{"id":"https://openalex.org/W1604959183","doi":"https://doi.org/10.1007/978-1-4899-7687-1_89","title":"Evolutionary Computational Techniques in Marketing","display_name":"Evolutionary Computational Techniques in Marketing","publication_year":2017,"publication_date":"2017-01-01","ids":{"openalex":"https://openalex.org/W1604959183","doi":"https://doi.org/10.1007/978-1-4899-7687-1_89","mag":"1604959183"},"language":"en","primary_location":{"id":"doi:10.1007/978-1-4899-7687-1_89","is_oa":false,"landing_page_url":"https://doi.org/10.1007/978-1-4899-7687-1_89","pdf_url":null,"source":{"id":"https://openalex.org/S4306509369","display_name":"Encyclopedia of Machine Learning and Data Mining","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Encyclopedia of Machine Learning and Data Mining","raw_type":"book-chapter"},"type":"reference-entry","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5111916066","display_name":"Alma Lilia Garc\u00eda-Almanza","orcid":null},"institutions":[{"id":"https://openalex.org/I29300151","display_name":"Bank of Mexico","ror":"https://ror.org/02xp9d883","country_code":"MX","type":"other","lineage":["https://openalex.org/I29300151"]}],"countries":["MX"],"is_corresponding":true,"raw_author_name":"Alma Lilia Garc\u00eda-Almanza","raw_affiliation_strings":["Directorate of Regulation and Supervision, Banco de M\u00e9xico, Mexico City, Mexico"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Directorate of Regulation and Supervision, Banco de M\u00e9xico, Mexico City, Mexico","institution_ids":["https://openalex.org/I29300151"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5058245430","display_name":"Biliana Alexandrova\u2010Kabadjova","orcid":"https://orcid.org/0000-0001-7493-9449"},"institutions":[{"id":"https://openalex.org/I29300151","display_name":"Bank of Mexico","ror":"https://ror.org/02xp9d883","country_code":"MX","type":"other","lineage":["https://openalex.org/I29300151"]}],"countries":["MX"],"is_corresponding":false,"raw_author_name":"Biliana Alexandrova-Kabadjova","raw_affiliation_strings":["Banco de M\u00e9xico, Av. 5 de Mayo No. 6, 06059, Mexico City, Mexico"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Banco de M\u00e9xico, Av. 5 de Mayo No. 6, 06059, Mexico City, Mexico","institution_ids":["https://openalex.org/I29300151"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5075765716","display_name":"Seraf\u00edn Mart\u00ednez-Jaramillo","orcid":"https://orcid.org/0000-0003-3320-0925"},"institutions":[{"id":"https://openalex.org/I29300151","display_name":"Bank of Mexico","ror":"https://ror.org/02xp9d883","country_code":"MX","type":"other","lineage":["https://openalex.org/I29300151"]}],"countries":["MX"],"is_corresponding":false,"raw_author_name":"Seraf\u00edn Mart\u00ednez-Jaramillo","raw_affiliation_strings":["Directorate of Financial System Risk Analysis, Banco de M\u00e9xico, Mexico City, Mexico"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Directorate of Financial System Risk Analysis, Banco de M\u00e9xico, Mexico City, Mexico","institution_ids":["https://openalex.org/I29300151"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5111916066"],"corresponding_institution_ids":["https://openalex.org/I29300151"],"apc_list":null,"apc_paid":null,"fwci":null,"has_fulltext":false,"cited_by_count":0,"citation_normalized_percentile":null,"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":"444","last_page":"446"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","score":0.9922999739646912,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","score":0.9922999739646912,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11975","display_name":"Evolutionary Algorithms and Applications","score":0.9180999994277954,"subfield":{"id":"https://openalex.org/subfields/1702","display_name":"Artificial Intelligence"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T12659","display_name":"Innovation Diffusion and Forecasting","score":0.9128000140190125,"subfield":{"id":"https://openalex.org/subfields/1803","display_name":"Management Science and Operations Research"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.44693267345428467},{"id":"https://openalex.org/keywords/marketing","display_name":"Marketing","score":0.3539320230484009},{"id":"https://openalex.org/keywords/business","display_name":"Business","score":0.3085588216781616}],"concepts":[{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.44693267345428467},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.3539320230484009},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.3085588216781616}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1007/978-1-4899-7687-1_89","is_oa":false,"landing_page_url":"https://doi.org/10.1007/978-1-4899-7687-1_89","pdf_url":null,"source":{"id":"https://openalex.org/S4306509369","display_name":"Encyclopedia of Machine Learning and Data Mining","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Encyclopedia of Machine Learning and Data Mining","raw_type":"book-chapter"}],"best_oa_location":null,"sustainable_development_goals":[{"display_name":"Decent work and economic growth","score":0.5199999809265137,"id":"https://metadata.un.org/sdg/8"}],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":7,"referenced_works":["https://openalex.org/W2089165876","https://openalex.org/W2122442339","https://openalex.org/W2144605260","https://openalex.org/W2154389542","https://openalex.org/W2162175235","https://openalex.org/W3004042307","https://openalex.org/W3123449022"],"related_works":["https://openalex.org/W4391375266","https://openalex.org/W2748952813","https://openalex.org/W2390279801","https://openalex.org/W2358668433","https://openalex.org/W4396701345","https://openalex.org/W2376932109","https://openalex.org/W2001405890","https://openalex.org/W3132716659","https://openalex.org/W1562991075","https://openalex.org/W2187644337"],"abstract_inverted_index":null,"counts_by_year":[],"updated_date":"2026-08-04T08:18:43.703281","created_date":"2025-10-10T00:00:00"}
