{"id":"https://openalex.org/W2073571154","doi":"https://doi.org/10.1109/dbta.2010.5658955","title":"Research on a Multi-Agent Based Marketing Cooperation System","display_name":"Research on a Multi-Agent Based Marketing Cooperation System","publication_year":2010,"publication_date":"2010-11-01","ids":{"openalex":"https://openalex.org/W2073571154","doi":"https://doi.org/10.1109/dbta.2010.5658955","mag":"2073571154"},"language":"en","primary_location":{"id":"doi:10.1109/dbta.2010.5658955","is_oa":false,"landing_page_url":"https://doi.org/10.1109/dbta.2010.5658955","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"2010 2nd International Workshop on Database Technology and Applications","raw_type":"proceedings-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5019444857","display_name":"Hong Zhou","orcid":"https://orcid.org/0000-0001-7393-7126"},"institutions":[{"id":"https://openalex.org/I159948400","display_name":"Jinan University","ror":"https://ror.org/02xe5ns62","country_code":"CN","type":"education","lineage":["https://openalex.org/I159948400"]}],"countries":["CN"],"is_corresponding":true,"raw_author_name":"Hong Zhou","raw_affiliation_strings":["School of Management, JINAN University, Guangzhou, China","Sch. of Manage., JINAN Univ., Guang Zhou, China"],"affiliations":[{"raw_affiliation_string":"School of Management, JINAN University, Guangzhou, China","institution_ids":["https://openalex.org/I159948400"]},{"raw_affiliation_string":"Sch. of Manage., JINAN Univ., Guang Zhou, China","institution_ids":["https://openalex.org/I159948400"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5100338937","display_name":"Huan Liu","orcid":"https://orcid.org/0000-0002-2042-368X"},"institutions":[{"id":"https://openalex.org/I159948400","display_name":"Jinan University","ror":"https://ror.org/02xe5ns62","country_code":"CN","type":"education","lineage":["https://openalex.org/I159948400"]}],"countries":["CN"],"is_corresponding":false,"raw_author_name":"Huan Liu","raw_affiliation_strings":["School of Management, JINAN University, Guangzhou, China","Sch. of Manage., JINAN Univ., Guang Zhou, China"],"affiliations":[{"raw_affiliation_string":"School of Management, JINAN University, Guangzhou, China","institution_ids":["https://openalex.org/I159948400"]},{"raw_affiliation_string":"Sch. of Manage., JINAN Univ., Guang Zhou, China","institution_ids":["https://openalex.org/I159948400"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":2,"corresponding_author_ids":["https://openalex.org/A5019444857"],"corresponding_institution_ids":["https://openalex.org/I159948400"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":1,"citation_normalized_percentile":{"value":0.12263203,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":89,"max":94},"biblio":{"volume":"35","issue":null,"first_page":"1","last_page":"5"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10456","display_name":"Multi-Agent Systems and Negotiation","score":0.9876000285148621,"subfield":{"id":"https://openalex.org/subfields/1702","display_name":"Artificial Intelligence"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},"topics":[{"id":"https://openalex.org/T10456","display_name":"Multi-Agent Systems and Negotiation","score":0.9876000285148621,"subfield":{"id":"https://openalex.org/subfields/1702","display_name":"Artificial Intelligence"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T10679","display_name":"Service-Oriented Architecture and Web Services","score":0.9761999845504761,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T10215","display_name":"Semantic Web and Ontologies","score":0.9725000262260437,"subfield":{"id":"https://openalex.org/subfields/1702","display_name":"Artificial Intelligence"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/jade","display_name":"JADE (particle detector)","score":0.6272528767585754},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.5881861448287964},{"id":"https://openalex.org/keywords/personalization","display_name":"Personalization","score":0.587266206741333},{"id":"https://openalex.org/keywords/negotiation","display_name":"Negotiation","score":0.5414292216300964},{"id":"https://openalex.org/keywords/function","display_name":"Function (biology)","score":0.5180354714393616},{"id":"https://openalex.org/keywords/process","display_name":"Process (computing)","score":0.4919850528240204},{"id":"https://openalex.org/keywords/ontology","display_name":"Ontology","score":0.44850459694862366},{"id":"https://openalex.org/keywords/multi-agent-system","display_name":"Multi-agent system","score":0.4394236207008362},{"id":"https://openalex.org/keywords/marketing-management","display_name":"Marketing management","score":0.4347110986709595},{"id":"https://openalex.org/keywords/focus","display_name":"Focus (optics)","score":0.43280351161956787},{"id":"https://openalex.org/keywords/knowledge-management","display_name":"Knowledge management","score":0.4113011360168457},{"id":"https://openalex.org/keywords/process-management","display_name":"Process management","score":0.37269851565361023},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.3429202437400818},{"id":"https://openalex.org/keywords/marketing","display_name":"Marketing","score":0.2850179374217987},{"id":"https://openalex.org/keywords/world-wide-web","display_name":"World Wide Web","score":0.18793171644210815},{"id":"https://openalex.org/keywords/artificial-intelligence","display_name":"Artificial intelligence","score":0.1011594831943512}],"concepts":[{"id":"https://openalex.org/C2780032874","wikidata":"https://www.wikidata.org/wiki/Q16948557","display_name":"JADE (particle