{"id":"https://openalex.org/W4297175458","doi":"https://doi.org/10.1007/s10660-022-09610-3","title":"Making customers more likely to come back: the role of background colour in triggering arousal to influence memory, attitude, and patronage intention","display_name":"Making customers more likely to come back: the role of background colour in triggering arousal to influence memory, attitude, and patronage intention","publication_year":2022,"publication_date":"2022-09-24","ids":{"openalex":"https://openalex.org/W4297175458","doi":"https://doi.org/10.1007/s10660-022-09610-3"},"language":"en","primary_location":{"id":"doi:10.1007/s10660-022-09610-3","is_oa":false,"landing_page_url":"https://doi.org/10.1007/s10660-022-09610-3","pdf_url":null,"source":{"id":"https://openalex.org/S205929853","display_name":"Electronic Commerce Research","issn_l":"1389-5753","issn":["1389-5753","1572-9362"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319900","host_organization_name":"Springer Science+Business Media","host_organization_lineage":["https://openalex.org/P4310319900","https://openalex.org/P4310319965"],"host_organization_lineage_names":["Springer Science+Business Media","Springer Nature"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Electronic Commerce Research","raw_type":"journal-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5029833062","display_name":"Ai\u2010Yun Hsieh","orcid":null},"institutions":[{"id":"https://openalex.org/I205612303","display_name":"Chinese Culture University","ror":"https://ror.org/04shepe48","country_code":"TW","type":"education","lineage":["https://openalex.org/I205612303"]}],"countries":["TW"],"is_corresponding":false,"raw_author_name":"Ai-Yun Hsieh","raw_affiliation_strings":["Chinese Culture University, Taipei, Taiwan"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Chinese Culture University, Taipei, Taiwan","institution_ids":["https://openalex.org/I205612303"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5084467163","display_name":"Sing Kai Lo","orcid":"https://orcid.org/0000-0001-8401-1759"},"institutions":[{"id":"https://openalex.org/I205612303","display_name":"Chinese Culture University","ror":"https://ror.org/04shepe48","country_code":"TW","type":"education","lineage":["https://openalex.org/I205612303"]}],"countries":["TW"],"is_corresponding":false,"raw_author_name":"Shao-Kang Lo","raw_affiliation_strings":["Chinese Culture University, Taipei, Taiwan"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Chinese Culture University, Taipei, Taiwan","institution_ids":["https://openalex.org/I205612303"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5066274948","display_name":"Yujong Hwang","orcid":"https://orcid.org/0000-0001-7323-6127"},"institutions":[{"id":"https://openalex.org/I118353179","display_name":"DePaul University","ror":"https://ror.org/04xtx5t16","country_code":"US","type":"education","lineage":["https://openalex.org/I118353179"]},{"id":"https://openalex.org/I35928602","display_name":"Kyung Hee University","ror":"https://ror.org/01zqcg218","country_code":"KR","type":"education","lineage":["https://openalex.org/I35928602"]}],"countries":["KR","US"],"is_corresponding":true,"raw_author_name":"Yujong Hwang","raw_affiliation_strings":["DePaul University, Chicago, IL, USA","Kyung Hee University, Yongin, Republic of Korea"],"raw_orcid":"https://orcid.org/0000-0001-7323-6127","affiliations":[{"raw_affiliation_string":"DePaul University, Chicago, IL, USA","institution_ids":["https://openalex.org/I118353179"]},{"raw_affiliation_string":"Kyung Hee University, Yongin, Republic of Korea","institution_ids":["https://openalex.org/I35928602"]}]}],"institutions":[],"countries_distinct_count":3,"institutions_distinct_count":3,"corresponding_author_ids":["https://openalex.org/A5066274948"],"corresponding_institution_ids":["https://openalex.org/I118353179","https://openalex.org/I35928602"],"apc_list":{"value":2290,"currency":"EUR","value_usd":2890},"apc_paid":null,"fwci":1.5675,"has_fulltext":false,"cited_by_count":7,"citation_normalized_percentile":{"value":0.83353604,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":91,"max":98},"biblio":{"volume":"24","issue":"3","first_page":"2045","last_page":"2064"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T12496","display_name":"Color