{"id":"https://openalex.org/W2605513674","doi":"https://doi.org/10.1108/k-03-2016-0049","title":"Platform investment strategy on reducing transaction costs","display_name":"Platform investment strategy on reducing transaction costs","publication_year":2017,"publication_date":"2017-04-10","ids":{"openalex":"https://openalex.org/W2605513674","doi":"https://doi.org/10.1108/k-03-2016-0049","mag":"2605513674"},"language":"en","primary_location":{"id":"doi:10.1108/k-03-2016-0049","is_oa":false,"landing_page_url":"https://doi.org/10.1108/k-03-2016-0049","pdf_url":null,"source":{"id":"https://openalex.org/S168682784","display_name":"Kybernetes","issn_l":"0368-492X","issn":["0368-492X","1758-7883"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319811","host_organization_name":"Emerald Publishing Limited","host_organization_lineage":["https://openalex.org/P4310319811"],"host_organization_lineage_names":["Emerald Publishing Limited"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Kybernetes","raw_type":"journal-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5046910090","display_name":"Shanshan Zhang","orcid":"https://orcid.org/0000-0002-6802-8769"},"institutions":[{"id":"https://openalex.org/I14894300","display_name":"Foshan University","ror":"https://ror.org/02xvvvp28","country_code":"CN","type":"education","lineage":["https://openalex.org/I14894300"]}],"countries":["CN"],"is_corresponding":true,"raw_author_name":"Shanshan Zhang","raw_affiliation_strings":["School of Business and Law, Foshan University, Foshan, China"],"affiliations":[{"raw_affiliation_string":"School of Business and Law, Foshan University, Foshan, China","institution_ids":["https://openalex.org/I14894300"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5042847852","display_name":"Ping He","orcid":"https://orcid.org/0000-0002-3751-9610"},"institutions":[{"id":"https://openalex.org/I90610280","display_name":"South China University of Technology","ror":"https://ror.org/0530pts50","country_code":"CN","type":"education","lineage":["https://openalex.org/I90610280"]}],"countries":["CN"],"is_corresponding":false,"raw_author_name":"Ping He","raw_affiliation_strings":["School of Business Administration, South China University of Technology, Guangzhou, China"],"affiliations":[{"raw_affiliation_string":"School of Business Administration, South China University of Technology, Guangzhou, China","institution_ids":["https://openalex.org/I90610280"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":2,"corresponding_author_ids":["https://openalex.org/A5046910090"],"corresponding_institution_ids":["https://openalex.org/I14894300"],"apc_list":null,"apc_paid":null,"fwci":1.3122,"has_fulltext":false,"cited_by_count":5,"citation_normalized_percentile":{"value":0.86524269,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":89,"max":94},"biblio":{"volume":"46","issue":"5","first_page":"893","last_page":"911"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11437","display_name":"Digital Platforms and Economics","score":0.9997000098228455,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T11437","display_name":"Digital Platforms and Economics","score":0.9997000098228455,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","score":0.9937000274658203,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13402","display_name":"Business Strategy and Innovation","score":0.9815999865531921,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/transaction-cost","display_name":"Transaction cost","score":0.7796832323074341},{"id":"https://openalex.org/keywords/database-transaction","display_name":"Database transaction","score":0.6903699636459351},{"id":"https://openalex.org/keywords/competition","display_name":"Competition (biology)","score":0.6575465798377991},{"id":"https://openalex.org/keywords/investment","display_name":"Investment (military)","score":0.656071662902832},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.6046984791755676},{"id":"https://openalex.org/keywords/microeconomics","display_name":"Microeconomics","score":0.48749828338623047},{"id":"https://openalex.org/keywords/operations-research","display_name":"Operations research","score":0.48683279752731323},{"id":"https://openalex.org/keywords/reduction","display_name":"Reduction (mathematics)","score":0.4788667857646942},{"id":"https://openalex.org/keywords/originality","display_name":"Originality","score":0.45265477895736694},{"id":"https://openalex.org/keywords/cost-reduction","display_name":"Cost reduction","score":0.43072906136512756},{"id":"https://openalex.org/keywords/industrial-organization","display_name":"Industrial organization","score":0.4216423034667969},{"id":"https://openalex.org/keywords/investment-decisions","display_name":"Investment decisions","score":0.42112284898757935},{"id":"https://openalex.org/keywords/economics","display_name":"Economics","score":0.40767902135849},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.3651292324066162},{"id":"https://openalex.org/keywords/marketing","display_name":"Marketing","score":0.21818682551383972},{"id":"https://openalex.org/keywords/production","display_name":"Production (economics)","score":0.17045554518699646},{"id":"https://openalex.org/keywords/mathematics","display_name":"Mathematics","score":0.15666994452476501},{"id":"https://openalex.org/keywords/database","display_name":"Database","score":0.13383382558822632}],"concepts":[{"id":"https://openalex.org/C98965940","wikidata":"https://www.wikidata.org/wiki/Q877496","display_name":"Transaction cost","level":2,"score":0.7796832323074341},{"id":"https://openalex.org/C75949130","wikidata":"https://www.wikidata.org/wiki/Q848010","display_name":"Database transaction","level":2,"score":0.6903699636459351},{"id":"https://openalex.org/C91306197","wikidata":"https://www.wikidata.org/wiki/Q45767","display_name":"Competition (biology)","level":2,"score":0.6575465798377991},{"id":"https://openalex.org/C27548731","wikidata":"https://www.wikidata.org/wiki/Q88272","display_name":"Investment (military)","level":3,"score":0.656071662902832},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.6046984791755676},{"id":"https://openalex.org/C175444787","wikidata":"https://www.wikidata.org/wiki/Q39072","display_name":"Microeconomics","level":1,"score":0.48749828338623047},{"id":"https://openalex.org/C42475967","wikidata":"https://www.wikidata.org/wiki/Q194292","display_name":"Operations research","level":1,"score":0.48683279752731323},{"id":"https://openalex.org/C111335779","wikidata":"https://www.wikidata.org/wiki/Q3454686","display_name":"Reduction (mathematics)","level":2,"score":0.4788667857646942},{"id":"https://openalex.org/C2776950860","wikidata":"https://www.wikidata.org/wiki/Q2914681","display_name":"Originality","level":3,"score":0.45265477895736694},{"id":"https://openalex.org/C2778820799","wikidata":"https://www.wikidata.org/wiki/Q3454688","display_name":"Cost reduction","level":2,"score":0.43072906136512756},{"id":"https://openalex.org/C40700","wikidata":"https://www.wikidata.org/wiki/Q1411783","display_name":"Industrial organization","level":1,"score":0.4216423034667969},{"id":"https://openalex.org/C2778865806","wikidata":"https://www.wikidata.org/wiki/Q6060850","display_name":"Investment decisions","level":3,"score":0.42112284898757935},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.40767902135849},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.3651292324066162},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.21818682551383972},{"id":"https://openalex.org/C2778348673","wikidata":"https://www.wikidata.org/wiki/Q739302","display_name":"Production (economics)","level":2,"score":0.17045554518699646},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.15666994452476501},{"id":"https://openalex.org/C77088390","wikidata":"https://www.wikidata.org/wiki/Q8513","display_name":"Database","level":1,"score":0.13383382558822632},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.0},{"id":"https://openalex.org/C18903297","wikidata":"https://www.wikidata.org/wiki/Q7150","display_name":"Ecology","level":1,"score":0.0},{"id":"https://openalex.org/C94625758","wikidata":"https://www.wikidata.org/wiki/Q7163","display_name":"Politics","level":2,"score":0.0},{"id":"https://openalex.org/C2524010","wikidata":"https://www.wikidata.org/wiki/Q8087","display_name":"Geometry","level":1,"score":0.0},{"id":"https://openalex.org/C11012388","wikidata":"https://www.wikidata.org/wiki/Q170658","display_name":"Creativity","level":2,"score":0.0},{"id":"https://openalex.org/C86803240","wikidata":"https://www.wikidata.org/wiki/Q420","display_name":"Biology","level":0,"score":0.0},{"id":"https://openalex.org/C199539241","wikidata":"https://www.wikidata.org/wiki/Q7748","display_name":"Law","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1108/k-03-2016-0049","is_oa":false,"landing_page_url":"https://doi.org/10.1108/k-03-2016-0049","pdf_url":null,"source":{"id":"https://openalex.org/S168682784","display_name":"Kybernetes","issn_l":"0368-492X","issn":["0368-492X","1758-7883"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319811","host_organization_name":"Emerald