{"id":"https://openalex.org/W2954214718","doi":"https://doi.org/10.1109/icip.2019.8802989","title":"An Eye-Tracking Database of Video Advertising","display_name":"An Eye-Tracking Database of Video Advertising","publication_year":2019,"publication_date":"2019-08-26","ids":{"openalex":"https://openalex.org/W2954214718","doi":"https://doi.org/10.1109/icip.2019.8802989","mag":"2954214718"},"language":"en","primary_location":{"id":"doi:10.1109/icip.2019.8802989","is_oa":false,"landing_page_url":"https://doi.org/10.1109/icip.2019.8802989","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"2019 IEEE International Conference on Image Processing (ICIP)","raw_type":"proceedings-article"},"type":"conference-paper","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5036297185","display_name":"Lucie L\u00e9v\u00eaque","orcid":"https://orcid.org/0000-0002-1811-0991"},"institutions":[{"id":"https://openalex.org/I69356397","display_name":"Xi\u2019an Jiaotong-Liverpool University","ror":"https://ror.org/03zmrmn05","country_code":"CN","type":"education","lineage":["https://openalex.org/I69356397"]}],"countries":["CN"],"is_corresponding":false,"raw_author_name":"Lucie Leveque","raw_affiliation_strings":["Xi'an Jiaotong-Liverpool University, Suzhou, China"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Xi'an Jiaotong-Liverpool University, Suzhou, China","institution_ids":["https://openalex.org/I69356397"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5101605853","display_name":"Hantao Liu","orcid":"https://orcid.org/0000-0003-4544-3481"},"institutions":[{"id":"https://openalex.org/I79510175","display_name":"Cardiff University","ror":"https://ror.org/03kk7td41","country_code":"GB","type":"education","lineage":["https://openalex.org/I79510175"]}],"countries":["GB"],"is_corresponding":false,"raw_author_name":"Hantao Liu","raw_affiliation_strings":["Cardiff University, Cardiff, UK"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Cardiff University, Cardiff, UK","institution_ids":["https://openalex.org/I79510175"]}]}],"institutions":[],"countries_distinct_count":2,"institutions_distinct_count":2,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":null,"has_fulltext":false,"cited_by_count":7,"citation_normalized_percentile":null,"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":"425","last_page":"429"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11605","display_name":"Visual Attention and Saliency Detection","score":1.0,"subfield":{"id":"https://openalex.org/subfields/1707","display_name":"Computer Vision and Pattern Recognition"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},"topics":[{"id":"https://openalex.org/T11605","display_name":"Visual Attention and Saliency Detection","score":1.0,"subfield":{"id":"https://openalex.org/subfields/1707","display_name":"Computer Vision and Pattern Recognition"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T11707","display_name":"Gaze Tracking and Assistive Technology","score":0.9977999925613403,"subfield":{"id":"https://openalex.org/subfields/1709","display_name":"Human-Computer Interaction"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T11165","display_name":"Image and Video Quality Assessment","score":0.9846000075340271,"subfield":{"id":"https://openalex.org/subfields/1707","display_name":"Computer Vision and Pattern Recognition"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/eye-tracking","display_name":"Eye tracking","score":0.8664849996566772},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.7850579619407654},{"id":"https://openalex.org/keywords/gaze","display_name":"Gaze","score":0.7188463807106018},{"id":"https://openalex.org/keywords/computer-vision","display_name":"Computer vision","score":0.6764349937438965},{"id":"https://openalex.org/keywords/artificial-intelligence","display_name":"Artificial intelligence","score":0.6634472608566284},{"id":"https://openalex.org/keywords/tracking","display_name":"Tracking (education)","score":0.5838091969490051},{"id":"https://openalex.org/keywords/human-eye","display_name":"Human eye","score":0.5705780982971191},{"id":"https://openalex.org/keywords/visual-attention","display_name":"Visual attention","score":0.5508315563201904},{"id":"https://openalex.org/keywords/eye-movement","display_name":"Eye movement","score":0.48894989490509033},{"id":"https://openalex.org/keywords/video-tracking","display_name":"Video tracking","score":0.4395748972892761},{"id":"https://openalex.org/keywords/video-processing","display_name":"Video processing","score":0.2134011685848236},{"id":"https://openalex.org/keywords/psychology","display_name":"Psychology","score":0.08638492226600647}],"concepts":[{"id":"https://openalex.org/C56461940","wikidata":"https://www.wikidata.org/wiki/Q970687","display_name":"Eye tracking","level":2,"score":0.8664849996566772},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.7850579619407654},{"id":"https://openalex.org/C2779916870","wikidata":"https://www.wikidata.org/wiki/Q14467155","display_name":"Gaze","level":2,"score":0.7188463807106018},{"id":"https://openalex.org/C31972630","wikidata":"https://www.wikidata.org/wiki/Q844240","display_name":"Computer