773070","https://openalex.org/W6612500418","https://openalex.org/W7048861292"],"related_works":["https://openalex.org/W2372217292","https://openalex.org/W2060860721","https://openalex.org/W2184817066","https://openalex.org/W4295836778","https://openalex.org/W182423619","https://openalex.org/W582606261","https://openalex.org/W2003325800","https://openalex.org/W2181808384","https://openalex.org/W2898377102","https://openalex.org/W4232845001"],"abstract_inverted_index":{"Information":[0],"technology":[1],"tool":[2,20],"is":[3],"very":[4],"important":[5],"for":[6,21],"enterprises":[7],"competition":[8],"in":[9,59],"the":[10,33,41,52,63,70],"fierce":[11],"market.":[12],"In":[13],"order":[14],"to":[15,81],"provide":[16],"a":[17],"powerful":[18],"operation":[19],"enterprise,":[22],"we":[23,31],"create":[24],"an":[25],"integrated":[26,34,53],"marketing":[27,37,54],"information":[28,38,55],"system.":[29,39],"Firstly,":[30],"present":[32],"framework":[35],"of":[36,51,67],"Then":[40],"whole":[42],"creation":[43],"processes":[44],"about":[45],"before-sale,":[46],"in-sale":[47],"and":[48,73,76,86],"after-sale":[49],"management":[50],"system":[56,72],"are":[57,78],"explained":[58],"detail.":[60],"Finally,":[61],"with":[62],"actual":[64],"business":[65],"background":[66],"certain":[68],"company,":[69],"proposed":[71],"method's":[74],"validity":[75],"practicability":[77],"proved":[79],"according":[80],"its":[82],"effects":[83],"on":[84],"economic":[85],"social":[87],"benefits.":[88]},"counts_by_year":[],"updated_date":"2025-11-06T03:46:38.306776","created_date":"2025-10-10T00:00:00"}
