{"id":"https://openalex.org/W96222979","doi":null,"title":"Can the base of the pyramid twin goals of profit and improved welfare be achieved","display_name":"Can the base of the pyramid twin goals of profit and improved welfare be achieved","publication_year":2012,"publication_date":"2012-03-08","ids":{"openalex":"https://openalex.org/W96222979","mag":"96222979"},"language":"en","primary_location":{"id":"pmh:oai:repository.up.ac.za:2263/26518","doi":null,"is_oa":true,"landing_page_url":"http://hdl.handle.net/2263/26518","pdf_url":"http://upetd.up.ac.za/thesis/available/etd-07212012-182227/","source":{"id":"https://openalex.org/S4306401870","display_name":"UpSpace Institutional Repository (University of Pretoria)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I69552723","host_organization_name":"University of Pretoria","host_organization_lineage":["https://openalex.org/I69552723"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"","raw_type":"Dissertation"},"parent_works":[],"lineage":["https://openalex.org/W96222979"],"child_works_count":0,"type":"dissertation","is_traditional":true,"indexed_in":[],"open_access":{"is_oa":true,"oa_status":"green","oa_url":"http://upetd.up.ac.za/thesis/available/etd-07212012-182227/","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5075688874","display_name":"Marcel Earl Mitchelson","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":true,"raw_author_name":"Marcel Earl Mitchelson","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":["https://openalex.org/A5075688874"],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":null,"has_fulltext":true,"cited_by_count":1,"citation_normalized_percentile":null,"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T12786","display_name":"Innovation and Socioeconomic Development","score":1.0,"subfield":{"id":"https://openalex.org/subfields/1403","display_name":"Business and International Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T12786","display_name":"Innovation and Socioeconomic Development","score":1.0,"subfield":{"id":"https://openalex.org/subfields/1403","display_name":"Business and International Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13603","display_name":"Corporate Social Responsibility and Sustainability","score":0.0,"subfield":{"id":"https://openalex.org/subfields/1407","display_name":"Organizational Behavior and Human Resource Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13151","display_name":"Business Strategies and Innovation","score":0.0,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/bottom-of-the-pyramid","display_name":"bottom of the pyramid","score":0.8820000290870667},{"id":"https://openalex.org/keywords/social-entrepreneurship","display_name":"social entrepreneurship","score":0.6290000081062317},{"id":"https://openalex.org/keywords/corporate-social-responsibility","display_name":"corporate social responsibility","score":0.5950000286102295},{"id":"https://openalex.org/keywords/welfare-measurement","display_name":"welfare measurement","score":0.6430000066757202},{"id":"https://openalex.org/keywords/business-models","display_name":"business models","score":0.44600000977516174},{"id":"https://openalex.org/keywords/poverty-reduction","display_name":"poverty reduction","score":0.6019999980926514}],"concepts":[{"id":"https://openalex.org/C100243477","wikidata":"https://www.wikidata.org/wiki/Q12002092","display_name":"Welfare","level":2,"score":0.6931237578392029},{"id":"https://openalex.org/C142575187","wikidata":"https://www.wikidata.org/wiki/Q3358290","display_name":"Pyramid (geometry)","level":2,"score":0.5990179181098938},{"id":"https://openalex.org/C181622380","wikidata":"https://www.wikidata.org/wiki/Q26911","display_name":"Profit (economics)","level":2,"score":0.457223117351532},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.4400986433029175},{"id":"https://openalex.org/C145236788","wikidata":"https://www.wikidata.org/wiki/Q28161","display_name":"Labour economics","level":1,"score":0.36907878518104553},{"id":"https://openalex.org/C40700","wikidata":"https://www.wikidata.org/wiki/Q1411783","display_name":"Industrial organization","level":1,"score":0.3589716851711273},{"id":"https://openalex.org/C175444787","wikidata":"https://www.wikidata.org/wiki/Q39072","display_name":"Microeconomics","level":1,"score":0.31987303495407104},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.3045288324356079},{"id":"https://openalex.org/C34447519","wikidata":"https://www.wikidata.org/wiki/Q179522","display_name":"Market economy","level":1,"score":0.18015608191490173},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.15839311480522156},{"id":"https://openalex.org/C2524010","wikidata":"https://www.wikidata.org/wiki/Q8087","display_name":"Geometry","level":1,"score":0.06238332390785217}],"mesh":[],"locations_count":2,"locations":[{"id":"pmh:oai:repository.up.ac.za:2263/26518","doi":null,"is_oa":true,"landing_page_url":"http://hdl.handle.net/2263/26518","pdf_url":"http://upetd.up.ac.za/thesis/available/etd-07212012-182227/","source":{"id":"https://openalex.org/S4306401870","display_name":"UpSpace