detector)","level":2,"score":0.6272528767585754},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.5881861448287964},{"id":"https://openalex.org/C183003079","wikidata":"https://www.wikidata.org/wiki/Q1000371","display_name":"Personalization","level":2,"score":0.587266206741333},{"id":"https://openalex.org/C199776023","wikidata":"https://www.wikidata.org/wiki/Q202875","display_name":"Negotiation","level":2,"score":0.5414292216300964},{"id":"https://openalex.org/C14036430","wikidata":"https://www.wikidata.org/wiki/Q3736076","display_name":"Function (biology)","level":2,"score":0.5180354714393616},{"id":"https://openalex.org/C98045186","wikidata":"https://www.wikidata.org/wiki/Q205663","display_name":"Process (computing)","level":2,"score":0.4919850528240204},{"id":"https://openalex.org/C25810664","wikidata":"https://www.wikidata.org/wiki/Q44325","display_name":"Ontology","level":2,"score":0.44850459694862366},{"id":"https://openalex.org/C41550386","wikidata":"https://www.wikidata.org/wiki/Q529909","display_name":"Multi-agent system","level":2,"score":0.4394236207008362},{"id":"https://openalex.org/C192975520","wikidata":"https://www.wikidata.org/wiki/Q1143466","display_name":"Marketing management","level":2,"score":0.4347110986709595},{"id":"https://openalex.org/C192209626","wikidata":"https://www.wikidata.org/wiki/Q190909","display_name":"Focus (optics)","level":2,"score":0.43280351161956787},{"id":"https://openalex.org/C56739046","wikidata":"https://www.wikidata.org/wiki/Q192060","display_name":"Knowledge management","level":1,"score":0.4113011360168457},{"id":"https://openalex.org/C195094911","wikidata":"https://www.wikidata.org/wiki/Q14167904","display_name":"Process management","level":1,"score":0.37269851565361023},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.3429202437400818},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.2850179374217987},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.18793171644210815},{"id":"https://openalex.org/C154945302","wikidata":"https://www.wikidata.org/wiki/Q11660","display_name":"Artificial intelligence","level":1,"score":0.1011594831943512},{"id":"https://openalex.org/C78458016","wikidata":"https://www.wikidata.org/wiki/Q840400","display_name":"Evolutionary biology","level":1,"score":0.0},{"id":"https://openalex.org/C138885662","wikidata":"https://www.wikidata.org/wiki/Q5891","display_name":"Philosophy","level":0,"score":0.0},{"id":"https://openalex.org/C199539241","wikidata":"https://www.wikidata.org/wiki/Q7748","display_name":"Law","level":1,"score":0.0},{"id":"https://openalex.org/C120665830","wikidata":"https://www.wikidata.org/wiki/Q14620","display_name":"Optics","level":1,"score":0.0},{"id":"https://openalex.org/C109214941","wikidata":"https://www.wikidata.org/wiki/Q18334","display_name":"Particle physics","level":1,"score":0.0},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.0},{"id":"https://openalex.org/C111472728","wikidata":"https://www.wikidata.org/wiki/Q9471","display_name":"Epistemology","level":1,"score":0.0},{"id":"https://openalex.org/C111919701","wikidata":"https://www.wikidata.org/wiki/Q9135","display_name":"Operating system","level":1,"score":0.0},{"id":"https://openalex.org/C121332964","wikidata":"https://www.wikidata.org/wiki/Q413","display_name":"Physics","level":0,"score":0.0},{"id":"https://openalex.org/C86803240","wikidata":"https://www.wikidata.org/wiki/Q420","display_name":"Biology","level":0,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1109/dbta.2010.5658955","is_oa":false,"landing_page_url":"https://doi.org/10.1109/dbta.2010.5658955","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"2010 2nd International Workshop on Database Technology and Applications","raw_type":"proceedings-article"}],"best_oa_location":null,"sustainable_development_goals":[{"display_name":"Partnerships for the goals","score":0.4399999976158142,"id":"https://metadata.un.org/sdg/17"}],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":6,"referenced_works":["https://openalex.org/W1524870477","https://openalex.org/W2068394020","https://openalex.org/W2074123433","https://openalex.org/W2137079713","https://openalex.org/W2140923664","https://openalex.org/W6631438501"],"related_works":["https://openalex.org/W4293167945","https://openalex.org/W2388370403","https://openalex.org/W2387479890","https://openalex.org/W3126578166","https://openalex.org/W2351468457","https://openalex.org/W2967308338","https://openalex.org/W2134193488","https://openalex.org/W2116814982","https://openalex.org/W2108086216","https://openalex.org/W2140308918"],"abstract_inverted_index":{"While":[0],"customers":[1,42],"are":[2,45,52],"becoming":[3],"more":[4,6],"and":[5,41,47,84],"personalization,":[7],"it":[8],"has":[9],"practical":[10],"meaning":[11],"to":[12,91],"develop":[13],"an":[14],"intelligent":[15],"marketing":[16,44,50,58,78],"system":[17,80],"with":[18],"the":[19,29,35,55,62,85,94],"function":[20,51],"of":[21,33,65],"automatic":[22],"interaction.":[23],"In":[24],"this":[25],"paper,":[26],"after":[27],"analyzing":[28],"purchase":[30],"decision":[31],"process":[32,38,64],"customers,":[34],"primary":[36],"interaction":[37],"between":[39],"enterprise":[40],"in":[43],"generalized":[46],"some":[48],"special":[49],"encapsulated":[53],"as":[54,61],"agent,":[56],"thus":[57],"is":[59,82,88,97],"regard":[60],"cooperation":[63,79],"various":[66],"agents":[67],"cooperating":[68],"focus":[69],"on":[70,73],"demands.":[71],"Based":[72],"that,":[74],"a":[75],"multi-agent":[76],"based":[77],"(MAMCS)":[81],"established":[83],"agent":[86],"ontology":[87],"designed":[89],"according":[90],"JADE,":[92],"finally":[93],"negotiation":[95],"mechanism":[96],"built.":[98]},"counts_by_year":[{"year":2022,"cited_by_count":1}],"updated_date":"2025-11-06T03:46:38.306776","created_date":"2025-10-10T00:00:00"}
