{"id":"https://openalex.org/W2021041219","doi":"https://doi.org/10.1057/palgrave.jit.2000015","title":"Steelscreen.com: Why it is not Everywhere in B2B and the Role of the CEO in \u2018it\u2019","display_name":"Steelscreen.com: Why it is not Everywhere in B2B and the Role of the CEO in \u2018it\u2019","publication_year":2004,"publication_date":"2004-06-01","ids":{"openalex":"https://openalex.org/W2021041219","doi":"https://doi.org/10.1057/palgrave.jit.2000015","mag":"2021041219"},"language":"en","primary_location":{"id":"doi:10.1057/palgrave.jit.2000015","is_oa":false,"landing_page_url":"https://doi.org/10.1057/palgrave.jit.2000015","pdf_url":null,"source":{"id":"https://openalex.org/S135086714","display_name":"Journal of Information Technology","issn_l":"0268-3962","issn":["0268-3962","1466-4437"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310320017","host_organization_name":"SAGE Publishing","host_organization_lineage":["https://openalex.org/P4310320017"],"host_organization_lineage_names":["SAGE Publishing"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Information Technology","raw_type":"journal-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5031347836","display_name":"Brian Subirana","orcid":"https://orcid.org/0000-0002-3069-5275"},"institutions":[{"id":"https://openalex.org/I4405253577","display_name":"IESE Business School","ror":"https://ror.org/00v9d4z37","country_code":"ES","type":"education","lineage":["https://openalex.org/I4405253577","https://openalex.org/I88155538"]},{"id":"https://openalex.org/I88155538","display_name":"Universidad de Navarra","ror":"https://ror.org/02rxc7m23","country_code":"ES","type":"education","lineage":["https://openalex.org/I88155538"]}],"countries":["ES"],"is_corresponding":true,"raw_author_name":"Brian Subirana","raw_affiliation_strings":["Center for Coordination Science, MIT Sloan School of Management, Cambridge, MA, USA","IS Department, IESE Business School, University of Navarra, Barcelona, Spain, Auto-ID Laboratories, Mechanical Engineering Department, MIT, Cambridge, MA, USA;"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Center for Coordination Science, MIT Sloan School of Management, Cambridge, MA, USA","institution_ids":[]},{"raw_affiliation_string":"IS Department, IESE Business School, University of Navarra, Barcelona, Spain, Auto-ID Laboratories, Mechanical Engineering Department, MIT, Cambridge, MA, USA;","institution_ids":["https://openalex.org/I88155538","https://openalex.org/I4405253577"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5031347836"],"corresponding_institution_ids":["https://openalex.org/I4405253577","https://openalex.org/I88155538"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":1,"citation_normalized_percentile":{"value":0.18956607,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":90,"max":94},"biblio":{"volume":"19","issue":"2","first_page":"149","last_page":"158"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11572","display_name":"Information Technology Governance and Strategy","score":0.9147999882698059,"subfield":{"id":"https://openalex.org/subfields/1404","display_name":"Management Information Systems"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T11572","display_name":"Information Technology Governance and Strategy","score":0.9147999882698059,"subfield":{"id":"https://openalex.org/subfields/1404","display_name":"Management Information Systems"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/session","display_name":"Session (web analytics)","score":0.6071735620498657},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.6063914895057678},{"id":"https://openalex.org/keywords/information-technology","display_name":"Information technology","score":0.5179340243339539},{"id":"https://openalex.org/keywords/knowledge-management","display_name":"Knowledge management","score":0.494156152009964},{"id":"https://openalex.org/keywords/executive-summary","display_name":"Executive