{"id":"https://openalex.org/W2262872826","doi":"https://doi.org/10.1007/978-3-319-28231-2_2","title":"Automatic Persistent Personalization of Ads in Tourism Websites","display_name":"Automatic Persistent Personalization of Ads in Tourism Websites","publication_year":2016,"publication_date":"2016-01-01","ids":{"openalex":"https://openalex.org/W2262872826","doi":"https://doi.org/10.1007/978-3-319-28231-2_2","mag":"2262872826"},"language":"en","primary_location":{"id":"doi:10.1007/978-3-319-28231-2_2","is_oa":false,"landing_page_url":"https://doi.org/10.1007/978-3-319-28231-2_2","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Information and Communication Technologies in Tourism 2016","raw_type":"book-chapter"},"type":"book-chapter","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5062088195","display_name":"Alberto Rezola","orcid":"https://orcid.org/0000-0001-9942-5487"},"institutions":[{"id":"https://openalex.org/I4210092551","display_name":"Vicomtech","ror":"https://ror.org/0023sah13","country_code":"ES","type":"facility","lineage":["https://openalex.org/I4210092551"]}],"countries":["ES"],"is_corresponding":true,"raw_author_name":"Alberto Rezola","raw_affiliation_strings":["eTourism and Cultural Heritage Department, Vicomtech-IK4, Donostia-San Sebastian, Spain"],"affiliations":[{"raw_affiliation_string":"eTourism and Cultural Heritage Department, Vicomtech-IK4, Donostia-San Sebastian, Spain","institution_ids":["https://openalex.org/I4210092551"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5025733987","display_name":"Aitor Gutierrez","orcid":"https://orcid.org/0000-0002-8500-5294"},"institutions":[{"id":"https://openalex.org/I4210092551","display_name":"Vicomtech","ror":"https://ror.org/0023sah13","country_code":"ES","type":"facility","lineage":["https://openalex.org/I4210092551"]}],"countries":["ES"],"is_corresponding":false,"raw_author_name":"Aitor Gutierrez","raw_affiliation_strings":["eTourism and Cultural Heritage Department, Vicomtech-IK4, Donostia-San Sebastian, Spain"],"affiliations":[{"raw_affiliation_string":"eTourism and Cultural Heritage Department, Vicomtech-IK4, Donostia-San Sebastian, Spain","institution_ids":["https://openalex.org/I4210092551"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5090876962","display_name":"Mar\u00eda Teresa Linaza","orcid":null},"institutions":[{"id":"https://openalex.org/I4210092551","display_name":"Vicomtech","ror":"https://ror.org/0023sah13","country_code":"ES","type":"facility","lineage":["https://openalex.org/I4210092551"]}],"countries":["ES"],"is_corresponding":false,"raw_author_name":"Maria Teresa Linaza","raw_affiliation_strings":["eTourism and Cultural Heritage Department, Vicomtech-IK4, Donostia-San Sebastian, Spain"],"affiliations":[{"raw_affiliation_string":"eTourism and Cultural Heritage Department, Vicomtech-IK4, Donostia-San Sebastian, Spain","institution_ids":["https://openalex.org/I4210092551"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":3,"corresponding_author_ids":["https://openalex.org/A5062088195"],"corresponding_institution_ids":["https://openalex.org/I4210092551"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":4,"citation_normalized_percentile":{"value":0.00739079,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":89,"max":96},"biblio":{"volume":null,"issue":null,"first_page":"17","last_page":"30"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10203","display_name":"Recommender Systems and Techniques","score":0.9966999888420105,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},"topics":[{"id":"https://openalex.org/T10203","display_name":"Recommender Systems and Techniques","score":0.9966999888420105,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T12016","display_name":"Web Data Mining and Analysis","score":0.9911999702453613,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T12720","display_name":"Multimedia Communication and Technology","score":0.9830999970436096,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/personalization","display_name":"Personalization","score":0.8777254819869995},{"id":"https://openalex.org/keywords/tourism","display_name":"Tourism","score":0.6860096454620361},{"id":"https://openalex.org/keywords/advertising","display_name":"Advertising","score":0.5150535106658936},{"id":"https://openalex.org/keywords/world-wide-web","display_name":"World Wide Web","score":0.46112722158432007},{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.4387781620025635},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.4350910186767578},{"id":"https://openalex.org/keywords/geography","display_name":"Geography","score":0.21025454998016357}],"concepts":[{"id":"https://openalex.org/C183003079","wikidata":"https://www.wikidata.org/wiki/Q1000371","display_name":"Personalization","level":2,"score":0.8777254819869995},{"id":"https://openalex.org/C18918823","wikidata":"https://www.wikidata.org/wiki/Q49389","display_name":"Tourism","level":2,"score":0.6860096454620361},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.5150535106658936},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.46112722158432007},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.4387781620025635},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.4350910186767578},{"id":"https://openalex.org/C205649164","wikidata":"https://www.wikidata.org/wiki/Q1071","display_name":"Geography","level":0,"score":0.21025454998016357},{"id":"https://openalex.org/C166957645","wikidata":"https://www.wikidata.org/wiki/Q23498","display_name":"Archaeology","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1007/978-3-319-28231-2_2","is_oa":false,"landing_page_url":"https://doi.org/10.1007/978-3-319-28231-2_2","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Information and Communication Technologies in Tourism 2016","raw_type":"book-chapter"}],"best_oa_location":null,"sustainable_development_goals":[{"score":0.6299999952316284,"display_name":"Decent work and economic growth","id":"https://metadata.un.org/sdg/8"}],"awards":[],"funders":[{"id":"https://openalex.org/F4320321705","display_name":"Eusko Jaurlaritza","ror":"https://ror.org/00pz2fp31"}],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":20,"referenced_works":["https://openalex.org/W1485642864","https://openalex.org/W1524719444","https://openalex.org/W1570159982","https://openalex.org/W1603831378","https://openalex.org/W1700132089","https://openalex.org/W1977797174","https://openalex.org/W1978385664","https://openalex.org/W2038263585","https://openalex.org/W2042067021","https://openalex.org/W2046200886","https://openalex.org/W2054627713","https://openalex.org/W2056201388","https://openalex.org/W2071942182","https://openalex.org/W2080298153","https://openalex.org/W2089465436","https://openalex.org/W2099664903","https://openalex.org/W2100114016","https://openalex.org/W2120101509","https://openalex.org/W2250183369","https://openalex.org/W4253315077"],"related_works":["https://openalex.org/W2748952813","https://openalex.org/W2109940557","https://openalex.org/W2466832359","https://openalex.org/W1582019636","https://openalex.org/W1499005795","https://openalex.org/W2391061603","https://openalex.org/W3172493050","https://openalex.org/W4385420271","https://openalex.org/W4312192618","https://openalex.org/W2593798266"],"abstract_inverted_index":null,"counts_by_year":[{"year":2023,"cited_by_count":1},{"year":2022,"cited_by_count":1},{"year":2020,"cited_by_count":2}],"updated_date":"2025-11-06T03:46:38.306776","created_date":"2025-10-10T00:00:00"}