{"id":"https://openalex.org/W3082553634","doi":"https://doi.org/10.1007/s11634-020-00415-6","title":"The GNG neural network in analyzing consumer behaviour patterns: empirical research on a purchasing behaviour processes realized by the elderly consumers","display_name":"The GNG neural network in analyzing consumer behaviour patterns: empirical research on a purchasing behaviour processes realized by the elderly consumers","publication_year":2020,"publication_date":"2020-08-30","ids":{"openalex":"https://openalex.org/W3082553634","doi":"https://doi.org/10.1007/s11634-020-00415-6","mag":"3082553634"},"language":"en","primary_location":{"id":"doi:10.1007/s11634-020-00415-6","is_oa":true,"landing_page_url":"https://doi.org/10.1007/s11634-020-00415-6","pdf_url":"https://link.springer.com/content/pdf/10.1007/s11634-020-00415-6.pdf","source":{"id":"https://openalex.org/S4210175730","display_name":"Advances in Data Analysis and Classification","issn_l":"1862-5347","issn":["1862-5347","1862-5355"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319900","host_organization_name":"Springer Science+Business Media","host_organization_lineage":["https://openalex.org/P4310319900","https://openalex.org/P4310319965"],"host_organization_lineage_names":["Springer Science+Business Media","Springer Nature"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Advances in Data Analysis and Classification","raw_type":"journal-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"hybrid","oa_url":"https://link.springer.com/content/pdf/10.1007/s11634-020-00415-6.pdf","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5069607353","display_name":"Kamila Migda\u0142-Najman","orcid":"https://orcid.org/0000-0003-4106-2964"},"institutions":[{"id":"https://openalex.org/I40413290","display_name":"University of Gda\u0144sk","ror":"https://ror.org/011dv8m48","country_code":"PL","type":"education","lineage":["https://openalex.org/I40413290"]}],"countries":["PL"],"is_corresponding":false,"raw_author_name":"Kamila Migda\u0142-Najman","raw_affiliation_strings":["Faculty of Management, Department of Statistics, University of Gdansk, Armii Krajowej 101, 81-824, Sopot, Poland"],"affiliations":[{"raw_affiliation_string":"Faculty of Management, Department of Statistics, University of Gdansk, Armii Krajowej 101, 81-824, Sopot, Poland","institution_ids":["https://openalex.org/I40413290"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5091043874","display_name":"Krzysztof Najman","orcid":"https://orcid.org/0000-0003-1673-2858"},"institutions":[{"id":"https://openalex.org/I40413290","display_name":"University of Gda\u0144sk","ror":"https://ror.org/011dv8m48","country_code":"PL","type":"education","lineage":["https://openalex.org/I40413290"]}],"countries":["PL"],"is_corresponding":false,"raw_author_name":"Krzysztof Najman","raw_affiliation_strings":["Faculty of Management, Department of Statistics, University of Gdansk, Armii Krajowej 101, 81-824, Sopot, Poland"],"affiliations":[{"raw_affiliation_string":"Faculty of Management, Department of Statistics, University of Gdansk, Armii Krajowej 101, 81-824, Sopot, Poland","institution_ids":["https://openalex.org/I40413290"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5082588061","display_name":"Sylwia Badowska","orcid":"https://orcid.org/0000-0001-6332-1184"},"institutions":[{"id":"https://openalex.org/I40413290","display_name":"University of Gda\u0144sk","ror":"https://ror.org/011dv8m48","country_code":"PL","type":"education","lineage":["https://openalex.org/I40413290"]}],"countries":["PL"],"is_corresponding":true,"raw_author_name":"Sylwia Badowska","raw_affiliation_strings":["Faculty of Management, Department of Marketing, University of Gdansk, Armii Krajowej 101, 81-824, Sopot, Poland"],"affiliations":[{"raw_affiliation_string":"Faculty of Management, Department of Marketing, University of Gdansk, Armii Krajowej 101, 81-824, Sopot, Poland","institution_ids":["https://openalex.org/I40413290"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":3,"corresponding_author_ids":["https://openalex.org/A5082588061"],"corresponding_institution_ids":["https://openalex.org/I40413290"],"apc_list":{"value":2390,"currency":"EUR","value_usd":2990},"apc_paid":{"value":2390,"currency":"EUR","value_usd":2990},"fwci":2.1542,"has_fulltext":true,"cited_by_count":19,"citation_normalized_percentile":{"value":0.88371748,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":94,"max":99},"biblio":{"volume":"14","issue":"4","first_page":"947","last_page":"982"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T12659","display_name":"Innovation Diffusion and Forecasting","score":0.9853000044822693,"subfield":{"id":"https://openalex.org/subfields/1803","display_name":"Management