{"id":"https://openalex.org/W4413990348","doi":"https://doi.org/10.1080/10447318.2025.2551043","title":"Designing Metaverse-Ready Commercial Streets: An AR-Driven Consumption Model for Chinese Urban Contexts","display_name":"Designing Metaverse-Ready Commercial Streets: An AR-Driven Consumption Model for Chinese Urban Contexts","publication_year":2025,"publication_date":"2025-09-04","ids":{"openalex":"https://openalex.org/W4413990348","doi":"https://doi.org/10.1080/10447318.2025.2551043"},"language":"en","primary_location":{"id":"doi:10.1080/10447318.2025.2551043","is_oa":false,"landing_page_url":"https://doi.org/10.1080/10447318.2025.2551043","pdf_url":null,"source":{"id":"https://openalex.org/S165559636","display_name":"International Journal of Human-Computer Interaction","issn_l":"1044-7318","issn":["1044-7318","1532-7590"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310320547","host_organization_name":"Taylor & Francis","host_organization_lineage":["https://openalex.org/P4310320547"],"host_organization_lineage_names":["Taylor & Francis"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"International Journal of Human\u2013Computer Interaction","raw_type":"journal-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5104205115","display_name":"Jing Liang","orcid":null},"institutions":[{"id":"https://openalex.org/I116953780","display_name":"Tongji University","ror":"https://ror.org/03rc6as71","country_code":"CN","type":"education","lineage":["https://openalex.org/I116953780"]}],"countries":["CN"],"is_corresponding":true,"raw_author_name":"Jing Liang","raw_affiliation_strings":["College of Design and Innovation, Tongji University"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"College of Design and Innovation, Tongji University","institution_ids":["https://openalex.org/I116953780"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5100595436","display_name":"Siqi Fan","orcid":null},"institutions":[{"id":"https://openalex.org/I116953780","display_name":"Tongji University","ror":"https://ror.org/03rc6as71","country_code":"CN","type":"education","lineage":["https://openalex.org/I116953780"]}],"countries":["CN"],"is_corresponding":false,"raw_author_name":"Siqi Fan","raw_affiliation_strings":["College of Design and Innovation, Tongji University"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"College of Design and Innovation, Tongji University","institution_ids":["https://openalex.org/I116953780"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5104205115"],"corresponding_institution_ids":["https://openalex.org/I116953780"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":0,"citation_normalized_percentile":{"value":0.1963389,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":"42","issue":"8","first_page":"6101","last_page":"6119"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10648","display_name":"Virtual Reality Applications and Impacts","score":0.9833999872207642,"subfield":{"id":"https://openalex.org/subfields/1709","display_name":"Human-Computer Interaction"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},"topics":[{"id":"https://openalex.org/T10648","display_name":"Virtual Reality Applications and Impacts","score":0.9833999872207642,"subfield":{"id":"https://openalex.org/subfields/1709","display_name":"Human-Computer Interaction"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T11536","display_name":"Consumer Retail Behavior Studies","score":0.9830999970436096,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/consumption","display_name":"Consumption (sociology)","score":0.5891188383102417},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.4137255847454071},{"id":"https://openalex.org/keywords/architectural-engineering","display_name":"Architectural engineering","score":0.3430730402469635},{"id":"https://openalex.org/keywords/advertising","display_name":"Advertising","score":0.32957756519317627},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.27960026264190674},{"id":"https://openalex.org/keywords/engineering","display_name":"Engineering","score":0.18617668747901917},{"id":"https://openalex.org/keywords/aesthetics","display_name":"Aesthetics","score":0.18231448531150818},{"id":"https://openalex.org/keywords/art","display_name":"Art","score":0.12445023655891418}],"concepts":[{"id":"https://openalex.org/C30772137","wikidata":"https://www.wikidata.org/wiki/Q5164762","display_name":"Consumption (sociology)","level":2,"score":0.5891188383102417},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.4137255847454071},{"id":"https://openalex.org/C170154142","wikidata":"https://www.wikidata.org/wiki/Q150737","display_name":"Architectural engineering","level":1,"score":0.3430730402469635},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.32957756519317627},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.27960026264190674},{"id":"https://openalex.org/C127413603","wikidata":"https://www.wikidata.org/wiki/Q11023","display_name":"Engineering","level":0,"score":0.18617668747901917},{"id":"https://openalex.org/C107038049","wikidata":"https://www.wikidata.org/wiki/Q35986","display_name":"Aesthetics","level":1,"score":0.18231448531150818},{"id":"https://openalex.org/C142362112","wikidata":"https://www.wikidata.org/wiki/Q735","display_name":"Art","level":0,"score":0.12445023655891418}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1080/10447318.2025.2551043","is_oa":false,"landing_page_url":"https://doi.org/10.1080/10447318.2025.2551043","pdf_url":null,"source":{"id":"https://openalex.org/S165559636","display_name":"International