summary","score":0.4296576976776123},{"id":"https://openalex.org/keywords/business-model","display_name":"Business model","score":0.4202793836593628},{"id":"https://openalex.org/keywords/class","display_name":"Class (philosophy)","score":0.4143204092979431},{"id":"https://openalex.org/keywords/world-wide-web","display_name":"World Wide Web","score":0.33359843492507935},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.23387190699577332},{"id":"https://openalex.org/keywords/marketing","display_name":"Marketing","score":0.22796612977981567}],"concepts":[{"id":"https://openalex.org/C2779182362","wikidata":"https://www.wikidata.org/wiki/Q17126187","display_name":"Session (web analytics)","level":2,"score":0.6071735620498657},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.6063914895057678},{"id":"https://openalex.org/C121017731","wikidata":"https://www.wikidata.org/wiki/Q11661","display_name":"Information technology","level":2,"score":0.5179340243339539},{"id":"https://openalex.org/C56739046","wikidata":"https://www.wikidata.org/wiki/Q192060","display_name":"Knowledge management","level":1,"score":0.494156152009964},{"id":"https://openalex.org/C2780743171","wikidata":"https://www.wikidata.org/wiki/Q1383611","display_name":"Executive summary","level":2,"score":0.4296576976776123},{"id":"https://openalex.org/C4216890","wikidata":"https://www.wikidata.org/wiki/Q815823","display_name":"Business model","level":2,"score":0.4202793836593628},{"id":"https://openalex.org/C2777212361","wikidata":"https://www.wikidata.org/wiki/Q5127848","display_name":"Class (philosophy)","level":2,"score":0.4143204092979431},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.33359843492507935},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.23387190699577332},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.22796612977981567},{"id":"https://openalex.org/C111919701","wikidata":"https://www.wikidata.org/wiki/Q9135","display_name":"Operating system","level":1,"score":0.0},{"id":"https://openalex.org/C154945302","wikidata":"https://www.wikidata.org/wiki/Q11660","display_name":"Artificial intelligence","level":1,"score":0.0},{"id":"https://openalex.org/C10138342","wikidata":"https://www.wikidata.org/wiki/Q43015","display_name":"Finance","level":1,"score":0.0}],"mesh":[],"locations_count":3,"locations":[{"id":"doi:10.1057/palgrave.jit.2000015","is_oa":false,"landing_page_url":"https://doi.org/10.1057/palgrave.jit.2000015","pdf_url":null,"source":{"id":"https://openalex.org/S135086714","display_name":"Journal of Information Technology","issn_l":"0268-3962","issn":["0268-3962","1466-4437"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310320017","host_organization_name":"SAGE Publishing","host_organization_lineage":["https://openalex.org/P4310320017"],"host_organization_lineage_names":["SAGE Publishing"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Information Technology","raw_type":"journal-article"},{"id":"pmh:oai:aisel.aisnet.org:icis2003-1210","is_oa":false,"landing_page_url":"http://aisel.aisnet.org/cgi/viewcontent.cgi?article=1210&context=icis2003","pdf_url":null,"source":{"id":"https://openalex.org/S30879505","display_name":"Journal of the Association for Information Systems","issn_l":"1536-9323","issn":["1536-9323"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310321080","host_organization_name":"Association for Information Systems","host_organization_lineage":["https://openalex.org/P4310321080"],"host_organization_lineage_names":["Association for Information Systems"],"type":"journal"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"ICIS 2003 Proceedings","raw_type":"text"},{"id":"pmh:oai:aisel.aisnet.org:jit-1625","is_oa":false,"landing_page_url":"https://aisel.aisnet.org/jit/vol19/iss2/6","pdf_url":null,"source":{"id":"https://openalex.org/S30879505","display_name":"Journal of the Association for Information