{"id":"https://openalex.org/W4210317159","doi":"https://doi.org/10.1108/k-09-2021-0872","title":"The optimal buyback promotion strategy considering consumers' multichannel psychological acquisition","display_name":"The optimal buyback promotion strategy considering consumers' multichannel psychological acquisition","publication_year":2022,"publication_date":"2022-02-02","ids":{"openalex":"https://openalex.org/W4210317159","doi":"https://doi.org/10.1108/k-09-2021-0872"},"language":"en","primary_location":{"id":"doi:10.1108/k-09-2021-0872","is_oa":false,"landing_page_url":"https://doi.org/10.1108/k-09-2021-0872","pdf_url":null,"source":{"id":"https://openalex.org/S168682784","display_name":"Kybernetes","issn_l":"0368-492X","issn":["0368-492X","1758-7883"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319811","host_organization_name":"Emerald Publishing Limited","host_organization_lineage":["https://openalex.org/P4310319811"],"host_organization_lineage_names":["Emerald Publishing Limited"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Kybernetes","raw_type":"journal-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5034228973","display_name":"Yuqian Zhou","orcid":"https://orcid.org/0000-0001-6629-6148"},"institutions":[{"id":"https://openalex.org/I126520041","display_name":"University of Science and Technology of China","ror":"https://ror.org/04c4dkn09","country_code":"CN","type":"education","lineage":["https://openalex.org/I126520041","https://openalex.org/I19820366"]}],"countries":["CN"],"is_corresponding":true,"raw_author_name":"Yuqian Zhou","raw_affiliation_strings":["School of Management, University of Science and Technology of China, Hefei, PR China"],"affiliations":[{"raw_affiliation_string":"School of Management, University of Science and Technology of China, Hefei, PR China","institution_ids":["https://openalex.org/I126520041"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5032806908","display_name":"Gongbing Bi","orcid":null},"institutions":[{"id":"https://openalex.org/I126520041","display_name":"University of Science and Technology of China","ror":"https://ror.org/04c4dkn09","country_code":"CN","type":"education","lineage":["https://openalex.org/I126520041","https://openalex.org/I19820366"]}],"countries":["CN"],"is_corresponding":false,"raw_author_name":"Gongbing Bi","raw_affiliation_strings":["School of Management, University of Science and Technology of China, Hefei, PR China"],"affiliations":[{"raw_affiliation_string":"School of Management, University of Science and Technology of China, Hefei, PR China","institution_ids":["https://openalex.org/I126520041"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5073535763","display_name":"Jiancheng Lv","orcid":"https://orcid.org/0000-0001-6551-3884"},"institutions":[{"id":"https://openalex.org/I126520041","display_name":"University of Science and Technology of China","ror":"https://ror.org/04c4dkn09","country_code":"CN","type":"education","lineage":["https://openalex.org/I126520041","https://openalex.org/I19820366"]}],"countries":["CN"],"is_corresponding":false,"raw_author_name":"Jiancheng Lv","raw_affiliation_strings":["School of Management, University of Science and Technology of China, Hefei, PR China"],"affiliations":[{"raw_affiliation_string":"School of Management, University of Science and Technology of China, Hefei, PR China","institution_ids":["https://openalex.org/I126520041"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5087742625","display_name":"Hongping Li","orcid":"https://orcid.org/0000-0002-4332-7543"},"institutions":[{"id":"https://openalex.org/I140221134","display_name":"Anhui Agricultural University","ror":"https://ror.org/0327f3359","country_code":"CN","type":"education","lineage":["https://openalex.org/I140221134"]}],"countries":["CN"],"is_corresponding":false,"raw_author_name":"Hongping Li","raw_affiliation_strings":["College of Economics and Management, Anhui Agricultural University, Hefei, PR China"],"affiliations":[{"raw_affiliation_string":"College of Economics and Management, Anhui Agricultural University, Hefei, PR China","institution_ids":["https://openalex.org/I140221134"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":4,"corresponding_author_ids":["https://openalex.org/A5034228973"],"corresponding_institution_ids":["https://openalex.org/I126520041"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":0,"citation_normalized_percentile":{"value":0.01316452,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":"52","issue":"6","first_page":"2181","last_page":"2204"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T12659","display_name":"Innovation Diffusion and Forecasting","score":0.9990000128746033,"subfield":{"id":"https://openalex.org/subfields/1803","display_name":"Management Science and Operations Research"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T12659","display_name":"Innovation Diffusion and Forecasting","score":0.9990000128746033,"subfield":{"id":"https://openalex.org/subfields/1803","display_name":"Management