{"id":"https://openalex.org/W809844084","doi":"https://doi.org/10.29049/rjcc.2007.15.3.472","title":"The Role of Attitude in the Relationship between Perceived Risk and Purchase Intention in the Context of Shopping Fashion Products Online","display_name":"The Role of Attitude in the Relationship between Perceived Risk and Purchase Intention in the Context of Shopping Fashion Products Online","publication_year":2007,"publication_date":"2007-06-01","ids":{"openalex":"https://openalex.org/W809844084","doi":"https://doi.org/10.29049/rjcc.2007.15.3.472","mag":"809844084"},"language":"en","primary_location":{"id":"doi:10.29049/rjcc.2007.15.3.472","doi":"https://doi.org/10.29049/rjcc.2007.15.3.472","is_oa":true,"landing_page_url":"https://doi.org/10.29049/rjcc.2007.15.3.472","pdf_url":null,"source":{"id":"https://openalex.org/S2764934155","display_name":"The Research Journal of the Costume Culture","issn_l":"1226-0401","issn":["1226-0401","2383-6334"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":["kci-registered"],"host_organization":"https://openalex.org/P4361181166","host_organization_name":"Costume Culture Association","host_organization_lineage":["https://openalex.org/P4361181166"],"host_organization_lineage_names":["Costume Culture Association"],"type":"journal"},"license":"cc-by-nc","license_id":"https://openalex.org/licenses/cc-by-nc","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"The Research Journal of the Costume Culture","raw_type":"journal-article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"hybrid","oa_url":"https://doi.org/10.29049/rjcc.2007.15.3.472","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5025717726","display_name":"\uc774\uaddc\ud61c","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"\uc774\uaddc\ud61c","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"last","author":{"id":"https://openalex.org/A5090102315","display_name":"\ucd5c\uc790\uc601","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"\ucd5c\uc790\uc601","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":7,"citation_normalized_percentile":{"value":0.09681628,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":87,"max":95},"biblio":{"volume":"15","issue":"3","first_page":"472","last_page":"482"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10068","display_name":"Technology Adoption and User Behaviour","score":0.8154000043869019,"subfield":{"id":"https://openalex.org/subfields/1802","display_name":"Information Systems and Management"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10068","display_name":"Technology Adoption and User Behaviour","score":0.8154000043869019,"subfield":{"id":"https://openalex.org/subfields/1802","display_name":"Information Systems and Management"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.12950000166893005,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.02370000071823597,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/risk-perception","display_name":"risk perception","score":0.9409999847412109},{"id":"https://openalex.org/keywords/purchase-intention","display_name":"purchase intention","score":0.9929999709129333},{"id":"https://openalex.org/keywords/consumer-attitudes","display_name":"consumer attitudes","score":0.8640000224113464},{"id":"https://openalex.org/keywords/fashion-products","display_name":"fashion products","score":0.6880000233650208},{"id":"https://openalex.org/keywords/online-shopping","display_name":"online shopping","score":0.9890000224113464},{"id":"https://openalex.org/keywords/transaction-risk","display_name":"transaction risk","score":0.9919999837875366},{"id":"https://openalex.org/keywords/service-risk","display_name":"service risk","score":0.9980000257492065},{"id":"https://openalex.org/keywords/cross-cultural-comparison","display_name":"cross-cultural comparison","score":0.7950000166893005}],"concepts":[{"id":"https://openalex.org/C2779343474","wikidata":"https://www.wikidata.org/wiki/Q3109175","display_name":"Context (archaeology)","level":2,"score":0.6545838117599487},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.6368909478187561},{"id":"https://openalex.org/C163355716","wikidata":"https://www.wikidata.org/wiki/Q2154783","display_name":"Risk perception","level":3,"score":0.5749003887176514},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.5413432717323303},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.47722914814949036},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.426796555519104},{"id":"https://openalex.org/C95457728","wikidata":"https://www.wikidata.org/wiki/Q309","display_name":"History","level":0,"score":0.08272463083267212},{"id":"https://openalex.org/C26760741","wikidata":"https://www.wikidata.org/wiki/Q160402","display_name":"Perception","level":2,"score":0.07685592770576477},{"id":"https://openalex.org/C169760540","wikidata":"https://www.wikidata.org/wiki/Q207011","display_name":"Neuroscience","level":1,"score":0.0},{"id":"https://openalex.org/C166957645","wikidata":"https://www.wikidata.org/wiki/Q23498","display_name":"Archaeology","level":1,"score":0.0}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.29049/rjcc.2007.15.3.472","doi":"https://doi.org/10.29049/rjcc.2007.15.3.472","is_oa":true,"landing_page_url":"https://doi.org/10.29049/rjcc.2007.15.3.472","pdf_url":null,"source":{"id":"https://openalex.org/S2764934155","display_name":"The