{"id":"https://openalex.org/W2969513044","doi":"https://doi.org/10.1007/s10257-019-00420-z","title":"Does fun or freebie increase in-app purchase?","display_name":"Does fun or freebie increase in-app purchase?","publication_year":2019,"publication_date":"2019-08-23","ids":{"openalex":"https://openalex.org/W2969513044","doi":"https://doi.org/10.1007/s10257-019-00420-z","mag":"2969513044"},"language":"en","primary_location":{"id":"doi:10.1007/s10257-019-00420-z","is_oa":false,"landing_page_url":"https://doi.org/10.1007/s10257-019-00420-z","pdf_url":null,"source":{"id":"https://openalex.org/S56271844","display_name":"Information Systems and e-Business Management","issn_l":"1617-9846","issn":["1617-9846","1617-9854"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319900","host_organization_name":"Springer Science+Business Media","host_organization_lineage":["https://openalex.org/P4310319900","https://openalex.org/P4310319965"],"host_organization_lineage_names":["Springer Science+Business Media","Springer Nature"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Information Systems and e-Business Management","raw_type":"journal-article"},"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5016151812","display_name":"Moonkyoung Jang","orcid":"https://orcid.org/0000-0003-3264-7215"},"institutions":[{"id":"https://openalex.org/I197347611","display_name":"Korea University","ror":"https://ror.org/047dqcg40","country_code":"KR","type":"education","lineage":["https://openalex.org/I197347611"]}],"countries":["KR"],"is_corresponding":true,"raw_author_name":"Moonkyoung Jang","raw_affiliation_strings":["Center for Media Industry, Korea University, Seoul, South Korea"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Center for Media Industry, Korea University, Seoul, South Korea","institution_ids":["https://openalex.org/I197347611"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5040739919","display_name":"Rumi Lee","orcid":"https://orcid.org/0000-0002-5732-9179"},"institutions":[{"id":"https://openalex.org/I139264467","display_name":"Seoul National University","ror":"https://ror.org/04h9pn542","country_code":"KR","type":"education","lineage":["https://openalex.org/I139264467"]}],"countries":["KR"],"is_corresponding":false,"raw_author_name":"Rumi Lee","raw_affiliation_strings":["College of Business Administration, Seoul National University, Seoul, South Korea"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"College of Business Administration, Seoul National University, Seoul, South Korea","institution_ids":["https://openalex.org/I139264467"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5061922075","display_name":"Byungjoon Yoo","orcid":null},"institutions":[{"id":"https://openalex.org/I139264467","display_name":"Seoul National University","ror":"https://ror.org/04h9pn542","country_code":"KR","type":"education","lineage":["https://openalex.org/I139264467"]}],"countries":["KR"],"is_corresponding":false,"raw_author_name":"Byungjoon Yoo","raw_affiliation_strings":["Graduate School of Business, Seoul National University, Seoul, South Korea"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Graduate School of Business, Seoul National University, Seoul, South Korea","institution_ids":["https://openalex.org/I139264467"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":2,"corresponding_author_ids":["https://openalex.org/A5016151812"],"corresponding_institution_ids":["https://openalex.org/I197347611"],"apc_list":{"value":2790,"currency":"USD","value_usd":2790},"apc_paid":null,"fwci":2.3829,"has_fulltext":false,"cited_by_count":31,"citation_normalized_percentile":{"value":0.90989402,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":89,"max":99},"biblio":{"volume":"19","issue":"2","first_page":"439","last_page":"457"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":0.9995999932289124,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":0.9995999932289124,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10068","display_name":"Technology Adoption and User Behaviour","score":0.9970999956130981,"subfield":{"id":"https://openalex.org/subfields/1802","display_name":"Information Systems and Management"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","score":0.9837999939918518,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/purchasing","display_name":"Purchasing","score":0.8206473588943481},{"id":"https://openalex.org/keywords/affect","display_name":"Affect (linguistics)","score":0.6664866209030151},{"id":"https://openalex.org/keywords/psychology","display_name":"Psychology","score":0.5815402865409851},{"id":"https://openalex.org/keywords/advertising","display_name":"Advertising","score":0.5112762451171875},{"id":"https://openalex.org/keywords/empirical-research","display_name":"Empirical research","score":0.4297827184200287},{"id":"https://openalex.org/keywords/marketing","display_name":"Marketing","score":0.3245187997817993},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.3235270380973816}],"concepts":[{"id":"https://openalex.org/C2778813691","wikidata":"https://www.wikidata.org/wiki/Q1369832","display_name":"Purchasing","level":2,"score":0.8206473588943481},{"id":"https://openalex.org/C2776035688","wikidata":"https://www.wikidata.org/wiki/Q1606558","display_name":"Affect (linguistics)","level":2,"score":0.6664866209030151},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.5815402865409851},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.5112762451171875},{"id":"https://openalex.org/C120936955","wikidata":"https://www.wikidata.org/wiki/Q2155640","display_name":"Empirical research","level":2,"score":0.4297827184200287},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.3245187997817993},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.3235270380973816},{"id":"https://openalex.org/C111472728","wikidata":"https://www.wikidata.org/wiki/Q9471","display_name":"Epistemology","level":1,"score":0.0},{"id":"https://openalex.org/C138885662","wikidata":"https://www.wikidata.org/wiki/Q5891","display_name":"Philosophy","level":0,"score":0.0},{"id":"https://openalex.org/C46312422","wikidata":"https://www.wikidata.org/wiki/Q11024","display_name":"Communication","level":1,"score":0.0}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.1007/s10257-019-00420-z","is_oa":false,"landing_page_url":"https://doi.org/10.1007/s10257-019-00420-z","pdf_url":null,"source":{"id":"https://openalex.org/S56271844","display_name":"Information Systems and e-Business Management","issn_l":"1617-9846","issn":["1617-9846","1617-9854"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319900","host_organization_name":"Springer Science+Business Media","host_organization_lineage":["https://openalex.org/P4310319900","https://openalex.org/P4310319965"],"host_organization_lineage_names":["Springer Science+Business Media","Springer Nature"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Information Systems and e-Business Management","raw_type":"journal-article"},{"id":"pmh:oai:RePEc:spr:infsem:v:19:y:2021:i:2:d:10.1007_s10257-019-00420-z","is_oa":false,"landing_page_url":"http://link.springer.com/10.1007/s10257-019-00420-z","pdf_url":null,"source":{"id":"https://openalex.org/S4306401271","display_name":"RePEc: Research Papers in Economics","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"host_organization":"https://openalex.org/I77793887","host_organization_name":"Federal Reserve Bank of St. Louis","host_organization_lineage":["https://openalex.org/I77793887"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"article"}],"best_oa_location":null,"sustainable_development_goals":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":64,"referenced_works":["https://openalex.org/W77480828","https://openalex.org/W126820055","https://openalex.org/W565891557","https://openalex.org/W1545460766","https://openalex.org/W1569492450","https://openalex.org/W1591013228","https://openalex.org/W1604926395","https://openalex.org/W1715619412","https://openalex.org/W1748197048","https://openalex.org/W1963731527","https://openalex.org/W1965294900","https://openalex.org/W1966510145","https://openalex.org/W1969045005","https://openalex.org/W1971440513","https://openalex.org/W1973277062","https://openalex.org/W1984201866","https://openalex.org/W1987258130","https://openalex.org/W1995031937","https://openalex.org/W1995771729","https://openalex.org/W2000380427","https://openalex.org/W2009290517","https://openalex.org/W2015220538","https://openalex.org/W2025087503","https://openalex.org/W2025248356","https://openalex.org/W2025908221","https://openalex.org/W2027163923","https://openalex.org/W2031250598","https://openalex.org/W2036807896","https://openalex.org/W2041260906","https://openalex.org/W2052729098","https://openalex.org/W2053720922","https://openalex.org/W2056131203","https://openalex.org/W2061503235","https://openalex.org/W2068522475","https://openalex.org/W2093983571","https://openalex.org/W2094031473","https://openalex.org/W2106293368","https://openalex.org/W2114633054","https://openalex.org/W2119104012","https://openalex.org/W2119681300","https://openalex.org/W2139092232","https://openalex.org/W2153584768","https://openalex.org/W2160123621","https://openalex.org/W2163846111","https://openalex.org/W2168535654","https://openalex.org/W2170899200","https://openalex.org/W2296144412","https://openalex.org/W2339650212","https://openalex.org/W2409589671","https://openalex.org/W2478909176","https://openalex.org/W2502998789","https://openalex.org/W2751692884","https://openalex.org/W2761350286","https://openalex.org/W2809468846","https://openalex.org/W3019273456","https://openalex.org/W3123128354","https://openalex.org/W3124507438","https://openalex.org/W3124780584","https://openalex.org/W3125059139","https://openalex.org/W3125924051","https://openalex.org/W4214907476","https://openalex.org/W4235678817","https://openalex.org/W4249312768","https://openalex.org/W4292811746"],"related_works":["https://openalex.org/W2040407859","https://openalex.org/W2779851879","https://openalex.org/W1979564835","https://openalex.org/W2000050347","https://openalex.org/W183249021","https://openalex.org/W1976490850","https://openalex.org/W2167994724","https://openalex.org/W2153232395","https://openalex.org/W2175041278","https://openalex.org/W2279478625"],"abstract_inverted_index":null,"counts_by_year":[{"year":2026,"cited_by_count":4},{"year":2025,"cited_by_count":7},{"year":2024,"cited_by_count":7},{"year":2023,"cited_by_count":8},{"year":2022,"cited_by_count":4},{"year":2021,"cited_by_count":1}],"updated_date":"2026-08-14T07:06:38.338062","created_date":"2025-10-10T00:00:00"}