{"id":"https://openalex.org/W2804341359","doi":"https://doi.org/10.1080/07421222.2018.1451960","title":"The Rise of the Promoters: User Classes and Contribution Patterns in Enterprise Social Media","display_name":"The Rise of the Promoters: User Classes and Contribution Patterns in Enterprise Social Media","publication_year":2018,"publication_date":"2018-04-03","ids":{"openalex":"https://openalex.org/W2804341359","doi":"https://doi.org/10.1080/07421222.2018.1451960","mag":"2804341359"},"language":"en","primary_location":{"id":"doi:10.1080/07421222.2018.1451960","is_oa":false,"landing_page_url":"https://doi.org/10.1080/07421222.2018.1451960","pdf_url":null,"source":{"id":"https://openalex.org/S9954729","display_name":"Journal of Management Information Systems","issn_l":"0742-1222","issn":["0742-1222","1557-928X"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310320547","host_organization_name":"Taylor & Francis","host_organization_lineage":["https://openalex.org/P4310320547"],"host_organization_lineage_names":["Taylor & Francis"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Management Information Systems","raw_type":"journal-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5002216592","display_name":"Burcu Bulgurcu","orcid":"https://orcid.org/0000-0001-5056-8743"},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Burcu Bulgurcu","raw_affiliation_strings":["View further author information"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"View further author information","institution_ids":[]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5034882587","display_name":"Wietske Van Osch","orcid":null},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Wietske Van Osch","raw_affiliation_strings":["View further author information"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"View further author information","institution_ids":[]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5069198621","display_name":"Gerald C. Kane","orcid":"https://orcid.org/0000-0001-5239-1902"},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Gerald C. (Jerry) Kane","raw_affiliation_strings":["View further author information"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"View further author information","institution_ids":[]}]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":3,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":7.6043,"has_fulltext":false,"cited_by_count":51,"citation_normalized_percentile":{"value":0.96904165,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":94,"max":99},"biblio":{"volume":"35","issue":"2","first_page":"610","last_page":"646"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T12028","display_name":"Knowledge Management and Sharing","score":0.9995999932289124,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T12028","display_name":"Knowledge Management and Sharing","score":0.9995999932289124,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":0.9958000183105469,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10557","display_name":"Social Media and Politics","score":0.9825000166893005,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/social-media","display_name":"Social media","score":0.6419409513473511},{"id":"https://openalex.org/keywords/set","display_name":"Set (abstract data type)","score":0.6224368810653687},{"id":"https://openalex.org/keywords/core","display_name":"Core (optical fiber)","score":0.5511090159416199},{"id":"https://openalex.org/keywords/user-generated-content","display_name":"User-generated content","score":0.4944875240325928},{"id":"https://openalex.org/keywords/key","display_name":"Key (lock)","score":0.4811512231826782},{"id":"https://openalex.org/keywords/class","display_name":"Class (philosophy)","score":0.46886497735977173},{"id":"https://openalex.org/keywords/world-wide-web","display_name":"World Wide Web","score":0.42552271485328674},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.42476755380630493},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.41459906101226807},{"id":"https://openalex.org/keywords/knowledge-management","display_name":"Knowledge management","score":0.4115597903728485},{"id":"https://openalex.org/keywords/data-science","display_name":"Data