Science and Operations Research"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T12659","display_name":"Innovation Diffusion and Forecasting","score":0.9853000044822693,"subfield":{"id":"https://openalex.org/subfields/1803","display_name":"Management Science and Operations Research"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11536","display_name":"Consumer Retail Behavior Studies","score":0.9789999723434448,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":0.9182000160217285,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/purchasing","display_name":"Purchasing","score":0.9060914516448975},{"id":"https://openalex.org/keywords/identification","display_name":"Identification (biology)","score":0.6815427541732788},{"id":"https://openalex.org/keywords/product","display_name":"Product (mathematics)","score":0.6594773530960083},{"id":"https://openalex.org/keywords/beneficiary","display_name":"Beneficiary","score":0.590847909450531},{"id":"https://openalex.org/keywords/consumer-behaviour","display_name":"Consumer behaviour","score":0.5691025853157043},{"id":"https://openalex.org/keywords/marketing","display_name":"Marketing","score":0.5471632480621338},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.5380733609199524},{"id":"https://openalex.org/keywords/consumption","display_name":"Consumption (sociology)","score":0.5319370031356812},{"id":"https://openalex.org/keywords/process","display_name":"Process (computing)","score":0.4730186462402344},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.1885777711868286},{"id":"https://openalex.org/keywords/sociology","display_name":"Sociology","score":0.09378230571746826}],"concepts":[{"id":"https://openalex.org/C2778813691","wikidata":"https://www.wikidata.org/wiki/Q1369832","display_name":"Purchasing","level":2,"score":0.9060914516448975},{"id":"https://openalex.org/C116834253","wikidata":"https://www.wikidata.org/wiki/Q2039217","display_name":"Identification (biology)","level":2,"score":0.6815427541732788},{"id":"https://openalex.org/C90673727","wikidata":"https://www.wikidata.org/wiki/Q901718","display_name":"Product (mathematics)","level":2,"score":0.6594773530960083},{"id":"https://openalex.org/C26869875","wikidata":"https://www.wikidata.org/wiki/Q2596417","display_name":"Beneficiary","level":2,"score":0.590847909450531},{"id":"https://openalex.org/C23213687","wikidata":"https://www.wikidata.org/wiki/Q301468","display_name":"Consumer behaviour","level":2,"score":0.5691025853157043},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.5471632480621338},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.5380733609199524},{"id":"https://openalex.org/C30772137","wikidata":"https://www.wikidata.org/wiki/Q5164762","display_name":"Consumption (sociology)","level":2,"score":0.5319370031356812},{"id":"https://openalex.org/C98045186","wikidata":"https://www.wikidata.org/wiki/Q205663","display_name":"Process (computing)","level":2,"score":0.4730186462402344},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.1885777711868286},{"id":"https://openalex.org/C144024400","wikidata":"https://www.wikidata.org/wiki/Q21201","display_name":"Sociology","level":0,"score":0.09378230571746826},{"id":"https://openalex.org/C86803240","wikidata":"https://www.wikidata.org/wiki/Q420","display_name":"Biology","level":0,"score":0.0},{"id":"https://openalex.org/C36289849","wikidata":"https://www.wikidata.org/wiki/Q34749","display_name":"Social science","level":1,"score":0.0},{"id":"https://openalex.org/C111919701","wikidata":"https://www.wikidata.org/wiki/Q9135","display_name":"Operating system","level":1,"score":0.0},{"id":"https://openalex.org/C10138342","wikidata":"https://www.wikidata.org/wiki/Q43015","display_name":"Finance","level":1,"score":0.0},{"id":"https://openalex.org/C59822182","wikidata":"https://www.wikidata.org/wiki/Q441","display_name":"Botany","level":1,"score":0.0},{"id":"https://openalex.org/C2524010","wikidata":"https://www.wikidata.org/wiki/Q8087","display_name":"Geometry","level":1,"score":0.0},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.0}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.1007/s11634-020-00415-6","is_oa":true,"landing_page_url":"https://doi.org/10.1007/s11634-020-00415-6","pdf_url":"https://link.springer.com/content/pdf/10.1007/s11634-020-00415-6.pdf","source":{"id":"https://openalex.org/S4210175730","display_name":"Advances in Data Analysis and Classification","issn_l":"1862-5347","issn":["1862-5347","1862-5355"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319900","host_organization_name":"Springer Science+Business Media","host_organization_lineage":["https://openalex.org/P4310319900","https://openalex.org/P4310319965"],"host_organization_lineage_names":["Springer