Science and Operations Research"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","score":0.9944999814033508,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10328","display_name":"Supply Chain and Inventory Management","score":0.9934999942779541,"subfield":{"id":"https://openalex.org/subfields/1404","display_name":"Management Information Systems"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/marketing","display_name":"Marketing","score":0.5154339075088501},{"id":"https://openalex.org/keywords/promotion","display_name":"Promotion (chess)","score":0.5092343091964722},{"id":"https://openalex.org/keywords/profit-maximization","display_name":"Profit maximization","score":0.4629773497581482},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.4545130729675293},{"id":"https://openalex.org/keywords/context","display_name":"Context (archaeology)","score":0.4461633563041687},{"id":"https://openalex.org/keywords/competitor-analysis","display_name":"Competitor analysis","score":0.43980586528778076},{"id":"https://openalex.org/keywords/originality","display_name":"Originality","score":0.4205501079559326},{"id":"https://openalex.org/keywords/maximization","display_name":"Maximization","score":0.4166659116744995},{"id":"https://openalex.org/keywords/profit","display_name":"Profit (economics)","score":0.4088985323905945},{"id":"https://openalex.org/keywords/microeconomics","display_name":"Microeconomics","score":0.3679433763027191},{"id":"https://openalex.org/keywords/economics","display_name":"Economics","score":0.3473842442035675},{"id":"https://openalex.org/keywords/qualitative-research","display_name":"Qualitative research","score":0.09656399488449097}],"concepts":[{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.5154339075088501},{"id":"https://openalex.org/C98147612","wikidata":"https://www.wikidata.org/wiki/Q215599","display_name":"Promotion (chess)","level":3,"score":0.5092343091964722},{"id":"https://openalex.org/C2777780509","wikidata":"https://www.wikidata.org/wiki/Q1377422","display_name":"Profit maximization","level":3,"score":0.4629773497581482},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.4545130729675293},{"id":"https://openalex.org/C2779343474","wikidata":"https://www.wikidata.org/wiki/Q3109175","display_name":"Context (archaeology)","level":2,"score":0.4461633563041687},{"id":"https://openalex.org/C127576917","wikidata":"https://www.wikidata.org/wiki/Q624630","display_name":"Competitor analysis","level":2,"score":0.43980586528778076},{"id":"https://openalex.org/C2776950860","wikidata":"https://www.wikidata.org/wiki/Q2914681","display_name":"Originality","level":3,"score":0.4205501079559326},{"id":"https://openalex.org/C2776330181","wikidata":"https://www.wikidata.org/wiki/Q18358244","display_name":"Maximization","level":2,"score":0.4166659116744995},{"id":"https://openalex.org/C181622380","wikidata":"https://www.wikidata.org/wiki/Q26911","display_name":"Profit (economics)","level":2,"score":0.4088985323905945},{"id":"https://openalex.org/C175444787","wikidata":"https://www.wikidata.org/wiki/Q39072","display_name":"Microeconomics","level":1,"score":0.3679433763027191},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.3473842442035675},{"id":"https://openalex.org/C190248442","wikidata":"https://www.wikidata.org/wiki/Q839486","display_name":"Qualitative research","level":2,"score":0.09656399488449097},{"id":"https://openalex.org/C94625758","wikidata":"https://www.wikidata.org/wiki/Q7163","display_name":"Politics","level":2,"score":0.0},{"id":"https://openalex.org/C151730666","wikidata":"https://www.wikidata.org/wiki/Q7205","display_name":"Paleontology","level":1,"score":0.0},{"id":"https://openalex.org/C199539241","wikidata":"https://www.wikidata.org/wiki/Q7748","display_name":"Law","level":1,"score":0.0},{"id":"https://openalex.org/C86803240","wikidata":"https://www.wikidata.org/wiki/Q420","display_name":"Biology","level":0,"score":0.0},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.0},{"id":"https://openalex.org/C36289849","wikidata":"https://www.wikidata.org/wiki/Q34749","display_name":"Social science","level":1,"score":0.0},{"id":"https://openalex.org/C144024400","wikidata":"https://www.wikidata.org/wiki/Q21201","display_name":"Sociology","level":0,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1108/k-09-2021-0872","is_oa":false,"landing_page_url":"https://doi.org/10.1108/k-09-2021-0872","pdf_url":null,"source":{"id":"https://openalex.org/S168682784","display_name":"Kybernetes","issn_l":"0368-492X","issn":["0368-492X","1758-7883"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319811","host_organization_name":"Emerald Publishing Limited","host_organization_lineage":["https://openalex.org/P4310319811"],"host_organization_lineage_names":["Emerald Publishing Limited"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Kybernetes","raw_type":"journal-article"}],"best_oa_location":null,"sustainable_development_goals":[{"score":0.4399999976158142,"display_name":"Industry, innovation