science","score":0.38252365589141846},{"id":"https://openalex.org/keywords/telecommunications","display_name":"Telecommunications","score":0.10848420858383179}],"concepts":[{"id":"https://openalex.org/C518677369","wikidata":"https://www.wikidata.org/wiki/Q202833","display_name":"Social media","level":2,"score":0.6419409513473511},{"id":"https://openalex.org/C177264268","wikidata":"https://www.wikidata.org/wiki/Q1514741","display_name":"Set (abstract data type)","level":2,"score":0.6224368810653687},{"id":"https://openalex.org/C2164484","wikidata":"https://www.wikidata.org/wiki/Q5170150","display_name":"Core (optical fiber)","level":2,"score":0.5511090159416199},{"id":"https://openalex.org/C101293273","wikidata":"https://www.wikidata.org/wiki/Q579716","display_name":"User-generated content","level":3,"score":0.4944875240325928},{"id":"https://openalex.org/C26517878","wikidata":"https://www.wikidata.org/wiki/Q228039","display_name":"Key (lock)","level":2,"score":0.4811512231826782},{"id":"https://openalex.org/C2777212361","wikidata":"https://www.wikidata.org/wiki/Q5127848","display_name":"Class (philosophy)","level":2,"score":0.46886497735977173},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.42552271485328674},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.42476755380630493},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.41459906101226807},{"id":"https://openalex.org/C56739046","wikidata":"https://www.wikidata.org/wiki/Q192060","display_name":"Knowledge management","level":1,"score":0.4115597903728485},{"id":"https://openalex.org/C2522767166","wikidata":"https://www.wikidata.org/wiki/Q2374463","display_name":"Data science","level":1,"score":0.38252365589141846},{"id":"https://openalex.org/C76155785","wikidata":"https://www.wikidata.org/wiki/Q418","display_name":"Telecommunications","level":1,"score":0.10848420858383179},{"id":"https://openalex.org/C154945302","wikidata":"https://www.wikidata.org/wiki/Q11660","display_name":"Artificial intelligence","level":1,"score":0.0},{"id":"https://openalex.org/C199360897","wikidata":"https://www.wikidata.org/wiki/Q9143","display_name":"Programming language","level":1,"score":0.0},{"id":"https://openalex.org/C38652104","wikidata":"https://www.wikidata.org/wiki/Q3510521","display_name":"Computer security","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1080/07421222.2018.1451960","is_oa":false,"landing_page_url":"https://doi.org/10.1080/07421222.2018.1451960","pdf_url":null,"source":{"id":"https://openalex.org/S9954729","display_name":"Journal of Management Information Systems","issn_l":"0742-1222","issn":["0742-1222","1557-928X"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310320547","host_organization_name":"Taylor & Francis","host_organization_lineage":["https://openalex.org/P4310320547"],"host_organization_lineage_names":["Taylor & Francis"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Management Information Systems","raw_type":"journal-article"}],"best_oa_location":null,"sustainable_development_goals":[{"id":"https://metadata.un.org/sdg/10","display_name":"Reduced inequalities","score":0.46000000834465027}],"awards":[],"funders":[{"id":"https://openalex.org/F4320306076","display_name":"National Science Foundation","ror":"https://ror.org/021nxhr62"}],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":77,"referenced_works":["https://openalex.org/W139070083","https://openalex.org/W191493945","https://openalex.org/W1480553355","https://openalex.org/W1515516363","https://openalex.org/W1532223380","https://openalex.org/W1535393420","https://openalex.org/W1559000686","https://openalex.org/W1615797977","https://openalex.org/W1870146437","https://openalex.org/W1936758313","https://openalex.org/W1957117985","https://openalex.org/W1960512150","https://openalex.org/W1965110090","https://openalex.org/W1968760319","https://openalex.org/W1971425420","https://openalex.org/W1974752902","https://openalex.org/W1974760539","https://openalex.org/W1989846716","https://openalex.org/W1999297692","https://openalex.org/W2003496454","https://openalex.org/W2009562921","https://openalex.org/W2010413126","https://openalex.org/W2010822863","https://openalex.org/W2020597523","https://openalex.org/W2021451445","https://openalex.org/W2025066498","https://openalex.org/W2028544857","https://openalex.org/W2055583330","https://