vision","level":1,"score":0.6764349937438965},{"id":"https://openalex.org/C154945302","wikidata":"https://www.wikidata.org/wiki/Q11660","display_name":"Artificial intelligence","level":1,"score":0.6634472608566284},{"id":"https://openalex.org/C2775936607","wikidata":"https://www.wikidata.org/wiki/Q466845","display_name":"Tracking (education)","level":2,"score":0.5838091969490051},{"id":"https://openalex.org/C2781427961","wikidata":"https://www.wikidata.org/wiki/Q430024","display_name":"Human eye","level":2,"score":0.5705780982971191},{"id":"https://openalex.org/C2986089797","wikidata":"https://www.wikidata.org/wiki/Q6501338","display_name":"Visual attention","level":3,"score":0.5508315563201904},{"id":"https://openalex.org/C153050134","wikidata":"https://www.wikidata.org/wiki/Q760256","display_name":"Eye movement","level":2,"score":0.48894989490509033},{"id":"https://openalex.org/C202474056","wikidata":"https://www.wikidata.org/wiki/Q1931635","display_name":"Video tracking","level":3,"score":0.4395748972892761},{"id":"https://openalex.org/C65483669","wikidata":"https://www.wikidata.org/wiki/Q3536669","display_name":"Video processing","level":2,"score":0.2134011685848236},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.08638492226600647},{"id":"https://openalex.org/C26760741","wikidata":"https://www.wikidata.org/wiki/Q160402","display_name":"Perception","level":2,"score":0.0},{"id":"https://openalex.org/C19417346","wikidata":"https://www.wikidata.org/wiki/Q7922","display_name":"Pedagogy","level":1,"score":0.0},{"id":"https://openalex.org/C169760540","wikidata":"https://www.wikidata.org/wiki/Q207011","display_name":"Neuroscience","level":1,"score":0.0}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.1109/icip.2019.8802989","is_oa":false,"landing_page_url":"https://doi.org/10.1109/icip.2019.8802989","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"2019 IEEE International Conference on Image Processing (ICIP)","raw_type":"proceedings-article"},{"id":"pmh:oai:https://orca.cardiff.ac.uk:122157","is_oa":false,"landing_page_url":null,"pdf_url":null,"source":{"id":"https://openalex.org/S4306401195","display_name":"ORCA Online Research @Cardiff (Cardiff University)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"host_organization":"https://openalex.org/I79510175","host_organization_name":"Cardiff University","host_organization_lineage":["https://openalex.org/I79510175"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"acceptedVersion","is_accepted":true,"is_published":false,"raw_source_name":"","raw_type":"Conference or Workshop Item"}],"best_oa_location":null,"sustainable_development_goals":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":15,"referenced_works":["https://openalex.org/W1517086206","https://openalex.org/W1889080157","https://openalex.org/W1989779308","https://openalex.org/W2017245158","https://openalex.org/W2103666701","https://openalex.org/W2112845172","https://openalex.org/W2116023431","https://openalex.org/W2128272608","https://openalex.org/W2133946027","https://openalex.org/W2135957164","https://openalex.org/W2136024742","https://openalex.org/W2592648957","https://openalex.org/W6630781460","https://openalex.org/W6677627389","https://openalex.org/W6680437723"],"related_works":["https://openalex.org/W2161294397","https://openalex.org/W2012644758","https://openalex.org/W2888521082","https://openalex.org/W4362550545","https://openalex.org/W2753186118","https://openalex.org/W3089421211","https://openalex.org/W2152511669","https://openalex.org/W4322630379","https://openalex.org/W2056921885","https://openalex.org/W2589004002"],"abstract_inverted_index":{"Reliably":[0],"predicting":[1],"where":[2,32],"people":[3],"look":[4],"in":[5,81],"images":[6],"and":[7,11,19,79],"videos":[8],"remains":[9],"challenging":[10],"requires":[12],"substantial":[13],"eye-tracking":[14,30,86,103],"data":[15,87,104],"to":[16,55,109],"be":[17],"collected":[18],"analysed":[20],"for":[21,95],"various":[22],"applications.":[23,101],"In":[24],"this":[25],"paper,":[26],"we":[27,43,53],"present":[28],"an":[29],"study":[31],"twenty-eight":[33],"participants":[34],"viewed":[35],"forty":[36],"still":[37],"scenes":[38],"of":[39,92],"video":[40,96],"advertising.":[41],"First,":[42],"analyse":[44],"human":[45,66,78],"attentional":[46],"behaviour":[47],"based":[48],"on":[49],"gaze":[50],"data.":[51],"Then,":[52],"evaluate":[54],"what":[56],"extent":[57],"a":[58,74],"machine":[59,80],"-":[60,63],"saliency":[61,93],"model":[62],"can":[64],"predict":[65],"behaviour.":[67],"Experimental":[68],"results":[69],"show":[70],"that":[71],"there":[72],"is":[73],"significant":[75],"gap":[76],"between":[77],"visual":[82],"saliency.":[83],"The":[84,102],"resulting":[85],"would":[88],"benefit":[89],"the":[90,110],"development":[91],"models":[94],"advertising":[97],"or":[98],"other":[99],"relevant":[100],"are":[105],"made":[106],"publicly":[107],"available":[108],"research":[111],"community.":[112]},"counts_by_year":[{"year":2025,"cited_by_count":4},{"year":2023,"cited_by_count":2},{"year":2021,"cited_by_count":1}],"updated_date":"2026-07-14T23:27:15.235271","created_date":"2025-10-10T00:00:00"}