and infrastructure","id":"https://metadata.un.org/sdg/9"}],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":42,"referenced_works":["https://openalex.org/W1998017677","https://openalex.org/W2015954563","https://openalex.org/W2036502414","https://openalex.org/W2037827846","https://openalex.org/W2050646562","https://openalex.org/W2088403951","https://openalex.org/W2110980416","https://openalex.org/W2111560289","https://openalex.org/W2120581274","https://openalex.org/W2123632654","https://openalex.org/W2167467418","https://openalex.org/W2169869479","https://openalex.org/W2177210266","https://openalex.org/W2181262370","https://openalex.org/W2264857600","https://openalex.org/W2548589691","https://openalex.org/W2611697445","https://openalex.org/W2770696452","https://openalex.org/W2786047332","https://openalex.org/W2799802180","https://openalex.org/W2913136873","https://openalex.org/W2914022224","https://openalex.org/W2916363354","https://openalex.org/W2920523479","https://openalex.org/W2946499721","https://openalex.org/W2946691887","https://openalex.org/W2961624510","https://openalex.org/W2964208143","https://openalex.org/W2973005514","https://openalex.org/W3013399359","https://openalex.org/W3025993156","https://openalex.org/W3083157650","https://openalex.org/W3083521382","https://openalex.org/W3122348368","https://openalex.org/W3124376126","https://openalex.org/W3133133326","https://openalex.org/W3172592602","https://openalex.org/W3176179070","https://openalex.org/W3188899513","https://openalex.org/W3192337559","https://openalex.org/W3195993614","https://openalex.org/W4251472777"],"related_works":["https://openalex.org/W3090285145","https://openalex.org/W207037044","https://openalex.org/W3125420904","https://openalex.org/W2620764680","https://openalex.org/W35172682","https://openalex.org/W1646737067","https://openalex.org/W3125541314","https://openalex.org/W1812883806","https://openalex.org/W2095602320","https://openalex.org/W2001600526"],"abstract_inverted_index":{"Purpose":[0],"This":[1,184],"paper":[2],"aims":[3],"to":[4,47,92,110,197,210,236],"develop":[5],"an":[6],"optimal":[7],"buyback":[8,53,147,172,199,217,245],"promotion":[9,148,200,240],"strategy":[10,15,173,241],"for":[11,195,215],"enterprises,":[12,74],"including":[13],"multibuyback":[14,103,153,239],"and":[16,27,38,65,75,137,192],"self-buyback":[17],"strategy,":[18],"taking":[19],"both":[20],"the":[21,35,41,49,56,60,62,66,73,76,96,102,122,131,138,144,166,171,204,223,226,234,238,248,252],"consumer's":[22,139],"multichannel":[23,140],"psychological":[24,141],"acquisition":[25,142],"attributes":[26],"remaining":[28,134],"market":[29,70,135],"into":[30],"account.":[31],"Design/methodology/approach":[32],"Based":[33],"on":[34,68],"game":[36],"theory":[37],"Hotelling":[39],"model,":[40],"authors":[42,77,97,167,205,253],"formulate":[43],"a":[44,187,212,243],"new":[45,207,244],"model":[46],"study":[48,185,230],"equilibrium":[50],"of":[51,59,72,87,133,146,175,225,233],"different":[52,178,216],"models,":[54],"given":[55],"utility":[57],"maximization":[58,64],"consumers,":[61],"profit":[63],"constraint":[67],"nondecreasing":[69],"share":[71,136],"conduct":[78],"comparative":[79],"analysis.":[80],"Findings":[81],"Intuitively,":[82],"enterprises":[83,105,196],"buying":[84],"back":[85],"products":[86,158],"other":[88],"brands":[89],"would":[90],"appeal":[91],"some":[93],"consumers.":[94],"However,":[95],"find":[98],"that":[99,170],"after":[100,151],"implementing":[101,152],"scheme,":[104,154],"may":[106],"not":[107,255],"be":[108],"able":[109],"seize":[111],"competitors'":[112],"markets":[113],"or":[114],"even":[115],"lose":[116],"their":[117],"original":[118],"customer":[119],"base":[120],"in":[121,125,219],"context":[123],"considered":[124],"this":[126,229],"article":[127],"counterintuitive.":[128],"In":[129,202],"addition,":[130,203],"size":[132],"affect":[143],"choice":[145],"strategies.":[149,201],"Moreover,":[150],"customers":[155],"with":[156,177],"old":[157],"subsidize":[159],"those":[160],"who":[161],"receive":[162],"additional":[163],"discounts.":[164],"Finally,":[165],"point":[168],"out":[169],"choices":[174],"companies":[176],"goal-oriented":[179],"are":[180],"diverse.":[181],"Practical":[182],"implications":[183],"has":[186],"very":[188],"solid":[189],"realistic":[190],"background":[191],"provides":[193],"guidance":[194],"implement":[198],"unearth":[206],"influencing":[208,250],"factors":[209,251],"provide":[211],"reasonable":[213],"explanation":[214],"strategies":[218],"reality.":[220],"Originality/value":[221],"To":[222],"best":[224],"authors\u2019":[227],"knowledge,":[228],"is":[231],"one":[232],"first":[235],"explore":[237],"as":[242],"method,":[246],"where":[247],"two":[249],"have":[254],"been":[256],"proposed":[257],"so":[258],"far.":[259]},"counts_by_year":[],"updated_date":"2025-11-06T03:46:38.306776","created_date":"2025-10-10T00:00:00"}
