{"id":"https://openalex.org/W3124782978","doi":"https://doi.org/10.1007/s00779-020-01502-3","title":"The cost structure of influencers\u2019 posts: the risk of losing followers","display_name":"The cost structure of influencers\u2019 posts: the risk of losing followers","publication_year":2021,"publication_date":"2021-01-20","ids":{"openalex":"https://openalex.org/W3124782978","doi":"https://doi.org/10.1007/s00779-020-01502-3","mag":"3124782978","pmid":"https://pubmed.ncbi.nlm.nih.gov/33495698"},"language":"en","primary_location":{"id":"doi:10.1007/s00779-020-01502-3","is_oa":true,"landing_page_url":"https://doi.org/10.1007/s00779-020-01502-3","pdf_url":"https://link.springer.com/content/pdf/10.1007/s00779-020-01502-3.pdf","source":{"id":"https://openalex.org/S58126648","display_name":"Personal and Ubiquitous Computing","issn_l":"1617-4909","issn":["1617-4909","1617-4917"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319900","host_organization_name":"Springer Science+Business Media","host_organization_lineage":["https://openalex.org/P4310319900","https://openalex.org/P4310319965"],"host_organization_lineage_names":["Springer Science+Business Media","Springer Nature"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Personal and Ubiquitous Computing","raw_type":"journal-article"},"type":"article","indexed_in":["crossref","pubmed"],"open_access":{"is_oa":true,"oa_status":"bronze","oa_url":"https://link.springer.com/content/pdf/10.1007/s00779-020-01502-3.pdf","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5101924870","display_name":"Carlos Oliveira","orcid":"https://orcid.org/0000-0002-4480-1083"},"institutions":[{"id":"https://openalex.org/I122140584","display_name":"Universidade Federal do Rio de Janeiro","ror":"https://ror.org/03490as77","country_code":"BR","type":"education","lineage":["https://openalex.org/I122140584"]}],"countries":["BR"],"is_corresponding":true,"raw_author_name":"Carlos Oliveira","raw_affiliation_strings":["UFRJ, Rio de Janeiro, Brazil"],"affiliations":[{"raw_affiliation_string":"UFRJ, Rio de Janeiro, Brazil","institution_ids":["https://openalex.org/I122140584"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5049777551","display_name":"Ana Cristina Bicharra Garc\u00eda","orcid":"https://orcid.org/0000-0002-3797-5157"},"institutions":[{"id":"https://openalex.org/I122140584","display_name":"Universidade Federal do Rio de Janeiro","ror":"https://ror.org/03490as77","country_code":"BR","type":"education","lineage":["https://openalex.org/I122140584"]}],"countries":["BR"],"is_corresponding":false,"raw_author_name":"Ana Cristina B Garcia","raw_affiliation_strings":["UFRJ, Rio de Janeiro, Brazil"],"affiliations":[{"raw_affiliation_string":"UFRJ, Rio de Janeiro, Brazil","institution_ids":["https://openalex.org/I122140584"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5023635796","display_name":"Adriana S. Vivacqua","orcid":"https://orcid.org/0000-0001-6830-5730"},"institutions":[{"id":"https://openalex.org/I122140584","display_name":"Universidade Federal do Rio de Janeiro","ror":"https://ror.org/03490as77","country_code":"BR","type":"education","lineage":["https://openalex.org/I122140584"]}],"countries":["BR"],"is_corresponding":false,"raw_author_name":"Adriana S Vivacqua","raw_affiliation_strings":["UFRJ, Rio de Janeiro, Brazil"],"affiliations":[{"raw_affiliation_string":"UFRJ, Rio de Janeiro, Brazil","institution_ids":["https://openalex.org/I122140584"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":3,"corresponding_author_ids":["https://openalex.org/A5101924870"],"corresponding_institution_ids":["https://openalex.org/I122140584"],"apc_list":{"value":2490,"currency":"EUR","value_usd":3090},"apc_paid":null,"fwci":1.8174,"has_fulltext":true,"cited_by_count":9,"citation_normalized_percentile":{"value":0.85975469,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":89,"max":97},"biblio":{"volume":"25","issue":"2","first_page":"259","last_page":"280"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10557","display_name":"Social Media and