openalex.org/W2056037716","https://openalex.org/W2058229508","https://openalex.org/W2062923206","https://openalex.org/W2066470266","https://openalex.org/W2072688741","https://openalex.org/W2075693476","https://openalex.org/W2075894438","https://openalex.org/W2075968499","https://openalex.org/W2096178490","https://openalex.org/W2098874414","https://openalex.org/W2103556365","https://openalex.org/W2104105607","https://openalex.org/W2106152741","https://openalex.org/W2109647581","https://openalex.org/W2110636172","https://openalex.org/W2113878433","https://openalex.org/W2116136245","https://openalex.org/W2116299025","https://openalex.org/W2116968356","https://openalex.org/W2122890939","https://openalex.org/W2129103702","https://openalex.org/W2143952996","https://openalex.org/W2145602677","https://openalex.org/W2150461333","https://openalex.org/W2156130609","https://openalex.org/W2158551555","https://openalex.org/W2162094297","https://openalex.org/W2162929146","https://openalex.org/W2164777277","https://openalex.org/W2252701863","https://openalex.org/W2326200992","https://openalex.org/W2342362106","https://openalex.org/W2394658950","https://openalex.org/W2430492938","https://openalex.org/W2523522332","https://openalex.org/W2546154814","https://openalex.org/W3121594313","https://openalex.org/W3121647552","https://openalex.org/W3122130906","https://openalex.org/W3124560715","https://openalex.org/W3124811971","https://openalex.org/W3124864515","https://openalex.org/W3125280456","https://openalex.org/W4230678099","https://openalex.org/W4230929083","https://openalex.org/W4239585391","https://openalex.org/W4245961435","https://openalex.org/W4248027663","https://openalex.org/W4298140396"],"related_works":["https://openalex.org/W2748952813","https://openalex.org/W2140798747","https://openalex.org/W3158538495","https://openalex.org/W2948169060","https://openalex.org/W2730112582","https://openalex.org/W2110696645","https://openalex.org/W2358580169","https://openalex.org/W2111347279","https://openalex.org/W4399426197","https://openalex.org/W2487211728"],"abstract_inverted_index":{"The":[0],"proliferation":[1],"of":[2,44,50,72,77,84,120,133,145],"enterprise":[3],"social":[4],"media":[5],"(ESM)":[6],"has":[7],"created":[8,99],"opportunities":[9],"for":[10,128],"employees":[11],"to":[12,38,66,91,113,151],"self-organize":[13],"around":[14],"common":[15],"goals":[16],"or":[17],"interests.":[18],"However,":[19],"little":[20],"is":[21,117,149],"known":[22],"about":[23],"the":[24,33,48,78,88,110,118,141],"different":[25,146],"user":[26,108,147],"classes":[27],"that":[28,35,56,67,139],"exist":[29],"in":[30,69,107,154],"ESM":[31,39,49,59,115,155],"and":[32,102,130],"factors":[34],"drive":[36],"contributions":[37],"communities.":[40,156],"Using":[41],"multilevel":[42],"analyses":[43],"secondary":[45],"data":[46],"from":[47],"a":[51,62,125,131],"global":[52],"organization,":[53],"we":[54],"find":[55],"(1)":[57],"although":[58],"communities":[60],"reflect":[61],"core-periphery":[63],"structure":[64],"similar":[65],"identified":[68],"other":[70],"forms":[71],"online":[73],"communities,":[74],"nearly":[75],"two-thirds":[76],"users":[79,85],"represent":[80],"promoters\u2014a":[81],"distinct":[82],"class":[83],"who":[86],"use":[87],"platform":[89],"primarily":[90],"post":[92],"promotional":[93],"content":[94,98],"without":[95],"viewing":[96],"existing":[97],"by":[100],"others;":[101],"(2)":[103],"despite":[104],"individual":[105],"differences":[106],"type,":[109],"actual":[111],"contribution":[112,143],"an":[114,121],"community":[116],"result":[119],"intricate":[122],"interaction":[123],"between":[124],"user\u2019s":[126],"disposition":[127],"participation":[129,153],"set":[132],"group":[134],"characteristics.":[135],"Our":[136],"findings":[137],"suggest":[138],"recognizing":[140],"unique":[142],"patterns":[144],"groups":[148],"key":[150],"understanding":[152]},"counts_by_year":[{"year":2026,"cited_by_count":3},{"year":2025,"cited_by_count":5},{"year":2024,"cited_by_count":10},{"year":2023,"cited_by_count":10},{"year":2022,"cited_by_count":3},{"year":2021,"cited_by_count":8},{"year":2020,"cited_by_count":8},{"year":2019,"cited_by_count":2},{"year":2018,"cited_by_count":2}],"updated_date":"2026-06-11T09:08:48.828518","created_date":"2025-10-10T00:00:00"}
