{"id":"https://openalex.org/W3183438344","doi":"https://doi.org/10.1007/978-3-030-77750-0_4","title":"Enhanced Product Presentation with Augmented Reality: The Role of Affective Reactions and Authenticity","display_name":"Enhanced Product Presentation with Augmented Reality: The Role of Affective Reactions and Authenticity","publication_year":2021,"publication_date":"2021-01-01","ids":{"openalex":"https://openalex.org/W3183438344","doi":"https://doi.org/10.1007/978-3-030-77750-0_4","mag":"3183438344"},"language":"en","primary_location":{"id":"doi:10.1007/978-3-030-77750-0_4","is_oa":false,"landing_page_url":"https://doi.org/10.1007/978-3-030-77750-0_4","pdf_url":null,"source":{"id":"https://openalex.org/S106296714","display_name":"Lecture notes in computer science","issn_l":"0302-9743","issn":["0302-9743","1611-3349"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319900","host_organization_name":"Springer Science+Business Media","host_organization_lineage":["https://openalex.org/P4310319900","https://openalex.org/P4310319965"],"host_organization_lineage_names":["Springer Science+Business Media","Springer Nature"],"type":"book series"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Lecture Notes in Computer Science","raw_type":"book-chapter"},"type":"book-chapter","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5026095399","display_name":"Joschka C. Firnkes","orcid":null},"institutions":[{"id":"https://openalex.org/I913140155","display_name":"Offenburg University of Applied Sciences","ror":"https://ror.org/03zh5eq96","country_code":"DE","type":"education","lineage":["https://openalex.org/I913140155"]}],"countries":["DE"],"is_corresponding":true,"raw_author_name":"Joschka C. Firnkes","raw_affiliation_strings":["Offenburg University, Badstra\u00dfe 24, 77652, Offenburg, Germany"],"affiliations":[{"raw_affiliation_string":"Offenburg University, Badstra\u00dfe 24, 77652, Offenburg, Germany","institution_ids":["https://openalex.org/I913140155"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5066510461","display_name":"Christopher Zerres","orcid":"https://orcid.org/0000-0001-7471-7264"},"institutions":[{"id":"https://openalex.org/I913140155","display_name":"Offenburg University of Applied Sciences","ror":"https://ror.org/03zh5eq96","country_code":"DE","type":"education","lineage":["https://openalex.org/I913140155"]}],"countries":["DE"],"is_corresponding":false,"raw_author_name":"Christopher Zerres","raw_affiliation_strings":["Offenburg University, Badstra\u00dfe 24, 77652, Offenburg, Germany"],"affiliations":[{"raw_affiliation_string":"Offenburg University, Badstra\u00dfe 24, 77652, Offenburg, Germany","institution_ids":["https://openalex.org/I913140155"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5089348899","display_name":"Kai Israel","orcid":"https://orcid.org/0000-0002-5469-3696"},"institutions":[{"id":"https://openalex.org/I913140155","display_name":"Offenburg University of Applied Sciences","ror":"https://ror.org/03zh5eq96","country_code":"DE","type":"education","lineage":["https://openalex.org/I913140155"]}],"countries":["DE"],"is_corresponding":false,"raw_author_name":"Kai Israel","raw_affiliation_strings":["Offenburg University, Badstra\u00dfe 24, 77652, Offenburg, Germany"],"affiliations":[{"raw_affiliation_string":"Offenburg University, Badstra\u00dfe 24, 77652, Offenburg, Germany","institution_ids":["https://openalex.org/I913140155"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":3,"corresponding_author_ids":["https://openalex.org/A5026095399"],"corresponding_institution_ids":["https://openalex.org/I913140155"],"apc_list":{"value":5000,"currency":"EUR","value_usd":5392},"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":0,"citation_normalized_percentile":{"value":0.13642878,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":"55","last_page":"70"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11536","display_name":"Consumer Retail Behavior Studies","score":0.9973000288009644,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T11536","display_name":"Consumer Retail Behavior Studies","score":0.9973000288009644,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10068","display_name":"Technology Adoption and User Behaviour","score":0.9957000017166138,"subfield":{"id":"https://openalex.org/subfields/1802","display_name":"Information Systems and Management"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10648","display_name":"Virtual Reality Applications and Impacts","score":0.9904999732971191,"subfield":{"id":"https://openalex.org/subfields/1709","display_name":"Human-Computer