Institutional Repository (University of Pretoria)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I69552723","host_organization_name":"University of Pretoria","host_organization_lineage":["https://openalex.org/I69552723"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"","raw_type":"Dissertation"},{"id":"mag:96222979","doi":null,"is_oa":false,"landing_page_url":"https://repository.up.ac.za/bitstream/2263/26518/1/dissertation.pdf","pdf_url":null,"source":null,"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":null}],"best_oa_location":{"id":"pmh:oai:repository.up.ac.za:2263/26518","doi":null,"is_oa":true,"landing_page_url":"http://hdl.handle.net/2263/26518","pdf_url":"http://upetd.up.ac.za/thesis/available/etd-07212012-182227/","source":{"id":"https://openalex.org/S4306401870","display_name":"UpSpace Institutional Repository (University of Pretoria)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I69552723","host_organization_name":"University of Pretoria","host_organization_lineage":["https://openalex.org/I69552723"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"","raw_type":"Dissertation"},"sustainable_development_goals":[{"id":"https://metadata.un.org/sdg/1","display_name":"No poverty","score":0.8928999900817871},{"id":"https://metadata.un.org/sdg/8","display_name":"Decent work and economic growth","score":0.7257999777793884}],"study_designs":[],"awards":[],"funders":[],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W96222979.pdf","grobid_xml":"https://content.openalex.org/works/W96222979.grobid-xml"},"referenced_works_count":29,"referenced_works":["https://openalex.org/W597068802","https://openalex.org/W1492039495","https://openalex.org/W1527165181","https://openalex.org/W1542932561","https://openalex.org/W1582770597","https://openalex.org/W1586144370","https://openalex.org/W1770616456","https://openalex.org/W1973561633","https://openalex.org/W1977594915","https://openalex.org/W1998101486","https://openalex.org/W2005061723","https://openalex.org/W2008397053","https://openalex.org/W2052471670","https://openalex.org/W2055056256","https://openalex.org/W2064142199","https://openalex.org/W2109696274","https://openalex.org/W2113476348","https://openalex.org/W2127680157","https://openalex.org/W2129244541","https://openalex.org/W2178462359","https://openalex.org/W2288400987","https://openalex.org/W2319553789","https://openalex.org/W2605389575","https://openalex.org/W3121951120","https://openalex.org/W3122584726","https://openalex.org/W3122762843","https://openalex.org/W3123192902","https://openalex.org/W3124824782","https://openalex.org/W3145873867"],"related_works":["https://openalex.org/W317365299","https://openalex.org/W2904524162","https://openalex.org/W2910043394","https://openalex.org/W7053045329","https://openalex.org/W7098938095","https://openalex.org/W2054955513","https://openalex.org/W2791527621","https://openalex.org/W2143194834","https://openalex.org/W7160870451","https://openalex.org/W2900597134"],"abstract_inverted_index":{"Do":[0],"companies":[1,83,98,112,132],"that":[2,61,78,81,97,105,129,149,155],"are":[3],"involved":[4],"in":[5,20,57,117,162],"ventures":[6],"at":[7],"the":[8,11,21,24,58,79,82,92,147,156,163],"bottom":[9],"of":[10,23,47,74,102,111,119,168],"pyramid":[12],"(BOP)":[13],"achieve":[14],"both":[15],"profit":[16,40,90,123,158,177],"and":[17,30,41,91,104,124,154,178],"an":[18],"increase":[19],"welfare":[22,42,103,125],"poor":[25,100],"as":[26,43,51,173],"proposed":[27],"by":[28,45,146],"Prahalad":[29],"Hart":[31],"(2002),":[32],"or":[33],"is":[34,36,55,107,126,134,171],"there":[35,106,133],"a":[37,120,135,174],"trade-off":[38,121,136,142],"between":[39,122,176],"argued":[44],"critics":[46],"this":[48,62,75],"proposition":[49],"such":[50],"Karnani":[52],"(2005).":[53],"Research":[54],"lacking":[56],"field,":[59],"something":[60],"investigation":[63],"seeks":[64],"to":[65],"fill":[66],"through":[67],"qualitative":[68],"research":[69,76],"thereon.":[70],"A":[71],"central":[72],"finding":[73],"was":[77],"paradigms":[80],"followed,":[84],"impacted":[85],"their":[86],"views":[87],"on":[88],"welfare,":[89],"trade-off.":[93],"The":[94,115,141],"findings":[95,116],"reflect":[96],"have":[99],"indicators":[101],"very":[108],"little":[109],"evidence":[110],"measuring":[113],"welfare.":[114,179],"respect":[118],"inconclusive,":[127],"indicating":[128],"for":[130,138],"some":[131],"but":[137],"others":[139],"not.":[140],"may":[143],"be":[144,152,160],"explained":[145],"view":[148],"capital":[150],"should":[151],"patient":[153],"required":[157],"will":[159],"achieved":[161],"future.":[164],"An":[165],"alternative":[166],"model":[167],"social":[169],"entrepreneurship":[170],"suggested":[172],"bridge":[175]},"counts_by_year":[{"year":2015,"cited_by_count":1}],"updated_date":"2026-08-29T07:29:34.045763","created_date":"2016-06-24T00:00:00"}