Journal of Human-Computer Interaction","issn_l":"1044-7318","issn":["1044-7318","1532-7590"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310320547","host_organization_name":"Taylor & Francis","host_organization_lineage":["https://openalex.org/P4310320547"],"host_organization_lineage_names":["Taylor & Francis"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"International Journal of Human\u2013Computer Interaction","raw_type":"journal-article"}],"best_oa_location":null,"sustainable_development_goals":[],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":73,"referenced_works":["https://openalex.org/W1551717579","https://openalex.org/W1560371066","https://openalex.org/W1587451402","https://openalex.org/W1791587663","https://openalex.org/W1974108202","https://openalex.org/W1977437656","https://openalex.org/W1982428762","https://openalex.org/W1982451263","https://openalex.org/W1984525621","https://openalex.org/W1990290172","https://openalex.org/W1993718345","https://openalex.org/W1993760488","https://openalex.org/W1998284588","https://openalex.org/W1998515403","https://openalex.org/W2038265284","https://openalex.org/W2043612358","https://openalex.org/W2077745041","https://openalex.org/W2083055641","https://openalex.org/W2088586850","https://openalex.org/W2100379340","https://openalex.org/W2104212223","https://openalex.org/W2106096361","https://openalex.org/W2116146325","https://openalex.org/W2128888925","https://openalex.org/W2138752966","https://openalex.org/W2146078492","https://openalex.org/W2150641797","https://openalex.org/W2154384880","https://openalex.org/W2163931219","https://openalex.org/W2168569455","https://openalex.org/W2255608185","https://openalex.org/W2267064214","https://openalex.org/W2284772332","https://openalex.org/W2284822132","https://openalex.org/W2387008200","https://openalex.org/W2540108128","https://openalex.org/W2540972650","https://openalex.org/W2616509004","https://openalex.org/W2617667035","https://openalex.org/W2724987513","https://openalex.org/W2738929809","https://openalex.org/W2883805025","https://openalex.org/W2900303671","https://openalex.org/W2903461393","https://openalex.org/W2962864729","https://openalex.org/W3024968792","https://openalex.org/W3093396348","https://openalex.org/W3097687140","https://openalex.org/W3177014436","https://openalex.org/W3194398100","https://openalex.org/W4212880841","https://openalex.org/W4212898088","https://openalex.org/W4220824003","https://openalex.org/W4225414380","https://openalex.org/W4231042348","https://openalex.org/W4235678817","https://openalex.org/W4285004952","https://openalex.org/W4386735495","https://openalex.org/W4391131066","https://openalex.org/W4401248431","https://openalex.org/W4401915617","https://openalex.org/W4402643491","https://openalex.org/W4404651138","https://openalex.org/W4405656363","https://openalex.org/W4405807955","https://openalex.org/W4406850154","https://openalex.org/W4407611475","https://openalex.org/W4409430495","https://openalex.org/W4409705476","https://openalex.org/W4410439049","https://openalex.org/W4410588655","https://openalex.org/W4410605512","https://openalex.org/W4411426884"],"related_works":["https://openalex.org/W4391375266","https://openalex.org/W2899084033","https://openalex.org/W2748952813","https://openalex.org/W2390279801","https://openalex.org/W4391913857","https://openalex.org/W2358668433","https://openalex.org/W4396701345","https://openalex.org/W2376932109","https://openalex.org/W2001405890","https://openalex.org/W4396696052"],"abstract_inverted_index":{"With":[0],"the":[1,17,114],"rapid":[2],"development":[3,106],"of":[4,34,51,73],"metaverse":[5],"technologies,":[6],"commercial":[7,44,94],"streets":[8],"face":[9],"new":[10],"opportunities":[11],"and":[12,24,26,40,66,76,82,101,107,119],"challenges.":[13],"This":[14],"study":[15,86],"integrates":[16],"Stimulus-Organism-Response":[18],"theory,":[19],"Extended":[20],"Technology":[21],"Acceptance":[22],"Model,":[23],"Uses":[25],"Gratifications":[27],"Theory":[28],"to":[29,103],"propose":[30],"an":[31],"integrated":[32],"model":[33],"factors":[35],"influencing":[36],"AR":[37,89],"system":[38,90],"usage":[39],"consumption":[41,83],"intention":[42],"in":[43,56],"streets.":[45],"Based":[46],"on":[47],"Structural":[48],"Equation":[49],"Modeling":[50],"330":[52],"valid":[53],"consumer":[54],"samples":[55],"China,":[57],"results":[58],"show":[59],"that":[60],"interactivity,":[61],"aesthetic":[62],"quality,":[63],"vividness,":[64],"immersion,":[65],"information":[67],"quality":[68],"significantly":[69],"shape":[70],"perceived":[71],"ease":[72],"use,":[74],"usefulness,":[75],"enjoyment,":[77],"which":[78],"subsequently":[79],"affect":[80],"visitation":[81],"intentions.":[84],"The":[85],"further":[87],"suggests":[88],"design":[91],"strategies":[92],"for":[93,99],"streets,":[95],"offering":[96],"practical":[97],"insights":[98],"designers":[100],"operators":[102],"enhance":[104],"sustainable":[105],"stimulate":[108],"consumption.":[109],"Future":[110],"research":[111],"will":[112],"broaden":[113],"model\u2019s":[115],"dimensions,":[116],"diversify":[117],"samples,":[118],"explore":[120],"differential":[121],"effects":[122],"across":[123],"street":[124],"types.":[125]},"counts_by_year":[],"updated_date":"2026-06-15T08:34:33.830935","created_date":"2025-10-10T00:00:00"}