Politics","score":0.9998000264167786,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10557","display_name":"Social Media and Politics","score":0.9998000264167786,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10355","display_name":"Impact of Technology on Adolescents","score":0.9919999837875366,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10953","display_name":"E-Government and Public Services","score":0.9822999835014343,"subfield":{"id":"https://openalex.org/subfields/3320","display_name":"Political Science and International Relations"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/influencer-marketing","display_name":"Influencer marketing","score":0.9877561926841736},{"id":"https://openalex.org/keywords/social-media","display_name":"Social media","score":0.5278753638267517},{"id":"https://openalex.org/keywords/scope","display_name":"Scope (computer science)","score":0.5265322327613831},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.5080554485321045},{"id":"https://openalex.org/keywords/government","display_name":"Government (linguistics)","score":0.41165217757225037},{"id":"https://openalex.org/keywords/internet-privacy","display_name":"Internet privacy","score":0.3698110282421112},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.3460642099380493},{"id":"https://openalex.org/keywords/marketing","display_name":"Marketing","score":0.22297844290733337},{"id":"https://openalex.org/keywords/world-wide-web","display_name":"World Wide Web","score":0.2108156383037567}],"concepts":[{"id":"https://openalex.org/C26011011","wikidata":"https://www.wikidata.org/wiki/Q6030243","display_name":"Influencer marketing","level":4,"score":0.9877561926841736},{"id":"https://openalex.org/C518677369","wikidata":"https://www.wikidata.org/wiki/Q202833","display_name":"Social media","level":2,"score":0.5278753638267517},{"id":"https://openalex.org/C2778012447","wikidata":"https://www.wikidata.org/wiki/Q1034415","display_name":"Scope (computer science)","level":2,"score":0.5265322327613831},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.5080554485321045},{"id":"https://openalex.org/C2778137410","wikidata":"https://www.wikidata.org/wiki/Q2732820","display_name":"Government (linguistics)","level":2,"score":0.41165217757225037},{"id":"https://openalex.org/C108827166","wikidata":"https://www.wikidata.org/wiki/Q175975","display_name":"Internet privacy","level":1,"score":0.3698110282421112},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.3460642099380493},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.22297844290733337},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.2108156383037567},{"id":"https://openalex.org/C192975520","wikidata":"https://www.wikidata.org/wiki/Q1143466","display_name":"Marketing management","level":2,"score":0.0},{"id":"https://openalex.org/C138885662","wikidata":"https://www.wikidata.org/wiki/Q5891","display_name":"Philosophy","level":0,"score":0.0},{"id":"https://openalex.org/C199360897","wikidata":"https://www.wikidata.org/wiki/Q9143","display_name":"Programming language","level":1,"score":0.0},{"id":"https://openalex.org/C41895202","wikidata":"https://www.wikidata.org/wiki/Q8162","display_name":"Linguistics","level":1,"score":0.0},{"id":"https://openalex.org/C54649085","wikidata":"https://www.wikidata.org/wiki/Q574424","display_name":"Relationship marketing","level":3,"score":0.0}],"mesh":[],"locations_count":3,"locations":[{"id":"doi:10.1007/s00779-020-01502-3","is_oa":true,"landing_page_url":"https://doi.org/10.1007/s00779-020-01502-3","pdf_url":"https://link.springer.com/content/pdf/10.1007/s00779-020-01502-3.pdf","source":{"id":"https://openalex.org/S58126648","display_name":"Personal and Ubiquitous Computing","issn_l":"1617-4909","issn":["1617-4909","1617-4917"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319900","host_organization_name":"Springer Science+Business Media","host_organization_lineage":["https://openalex.org/P4310319900","https://openalex.org/P4310319965"],"host_organization_lineage_names":["Springer Science+Business Media","Springer Nature"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Personal