Science+Business Media","Springer Nature"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Advances in Data Analysis and Classification","raw_type":"journal-article"},{"id":"pmh:oai:RePEc:spr:advdac:v:14:y:2020:i:4:d:10.1007_s11634-020-00415-6","is_oa":false,"landing_page_url":"http://link.springer.com/10.1007/s11634-020-00415-6","pdf_url":null,"source":{"id":"https://openalex.org/S4306401271","display_name":"RePEc: Research Papers in Economics","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"host_organization":"https://openalex.org/I77793887","host_organization_name":"Federal Reserve Bank of St. Louis","host_organization_lineage":["https://openalex.org/I77793887"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"article"}],"best_oa_location":{"id":"doi:10.1007/s11634-020-00415-6","is_oa":true,"landing_page_url":"https://doi.org/10.1007/s11634-020-00415-6","pdf_url":"https://link.springer.com/content/pdf/10.1007/s11634-020-00415-6.pdf","source":{"id":"https://openalex.org/S4210175730","display_name":"Advances in Data Analysis and Classification","issn_l":"1862-5347","issn":["1862-5347","1862-5355"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319900","host_organization_name":"Springer Science+Business Media","host_organization_lineage":["https://openalex.org/P4310319900","https://openalex.org/P4310319965"],"host_organization_lineage_names":["Springer Science+Business Media","Springer Nature"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Advances in Data Analysis and Classification","raw_type":"journal-article"},"sustainable_development_goals":[],"awards":[],"funders":[],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W3082553634.pdf","grobid_xml":"https://content.openalex.org/works/W3082553634.grobid-xml"},"referenced_works_count":130,"referenced_works":["https://openalex.org/W73481634","https://openalex.org/W128284220","https://openalex.org/W173349538","https://openalex.org/W577020316","https://openalex.org/W956313287","https://openalex.org/W1039518134","https://openalex.org/W1518512320","https://openalex.org/W1535860288","https://openalex.org/W1536789814","https://openalex.org/W1569827227","https://openalex.org/W1577536132","https://openalex.org/W1593183692","https://openalex.org/W1595496302","https://openalex.org/W1596011571","https://openalex.org/W1600778203","https://openalex.org/W1602197886","https://openalex.org/W1900880735","https://openalex.org/W1967236000","https://openalex.org/W1967470054","https://openalex.org/W1973072385","https://openalex.org/W1975267936","https://openalex.org/W1978900837","https://openalex.org/W1980128036","https://openalex.org/W1982604351","https://openalex.org/W1987870525","https://openalex.org/W1989878167","https://openalex.org/W1994908584","https://openalex.org/W2004506664","https://openalex.org/W2006013882","https://openalex.org/W2006493416","https://openalex.org/W2010150441","https://openalex.org/W2019698067","https://openalex.org/W2026545657","https://openalex.org/W2041662621","https://openalex.org/W2043246160","https://openalex.org/W2046372172","https://openalex.org/W2046804081","https://openalex.org/W2051990351","https://openalex.org/W2057830095","https://openalex.org/W2058010799","https://openalex.org/W2058738741","https://openalex.org/W2060493033","https://openalex.org/W2066235179","https://openalex.org/W2075027803","https://openalex.org/W2077575809","https://openalex.org/W2078628467","https://openalex.org/W2086365393","https://openalex.org/W2089870784","https://openalex.org/W2093671430","https://openalex.org/W2094084300","https://openalex.org/W2100379340","https://openalex.org/W2106532002","https://openalex.org/W2108212734","https://openalex.org/W2108646795","https://openalex.org/W2111366755","https://openalex.org/W2114834710","https://openalex.org/W2119982576","https://openalex.org/W2126395769","https://openalex.org/W2129766170","https://openalex.org/W2138754805","https://openalex.org/W2139171208","https://openalex.org/W2140231937","https://openalex.org/W2140918013","https://openalex.org/W2142361186","https://openalex.org/W2150750774","https://openalex.org/W2155163654","https://openalex.org/W2166772846","https://openalex.org/W2171933695","https://openalex.org/W2172779806","https://openalex.org/W2209143099","https://openalex.org/W2215051657","https://openalex.org/W2230691563","https://openalex.org/W2247140736","https://openalex.org/W2276710745","https://openalex.org/W2284219800","https://openalex.org/W2294245073","https://openalex.org/W2314649021","https://openalex.org/W2333856841","https://openalex.org/W2418674135","https://openalex.org/W2437053860","https://openalex.org/W2439984952","https://openalex.org/W2475525162","https://openalex.org/W2500517058","https://openalex.org/W2551407953","https://openalex.org/W2593756227","https://openalex.org/W2598912124","https://openalex.org/W2603077714","https://openalex.org/W2612699742","https://openalex.org/W2622243074","https://openalex.org/W2736054868","https://openalex.org/W2739609048","https://openalex.org/W2769903812","https://openalex.org/W2778983929","https://openalex.org/W2782081894","https://openalex.org/W2798911597","https://openalex.org/W2803696849","https://openalex.org/W2892534727","https://openalex.org/W2897125789","https://openalex.org/W2900450930","https://openalex.org/W2908424396","https://openalex.org/W2909881138","https://openalex.org/W2912005957","https://openalex.org/W2946560480","https://openalex.org/W2946819027","https://openalex.org/W2964044844","https://openalex.org/W2968764965","https://openalex.org/W2975968212","https://openalex.org/W2979078689","https://openalex.org/W2997692676","https://openalex.org/W3000142906","https://openalex.org/W3018335208","https://openalex.org/W3023186847","https://openalex.org/W3025204151","https://openalex.org/W3104917618","https://openalex.org/W3122804090","https://openalex.org/W3122872878","https://openalex.org/W3123665391","https://openalex.org/W3124475967","https://openalex.org/W3125976894","https://openalex.org/W3141119336","https://openalex.org/W3158022334","https://openalex.org/W3207342693","https://openalex.org/W4212774754","https://openalex.org/W4237400166","https://openalex.org/W4241785331","https://openalex.org/W4245703411","https://openalex.org/W4252396780","https://openalex.org/W4256253116","https://openalex.org/W4285719527","https://openalex.org/W4300402905"],"related_works":["https://openalex.org/W2498172402","https://openalex.org/W2961132505","https://openalex.org/W3125209538","https://openalex.org/W2379706362","https://openalex.org/W4285224732","https://openalex.org/W4281945250","https://openalex.org/W3217456055","https://openalex.org/W2386850555","https://openalex.org/W2528139941","https://openalex.org/W4388536358"],"abstract_inverted_index":{"Abstract":[0],"The":[1,23,45,116,158,172,211],"paper":[2],"sheds":[3],"light":[4],"on":[5,28,208],"the":[6,19,29,51,63,67,74,80,97,100,104,106,110,121,125,135,142,152,162,191,194,202],"use":[7],"of":[8,18,69,86,90,124,137,154,168,174,193],"a":[9,58,84,139,155,218],"self-learning":[10],"GNG":[11,163],"neural":[12],"network":[13],"for":[14,166,221],"identification":[15,167],"and":[16,37,77,113,179,183,199,227],"exploration":[17],"purchasing":[20,52,91,122,138,153],"behaviour":[21,53,170,204,226],"patterns.":[22,115,171],"test":[24],"has":[25],"been":[26,94,130,147],"conducted":[27],"data":[30,47],"collected":[31,56],"from":[32],"consumers":[33,185,207],"aged":[34],"60":[35],"years":[36,81],"over,":[38],"with":[39,132,149],"regard":[40,133,150],"to":[41,49,102,134,151,181,200,223],"three":[42,126],"product":[43],"purchases.":[44],"primary":[46],"used":[48],"explore":[50],"patterns":[54,92,123,145,215],"was":[55],"during":[57],"survey":[59],"carried":[60],"out":[61],"among":[62,196],"elderly":[64],"students":[65],"at":[66],"Universities":[68],"Third":[70],"Age":[71],"in":[72,79,120,232],"Slovenia,":[73],"Czech":[75],"Republic":[76],"Poland,":[78],"2017\u20132018.":[82],"Finally,":[83],"total":[85],"six":[87],"different":[88,209],"types":[89],"have":[93,129,146],"identified,":[95],"namely":[96],"\u2018thoughtful":[98],"decision\u2019,":[99,109],"\u2018sensitive":[101],"recommendation\u2019,":[103],"\u2018beneficiary,":[105],"\u2018short":[107],"thoughtful":[108],"\u2018habitual":[111],"decision\u2019":[112],"\u2018multiple\u2019":[114],"most":[117,143],"significant":[118],"differences":[119,195],"national":[127],"samples":[128],"identified":[131,148,212],"process":[136],"smartphone,":[140],"while":[141],"repetitive":[144],"new":[156],"product.":[157],"results":[159],"significantly":[160],"support":[161],"network\u2019s":[164],"validity":[165],"consumer":[169,213,225],"application":[173],"this":[175],"method":[176],"allowed":[177],"quick":[178],"effective":[180],"identify":[182],"segment":[184],"groups":[186,198],"as":[187,189],"well":[188],"facilitated":[190],"mapping":[192],"these":[197],"compare":[201],"consumption":[203],"expressed":[205],"by":[206],"markets.":[210],"purchase":[214],"may":[216],"play":[217],"basic":[219],"role":[220],"marketers":[222],"understand":[224],"then":[228],"propose":[229],"tailored":[230],"strategies":[231],"international":[233],"marketing.":[234]},"counts_by_year":[{"year":2026,"cited_by_count":1},{"year":2025,"cited_by_count":3},{"year":2024,"cited_by_count":3},{"year":2023,"cited_by_count":2},{"year":2022,"cited_by_count":4},{"year":2021,"cited_by_count":6}],"updated_date":"2025-11-06T03:46:38.306776","created_date":"2025-10-10T00:00:00"}