Systems","issn_l":"1536-9323","issn":["1536-9323"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310321080","host_organization_name":"Association for Information Systems","host_organization_lineage":["https://openalex.org/P4310321080"],"host_organization_lineage_names":["Association for Information Systems"],"type":"journal"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"Journal of Information Technology","raw_type":"text"}],"best_oa_location":null,"sustainable_development_goals":[{"display_name":"Industry, innovation and infrastructure","id":"https://metadata.un.org/sdg/9","score":0.5600000023841858}],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W4296749040","https://openalex.org/W4230197055","https://openalex.org/W621808327","https://openalex.org/W644007644","https://openalex.org/W3012257603","https://openalex.org/W3177475962","https://openalex.org/W4292264782","https://openalex.org/W3016450995","https://openalex.org/W2141646567","https://openalex.org/W4296748749"],"abstract_inverted_index":{"This":[0],"case":[1,112,148,228],"is":[2,35,73,113,135,197,238],"intended":[3,74],"to":[4,36,40,63,75,136,176,180,264],"serve":[5,55],"as":[6,56,99],"the":[7,52,126,150,156,256,266],"basis":[8],"for":[9,25,59,83,141,230],"one":[10,26,116],"or":[11,24],"two":[12,189],"sessions":[13],"of":[14,48,132,161,192,226,255,268],"an":[15,21,57,114,239],"introductory":[16,183],"Information":[17],"Technology":[18],"course":[19],"at":[20,28,51],"MBA":[22],"program":[23],"session":[27,152],"a":[29,138,166,181,231,250,270],"senior":[30],"executive":[31,185,207],"program.":[32],"The":[33,104],"aim":[34],"address":[37],"what":[38],"needs":[39],"be":[41,108,218,262],"known":[42],"by":[43,95],"general":[44],"managers":[45],"in":[46,67,149,165],"terms":[47],"technology":[49,78,97,119,143,159,199,212],"and":[50,80,102,120,163,258],"same":[53],"time":[54,269],"introduction":[58],"those":[60],"who":[61],"want":[62],"deepen":[64],"their":[65],"knowledge":[66],"business-to-business":[68],"(B2B)":[69],"technologies.":[70],"Thus,":[71],"it":[72,196,205],"cover":[76],"basic":[77],"principles":[79],"concepts":[81,91,122],"essential":[82,130],"any":[84],"CEO/MBA.":[85],"It":[86],"also":[87],"covers":[88],"key":[89],"business":[90,121,139,202],"that":[92],"are":[93,123,188],"impacted":[94],"information":[96,211],"such":[98],"industry":[100],"convergence":[101],"B2B.":[103],"approach":[105,134,179,216,272],"we":[106],"suggest":[107],"taken":[109],"with":[110,209],"this":[111,133,147,178,193,237],"integrative":[115],"where":[117],"both":[118],"intermingled":[124],"throughout":[125],"class":[127],"discussion.":[128],"An":[129],"ingredient":[131],"provide":[137],"rational":[140],"why":[142],"matters":[144],"-":[145],"using":[146],"first":[151],"before":[153],"drilling-down":[154],"into":[155,249],"more":[157,222],"specific":[158],"details":[160],"XML":[162],"metadata":[164],"possible":[167],"second":[168],"session.":[169],"We":[170,235],"have":[171],"worked":[172],"on":[173],"other":[174],"cases":[175],"extend":[177],"full-scale":[182],"MBA/senior":[184],"class.":[186],"There":[187],"unique":[190],"features":[191],"approach.":[194],"First,":[195],"neither":[198],"centric":[200],"nor":[201],"centric.":[203],"Instead,":[204],"links":[206],"decisions":[208],"solid":[210],"fundamentals.":[213],"Second,":[214],"our":[215],"would":[217,273],"concise":[219],"not":[220,247,261],"requiring":[221],"than":[223],"200":[224],"pages":[225],"core":[227],"material":[229],"full":[232],"25-session":[233],"course.":[234],"believe":[236],"important":[240],"feature":[241],"because":[242],"MBA-style":[243],"audience":[244],"base":[245],"does":[246],"go":[248],"CIO":[251],"career":[252],"path":[253],"most":[254],"times":[257],"will":[259],"therefore":[260],"able":[263],"afford":[265],"amount":[267],"longer":[271],"require.":[274]},"counts_by_year":[{"year":2013,"cited_by_count":1}],"updated_date":"2026-05-05T06:06:40.768181","created_date":"2025-10-10T00:00:00"}
