{"id":"https://openalex.org/W2982641042","doi":"https://doi.org/10.1007/978-3-030-30809-4_48","title":"Analysis of Virtual Currencies as Driver of Business Marketing","display_name":"Analysis of Virtual Currencies as Driver of Business Marketing","publication_year":2019,"publication_date":"2019-01-01","ids":{"openalex":"https://openalex.org/W2982641042","doi":"https://doi.org/10.1007/978-3-030-30809-4_48","mag":"2982641042"},"language":"en","primary_location":{"id":"doi:10.1007/978-3-030-30809-4_48","is_oa":false,"landing_page_url":"https://doi.org/10.1007/978-3-030-30809-4_48","pdf_url":null,"source":{"id":"https://openalex.org/S4210188945","display_name":"Springer proceedings in complexity","issn_l":"2213-8684","issn":["2213-8684","2213-8692"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319972","host_organization_name":"Springer International Publishing","host_organization_lineage":["https://openalex.org/P4310319972","https://openalex.org/P4310319965"],"host_organization_lineage_names":["Springer International Publishing","Springer Nature"],"type":"book series"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Springer Proceedings in Complexity","raw_type":"book-chapter"},"type":"conference-paper","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5085506967","display_name":"Higinio Mora","orcid":"https://orcid.org/0000-0002-8591-0710"},"institutions":[{"id":"https://openalex.org/I130194489","display_name":"University of Alicante","ror":"https://ror.org/05t8bcz72","country_code":"ES","type":"education","lineage":["https://openalex.org/I130194489"]}],"countries":["ES"],"is_corresponding":true,"raw_author_name":"Higinio Mora","raw_affiliation_strings":["Department of Computer Technology and Computation, University of Alicante, Campus de San Vicente del Raspeig, 03690, Alicante, Spain"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Department of Computer Technology and Computation, University of Alicante, Campus de San Vicente del Raspeig, 03690, Alicante, Spain","institution_ids":["https://openalex.org/I130194489"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5011151560","display_name":"Rafael Moll\u00e1 Sirvent","orcid":null},"institutions":[{"id":"https://openalex.org/I130194489","display_name":"University of Alicante","ror":"https://ror.org/05t8bcz72","country_code":"ES","type":"education","lineage":["https://openalex.org/I130194489"]}],"countries":["ES"],"is_corresponding":false,"raw_author_name":"Rafael Moll\u00e1 Sirvent","raw_affiliation_strings":["Department of Computer Technology and Computation, University of Alicante, Campus de San Vicente del Raspeig, 03690, Alicante, Spain"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Department of Computer Technology and Computation, University of Alicante, Campus de San Vicente del Raspeig, 03690, Alicante, Spain","institution_ids":["https://openalex.org/I130194489"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5085506967"],"corresponding_institution_ids":["https://openalex.org/I130194489"],"apc_list":null,"apc_paid":null,"fwci":0.439,"has_fulltext":false,"cited_by_count":3,"citation_normalized_percentile":{"value":0.615909,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":89,"max":94},"biblio":{"volume":null,"issue":null,"first_page":"525","last_page":"533"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10270","display_name":"Blockchain Technology Applications and Security","score":0.9793000221252441,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},"topics":[{"id":"https://openalex.org/T10270","display_name":"Blockchain Technology Applications and Security","score":0.9793000221252441,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T11437","display_name":"Digital Platforms and Economics","score":0.9508000016212463,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.5300146341323853},{"id":"https://openalex.org/keywords/commerce","display_name":"Commerce","score":0.37258481979370117},{"id":"https://openalex.org/keywords/marketing","display_name":"Marketing","score":0.33695971965789795}],"concepts":[{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.5300146341323853},{"id":"https://openalex.org/C54750564","wikidata":"https://www.wikidata.org/wiki/Q26643","display_name":"Commerce","level":1,"score":0.37258481979370117},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.33695971965789795}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1007/978-3-030-30809-4_48","is_oa":false,"landing_page_url":"https://doi.org/10.1007/978-3-030-30809-4_48","pdf_url":null,"source":{"id":"https://openalex.org/S4210188945","display_name":"Springer proceedings in complexity","issn_l":"2213-8684","issn":["2213-8684","2213-8692"],"is_oa":false,"is_in_doaj":false,"is_core":true,"host_organization":"https://openalex.org/P4310319972","host_organization_name":"Springer International Publishing","host_organization_lineage":["https://openalex.org/P4310319972","https://openalex.org/P4310319965"],"host_organization_lineage_names":["Springer International Publishing","Springer Nature"],"type":"book series"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Springer Proceedings in Complexity","raw_type":"book-chapter"}],"best_oa_location":null,"sustainable_development_goals":[{"display_name":"Industry, innovation and infrastructure","score":0.4300000071525574,"id":"https://metadata.un.org/sdg/9"}],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":9,"referenced_works":["https://openalex.org/W2104968576","https://openalex.org/W2204191947","https://openalex.org/W2807747595","https://openalex.org/W2887545535","https://openalex.org/W2888050488","https://openalex.org/W2891485415","https://openalex.org/W2899357412","https://openalex.org/W2900273469","https://openalex.org/W2953659130"],"related_works":["https://openalex.org/W2765153054","https://openalex.org/W2931838652","https://openalex.org/W2596173151","https://openalex.org/W3080576469","https://openalex.org/W4231340554","https://openalex.org/W1491839574","https://openalex.org/W2076635222","https://openalex.org/W3168296622","https://openalex.org/W3132716659","https://openalex.org/W2187644337"],"abstract_inverted_index":null,"counts_by_year":[{"year":2023,"cited_by_count":1},{"year":2021,"cited_by_count":1},{"year":2020,"cited_by_count":1}],"updated_date":"2026-07-29T14:22:42.915294","created_date":"2025-10-10T00:00:00"}
