{"id":"https://openalex.org/W4366432997","doi":"https://doi.org/10.1007/978-3-031-30258-9_33","title":"A Systematic Mapping Study of Using the Cutting-Edge Technologies in Marketing: The State of the Art of Four Key New-Age Technologies","display_name":"A Systematic Mapping Study of Using the Cutting-Edge Technologies in Marketing: The State of the Art of Four Key New-Age Technologies","publication_year":2023,"publication_date":"2023-01-01","ids":{"openalex":"https://openalex.org/W4366432997","doi":"https://doi.org/10.1007/978-3-031-30258-9_33"},"language":"en","primary_location":{"id":"doi:10.1007/978-3-031-30258-9_33","is_oa":false,"landing_page_url":"https://doi.org/10.1007/978-3-031-30258-9_33","pdf_url":null,"source":{"id":"https://openalex.org/S106296714","display_name":"Lecture notes in computer science","issn_l":"0302-9743","issn":["0302-9743","1611-3349"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319900","host_organization_name":"Springer Science+Business Media","host_organization_lineage":["https://openalex.org/P4310319900","https://openalex.org/P4310319965"],"host_organization_lineage_names":["Springer Science+Business Media","Springer Nature"],"type":"book series"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Lecture Notes in Computer Science","raw_type":"book-chapter"},"type":"book-chapter","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5026929344","display_name":"Kongratbay Sharipov","orcid":"https://orcid.org/0000-0003-4853-1575"},"institutions":[{"id":"https://openalex.org/I55383850","display_name":"Tashkent State University of Economics","ror":"https://ror.org/029t9db68","country_code":"UZ","type":"education","lineage":["https://openalex.org/I55383850"]}],"countries":["UZ"],"is_corresponding":true,"raw_author_name":"Kongratbay Sharipov","raw_affiliation_strings":["Tashkent State University of Economics, Islam Karimov, 100066, Tashkent, Uzbekistan"],"affiliations":[{"raw_affiliation_string":"Tashkent State University of Economics, Islam Karimov, 100066, Tashkent, Uzbekistan","institution_ids":["https://openalex.org/I55383850"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5003380155","display_name":"N. A. Abdurashidova","orcid":"https://orcid.org/0000-0002-0255-482X"},"institutions":[{"id":"https://openalex.org/I55383850","display_name":"Tashkent State University of Economics","ror":"https://ror.org/029t9db68","country_code":"UZ","type":"education","lineage":["https://openalex.org/I55383850"]}],"countries":["UZ"],"is_corresponding":false,"raw_author_name":"Nigora Abdurashidova","raw_affiliation_strings":["Tashkent State University of Economics, Islam Karimov, 100066, Tashkent, Uzbekistan"],"affiliations":[{"raw_affiliation_string":"Tashkent State University of Economics, Islam Karimov, 100066, Tashkent, Uzbekistan","institution_ids":["https://openalex.org/I55383850"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5006143811","display_name":"Aziza Valiyeva","orcid":null},"institutions":[{"id":"https://openalex.org/I55383850","display_name":"Tashkent State University of Economics","ror":"https://ror.org/029t9db68","country_code":"UZ","type":"education","lineage":["https://openalex.org/I55383850"]}],"countries":["UZ"],"is_corresponding":false,"raw_author_name":"Aziza Valiyeva","raw_affiliation_strings":["Tashkent State University of Economics, Islam Karimov, 100066, Tashkent, Uzbekistan"],"affiliations":[{"raw_affiliation_string":"Tashkent State University of Economics, Islam Karimov, 100066, Tashkent, Uzbekistan","institution_ids":["https://openalex.org/I55383850"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5046919532","display_name":"Vasila Tuychieva","orcid":null},"institutions":[{"id":"https://openalex.org/I55383850","display_name":"Tashkent State University of Economics","ror":"https://ror.org/029t9db68","country_code":"UZ","type":"education","lineage":["https://openalex.org/I55383850"]}],"countries":["UZ"],"is_corresponding":false,"raw_author_name":"Vasila Tuychieva","raw_affiliation_strings":["Tashkent State University of Economics, Islam Karimov, 