{"id":"https://openalex.org/W95697219","doi":null,"title":"Localizing for the Korean Market: \"Actually Being There\" with a Multi-method Approach.","display_name":"Localizing for the Korean Market: \"Actually Being There\" with a Multi-method Approach.","publication_year":2007,"publication_date":"2007-01-01","ids":{"openalex":"https://openalex.org/W95697219","mag":"95697219"},"language":"en","primary_location":{"id":"mag:95697219","doi":null,"is_oa":false,"landing_page_url":"https://dblp.uni-trier.de/db/conf/iwips/iwips2007.html#BraunRR07","pdf_url":null,"source":null,"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":null},"volume":null,"type":"article","indexed_in":[],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5048962646","display_name":"Bj\u00f6rn-M. Braun","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Bj\u00f6rn-M. Braun","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"middle","author":{"id":"https://openalex.org/A5017226089","display_name":"Kerstin R\u00f6se","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Kerstin R\u00f6se","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"last","author":{"id":"https://openalex.org/A5066025720","display_name":"Peter R\u00f6\u00dfger","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Peter R\u00f6\u00dfger","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":7,"citation_normalized_percentile":{"value":0.02791544,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":89,"max":96},"biblio":{"volume":null,"issue":null,"first_page":"55","last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10415","display_name":"International Business and FDI","score":0.5023999810218811,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10415","display_name":"International Business and FDI","score":0.5023999810218811,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10759","display_name":"Translation Studies and Practices","score":0.13429999351501465,"subfield":{"id":"https://openalex.org/subfields/1203","display_name":"Language and Linguistics"},"field":{"id":"https://openalex.org/fields/12","display_name":"Arts and Humanities"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10907","display_name":"International Student and Expatriate Challenges","score":0.032600000500679016,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/market-localization","display_name":"market localization","score":0.8920000195503235},{"id":"https://openalex.org/keywords/korean-market","display_name":"Korean market","score":0.824999988079071},{"id":"https://openalex.org/keywords/international-marketing","display_name":"international marketing","score":0.38600000739097595},{"id":"https://openalex.org/keywords/market-entry-strategy","display_name":"market entry strategy","score":0.5329999923706055},{"id":"https://openalex.org/keywords/multi-method-research","display_name":"multi-method research","score":0.503000020980835}],"concepts":[{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.44331562519073486},{"id":"https://openalex.org/C154945302","wikidata":"https://www.wikidata.org/wiki/Q11660","display_name":"Artificial intelligence","level":1,"score":0.3851120173931122},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.3492370545864105}],"mesh":[],"locations_count":1,"locations":[{"id":"mag:95697219","doi":null,"is_oa":false,"landing_page_url":"https://dblp.uni-trier.de/db/conf/iwips/iwips2007.html#BraunRR07","pdf_url":null,"source":null,"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":null}],"best_oa_location":null,"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W3026756867","https://openalex.org/W3037354666","https://openalex.org/W2944418487","https://openalex.org/W2917591992","https://openalex.org/W2900297967","https://openalex.org/W2326988649","https://openalex.org/W2979362099","https://openalex.org/W7052688481","https://openalex.org/W2782231138","https://openalex.org/W3009541820"],"abstract_inverted_index":null,"counts_by_year":[{"year":2019,"cited_by_count":1},{"year":2017,"cited_by_count":2},{"year":2015,"cited_by_count":2},{"year":2013,"cited_by_count":2}],"updated_date":"2025-11-06T04:12:42.849631","created_date":"2016-06-24T00:00:00"}