Interaction"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/perception","display_name":"Perception","score":0.7098491191864014},{"id":"https://openalex.org/keywords/product","display_name":"Product (mathematics)","score":0.7077557444572449},{"id":"https://openalex.org/keywords/affect","display_name":"Affect (linguistics)","score":0.679951012134552},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.6706771850585938},{"id":"https://openalex.org/keywords/augmented-reality","display_name":"Augmented reality","score":0.6613455414772034},{"id":"https://openalex.org/keywords/context","display_name":"Context (archaeology)","score":0.6581121683120728},{"id":"https://openalex.org/keywords/cognition","display_name":"Cognition","score":0.596672773361206},{"id":"https://openalex.org/keywords/presentation","display_name":"Presentation (obstetrics)","score":0.5879368782043457},{"id":"https://openalex.org/keywords/construct","display_name":"Construct (python library)","score":0.5773841142654419},{"id":"https://openalex.org/keywords/word-of-mouth","display_name":"Word of mouth","score":0.563506007194519},{"id":"https://openalex.org/keywords/cognitive-psychology","display_name":"Cognitive psychology","score":0.42810311913490295},{"id":"https://openalex.org/keywords/emotional-reaction","display_name":"Emotional reaction","score":0.4141528904438019},{"id":"https://openalex.org/keywords/psychology","display_name":"Psychology","score":0.33905506134033203},{"id":"https://openalex.org/keywords/human\u2013computer-interaction","display_name":"Human\u2013computer interaction","score":0.3314744830131531},{"id":"https://openalex.org/keywords/advertising","display_name":"Advertising","score":0.2941926121711731},{"id":"https://openalex.org/keywords/social-psychology","display_name":"Social psychology","score":0.21427267789840698},{"id":"https://openalex.org/keywords/mathematics","display_name":"Mathematics","score":0.07221871614456177},{"id":"https://openalex.org/keywords/communication","display_name":"Communication","score":0.061018526554107666}],"concepts":[{"id":"https://openalex.org/C26760741","wikidata":"https://www.wikidata.org/wiki/Q160402","display_name":"Perception","level":2,"score":0.7098491191864014},{"id":"https://openalex.org/C90673727","wikidata":"https://www.wikidata.org/wiki/Q901718","display_name":"Product (mathematics)","level":2,"score":0.7077557444572449},{"id":"https://openalex.org/C2776035688","wikidata":"https://www.wikidata.org/wiki/Q1606558","display_name":"Affect (linguistics)","level":2,"score":0.679951012134552},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.6706771850585938},{"id":"https://openalex.org/C153715457","wikidata":"https://www.wikidata.org/wiki/Q254183","display_name":"Augmented reality","level":2,"score":0.6613455414772034},{"id":"https://openalex.org/C2779343474","wikidata":"https://www.wikidata.org/wiki/Q3109175","display_name":"Context (archaeology)","level":2,"score":0.6581121683120728},{"id":"https://openalex.org/C169900460","wikidata":"https://www.wikidata.org/wiki/Q2200417","display_name":"Cognition","level":2,"score":0.596672773361206},{"id":"https://openalex.org/C2777601897","wikidata":"https://www.wikidata.org/wiki/Q3409113","display_name":"Presentation (obstetrics)","level":2,"score":0.5879368782043457},{"id":"https://openalex.org/C2780801425","wikidata":"https://www.wikidata.org/wiki/Q5164392","display_name":"Construct (python library)","level":2,"score":0.5773841142654419},{"id":"https://openalex.org/C137913393","wikidata":"https://www.wikidata.org/wiki/Q15737157","display_name":"Word of mouth","level":2,"score":0.563506007194519},{"id":"https://openalex.org/C180747234","wikidata":"https://www.wikidata.org/wiki/Q23373","display_name":"Cognitive psychology","level":1,"score":0.42810311913490295},{"id":"https://openalex.org/C2992252252","wikidata":"https://www.wikidata.org/wiki/Q9415","display_name":"Emotional reaction","level":2,"score":0.4141528904438019},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.33905506134033203},{"id":"https://openalex.org/C107457646","wikidata":"https://www.wikidata.org/wiki/Q207434","display_name":"Human\u2013computer interaction","level":1,"score":0.3314744830131531},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.2941926121711731},{"id":"https://openalex.org/C77805123","wikidata":"https://www.wikidata.org/wiki/Q161272","display_name":"Social