100066, Tashkent, Uzbekistan"],"affiliations":[{"raw_affiliation_string":"Tashkent State University of Economics, Islam Karimov, 100066, Tashkent, Uzbekistan","institution_ids":["https://openalex.org/I55383850"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5066166133","display_name":"Mumtozbegim Kholmatova","orcid":null},"institutions":[{"id":"https://openalex.org/I55383850","display_name":"Tashkent State University of Economics","ror":"https://ror.org/029t9db68","country_code":"UZ","type":"education","lineage":["https://openalex.org/I55383850"]}],"countries":["UZ"],"is_corresponding":false,"raw_author_name":"Mumtozbegim Kholmatova","raw_affiliation_strings":["Tashkent State University of Economics, Islam Karimov, 100066, Tashkent, Uzbekistan"],"affiliations":[{"raw_affiliation_string":"Tashkent State University of Economics, Islam Karimov, 100066, Tashkent, Uzbekistan","institution_ids":["https://openalex.org/I55383850"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5005134955","display_name":"Murshida Minarova","orcid":null},"institutions":[{"id":"https://openalex.org/I55383850","display_name":"Tashkent State University of Economics","ror":"https://ror.org/029t9db68","country_code":"UZ","type":"education","lineage":["https://openalex.org/I55383850"]}],"countries":["UZ"],"is_corresponding":false,"raw_author_name":"Murshida Minarova","raw_affiliation_strings":["Tashkent State University of Economics, Islam Karimov, 100066, Tashkent, Uzbekistan"],"affiliations":[{"raw_affiliation_string":"Tashkent State University of Economics, Islam Karimov, 100066, Tashkent, Uzbekistan","institution_ids":["https://openalex.org/I55383850"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":6,"corresponding_author_ids":["https://openalex.org/A5026929344"],"corresponding_institution_ids":["https://openalex.org/I55383850"],"apc_list":{"value":5000,"currency":"EUR","value_usd":5392},"apc_paid":null,"fwci":65.7814,"has_fulltext":false,"cited_by_count":22,"citation_normalized_percentile":{"value":0.99900973,"is_in_top_1_percent":true,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":96,"max":99},"biblio":{"volume":null,"issue":null,"first_page":"381","last_page":"389"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":0.998199999332428,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":0.998199999332428,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11536","display_name":"Consumer Retail Behavior Studies","score":0.9948999881744385,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10068","display_name":"Technology Adoption and User Behaviour","score":0.9918000102043152,"subfield":{"id":"https://openalex.org/subfields/1802","display_name":"Information Systems and Management"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.6544684767723083},{"id":"https://openalex.org/keywords/portfolio","display_name":"Portfolio","score":0.5745868682861328},{"id":"https://openalex.org/keywords/categorization","display_name":"Categorization","score":0.5721693634986877},{"id":"https://openalex.org/keywords/field","display_name":"Field (mathematics)","score":0.505029022693634},{"id":"https://openalex.org/keywords/data-science","display_name":"Data science","score":0.49457499384880066},{"id":"https://openalex.org/keywords/emerging-technologies","display_name":"Emerging technologies","score":0.43676328659057617},{"id":"https://openalex.org/keywords/the-internet","display_name":"The Internet","score":0.43234914541244507},{"id":"https://openalex.org/keywords/knowledge-management","display_name":"Knowledge management","score":0.4114651083946228},{"id":"https://openalex.org/keywords/world-wide-web","display_name":"World Wide Web","score":0.25605568289756775},{"id":"https://openalex.org/keywords/artificial-intelligence","display_name":"Artificial