perception and design","score":0.9983999729156494,"subfield":{"id":"https://openalex.org/subfields/3207","display_name":"Social Psychology"},"field":{"id":"https://openalex.org/fields/32","display_name":"Psychology"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T12496","display_name":"Color perception and design","score":0.9983999729156494,"subfield":{"id":"https://openalex.org/subfields/3207","display_name":"Social Psychology"},"field":{"id":"https://openalex.org/fields/32","display_name":"Psychology"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11536","display_name":"Consumer Retail Behavior Studies","score":0.9914000034332275,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","score":0.991100013256073,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/psychology","display_name":"Psychology","score":0.5913771390914917},{"id":"https://openalex.org/keywords/arousal","display_name":"Arousal","score":0.5739885568618774},{"id":"https://openalex.org/keywords/cognitive-psychology","display_name":"Cognitive psychology","score":0.4424668848514557},{"id":"https://openalex.org/keywords/social-psychology","display_name":"Social psychology","score":0.43332892656326294},{"id":"https://openalex.org/keywords/advertising","display_name":"Advertising","score":0.3648281693458557},{"id":"https://openalex.org/keywords/marketing","display_name":"Marketing","score":0.3446961045265198},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.3038010001182556}],"concepts":[{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.5913771390914917},{"id":"https://openalex.org/C36951298","wikidata":"https://www.wikidata.org/wiki/Q379784","display_name":"Arousal","level":2,"score":0.5739885568618774},{"id":"https://openalex.org/C180747234","wikidata":"https://www.wikidata.org/wiki/Q23373","display_name":"Cognitive psychology","level":1,"score":0.4424668848514557},{"id":"https://openalex.org/C77805123","wikidata":"https://www.wikidata.org/wiki/Q161272","display_name":"Social psychology","level":1,"score":0.43332892656326294},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.3648281693458557},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.3446961045265198},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.3038010001182556}],"mesh":[],"locations_count":4,"locations":[{"id":"doi:10.1007/s10660-022-09610-3","is_oa":false,"landing_page_url":"https://doi.org/10.1007/s10660-022-09610-3","pdf_url":null,"source":{"id":"https://openalex.org/S205929853","display_name":"Electronic Commerce Research","issn_l":"1389-5753","issn":["1389-5753","1572-9362"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319900","host_organization_name":"Springer Science+Business Media","host_organization_lineage":["https://openalex.org/P4310319900","https://openalex.org/P4310319965"],"host_organization_lineage_names":["Springer Science+Business Media","Springer Nature"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Electronic Commerce Research","raw_type":"journal-article"},{"id":"pmh:oai:https://irlib.pccu.edu.tw/:987654321/54338","is_oa":false,"landing_page_url":"https://irlib.pccu.edu.tw//handle/987654321/54338","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"article"},{"id":"pmh:oai:RePEc:spr:elcore:v:24:y:2024:i:3:d:10.1007_s10660-022-09610-3","is_oa":false,"landing_page_url":"http://link.springer.com/10.1007/s10660-022-09610-3","pdf_url":null,"source":{"id":"https://openalex.org/S4306401271","display_name":"RePEc: Research Papers in Economics","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"host_organization":"https://openalex.org/I77793887","host_organization_name":"Federal Reserve Bank of St. Louis","host_organization_lineage":["https://openalex.org/I77793887"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"article"},{"id":"pmh:oai:https://irlib.pccu.edu.tw/:987654321/51918","is_oa":false,"landing_page_url":"https://irlib.pccu.edu.tw//handle/987654321/51918","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"article"}],"best_oa_location":null,"sustainable_development_goals":[{"display_name":"Decent