Publishing Limited","host_organization_lineage":["https://openalex.org/P4310319811"],"host_organization_lineage_names":["Emerald Publishing Limited"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Kybernetes","raw_type":"journal-article"}],"best_oa_location":null,"sustainable_development_goals":[],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":16,"referenced_works":["https://openalex.org/W1510618420","https://openalex.org/W2015930340","https://openalex.org/W2027594970","https://openalex.org/W2032285541","https://openalex.org/W2038321004","https://openalex.org/W2085225290","https://openalex.org/W2111475084","https://openalex.org/W2115158412","https://openalex.org/W2124687760","https://openalex.org/W2161209922","https://openalex.org/W2169865495","https://openalex.org/W2337748742","https://openalex.org/W3021909905","https://openalex.org/W3122093892","https://openalex.org/W3122199748","https://openalex.org/W3123017190"],"related_works":["https://openalex.org/W2593155302","https://openalex.org/W2041415459","https://openalex.org/W3126095231","https://openalex.org/W2072812638","https://openalex.org/W2352855287","https://openalex.org/W2378906650","https://openalex.org/W2384288445","https://openalex.org/W2382526412","https://openalex.org/W4200071106","https://openalex.org/W2364610767"],"abstract_inverted_index":{"Purpose":[0],"This":[1,209],"paper":[2,182],"aims":[3],"to":[4,22,35,52,74,85,131],"investigate":[5],"the":[6,24,28,37,54,61,69,80,86,99,106,116,132,142,164,167,170,177,190,197,207],"investment":[7,100,191],"strategy":[8],"of":[9,17,27,40,63,111,127,166,202],"a":[10,41,94,103,185,194],"two-sided":[11,42],"platform":[12,43,95,171,186],"on":[13,44],"reducing":[14],"transaction":[15,71,82,108,178,199],"costs":[16,72,83,109,179,200],"two":[18,112,203],"user":[19,65,113,204],"sides":[20,114,205],"and":[21,46,152,169],"study":[23],"pricing":[25,45],"problem":[26],"platform.":[29],"Design/methodology/approach":[30],"Mathematical":[31],"derivation":[32],"is":[33,50,58,90,150,155],"used":[34,51],"compute":[36],"optimal":[38],"decisions":[39,165],"investment.":[47],"Numerical":[48],"analysis":[49],"illustrate":[53],"findings.":[55],"Findings":[56],"It":[57,89],"found":[59,92,214],"that":[60,93,105,184,196],"demand":[62],"one":[64,147],"side":[66,76],"decreases":[67],"in":[68,79,101,123,141,192,215],"maximal":[70,81,107,198],"reduction":[73,84],"this":[75,124,181],"but":[77],"increases":[78],"other":[87,161],"side.":[88],"also":[91],"should":[96,187],"never":[97,188],"choose":[98,189],"such":[102,193],"way":[104,195],"reductions":[110,201],"are":[115,206],"same.":[117,208],"Research":[118],"limitations/implications":[119],"Several":[120],"limitations":[121,135],"exist":[122,129],"paper,":[125],"most":[126],"which":[128],"due":[130],"assumptions.":[133],"These":[134],"could":[136],"be":[137,173],"good":[138],"research":[139],"directions":[140],"future.":[143],"For":[144],"example,":[145],"only":[146],"platform\u2019s":[148],"decision":[149],"considered,":[151],"platforms\u2019":[153,162],"competition":[154],"not":[156,212],"taken":[157],"into":[158],"account.":[159],"Considering":[160],"competition,":[163],"users":[168],"would":[172],"different.":[174],"Originality/value":[175],"From":[176],"perspective,":[180],"finds":[183],"conclusion":[210],"has":[211],"been":[213],"previous":[216],"literature.":[217]},"counts_by_year":[{"year":2023,"cited_by_count":1},{"year":2021,"cited_by_count":1},{"year":2020,"cited_by_count":1},{"year":2019,"cited_by_count":1},{"year":2018,"cited_by_count":1}],"updated_date":"2025-11-06T03:46:38.306776","created_date":"2025-10-10T00:00:00"}