intelligence","score":0.2364809513092041},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.22530609369277954}],"concepts":[{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.6544684767723083},{"id":"https://openalex.org/C2780821815","wikidata":"https://www.wikidata.org/wiki/Q5340806","display_name":"Portfolio","level":2,"score":0.5745868682861328},{"id":"https://openalex.org/C94124525","wikidata":"https://www.wikidata.org/wiki/Q912550","display_name":"Categorization","level":2,"score":0.5721693634986877},{"id":"https://openalex.org/C9652623","wikidata":"https://www.wikidata.org/wiki/Q190109","display_name":"Field (mathematics)","level":2,"score":0.505029022693634},{"id":"https://openalex.org/C2522767166","wikidata":"https://www.wikidata.org/wiki/Q2374463","display_name":"Data science","level":1,"score":0.49457499384880066},{"id":"https://openalex.org/C207267971","wikidata":"https://www.wikidata.org/wiki/Q120208","display_name":"Emerging technologies","level":2,"score":0.43676328659057617},{"id":"https://openalex.org/C110875604","wikidata":"https://www.wikidata.org/wiki/Q75","display_name":"The Internet","level":2,"score":0.43234914541244507},{"id":"https://openalex.org/C56739046","wikidata":"https://www.wikidata.org/wiki/Q192060","display_name":"Knowledge management","level":1,"score":0.4114651083946228},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.25605568289756775},{"id":"https://openalex.org/C154945302","wikidata":"https://www.wikidata.org/wiki/Q11660","display_name":"Artificial intelligence","level":1,"score":0.2364809513092041},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.22530609369277954},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.0},{"id":"https://openalex.org/C202444582","wikidata":"https://www.wikidata.org/wiki/Q837863","display_name":"Pure mathematics","level":1,"score":0.0},{"id":"https://openalex.org/C10138342","wikidata":"https://www.wikidata.org/wiki/Q43015","display_name":"Finance","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1007/978-3-031-30258-9_33","is_oa":false,"landing_page_url":"https://doi.org/10.1007/978-3-031-30258-9_33","pdf_url":null,"source":{"id":"https://openalex.org/S106296714","display_name":"Lecture notes in computer science","issn_l":"0302-9743","issn":["0302-9743","1611-3349"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319900","host_organization_name":"Springer Science+Business Media","host_organization_lineage":["https://openalex.org/P4310319900","https://openalex.org/P4310319965"],"host_organization_lineage_names":["Springer Science+Business Media","Springer Nature"],"type":"book series"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Lecture Notes in Computer Science","raw_type":"book-chapter"}],"best_oa_location":null,"sustainable_development_goals":[{"id":"https://metadata.un.org/sdg/9","score":0.46000000834465027,"display_name":"Industry, innovation and infrastructure"}],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":22,"referenced_works":["https://openalex.org/W2517206827","https://openalex.org/W2568581969","https://openalex.org/W2765534963","https://openalex.org/W2795220843","https://openalex.org/W2905575694","https://openalex.org/W3001124561","https://openalex.org/W3081095512","https://openalex.org/W3170317139","https://openalex.org/W3179094599","https://openalex.org/W3192179502","https://openalex.org/W3208052094","https://openalex.org/W3214567845","https://openalex.org/W4220835468","https://openalex.org/W4220891158","https://openalex.org/W4224077714","https://openalex.org/W4225712735","https://openalex.org/W4283732378","https://openalex.org/W4292736699","https://openalex.org/W4293051206","https://openalex.org/W4293073996","https://openalex.org/W4293074180","https://openalex.org/W4294647307"],"related_works":["https://openalex.org/W2165912799","https://openalex.org/W2735662278","https://openalex.org/W2382615723","https://openalex.org/W4311804456","https://openalex.org/W1987484445","https://openalex.org/W2623658258","https://openalex.org/W2143413548","https://openalex.org/W1969219540","https://openalex.org/W2370459448","https://openalex.org/W284912601"],"abstract_inverted_index":null,"counts_by_year":[{"year":2026,"cited_by_count":1},{"year":2025,"cited_by_count":4},{"year":2024,"cited_by_count":9},{"year":2023,"cited_by_count":8}],"updated_date":"2026-03-27T05:58:40.876381","created_date":"2025-10-10T00:00:00"}