Research Journal of the Costume Culture","issn_l":"1226-0401","issn":["1226-0401","2383-6334"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":["kci-registered"],"host_organization":"https://openalex.org/P4361181166","host_organization_name":"Costume Culture Association","host_organization_lineage":["https://openalex.org/P4361181166"],"host_organization_lineage_names":["Costume Culture Association"],"type":"journal"},"license":"cc-by-nc","license_id":"https://openalex.org/licenses/cc-by-nc","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"The Research Journal of the Costume Culture","raw_type":"journal-article"},{"id":"mag:2516531838","doi":null,"is_oa":false,"landing_page_url":"http://kiss.kstudy.com/thesis/thesis-view.asp?key=2623013","pdf_url":null,"source":{"id":"https://openalex.org/S2764934155","display_name":"The Research Journal of the Costume Culture","issn_l":"1226-0401","issn":["1226-0401","2383-6334"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":["kci-registered"],"host_organization":"https://openalex.org/P4361181166","host_organization_name":"Costume Culture Association","host_organization_lineage":["https://openalex.org/P4361181166"],"host_organization_lineage_names":["Costume Culture Association"],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"\ubcf5\uc2dd\ubb38\ud654\uc5f0\uad6c","raw_type":null}],"best_oa_location":{"id":"doi:10.29049/rjcc.2007.15.3.472","doi":"https://doi.org/10.29049/rjcc.2007.15.3.472","is_oa":true,"landing_page_url":"https://doi.org/10.29049/rjcc.2007.15.3.472","pdf_url":null,"source":{"id":"https://openalex.org/S2764934155","display_name":"The Research Journal of the Costume Culture","issn_l":"1226-0401","issn":["1226-0401","2383-6334"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":["kci-registered"],"host_organization":"https://openalex.org/P4361181166","host_organization_name":"Costume Culture Association","host_organization_lineage":["https://openalex.org/P4361181166"],"host_organization_lineage_names":["Costume Culture Association"],"type":"journal"},"license":"cc-by-nc","license_id":"https://openalex.org/licenses/cc-by-nc","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"The Research Journal of the Costume Culture","raw_type":"journal-article"},"sustainable_development_goals":[],"study_designs":[{"id":"https://openalex.org/study-designs/observational-study","display_name":"Observational Study"}],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W1978759884","https://openalex.org/W3026526432","https://openalex.org/W2913006216","https://openalex.org/W2019688598","https://openalex.org/W3161489490","https://openalex.org/W1597556159","https://openalex.org/W3113187135","https://openalex.org/W2530880308","https://openalex.org/W3096212862","https://openalex.org/W1763826568"],"abstract_inverted_index":{"This":[0],"study":[1],"is":[2],"designed":[3],"to":[4],"examine":[5],"differences":[6],"in":[7,29,44],"the":[8,25,30,45,61,66],"well":[9],"known":[10],"relationship":[11],"between":[12],"risk":[13,51,79,82,93,103,115,121],"perception":[14],"and":[15,38,63,80,107],"purchase":[16,58,88,111,128],"intention":[17,59,89,112],"when":[18],"shopping":[19],"fashion":[20],"products":[21],"Online.":[22],"In":[23],"addition,":[24],"role":[26],"of":[27],"attitude":[28,64],"process":[31],"was":[32],"investigated.":[33],"155":[34],"Korean":[35,75],"college":[36,41],"students":[37,42],"165":[39],"U.S.":[40,99],"participated":[43],"study.":[46],"Structural":[47],"equation":[48],"modeling":[49],"with":[50],"factors(product":[52],"delivery,":[53],"transaction,":[54],"service)":[55],"as":[56,60,65],"antecedents,":[57],"consequence,":[62],"mediating":[67],"variable":[68],"were":[69],"analyzed.":[70],"Results":[71],"indicated":[72],"that,":[73],"for":[74],"respondents,":[76,100],"product":[77,101],"delivery":[78,102],"transaction":[81,114],"had":[83,94,104,116],"significant":[84,95,125],"indirect":[85,108,118],"effect":[86,109],"on":[87,110,127],"through":[90],"attitude.":[91],"Service":[92,120],"direct":[96,106],"effect.":[97,119],"For":[98],"both":[105],"whereas":[113],"only":[117],"did":[122],"not":[123],"have":[124],"influence":[126],"intention.":[129]},"counts_by_year":[{"year":2023,"cited_by_count":1},{"year":2021,"cited_by_count":1},{"year":2020,"cited_by_count":1},{"year":2015,"cited_by_count":1},{"year":2014,"cited_by_count":2},{"year":2013,"cited_by_count":1}],"updated_date":"2026-11-04T10:54:05.112534","created_date":"2016-06-24T00:00:00"}