and Ubiquitous Computing","raw_type":"journal-article"},{"id":"pmid:33495698","is_oa":false,"landing_page_url":"https://pubmed.ncbi.nlm.nih.gov/33495698","pdf_url":null,"source":{"id":"https://openalex.org/S4306525036","display_name":"PubMed","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"host_organization":"https://openalex.org/I1299303238","host_organization_name":"National Institutes of Health","host_organization_lineage":["https://openalex.org/I1299303238"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Personal and ubiquitous computing","raw_type":null},{"id":"pmh:oai:pubmedcentral.nih.gov:7815328","is_oa":true,"landing_page_url":"https://www.ncbi.nlm.nih.gov/pmc/articles/7815328","pdf_url":null,"source":{"id":"https://openalex.org/S2764455111","display_name":"PubMed Central","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"host_organization":"https://openalex.org/I1299303238","host_organization_name":"National Institutes of Health","host_organization_lineage":["https://openalex.org/I1299303238"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"Pers Ubiquitous Comput","raw_type":"Text"}],"best_oa_location":{"id":"doi:10.1007/s00779-020-01502-3","is_oa":true,"landing_page_url":"https://doi.org/10.1007/s00779-020-01502-3","pdf_url":"https://link.springer.com/content/pdf/10.1007/s00779-020-01502-3.pdf","source":{"id":"https://openalex.org/S58126648","display_name":"Personal and Ubiquitous Computing","issn_l":"1617-4909","issn":["1617-4909","1617-4917"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319900","host_organization_name":"Springer Science+Business Media","host_organization_lineage":["https://openalex.org/P4310319900","https://openalex.org/P4310319965"],"host_organization_lineage_names":["Springer Science+Business Media","Springer Nature"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Personal and Ubiquitous Computing","raw_type":"journal-article"},"sustainable_development_goals":[{"score":0.8299999833106995,"id":"https://metadata.un.org/sdg/10","display_name":"Reduced inequalities"}],"awards":[],"funders":[],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W3124782978.pdf","grobid_xml":"https://content.openalex.org/works/W3124782978.grobid-xml"},"referenced_works_count":32,"referenced_works":["https://openalex.org/W409344806","https://openalex.org/W1693310688","https://openalex.org/W1771106060","https://openalex.org/W1854214752","https://openalex.org/W1866298395","https://openalex.org/W1964064052","https://openalex.org/W1967502589","https://openalex.org/W1967579779","https://openalex.org/W1984170105","https://openalex.org/W2035669333","https://openalex.org/W2040924390","https://openalex.org/W2098575291","https://openalex.org/W2099697766","https://openalex.org/W2104894372","https://openalex.org/W2108644943","https://openalex.org/W2112896229","https://openalex.org/W2122305905","https://openalex.org/W2126086665","https://openalex.org/W2132013054","https://openalex.org/W2138096326","https://openalex.org/W2152847636","https://openalex.org/W2160196038","https://openalex.org/W2169149732","https://openalex.org/W2240589267","https://openalex.org/W2400745693","https://openalex.org/W2754822550","https://openalex.org/W2809245779","https://openalex.org/W2935883200","https://openalex.org/W2984110663","https://openalex.org/W3125636918","https://openalex.org/W4241710528","https://openalex.org/W6668055244"],"related_works":["https://openalex.org/W2748952813","https://openalex.org/W3018020935","https://openalex.org/W4309886326","https://openalex.org/W3090250232","https://openalex.org/W4281638171","https://openalex.org/W3127102333","https://openalex.org/W4200568611","https://openalex.org/W2800847733","https://openalex.org/W4312905046","https://openalex.org/W4311617577"],"abstract_inverted_index":null,"counts_by_year":[{"year":2025,"cited_by_count":3},{"year":2024,"cited_by_count":1},{"year":2023,"cited_by_count":2},{"year":2022,"cited_by_count":1},{"year":2021,"cited_by_count":2}],"updated_date":"2026-01-13T01:12:25.745995","created_date":"2025-10-10T00:00:00"}