psychology","level":1,"score":0.21427267789840698},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.07221871614456177},{"id":"https://openalex.org/C46312422","wikidata":"https://www.wikidata.org/wiki/Q11024","display_name":"Communication","level":1,"score":0.061018526554107666},{"id":"https://openalex.org/C2524010","wikidata":"https://www.wikidata.org/wiki/Q8087","display_name":"Geometry","level":1,"score":0.0},{"id":"https://openalex.org/C151730666","wikidata":"https://www.wikidata.org/wiki/Q7205","display_name":"Paleontology","level":1,"score":0.0},{"id":"https://openalex.org/C199360897","wikidata":"https://www.wikidata.org/wiki/Q9143","display_name":"Programming language","level":1,"score":0.0},{"id":"https://openalex.org/C126838900","wikidata":"https://www.wikidata.org/wiki/Q77604","display_name":"Radiology","level":1,"score":0.0},{"id":"https://openalex.org/C71924100","wikidata":"https://www.wikidata.org/wiki/Q11190","display_name":"Medicine","level":0,"score":0.0},{"id":"https://openalex.org/C86803240","wikidata":"https://www.wikidata.org/wiki/Q420","display_name":"Biology","level":0,"score":0.0},{"id":"https://openalex.org/C169760540","wikidata":"https://www.wikidata.org/wiki/Q207011","display_name":"Neuroscience","level":1,"score":0.0},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.0}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.1007/978-3-030-77750-0_4","is_oa":false,"landing_page_url":"https://doi.org/10.1007/978-3-030-77750-0_4","pdf_url":null,"source":{"id":"https://openalex.org/S106296714","display_name":"Lecture notes in computer science","issn_l":"0302-9743","issn":["0302-9743","1611-3349"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319900","host_organization_name":"Springer Science+Business Media","host_organization_lineage":["https://openalex.org/P4310319900","https://openalex.org/P4310319965"],"host_organization_lineage_names":["Springer Science+Business Media","Springer Nature"],"type":"book series"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Lecture Notes in Computer Science","raw_type":"book-chapter"},{"id":"pmh:oai:opus.hs-offenburg.de:4906","is_oa":false,"landing_page_url":"https://opus.hs-offenburg.de/frontdoor/index/index/docId/4906","pdf_url":null,"source":{"id":"https://openalex.org/S4377196587","display_name":"Opus-HSO (Offenburg University of Applied Sciences)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"host_organization":"https://openalex.org/I913140155","host_organization_name":"Offenburg University of Applied Sciences","host_organization_lineage":["https://openalex.org/I913140155"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"doc-type:conferenceObject"}],"best_oa_location":null,"sustainable_development_goals":[{"display_name":"Peace, Justice and strong institutions","score":0.4099999964237213,"id":"https://metadata.un.org/sdg/16"}],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":44,"referenced_works":["https://openalex.org/W2978005","https://openalex.org/W1480070703","https://openalex.org/W1510070215","https://openalex.org/W1520714623","https://openalex.org/W1588544206","https://openalex.org/W1981251392","https://openalex.org/W1987258130","https://openalex.org/W1993220938","https://openalex.org/W2007897826","https://openalex.org/W2013936058","https://openalex.org/W2042206066","https://openalex.org/W2043612358","https://openalex.org/W2065972503","https://openalex.org/W2071666535","https://openalex.org/W2097201529","https://openalex.org/W2104283254","https://openalex.org/W2104884828","https://openalex.org/W2105846236","https://openalex.org/W2112081648","https://openalex.org/W2114430050","https://openalex.org/W2122961203","https://openalex.org/W2149003305","https://openalex.org/W2150641797","https://openalex.org/W2165713436","https://openalex.org/W2219772479","https://openalex.org/W2223470559","https://openalex.org/W2267064214","https://openalex.org/W2284822132","https://openalex.org/W2387008200","https://openalex.org/W2417698187","https://openalex.org/W2528505440","https://openalex.org/W2540972650","https://openalex.org/W2616509004","https://openalex.org/W2807660517","https://openalex.org/W2809335389","https://openalex.org/W2810524680","https://openalex.org/W2939587492","https://openalex.org/W2968846733","https://openalex.org/W2970063576","https://openalex.org/W2970520562","https://openalex.org/W3008704209","https://openalex.org/W3127135529","https://openalex.org/W4254267017","https://openalex.org/W4300870773"],"related_works":["https://openalex.org/W2172197285","https://openalex.org/W2991048842","https://openalex.org/W2366107444","https://openalex.org/W2750280393","https://openalex.org/W2355696739","https://openalex.org/W3158001554","https://openalex.org/W2771909920","https://openalex.org/W2957704286","https://openalex.org/W2028936041","https://openalex.org/W2179141964"],"abstract_inverted_index":null,"counts_by_year":[],"updated_date":"2025-11-06T03:46:38.306776","created_date":"2025-10-10T00:00:00"}