{"id":"https://openalex.org/W1657185877","doi":"https://doi.org/10.1007/978-0-387-75494-9_21","title":"A Keyword Extraction Based Model for Web Advertisement","display_name":"A Keyword Extraction Based Model for Web Advertisement","publication_year":2007,"publication_date":"2007-12-27","ids":{"openalex":"https://openalex.org/W1657185877","doi":"https://doi.org/10.1007/978-0-387-75494-9_21","mag":"1657185877"},"language":"en","primary_location":{"id":"doi:10.1007/978-0-387-75494-9_21","is_oa":false,"landing_page_url":"https://doi.org/10.1007/978-0-387-75494-9_21","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"IFIP International Federation for Information Processing","raw_type":"book-chapter"},"type":"book-chapter","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5101455077","display_name":"Ning Zhou","orcid":"https://orcid.org/0000-0001-7466-8925"},"institutions":[{"id":"https://openalex.org/I37461747","display_name":"Wuhan University","ror":"https://ror.org/033vjfk17","country_code":"CN","type":"education","lineage":["https://openalex.org/I37461747"]}],"countries":["CN"],"is_corresponding":true,"raw_author_name":"Ning Zhou","raw_affiliation_strings":["Research Center of Information Resources, Wuhan University, Wuhan, China"],"affiliations":[{"raw_affiliation_string":"Research Center of Information Resources, Wuhan University, Wuhan, China","institution_ids":["https://openalex.org/I37461747"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5056908913","display_name":"Jiaxin Wu","orcid":"https://orcid.org/0000-0003-4074-3442"},"institutions":[{"id":"https://openalex.org/I37461747","display_name":"Wuhan University","ror":"https://ror.org/033vjfk17","country_code":"CN","type":"education","lineage":["https://openalex.org/I37461747"]}],"countries":["CN"],"is_corresponding":false,"raw_author_name":"Jiaxin Wu","raw_affiliation_strings":["Research Center of Information Resources, Wuhan University, Wuhan, China","School of Information Management, Wuhan University, Wuhan, China"],"affiliations":[{"raw_affiliation_string":"Research Center of Information Resources, Wuhan University, Wuhan, China","institution_ids":["https://openalex.org/I37461747"]},{"raw_affiliation_string":"School of Information Management, Wuhan University, Wuhan, China","institution_ids":["https://openalex.org/I37461747"]}]},{"author_position":"last","author":{"id":null,"display_name":"Shaolong Zhang","orcid":null},"institutions":[{"id":"https://openalex.org/I37461747","display_name":"Wuhan University","ror":"https://ror.org/033vjfk17","country_code":"CN","type":"education","lineage":["https://openalex.org/I37461747"]}],"countries":["CN"],"is_corresponding":false,"raw_author_name":"Shaolong Zhang","raw_affiliation_strings":["School of Information Management, Wuhan University, Wuhan, China"],"affiliations":[{"raw_affiliation_string":"School of Information Management, Wuhan University, Wuhan, China","institution_ids":["https://openalex.org/I37461747"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":3,"corresponding_author_ids":["https://openalex.org/A5101455077"],"corresponding_institution_ids":["https://openalex.org/I37461747"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":4,"citation_normalized_percentile":{"value":0.14183279,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":90,"max":94},"biblio":{"volume":null,"issue":null,"first_page":"168","last_page":"175"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T13083","display_name":"Advanced Text Analysis Techniques","score":0.9998999834060669,"subfield":{"id":"https://openalex.org/subfields/1702","display_name":"Artificial Intelligence"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},"topics":[{"id":"https://openalex.org/T13083","display_name":"Advanced Text Analysis Techniques","score":0.9998999834060669,"subfield":{"id":"https://openalex.org/subfields/1702","display_name":"Artificial Intelligence"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T12016","display_name":"Web Data Mining and Analysis","score":0.9879999756813049,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T10286","display_name":"Information Retrieval and Search Behavior","score":0.9696000218391418,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/computer-science","display_name":"Computer science","score":0.7327052354812622},{"id":"https://openalex.org/keywords/web-page","display_name":"Web page","score":0.6044005155563354},{"id":"https://openalex.org/keywords/selection","display_name":"Selection (genetic algorithm)","score":0.5965598225593567},{"id":"https://openalex.org/keywords/information-retrieval","display_name":"Information retrieval","score":0.5821136236190796},{"id":"https://openalex.org/keywords/keyword-extraction","display_name":"Keyword extraction","score":0.5586364269256592},{"id":"https://openalex.org/keywords/data-extraction","display_name":"Data extraction","score":0.49330487847328186},{"id":"https://openalex.org/keywords/similarity","display_name":"Similarity (geometry)","score":0.4832673668861389},{"id":"https://openalex.org/keywords/world-wide-web","display_name":"World Wide Web","score":0.43778663873672485},{"id":"https://openalex.org/keywords/process","display_name":"Process (computing)","score":0.43325120210647583},{"id":"https://openalex.org/keywords/advertising","display_name":"Advertising","score":0.3625243306159973},{"id":"https://openalex.org/keywords/artificial-intelligence","display_name":"Artificial intelligence","score":0.11279261112213135}],"concepts":[{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.7327052354812622},{"id":"https://openalex.org/C21959979","wikidata":"https://www.wikidata.org/wiki/Q36774","display_name":"Web page","level":2,"score":0.6044005155563354},{"id":"https://openalex.org/C81917197","wikidata":"https://www.wikidata.org/wiki/Q628760","display_name":"Selection (genetic algorithm)","level":2,"score":0.5965598225593567},{"id":"https://openalex.org/C23123220","wikidata":"https://www.wikidata.org/wiki/Q816826","display_name":"Information retrieval","level":1,"score":0.5821136236190796},{"id":"https://openalex.org/C2780288562","wikidata":"https://www.wikidata.org/wiki/Q25053353","display_name":"Keyword extraction","level":2,"score":0.5586364269256592},{"id":"https://openalex.org/C2777466982","wikidata":"https://www.wikidata.org/wiki/Q5227287","display_name":"Data extraction","level":3,"score":0.49330487847328186},{"id":"https://openalex.org/C103278499","wikidata":"https://www.wikidata.org/wiki/Q254465","display_name":"Similarity (geometry)","level":3,"score":0.4832673668861389},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.43778663873672485},{"id":"https://openalex.org/C98045186","wikidata":"https://www.wikidata.org/wiki/Q205663","display_name":"Process (computing)","level":2,"score":0.43325120210647583},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.3625243306159973},{"id":"https://openalex.org/C154945302","wikidata":"https://www.wikidata.org/wiki/Q11660","display_name":"Artificial intelligence","level":1,"score":0.11279261112213135},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.0},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.0},{"id":"https://openalex.org/C199539241","wikidata":"https://www.wikidata.org/wiki/Q7748","display_name":"Law","level":1,"score":0.0},{"id":"https://openalex.org/C111919701","wikidata":"https://www.wikidata.org/wiki/Q9135","display_name":"Operating system","level":1,"score":0.0},{"id":"https://openalex.org/C2779473830","wikidata":"https://www.wikidata.org/wiki/Q1540899","display_name":"MEDLINE","level":2,"score":0.0},{"id":"https://openalex.org/C115961682","wikidata":"https://www.wikidata.org/wiki/Q860623","display_name":"Image (mathematics)","level":2,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1007/978-0-387-75494-9_21","is_oa":false,"landing_page_url":"https://doi.org/10.1007/978-0-387-75494-9_21","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"IFIP International Federation for Information Processing","raw_type":"book-chapter"}],"best_oa_location":null,"sustainable_development_goals":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":5,"referenced_works":["https://openalex.org/W1978394996","https://openalex.org/W2138203345","https://openalex.org/W2149749973","https://openalex.org/W2150985524","https://openalex.org/W2158018156"],"related_works":["https://openalex.org/W2795900462","https://openalex.org/W2106927157","https://openalex.org/W4205762803","https://openalex.org/W2611741382","https://openalex.org/W2263707997","https://openalex.org/W2375480909","https://openalex.org/W2535856026","https://openalex.org/W3135843367","https://openalex.org/W2265065644","https://openalex.org/W2793336985"],"abstract_inverted_index":null,"counts_by_year":[{"year":2022,"cited_by_count":1},{"year":2014,"cited_by_count":1},{"year":2012,"cited_by_count":1}],"updated_date":"2026-04-16T08:26:57.006410","created_date":"2025-10-10T00:00:00"}