work and economic growth","id":"https://metadata.un.org/sdg/8","score":0.41999998688697815}],"awards":[{"id":"https://openalex.org/G6770262361","display_name":null,"funder_award_id":"20180850","funder_id":"https://openalex.org/F4320321332","funder_display_name":"Kyung Hee University"}],"funders":[{"id":"https://openalex.org/F4320321332","display_name":"Kyung Hee University","ror":"https://ror.org/01zqcg218"}],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":84,"referenced_works":["https://openalex.org/W67645606","https://openalex.org/W145138337","https://openalex.org/W1060464415","https://openalex.org/W1510070215","https://openalex.org/W1528099392","https://openalex.org/W1556446873","https://openalex.org/W1714408848","https://openalex.org/W1763311249","https://openalex.org/W1777859530","https://openalex.org/W1960704941","https://openalex.org/W1967998712","https://openalex.org/W1971623137","https://openalex.org/W1975227708","https://openalex.org/W1983478634","https://openalex.org/W1990451873","https://openalex.org/W1990574563","https://openalex.org/W1993380436","https://openalex.org/W1997222220","https://openalex.org/W1998687323","https://openalex.org/W2000141706","https://openalex.org/W2004224352","https://openalex.org/W2013875619","https://openalex.org/W2014989554","https://openalex.org/W2021682498","https://openalex.org/W2033713597","https://openalex.org/W2033926602","https://openalex.org/W2036389121","https://openalex.org/W2037713342","https://openalex.org/W2037846525","https://openalex.org/W2039228528","https://openalex.org/W2049113513","https://openalex.org/W2050920630","https://openalex.org/W2051656551","https://openalex.org/W2056659254","https://openalex.org/W2056884333","https://openalex.org/W2063840977","https://openalex.org/W2069206189","https://openalex.org/W2071502945","https://openalex.org/W2074716497","https://openalex.org/W2077095518","https://openalex.org/W2078453076","https://openalex.org/W2090598091","https://openalex.org/W2090951600","https://openalex.org/W2092696917","https://openalex.org/W2093757256","https://openalex.org/W2095214627","https://openalex.org/W2100069621","https://openalex.org/W2103153065","https://openalex.org/W2103782422","https://openalex.org/W2107657300","https://openalex.org/W2117799401","https://openalex.org/W2118936432","https://openalex.org/W2125927301","https://openalex.org/W2127970663","https://openalex.org/W2140517394","https://openalex.org/W2148006968","https://openalex.org/W2157884954","https://openalex.org/W2162206011","https://openalex.org/W2163303688","https://openalex.org/W2164834722","https://openalex.org/W2165153011","https://openalex.org/W2300351410","https://openalex.org/W2418941670","https://openalex.org/W2472039012","https://openalex.org/W2475747270","https://openalex.org/W2544737271","https://openalex.org/W2587630753","https://openalex.org/W2589805205","https://openalex.org/W2621351896","https://openalex.org/W2739411351","https://openalex.org/W2772298512","https://openalex.org/W2776738515","https://openalex.org/W2804325946","https://openalex.org/W2898172218","https://openalex.org/W2902225836","https://openalex.org/W3014359436","https://openalex.org/W3025702560","https://openalex.org/W4240837232","https://openalex.org/W4248953259","https://openalex.org/W6602249851","https://openalex.org/W6638025348","https://openalex.org/W6679473356","https://openalex.org/W6743716967","https://openalex.org/W6758232466"],"related_works":["https://openalex.org/W2748952813","https://openalex.org/W4391375266","https://openalex.org/W2733753409","https://openalex.org/W2740144240","https://openalex.org/W4249408726","https://openalex.org/W2067113104","https://openalex.org/W4379184815","https://openalex.org/W2050878398","https://openalex.org/W85333234","https://openalex.org/W124512866"],"abstract_inverted_index":null,"counts_by_year":[{"year":2025,"cited_by_count":1},{"year":2024,"cited_by_count":4},{"year":2023,"cited_by_count":2}],"updated_date":"2025-11-06T03:46:38.306776","created_date":"2025-10-10T00:00:00"}