{"id":"https://openalex.org/W105896228","doi":"https://doi.org/10.1007/978-3-642-23339-5_29","title":"Research on the Marketing Management of the Logistics Enterprises with Information Technology","display_name":"Research on the Marketing Management of the Logistics Enterprises with Information Technology","publication_year":2011,"publication_date":"2011-01-01","ids":{"openalex":"https://openalex.org/W105896228","doi":"https://doi.org/10.1007/978-3-642-23339-5_29","mag":"105896228"},"language":"en","primary_location":{"id":"doi:10.1007/978-3-642-23339-5_29","is_oa":false,"landing_page_url":"https://doi.org/10.1007/978-3-642-23339-5_29","pdf_url":null,"source":{"id":"https://openalex.org/S2764900261","display_name":"Communications in computer and information science","issn_l":"1865-0929","issn":["1865-0929","1865-0937"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319900","host_organization_name":"Springer Science+Business Media","host_organization_lineage":["https://openalex.org/P4310319900","https://openalex.org/P4310319965"],"host_organization_lineage_names":["Springer Science+Business Media","Springer Nature"],"type":"book series"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Communications in Computer and Information Science","raw_type":"book-chapter"},"type":"conference-paper","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5100678992","display_name":"Yongping Chen","orcid":"https://orcid.org/0000-0002-8771-7949"},"institutions":[{"id":"https://openalex.org/I4210122893","display_name":"Wuxi Institute of Arts & Technology","ror":"https://ror.org/03s8wm141","country_code":"CN","type":"education","lineage":["https://openalex.org/I4210122893"]},{"id":"https://openalex.org/I77631543","display_name":"Wuxi Institute of Technology","ror":"https://ror.org/00ab95029","country_code":"CN","type":"education","lineage":["https://openalex.org/I77631543"]}],"countries":["CN"],"is_corresponding":true,"raw_author_name":"YongPing Chen","raw_affiliation_strings":["Economy Administration Department, Wuxi Institute of Arts & Technology, Wuxi, China"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Economy Administration Department, Wuxi Institute of Arts & Technology, Wuxi, China","institution_ids":["https://openalex.org/I4210122893","https://openalex.org/I77631543"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":2,"corresponding_author_ids":["https://openalex.org/A5100678992"],"corresponding_institution_ids":["https://openalex.org/I4210122893","https://openalex.org/I77631543"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":0,"citation_normalized_percentile":{"value":0.02949062,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":"160","last_page":"164"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","score":0.9839000105857849,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","score":0.9839000105857849,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13402","display_name":"Business Strategy and Innovation","score":0.954200029373169,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.7659527063369751},{"id":"https://openalex.org/keywords/humanitarian-logistics","display_name":"Humanitarian Logistics","score":0.6968898177146912},{"id":"https://openalex.org/keywords/logistics-management","display_name":"Logistics management","score":0.5351601243019104},{"id":"https://openalex.org/keywords/marketing","display_name":"Marketing","score":0.5091213583946228},{"id":"https://openalex.org/keywords/industrial-organization","display_name":"Industrial organization","score":0.3358907699584961},{"id":"https://openalex.org/keywords/process-management","display_name":"Process management","score":0.268263041973114}],"concepts":[{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.7659527063369751},{"id":"https://openalex.org/C205548138","wikidata":"https://www.wikidata.org/wiki/Q5939479","display_name":"Humanitarian Logistics","level":2,"score":0.6968898177146912},{"id":"https://openalex.org/C2989426453","wikidata":"https://www.wikidata.org/wiki/Q177777","display_name":"Logistics management","level":2,"score":0.5351601243019104},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.5091213583946228},{"id":"https://openalex.org/C40700","wikidata":"https://www.wikidata.org/wiki/Q1411783","display_name":"Industrial organization","level":1,"score":0.3358907699584961},{"id":"https://openalex.org/C195094911","wikidata":"https://www.wikidata.org/wiki/Q14167904","display_name":"Process management","level":1,"score":0.268263041973114}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1007/978-3-642-23339-5_29","is_oa":false,"landing_page_url":"https://doi.org/10.1007/978-3-642-23339-5_29","pdf_url":null,"source":{"id":"https://openalex.org/S2764900261","display_name":"Communications in computer and information science","issn_l":"1865-0929","issn":["1865-0929","1865-0937"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319900","host_organization_name":"Springer Science+Business Media","host_organization_lineage":["https://openalex.org/P4310319900","https://openalex.org/P4310319965"],"host_organization_lineage_names":["Springer Science+Business Media","Springer Nature"],"type":"book series"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Communications in Computer and Information Science","raw_type":"book-chapter"}],"best_oa_location":null,"sustainable_development_goals":[{"score":0.4399999976158142,"display_name":"Industry, innovation and infrastructure","id":"https://metadata.un.org/sdg/9"}],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":11,"referenced_works":["https://openalex.org/W1489109817","https://openalex.org/W1937155619","https://openalex.org/W1967856994","https://openalex.org/W1980790976","https://openalex.org/W1982052652","https://openalex.org/W1996647805","https://openalex.org/W2014129864","https://openalex.org/W2041591153","https://openalex.org/W2123709218","https://openalex.org/W2985551865","https://openalex.org/W4250668672"],"related_works":["https://openalex.org/W3132716659","https://openalex.org/W1562991075","https://openalex.org/W2187644337","https://openalex.org/W2192670466","https://openalex.org/W2355344775","https://openalex.org/W2387977773","https://openalex.org/W3009514698","https://openalex.org/W2383707328","https://openalex.org/W2358602320","https://openalex.org/W2386289474"],"abstract_inverted_index":null,"counts_by_year":[],"updated_date":"2026-07-29T14:22:42.915294","created_date":"2025-10-10T00:00:00"}